• 한국빅데이터학회지
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• 제8권1호
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• pp.35-47
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• 2023

It is crucial to develop effective and efficient big data analytics methods for problem-solving in the field of business in order to improve the performance of data analytics and reduce costs and risks in the analysis of customer data. In this study, a big data-driven data analysis system using artificial intelligence techniques is designed to increase the accuracy of big data analytics along with the rapid growth of the field of data science. We present a key direction for big data analysis systems through missing value imputation, outlier detection, feature extraction, utilization of explainable artificial intelligence techniques, and exploratory data analysis. Our objective is not only to develop big data analysis techniques with complex structures of business data but also to bridge the gap between the theoretical ideas in artificial intelligence methods and the analysis of real-world data in the field of business.

• The Journal of Asian Finance, Economics and Business
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• 제9권1호
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• pp.105-119
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• 2022

This study aims to develop a concept based on empirical research on improving optimal business performance. This goal is achieved by examining the relationship between variables of entrepreneurial orientation, talent management, market orientation, and business performance. The construction of the relationship between research variables, namely entrepreneurial orientation, talent management, on business performance is mediated by market orientation on handicraft businesses in Indonesia. The sampling method was used to collect data from 145 businessmen in Indonesia, using surveys and questionnaires. Data was collected using a survey technique carried out from June 2020 to December 2020. The data obtained was analyzed using the PLS Pro 19. This study developed 9 hypotheses that were tested directly, indirectly, and through mediation. This study has five findings. First, Entrepreneurship Orientation does not directly affect Business Performance. Second, Entrepreneurship Orientation also has a significant direct effect on Talent Management and market orientation. Third, Talent Management and market orientation have a direct and significant impact on business performance. Fourth, market orientation mediates the effect of entrepreneurial orientation on business performance. Fifth, talent management mediates the effect of entrepreneurial orientation on business performance. The results show that entrepreneurial orientation mediated by talent management and market orientation can improve creative industry business performance for the better.

• Asian Journal of Business Environment
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• 제2권2호
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• pp.5-11
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• 2012

Purpose - This research examined the relationship between business orientation and business goals and satisfaction of Korean-American business owners. Research design/data/methodology - Entrepreneurial Orientation (EO) and Small Business Orientation (SBO) were the theoretical constructs underlying this research. The responses from 200 Korean-American business owners who participated in the 2005 National Minority Business Owner Surveys were used for data analysis. Results - Noneconomic business goal was positively related to business owners' SBO tendency, and those with a SBO tendency had the higher business satisfaction than those with EO. Conclusions - The findings suggest that policy makers should develop business assistance programs that correspond with owners' business orientation.

• 유통과학연구
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• 제18권8호
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• pp.103-112
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• 2020

Purpose: Business has been completely revolutionized by the Internet. This study seeks to determine the impact of e-business on activity extension and business performance. It aims to examine the actual stage of e-business, help others to apply the knowledge gained, and help in expanding new researches in this field. Research design, data and methodology: The data utilized in this study was obtained from survey. In total of 60 questionnaires accepted as valid out of 80 distributed, data was analyzed using the SPSS, and methods used were correlation and reliability analyses. Results: The study result shows that e-business has a significant positive impact on activity extension and the performance of business in Kosovo. The findings also revealed that there is a correlation between the various online marketing strategies and consumer satisfaction. The development of e-business for Kosovo is an important factor in participation in the world market, where there is a growing need for innovation and modernization of business. Conclusions: The study recommends that there should be raised awareness among business owners and managers as well as the general public. Moreover, there should be a proper application of marketing strategies to e-business.

• 한국전자거래학회지
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• 제13권3호
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• pp.51-66
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• 2008

기업이 비즈니스 프로세스의 중요성을 인식하게 되면서 비즈니스 프로세스 관리시스템에 대한 관심이 높아졌다. 그러나 전통적으로 BPMS는 업무프로세스의 모형화 및 실행에 그 초점이 맞추어져 있어, 상대적으로 프로세스 관리의 궁극적인 목적인 프로세스 효율성 제고나 더 나아가 프로세스를 혁신하는 데에는 큰 기여를 하지 못하였다. BPMS는 일반적으로 방대한 량의 이력 데이터를 남기게 되는데, 이에는 프로세스의 실행과 관련된 다양한 의미있는 정보나 규칙들이 숨어있다. 본 연구는 데이터마이닝 기법을 활용하여 프로세스 이력 데이터를 분석하는 체계적인 방법론을 제시한다. 제시된 방법론은 프로세스 분석을 위한 데이터 모형, 분석절차, 그리고 시스템 프레임워크를 포함한다. 또한 그 유용성을 검증하기 위하여, 시뮬레이션 데이터를 이용한 실험결과를 제시한다.

• 산경연구논집
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• 제12권8호
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• pp.21-32
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• 2021

Purpose: With the advent of the era of the 4th industrial revolution, called a new technological revolution, the necessity of fostering future talents equipped with AI utilization capabilities is emerging. However, there is a lack of research on AI education design and competency-based education curriculum as education for business major. The purpose of this study is to design AI education to cultivate competency-oriented AI literacy for business major in universities. Research design, data and methodology: For the design of AI basic education in business major, three expert Delphi surveys were conducted, and a demand analysis and specialization strategy were established, and the reliability of the derived design contents was verified by reflecting the results. Results: As a result, the main competencies for cultivating AI literacy were data literacy, AI understanding and utilization, and the main detailed areas derived from this were data structure understanding and processing, visualization, web scraping, web crawling, public data utilization, and concept of machine learning and application. Conclusions: The educational design content derived through this study is expected to help establish the direction of competency-centered AI education in the future and increase the necessity and value of AI education by utilizing it based on the major field.

• 통상정보연구
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• 제7권2호
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• pp.49-74
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• 2005

E-business has received much attention from entrepreneurs, executives, investors, and industry observers recently. The Internet is flourishing and the World Wide Web is growing at an exponential rate In recent years, information has become the critical commodity needed for success in the changing global economic order. Accordingly, business organizations have come to the conclusion that they require an extensive data repository in order to acquire a competitive advantage in a dynamically change market. This rich assortment of data must further be delivered and deliverable enterprise-wide in a secure and cost-efficient manner. Information technology(IT) has created the E-business as a vitally important mechanism for the storage, dissemination, and even the analysis data. The E-business has become increasingly important to a growing number of organizations in Korea in relatively short order. The present study is an attempt to develop a more through understanding of the potential and actual impact of the E-business on organizational functions and activities. Expecially, it also consists of an effort to assess the impact of the E-business on productivity. The research also addresses the issue of how the E-business affects productivity and shapes or modifies business activities. The results of literature review and study revealed that middle managers believe that the extent of the E-business use is significantly related to improvements in overall organizational functions and activities. While communication, decision-making, productivity, work collaboration, and business activities are all enhanced by E-business use, productivity appears to be most dramatically improved by Intranet use.

• 경영과정보연구
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• 제18권
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• pp.133-161
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• 2006

E-business has received much attention from entrepreneurs, executives, investors, and industry observers recently. The Internet is flourishing and the World Wide Web is growing at an exponential rate. In recent years, information has become the critical commodity needed for success in the changing global economic order. Accordingly, business organizations have come to the conclusion that they require an extensive data repository in order to acquire a competitive advantage in a dynamically change market. This rich assortment of data must further be delivered and deliverable enterprise-wide in a secure and cost-efficient manner. Information technology(IT) has created the E-business as a vitally important mechanism for the storage, dissemination, and even the analysis data. The E-business has become increasingly important to a growing number of organizations in Korea in relatively short order. The present study is an attempt to develop a more through understanding of the potential and actual impact of the B-business on organizational functions and activities. Expecially, it also consists of an effort to assess the impact of the E-business on profitability. The research also addresses the issue of how the E-business affects profitability and shapes or modifies business activities. The results of literature review and study revealed that middle managers believe that the extent of the I-business use is significantly related to improvements in overall organizational functions and activities. While communication, decision-making, productivity, work collaboration, and business activities are all enhanced by E-business use, profitability appears to be most dramatically improved by Intranet use.

• 유통과학연구
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• 제21권3호
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• pp.1-12
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• 2023

Purpose: This study discusses the creative industry phenomenon which has different business characteristics both from resources and production processes to distribution. The study intends to analyze the effect of entrepreneurial orientation and market orientation on business performance by using absorptive capacity as a mediator. Research design, data, and methodology: Using the quantitative method, data were collected from 97 respondents, who are managers or owners of creative industry businesses in Makassar City, South Sulawesi, Indonesia. Data analyzed used Partial Least Square - Structural Equation Model. Results: The results of this study reveal that entrepreneurial orientation has no significant effect on business performance and has indirectly a trough absorptive capacity. Market orientation has a significant effect on business performance and indirectly through absorptive capacity. Another result is that absorptive capacity has a significant effect on business performance. Conclusions: When absorptive capability stresses the assimilation and exploitation of knowledge and market intelligence that has been learned to boost business performance improvements, market orientation and entrepreneurial orientation offer knowledge and experience to business processes including the creation of value distribution in the creative industries.

• 정보처리학회논문지D
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• 제18D권3호
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• pp.149-156
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• 2011

최근 기업의 시스템들은 데이터 공유와 협업을 위해 통합의 필요성을 제기하고 있다. 통합을 위한 방법론으로 서비스 통합을 위한 서비스 지향 아키텍처와 서비스에 사용되는 데이터의 통합을 위한 마스터 데이터가 등장했다. 본 논문은 BP(Business Process)를 효율적으로 운용하기 위한 방안을 제시한다. 우리는 BP를 지원하기 위한 지식 저장소로 XMDR(eXtended Meta Data Registry)과 이를 운용하기 위한 데이터 허브를 구성한다. XMDR은 데이터 통합을 위한 MDM(Master Data Management)을 관리하고, 데이터 간의 이질성을 해결하고, 업무 간의 연관관계를 효율적으로 제공한다. 이것은 MDR(Meta Data Registry), 온톨로지, BR(Business Relations)으로 구성된다. MDR은 구조적 이질성을 해결하기 위한 메타 데이터간의 관계성을 기술한다. 온톨로지는 의미적 이질성과 데이터 간의 관계성을 기술한다. BR은 업무 간의 관계성을 기술한다. XMDR 데이터 허브는 마스터 데이터의 관리를 지원하고, 프로세스 간의 상호작용을 효율적으로 지원할 수 있다.