• 지식경영연구
• /
• 제16권2호
• /
• pp.29-45
• /
• 2015

The number of studies on social media has increased rapidly worldwide. There has been, however, little effort to assess the achievements and limitations of social media studies up to present. The purpose of this study is to provide a systematical viewpoint on social media research published by scholarly business-related journals. Our analysis focus on research topic, functionality, targeted media types, methodology, and characteristics. User research receives the most attention, followed by effect research in terms of developmental models of media research agenda. The major methodological trend is online survey. Facebook and twitter are the two most popular mediums studied in literature, and social media is mainly characterized as information sharing as well as relationship building. Two recommendations are suggested in ways to strengthen social media research: more various topics and application areas, and the rigor and diversity of research methods.

• World Technopolis Review
• /
• 제4권4호
• /
• pp.222-237
• /
• 2015

Business plan competitions and related education are common activities to regions that are, or desire to be, important innovative and start-up regions. The literature is contradictory regarding the value of formal business plans (FBPs) toward venture planning, capital acquisition, and education. This study analyzes the relevant literature and sample of 35 FBPs to assess these contradictions. We propose the theoretical constructs of "myth and ceremony" to explain the loose coupling of FBPs to real business environments, an observation consistent with theory that suggests organizations perpetuate the myths of their institutional environment to maintain their legitimacy. We offer Action Business Planning as an alternative to more accurately address the realities of venture creation and survival, and for education.

• 한국관광식음료학회지:관광식음료경영연구
• /
• 제12권1호
• /
• pp.57-78
• /
• 2001

The propose of this study is to explore Internet business models of tourism-related business and to research ]edging product agents focused on the company \"T\". The procedure for this study is as follows: 1) Study literature review about the Internet business models of tourism-related business 2) Characterize the lodging product agents 3) Analyze the Internet business model of the agent \"T\" based upon preview studies 4) Suggest the future study of this field.study of this field.

• 한국프랜차이즈경영연구
• /
• 제10권2호
• /
• pp.33-47
• /
• 2019

Purpose - The purpose of this study is to classify and analyze existing studies from various angles through systematic literature review of how human resources development has been researched in the domestic franchise business. These studies are intended to suggest the direction in which human resource development research should be conducted in the future in the franchise business. Research design, data, and methodology - This study is based on systematic literature review methodology. It has gone through the process of subject language setting, literature search routing, search term selection, literature selection, literature classification and literature analysis. The systematic literature review identified 59 peer-reviewed dissertations and scientific journal publications on the subject of HRD in Korea franchise business. Result - This study analyzed by research methods, research industries, research population and dependent variable using the systematic review process. The literature studied in the 2000s mainly led to research on education and training of franchise employees in beauty franchise business. In the literature studied since 2010, human resources development was mainly studied in the supervisor in the restaurant franchise business, and in the study of competence rather than education and training. According to the research methods, statistical methods were mostly relatively simple, such as t-test or one-way distribution analysis until the 2000s, and after 2010, in-depth and structural studies using multiple return analysis, structural method analysis, path analysis, multi-dimensional scale analysis, AHP, etc were conducted. When classified by study dependant, early research until the 2000s focused on the study of education and training, which is an independent variable, on the satisfaction of education programs, job satisfaction, and immersion. On the other hand, studies conducted since 2010 have produced more complex results using various medium variants, and those related to management performance and relationship performance have been mainly studied, rather than the satisfaction of the education itself. Conclusions - While the domestic franchise business is expanding in terms of quantity, such as the number of franchises and franchises, the development in terms of quality for the joint growth of franchises and franchisees is still lacking. In order for the franchisee to continue to grow with each other, the franchisee must identify and develop their current performance or expected capabilities through capacity modeling at various targets and levels.

• 패션비즈니스
• /
• 제2권3호
• /
• pp.166-179
• /
• 1998

The purposes of this study were to 1) investigate the problems in and the complaints from fashion textile converters and 2) develope the effective strategies to revitalize the converting business. This research study consists of two parts. The one part includes a study, on the domestic industry, which is mainly conducted through questionnaires, interviews and a review of related literature. The other part includes a study on the foreign industries. In case of Japan, survey was performed by visiting Japanese industry and interviewing Japanese converters. However, in case of Italy, a study was mainly conducted through a review of related literature and by interviewing Italian converters thru mail. As a survey instrument, a questionnaire was developed by the researchers after reviewing the related literature and interviewing textile converters. A questionnaire was distributed to 250 textile converters who were selected at random from the directory of textile converters which had been made by the researchers. All of the returned responses which include sixty four questionnaires were used for the analysis. The difficulties with which these converters confront are in a small scale and lack of specialty, professional training, and government support. Also, converters need an association or an organization that represent them. Cases of Japan and Italy were researched as examples of developed nation's. For instance, one of bench mark companies in development, planning and management, "Fashion Soft House" in Japan was analyzed. Regarding to Italy, the functions of the textile design studios which were mainly located around the silk complex, Como, were examined. Finally, on the basis of the results of this study, the strategies to revitalize the fashion textile converters include the tactics concerning management, production, education, improvement of the relationship between related industries, and the supportive policy by the government.

• 한국전자거래학회지
• /
• 제9권1호
• /
• pp.179-195
• /
• 2004

e-비즈니스 관련 기술은 과거 10여 년간 획기적인 발전을 거듭하여왔다. 본 연구에서는 e-비즈니스 관련 기술이 앞으로 어떻게 발전하여 나갈는지 e-비즈니스 관련 기술 개발의 현황을 파악하고 향후의 발전방향을 조망하여 보고자 하였다. 이를 위해 e-비즈니스 기술의 분류 체계들을 종합하여 개선하고 이를 새롭게 제시하였고 이 분류에 근거한 세부 기술들을 e-비즈니스 기술 개발 업체들을 상대로 현황을 조사하고 '기술 개발의 시급성'을 비롯한 일곱개의 항목별로 기술 평가를 하였으며 기술 평가의 결과에 근거하여 앞으로의 e-비즈니스 기술 로드맵을 도출하였다. 결론 부분에서는 이러한 로드맵이 갖는 정책적인 의미와 방향을 논하였다.

• 한국안전학회지
• /
• 제35권6호
• /
• pp.61-77
• /
• 2020

In order to establish a conceptual basis and future research direction of safety leadership, this study reviewed domestic and foreign research trends related to safety leadership through systematic literature review methods. The literature search was conducted by combining terms related to safety leadership without limiting the period databases. A total of 195 documents were found, of which the final 59 were used for analysis. As a results, the safety leadership study was the most frequent in relations among variables. The most leadership types were based on transactional leadership and transformational leadership. In addition, studies have been conducted to categorize safety leadership as an independent concept. Safety leadership was mainly studied in the fields of safety engineering, disaster prevention, and business administration. Quantitative studies were mainly conducted to research methods. Based on the results, the research trend related to safety leadership was discussed, and suggestions for future research direction was presented.

• 동아시아경상학회지
• /
• 제10권4호
• /
• pp.39-45
• /
• 2022

Purpose - This short paper reviews the debate dealing with the relationship between strategy and traditional strategy approach on the one hand, and business models and new business model approach on the other hand and tries to offer useful direction to be more helpful to theoretical discussions. Research design, data, and methodology - This paper makes a theoretical analysis to explain the confusion surrounding the debate, reviewing mainly literature survey papers and finds theoretical conjecture and its limitations in order to present useful direction to the future theoretical work. Result - In order to comprise its diversity, business model studies should consider the characteristics of each firm, sector, and market. Adding further elements which are related to each sector or market, theoretical studies can capture the diverse phenomena related to business model and business model innovation. Conclusion - The traditional strategy perspective can be utilized to the Business model phenomenon in the case of incumbent firms and non-digital sector and existing markets. Meanwhile the new business model perspective can be utilized to business model phenomena in case of start-ups and digital sector and emerging markets. Reconciling two perspectives, the studies dealing with the business model should focus on the characteristics of firms, markets, and knowledge from the perspective of business model innovation.

• 지식경영연구
• /
• 제6권1호
• /
• pp.33-69
• /
• 2005

Recently, knowledge management and E-business are very important issues in academic and business fields. Research questions related with these issues are which factors stimulate knowledge management. Another question is whether knowledge management is related to E-business. To answer these questions a research model was proposed. The data were collected from 90 manufacturing firms in Korea. Appropriate research methodologies were employed for analysis. Results found that the degree of firm's internalization, diversity of domestic management activities and learning orientation affect knowledge aquisition and transfer. Knowledge aquisition and transfer facilitate knowledge application, resulting in new product development, cost reduction and technology differentiation. Knowledge management is a kind of process. This result, therefore, confirms what previous literature predicted.

• 한국프랜차이즈경영연구
• /
• 제13권4호
• /
• pp.39-48
• /
• 2022

Purpose: COVID-19 has negatively influenced the financial performance of restaurant firms. Previous literature suggests that the franchising strategy effectively helps restaurant firms recover from difficult business conditions through various methods for expanding business size and enhancing business efficiency. According to risk-sharing theory, restaurant franchisors may minimize operational risks by sharing the risks with their franchisees. For instance, restaurant franchisors could generate more stable cash flow using franchise fees from their franchisees. However, research on the effect of franchise's risk reduction factor on business performance during pandemic is scarce. Thus, this study aims to examine the positive moderating effect of franchising between COVID-19 and restaurants' financial performance. Research design, data, and methodology: Panel data including financial information and franchising status of restaurant firms were collected for analysis. In order to control for unobserved firm-specific factors, generalized least squared estimation in fixed effects model was conducted. Huber-White robust standard errors were used to deal with heteroscedasticity issues. Results: It was found that COVID-19 pandemic has a negative effect on the restaurants' financial performance such as ROA (return on assets), ROE (return on equity), and PM (profit margins), which confirms the findings from existing literature. More importantly, results show that the degree of franchising has a positive moderating effect on the relationship between COVID-19 and financial performance of restaurant firms. This suggests that more active engagement in franchising may decrease negative impacts of COVID-19 on the restaurants' financial performance. Conclusions: The study supports existing literature related to risk-sharing theory, by confirming that pandemics, such as COVID-19, negatively affect financial performance of the restaurants. Furthermore, it was found that franchising strategy can help lessen negative impacts of pandemics on the firm performance. These findings can contribute to the franchise and restaurant management literature by suggesting the role of franchising in reducing business risks, thereby positively affecting financial performance. Moreover, this study offers business managers of franchisors and franchisees insights for utilizing franchising in restaurant risk management. Policymakers may also gain information on aiding restaurant firms during global crisis, such as COVID-19.