• Title/Summary/Keyword: Business Traveller

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On the Application of AHP to the evaluation criteria of business travellers for choosing airline (AHP기법을 이용한 상용여객의 항공사 선택의 평가기준에 관한 연구)

  • Yoo, Yong-Jae;Hur, Hee-Young
    • Korean Business Review
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    • v.12
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    • pp.239-254
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    • 1999
  • There has been a lot of researches on the major motivation of consumer's choice for airlines. Due to the competition in airline industries, most of airlines offer a various level of benefits to customers such as a frequent traveller bonus, a schedule, services in flight including a meal and an entertainment program, a discounted fare and an intangible part of personal service. However, it is very difficult to measure the performance of the customers' benefit and to identify the weight of each factor being considered on the airline choice. In this paper, we focus on the airline choice process for the business travellers. The AHP is applied to evaluate the factors reflecting the business travellers' choice for airlines. This study will be useful to build a marketing plan for the business traveller's market.

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항공사 시장성과의 결정요인 분석

  • Kim, Gyeong-Suk
    • The Journal of Aerospace Industry
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    • s.66
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    • pp.45-56
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    • 2003
  • Airlines service is very important so as to overcome the rapid environmental changes of the air transportation market at home and abroad. Author investigates the impact of Determinants on the performance of airlines in all the world. Three variables of performance measurement were used : revenue, net profit, and passengers. Data analyses were based on service ranking, financial and passenger information of the world's top 50 Airlines collected from Business Traveller, World Air Transport Statistics and Airline Business. The findings of this study could be summarized as follows : Service ranking was not related to the airlines performances such as revenue, net profit, passengers and so fourth. But airlines size(employees, fleet size) was related to the airlines performances such as passengers and revenue passenger.

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Analysis Satisfaction of Selection Attributes on Super-Deluxe and Economy Hotel for Business Travellers(I): Segmentation for Outer Environments and Rooms (비즈니스 여행자를 위한 국내 특급호텔과 중저가호텔 선택속성에 따른 만족도 비교분석(I) - 외부환경부문과 객실부문을 중심으로 -)

  • Kong, Hyo-Soon
    • The Journal of the Korea Contents Association
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    • v.8 no.12
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    • pp.414-423
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    • 2008
  • The purpose of this article is identify the difference of selection attributes on super-deluxe hotel and economy hotel, which business travellers consider important and understand satisfaction with the results of it so as to seek the way for economy hotel to take superior competition differentiated from the super-deluxe hotel and towards world wide competitive level. And also it is to offer necessary basic concept for new investors or experienced investors who construct economy hotel. The results indicated that this article has an implication to offer basic data for the understand of a model of economy hotel and market segmentation for business travellers who want to the service of super-deluxe hotel level but prefer economy hotel which costs relatively inexpensive.

An Activity-Based Analysis of Heavy-Vehicle Trip Chains (우리나라 대형 화물차의 통행사슬 분석:활동기반모형 적용)

  • Joh, Chang-Hyeon;Kim, Chan-Sung;Seong, Hong-Mo
    • Journal of the Economic Geographical Society of Korea
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    • v.11 no.2
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    • pp.192-202
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    • 2008
  • Typical activity-based travel analysis has been focused on passenger travel using household survey data. The current research focuses on freight transport using one-day travel survey data. Passenger travel can be seen as the outcome of traveller's subjective decision-making, whereas freight transport is the outcome of shipper or transport company's optimized scheduling. The research conducts an activity-based analysis of freight-vehicle trip chains. In particular, the research focuses on the difference in travel pattern between shipper-oriented private vehicle and transport company-oriented business vehicle. The research analyzed the travel diary of freight vehicles collected as part of the third national logistic survey in 2005. The diary is freight driver's one-day travel record including the information of loading capacity, item transported, destination, arrival time, etc. The analysis results show the difference between private and business vehicles in the travel pattern regarding the sequences of destination, destination type and item transported and the multi-dimensional information of the three sequences.

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Sino-Globalization Network of Chinese Migrants, Students, and Travellers (중국 이민자, 유학생, 여행자를 통해서 본 세계화 네트워크)

  • Zhu, Yupeng;Park, Hyejin;Park, Han Woo
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.21 no.9
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    • pp.509-517
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    • 2020
  • This study examined Sino-globalization through the network analysis of Chinese immigrants, international students, and travelers. The data were collected from the United Nations for immigrants, UNESCO for international students, and Ministry of Culture and Tourism of China for travelers. Consequently, Chinese immigrants and international students' favorite destinations were advanced Western countries, and Chinese travelers showed a high preference for Asian regions. Specifically, Thailand was the most popular destination for traveling, while the U.S. appeared to be the main destination for Chinese immigrants and students. The QAP analysis results showed a statistically significant correlation between the immigrant network and international student network. MR-QAP analysis found a causal relationship between the two networks. These findings may serve as empirical evidence for the Chinese government to review potential opportunities and problems related to Sino-globalization and provide the basis for preparing policy measures for other countries. Subsequent studies should compensate for research limitations by analyzing specific factors affecting national choice of Chinese immigrants, students, and travelers. The economic, social, and cultural impacts of China's globalization on other countries need to be discussed using qualitative research.