• Title/Summary/Keyword: Business Service Design

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Context Information and Active Proxy for Mobile GIS Web Service (모바일 GIS 웹 서비스를 위한 컨텍스트 정보와 액티브 프록시)

  • Lee, Hun;Yoo, Sang-Bong
    • The Journal of Society for e-Business Studies
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    • v.12 no.2
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    • pp.1-16
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    • 2007
  • Recently the computing environment has been moved to open architectures that include Web technologies. Web Service is one of import component of the new paradigm. This paper presents a design and implementation of GIS Web Service for mobile devices. As many mobile devices are equipped with GPS (Global Positioning System), it is required to handle the position information more effectively. We have extended the proxy program in the client device to actively send the context information to the server. Based on the context information the server determines the optimal service mode to a particular client. A working example of location?based GIS Web Service is also presented. By using Web Service standards and XML messages we can achieve the maximal interoperability for heterogeneous mobile devices.

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An Investigation into Improving Service Quality Distribution and Perceived Value in the Passenger Loyalty of Low-Cost Airlines in Thailand

  • Sirawit PINKUM;Karun KIDRAKARN
    • Journal of Distribution Science
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    • v.21 no.4
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    • pp.21-33
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    • 2023
  • Purpose: To study, analyze, and investigate how to improve the service quality distribution and perceived value of passenger loyalty in low-cost airlines in Thailand. Research Design, data, and methodology: The data was collected from low-cost airline passengers who had used low-cost airlines within Thailand more than twice in the last 12 months. In total, 632 questionnaires were received, representing 97.32%, and in-depth interviews were done using the semi-structured technique. The key informants were either executives or representatives from 4 low-cost airlines operating in Thailand. We utilized structural modeling techniques to examine the data relevant to the investigation. Results: The results show that low-cost airline passengers in Thailand have strong opinions about the perceived value of the passenger loyalty of low-cost airlines within this sector of the Thai air travel industry. The variables were sorted in order of importance and included passenger loyalty, satisfaction, trust, perceived value, and service quality distribution. The relationship between the service quality distribution variables and the significance in relation to passenger loyalty according to low-cost airlines in Thailand showed that service quality distribution had a positive effect on perceived value and that passenger satisfaction has a direct positive effect on passenger loyalty. Conclusions: The 8 QPSTL strategy is successful in terms of service quality distribution and passenger satisfaction, therefore it is an important aspect of low-cost airlines in Thailand.

Managing Service Recovery via Social Media: The Impact of Transparency and Service Recovery Type in the Distribution of Feedback

  • Jie CAI;Yoonseo PARK
    • Journal of Distribution Science
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    • v.22 no.1
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    • pp.79-94
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    • 2024
  • Purpose: The popularity of social media has altered how customers interact with businesses, and an increasing number of customers prefer to voice their complaints on social media. Bystanders can observe the customer complaint process on social media, but the impact of transparency on bystanders remains uncertain. Therefore, this study established and verified a model for defining the effect of transparency and service recovery types on bystanders. Research Design and Methodology: In this study, we used the internet survey platform "So Jump" to collect data. And we validated three studies with SPSS 26.0 and Smart PLS 4.0. Result: First, we showed that the transparency process (vs. result) is more likely to increase customer forgiveness and E-loyalty and reduce E-NWOM intention among bystanders. Second, customer forgiveness also plays a complementary mediating role between transparency and E-loyalty, as well as between transparency and E-NWOM intention. Finally, we found a modest interaction effect between transparency (process vs. result) and service recovery types (psychological vs. tangible vs. hybrid) on bystanders' customer forgiveness and E-loyalty. Conclusions: This study provides actionable recommendations for how service managers can effectively employ social media as a means for distributing feedback information to manage service recovery in the future.

Design of Customized e-Business Training Supporting System (E-TSS) for Developing Countries (개발도상국을 위한 맞춤형 E-비즈니스 교육지원시스템 설계)

  • Kim, Kio-Chung;Yu, Soo-Kyung
    • Journal of Digital Contents Society
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    • v.9 no.4
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    • pp.617-624
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    • 2008
  • Global economy is moving to digital economy accelerated by the rapid development of ICT (information and communication technology). However, the progress in e-business in developing countries has been slow due to the lack of experience, technology, and basic infra structure. One way to solve this problem is to provide them with customized e-business solution, training, and contents service. In this paper, we design an E-business Training Supporting System (E-TSS) for developing countries. It consists of a simple business blog to support business web page and a customized e-business solution. The E-TSS is customized for individual country. This customization becomes more effective utilizing an intelligent agent based upon recognizing unique characteristics such as language and time. The E-TSS is implemented and utilized by APEC (Asia-Pacific Economic Cooperation) Women's e-Biz Center.

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The Impact of Food Service Franchisee's Customer-oriented Activities on Hedonic, and Utilitarian Values and Loyalty

  • JANG, Hae-Jin;WOO, Sung-Keun;LEE, Yong-Ki
    • The Korean Journal of Franchise Management
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    • v.11 no.1
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    • pp.7-17
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    • 2020
  • Purpose - As the competition in the foodservice franchise industry and the market becomes fierce and the entry barrier is lowered, the foodservice franchisor and franchisees strive to increase their competitive advantage in the market. Therefore, the franchisor and franchisees use experience management strategies to enhance the positive experiences of customers visiting the stores. In this regard, this study examines the effects of customer-oriented activities (physical-, social-, health-, and service-oriented activities) on utilitarian and hedonic values, and loyalty using stimulus-organism-response (S-O-R) model and value-expectancy theory. Research design, data, methodology - The data were collected from panels of online survey company, who visited a foodservice franchisee within last month. The survey was conducted for about 15 days from March 7, 2019 to March 21, 2019, and about 3,500 e-mails and messages were distributed to ask for the survey. A total 412 responded and completed the questionnaires. Of the 412 completed questionaires, 12 were discarded due to missing and misinformation data and 400 were retained for further data analysis. Results --The results showed that social oriented activities, health oriented activities, and service oriented activities had positive effects on hedonic value, while physical oriented activities did not have a significant effect on hedonic value. Health oriented activities and service oriented activities had positive effects on utilitarian value, while physical oriented activities and social oriented activities had no significant effects on utilitarian value. Hedonic and utilitarian values also have a positive effect on loyalty. Conclusions - First, food service franchises should provide services and menus in consideration of the health of customers. When a customer visits the store, franchisee should provide more health-oriented food or materials and clean and comfortable conditions so as not to threaten the health of the customer. Second, the food service franchise must build a service-oriented system. Foodservice franchisor need to provide continuous service training not only to the franchisees, but also to the employees of the franchisees. Third, franchise should design a store where customers can form social exchanges through providing various information exchange to customers and making the store as a local community center.

Barrier-Free Subway Service System Scenario : Comparison Between Korea and China (한국과 중국의 비교를 통한 무장애 지하철 서비스시스템 시나리오 제안)

  • Jia-Xing Long;Sung-Pil Lee
    • Journal of Service Research and Studies
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    • v.11 no.3
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    • pp.55-74
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    • 2021
  • In the global era, the tourism industry is a major profitable business, and the state and local governments are making various efforts to provide quality tourism experiences. The purpose of this study in a variety of tourism contents is to study barrier-free subway services in line with the global era, and to expand from the existing rapid, safe, and ordered transportation to the provision of high-quality comfort and all-round service experiences. This study compared and analyzed the subway service systems of Korea, China and both countries through the service design method, and presented a barrier-free subway service system to improve the user's satisfaction with the subway service system by improving the user's service experience. As a result, research results showed that 20 attractive quality attributes in 17 fields, such as convenience facilities, language issues, security equipment, and riding environment, play an important role in improving the quality and experience of subway services. In addition, through the construction of a Service Spatial Scenario, an optimized subway service system can be visualized to help understand this so that it can be used as a reference for creating a strategic application.

Design of a Professional Development Program for Fashion Designers in Fashion Enterprise (패션기업의 디자이너 재교육 프로그램 설계에 관한 연구)

  • Park, Ju-Hee;Moon, Hee-Kang
    • Journal of the Korean Society of Costume
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    • v.60 no.7
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    • pp.31-46
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    • 2010
  • Fashion industry is faced with issues of raising the competitiveness of established designers recently. As well as the change of business system, the specialization of professionals in design team increases the needs of in-service training of fashion designers. But, the education programs of enterprise are generally focused on adaptability to the organization and harmony among men as an introduction level. Furthermore, there are few professional institutions that give an education to the working-level designers. Thus, this study aimed at development of specialized in-service training program that could educate established designers for more integrated thought to cope with rapid changes in the fashion field. Firstly, the theoretical study on the in-service training and changes of fashion environment had been studied through literature review. Then, the current state of in-service training of fashion enterprises and the courses for established designers in fashion institutions were analysed. Finally, a comprehensive framework of in-service training program for fashion designers has been established as a result of this study. The program was designed in accordance with the previous research which reached 4 different educational needs for in-service training: brand planning and management, understanding production, understanding practical fabrics & colors, computer program. The study went further to apply the program to each design group divided by career: new designer, junior designer, senior designer, design leader. This study also suggested evaluation process to confirm the effects.

A Design of Broker Platform for a services interoperability on the collaboration cloud

  • Jung, Kyedong;Hwang, Chigon;Shin, Hyoyoung;Lee, Jongyong
    • International Journal of Internet, Broadcasting and Communication
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    • v.7 no.1
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    • pp.70-74
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    • 2015
  • The cloud computing are provided various ways for accessing resources and services through collaboration. In this paper, we present a cloud computing model for collaboration in cloud environment. By introducing a model, it is possible to introduce and develop an application required for the database and business services. SaaS model can be applied overall or partially. In particular, business operations need various software. Since cost reduction and applying immediate service are available, it is possible to realize the business environment and high quality service.

A HELPDESK system design for communication network service (데이터 통신서비스를 위한 EJB기반 통합 HELPDESK 설계에 관한 연구)

  • 조동권
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.6 no.5
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    • pp.661-666
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    • 2002
  • We need the flexible method for communication network configuration and fault management business procedure. Therefore development of systematic integrating fault management system is essential to meet on these requests. We must design the integrating fault management system so that can run the repair processing for both data communication network management and new next generation data communication network of various type. In general it is effective that the system is consisted of decentralized module to be accessibele for business logic and datum to remote area. To Solve these problem, a method is to use object-oriented design technique. That is, it is to abstract reusability objects and make component module using the abstracted objects. In this paper, we propose a fault management system of communication network service using object-oriented design techniques which are UML(Unified Modeling Language) and EJB(Enterprise Java Bean).

A Study on a To-Be System Design for the Operational Information System of Postal Service (우편 물류 정보화 목표 시스템 설계에 관한 연구)

  • Yee, Soung Ryong;Sun, Ji Ung;Lee, Kyungsik
    • Journal of Korean Institute of Industrial Engineers
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    • v.28 no.3
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    • pp.302-318
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    • 2002
  • As facing the challenges from many competitors, the Office of Korea Postal Service has issued the fundamental plan of business renovation which includes the master plan of the information systems. In this paper we discuss the design of a to-be information system for postal service, which will be provided for the completion of the master plan. After briefly discussing the issues on developing information system and the current situation, we provide the design concept and the framework of the to-be system based on the bench marking and gap analysis with advanced systems. The to-be system consists of eight subsystems which can be grouped into three categories; intelligent systems, operational systems, and platforms. We develop detailed specification of each subsystem and provide an operational scenario. We also explain how the to-be system compatibly fits into an integrated information system, which will include the postal, banking, and management functions, to perform its ultimate role for the efficient postal service.