• Title/Summary/Keyword: Business-support

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Why Do Customers Purchase from a Website? Activity-based Web Presence Readiness Model

  • Kang, Kyungwoo;Kim, Yong Jin;Shin, Seung Kyoon
    • Asia pacific journal of information systems
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    • v.23 no.4
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    • pp.85-102
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    • 2013
  • This study proposes a web presence readiness model based on pre-payment service functions and a post-payment service function both of which embrace the major concerns of customers in the online purchasing context. Based on the concept of customer utility from the product itself and instrumental utility, the research model suggests four antecedents including, Perceived Economic Benefits, Product Search Support Quality, e-Shopping Method Diversity, and Post-Payment Support Quality. We empirically examined a proposed research model using data collected from online rating company websites. Among the four antecedents, post payment support quality is found to be the most influential determinant of customer evaluation on e-commerce websites. Based on the empirical results, the current study proposes an alternate model of web presence readiness. The findings of this study may provide an insight to field practitioners designing commercial websites. The implications and future research directions are further discussed.

Default Prediction of Automobile Credit Based on Support Vector Machine

  • Chen, Ying;Zhang, Ruirui
    • Journal of Information Processing Systems
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    • v.17 no.1
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    • pp.75-88
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    • 2021
  • Automobile credit business has developed rapidly in recent years, and corresponding default phenomena occur frequently. Credit default will bring great losses to automobile financial institutions. Therefore, the successful prediction of automobile credit default is of great significance. Firstly, the missing values are deleted, then the random forest is used for feature selection, and then the sample data are randomly grouped. Finally, six prediction models of support vector machine (SVM), random forest and k-nearest neighbor (KNN), logistic, decision tree, and artificial neural network (ANN) are constructed. The results show that these six machine learning models can be used to predict the default of automobile credit. Among these six models, the accuracy of decision tree is 0.79, which is the highest, but the comprehensive performance of SVM is the best. And random grouping can improve the efficiency of model operation to a certain extent, especially SVM.

Exploring the determinants of information systems performance: A case of Korean SMEs

  • Donghee Kim;Jungeun Cho;Sungwook Jung
    • International journal of advanced smart convergence
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    • v.13 no.2
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    • pp.235-248
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    • 2024
  • The performance of informatization differs depending on its utilization, investment and construction methods. This study analyzed the key factors affecting the performance of informatization based on a public survey on the information system operation of small and medium-sized companies in Korea. Through structural equation modeling and one-way ANOVA, the study identified the pathways leading to performance. As a result of the analysis, it was confirmed that higher levels of top management support are associated with increased information system use and performance. Similarly, higher levels of information system use are correlated with better performance of information systems. This research is significant as it investigates and reveals how top management support and information system usage work in the cases of SMEs in South Korea, which is a leading country in manufacturing. The findings of this study will provide valuable insights for SMEs, whether they have already developed an information system or plan to do so, in their efforts to enhance corporate competitiveness.

A Theoretical Framework of Strategic Decision Making Supporting Systems (전략의사결정지원시스템 개발을 위한 이론적 프레임워크에 대한 연구)

  • Kim, Yong Jin;Jin, Seung Hye;Lee, Seung Tae
    • Journal of Digital Convergence
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    • v.10 no.10
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    • pp.97-106
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    • 2012
  • In the past, executive managers made a decision based on personal experience and knowledge due to lack of the appropriate and timely information. With the development of information systems and technologies, efficiency and productivity of business operation has been enhanced. In this study, we propose a system design and architecture blue-print related to strategic decision making support system. The proposed system consists of 3 key parts; individual business feasibility test, business portfolio feasibility test, business portfolio management. The three key parts are comprised of 11 components to generate information and knowledge based on various data input from inside and outside of firm. This system is expected to provide objective and reliable output to users. In addition, the proposed strategic decision support system would help respond to a rapidly changing business environment.

The Influence of North Korean Refugees' Individual Characteristics and Entrepreneurial Motives on Entrepreneurial Intention (북한이탈주민의 창업 개인특성과 창업동기가 창업의지에 미치는 영향)

  • Park, Nam Tae;Lee, Bo Young
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.11 no.5
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    • pp.67-75
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    • 2016
  • The financial difficulties which North Korean refugees encounter during the process of transition into South Korean society is due to their low income and insufficient expertise. Hence this research was conducted for the purpose of improving the policy and system to support North Korean refugees' starting of businesses. As a result, the self-efficacy, which is one of the individual characteristics, influences the motivation for starting business. In addition, it has been revealed that the motives and education on starting business also influence the motivation for starting business. By observing regulation effect of social adaptation, it has been found out that the interaction between the personal characteristics such as risk-taking attribute and the previous experience of starting business, along with interaction effect on social adaptation and motives and social adaptation, is statically influencing as well. On the basis of results, to efficiently support North Korean refugees' starting business, it is necessary to conduct education on starting business to boost their self-efficacy and the support must be executed based on their levels of motives, risk-taking attribute and social adaptation.

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Empirical Study on the Influence of Quality Level of Service and Assistance degree on Satisfaction consequent on Corporate Characteristics : With focus on Start-up Business Incubator Center's Support Service (서비스의 질적수준 및 도움정도가 기업의 특성에 따른 만족도에 미치는 영향에 관한 실증연구 : 창업보육센터 지원서비스를 중심으로)

  • Rhee, Do-yun;Ha, Kyu-Soo
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.16 no.6
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    • pp.3858-3869
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    • 2015
  • In industrial society, the conversation topic of this period is mainly business start up, and revitalization of business start-up, through creation of new jobs, is playing an important role in employment maximization and revitalization of economy in general; one of those inducements is a start-up business incubation system, in whose center exists a start-up business incubator center. Hereupon, this study is intending to contribute to setting up the efficient operation direction and polity line, and provide a clue to a discussion by empirically analyzing the influence of quality level and degree of assistance of a start-up business incubator on satisfaction. For this purpose, this study developed a questionnaire on the basis of the preceding researches and conducted its research targeting a total of 500 valid samples. As a result of doing research, it was found that the quality level and assistance degree of services provided to a move-in company or a preparator of business start-up has a significant influence on satisfaction with the center & support service, and a manager's capabilities and related technology characteristics had a significant influence on satisfaction.

The Strategic Inward Foreign Direct Investment and Business Performance in Incheon Free Economic Zone (인천 경제자유구역내 다국적기업의 전략적 외국인직접투자 마케팅과 성과에 관한 연구)

  • Park, Nancy;Yo, Kyongchol
    • International Area Studies Review
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    • v.16 no.1
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    • pp.327-349
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    • 2012
  • This paper examined the strategic inward foreign direct investment and business performance in free economic zone. attractive of segment and country's competitive advantage were as proxy for the matrix of appropriateness. The marketing differentiation, inducement promotion, incentive, and business support were as proxy for the business performance. Based on the analysis of one hundred twenty cases, the following results were found. First, based on the attractive of segment and country's competitive advantage, the types of four segments was drawn. Second, the segment 4 have a significantly difference on their business performance. Third, strategic foreign direct investment have a significantly high difference on their marketing differentiation but a significantly low difference on their business support. Finally, the business performance, in order of performance, have a significantly difference on their marketing differentiation, inducement promotion, incentive, and business support. Limitation and suggestions for further are also highlighted.

A Study about the Effects of Strategic Human Resource Management Practices on Organizational Citizenship Behavior and Customer Orientation - Focused on the Mediating Effect of Perceived Organizational Support - (전략적 인적자원관리관행과 조직시민행동 및 고객지향성 간의 관계에 관한 연구 - 조직지원인식의 매개효과를 중심으로-)

  • Rhee, Jae-Hoon;Seo, Dae-Seog;Kang, Young-Myeong
    • Korea Journal of Hospital Management
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    • v.16 no.2
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    • pp.53-77
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    • 2011
  • This study is focused on analyzing whether strategic human resource management practices influence organizational effectiveness such as organizational citizenship behavior and customer orientation. In addition, it also aims to analyze the mediating effect of perceived organizational support between strategic human resource management practices and organizational citizenship behavior and customer orientation. The samples are from five Veterans Hospital and of 344 questionnaires collected, 311 were used in the final analysis. SPSS(18.0) and AMOS(16.0) were employed to describe data and test hypotheses. The findings are as follows: First of all, it is found that education and training and hiring management have positive effects on perceived organizational support while only education and training has a positive effect on organizational citizenship behavior. Secondly, results reveal that career management and hiring management influences customer orientation while only perceived organizational support does organizational citizenship behavior and customer orientation affects organizational citizenship behavior. Thirdly, it is also found that perceived organizational support mediates the relationship between career management and organizational citizenship behavior and that between hiring management and organizational citizenship behavior. In other words, perceived organizational support is a full mediator between career management and organizational citizenship behavior and between hiring management and organizational citizenship behavior because there is no direct effect of career management and hiring management on organizational citizenship. However, results show that any perceived organizational support doesn't mediate the relationship between all strategic human resource management practices and customer orientation.

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Direction of Designer-makers Business Activation through Strategic Design Support Policy-Focusing on 'Young man's Creative Work & Startup Support Project' (전략적 디자인 지원정책을 통한 디자이너-메이커스 비즈니스 활성화 방향 -청년 창의인력 취·창업지원사업을 중심으로-)

  • Park, Jun-Hong;Jeon, Young-Ok
    • Journal of Digital Convergence
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    • v.17 no.4
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    • pp.291-298
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    • 2019
  • This study discusses the core contents and implications of the design support policy of government in the creation of the designer-makers' business ecosystem through the analysis of 'Young man's Creative Work & Startup Support Project'. This case, which aims to cultivate a design brand based on maker technology and to create jobs for young people, suggests the role of government as a creative culture creator so that designer-makers are able to create creative activities in a more free and creative atmosphere. Furthermore, this study emphasizes the importance of efficient integration and reorganization of similar maker support policies implemented by each government department, the necessity of a roadmap for realizing this, and the support for quality improvement. As a result, the design support policy of government for the designer-makers' business activation should evolve into the qualitative development of intellectual property based on a mature shared culture and the discovery of a new production paradigm model of the manufacturing industry based on the open manufacturers beyond the economic and numerical goals of creating new jobs.

Development of a Sales Support Application Based on E-Business Cards (전자명함 기반의 영업지원 앱 개발)

  • Byun, Dae-Ho
    • The Journal of the Korea Contents Association
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    • v.18 no.5
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    • pp.464-471
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    • 2018
  • The business card is regarded as the simplest means as well as a tool the most likely to use as a means of sales. Every day, we are exchanging business cards with many customers, but the paper based business card is easy to discard and difficult for searching information on the business card. As a solution, if we take a photographed business card with a smart phone and make it into a database, we can easily obtain customer information we wanted for sales at any time. In this study, we develop an application solution based on electronic business card database that supports sales management. The system operates in a cloud environment and has various decision support functions such as customer's human network management, customer classification, and finding prospective customers.