• Title/Summary/Keyword: Business Model Design and Analysis

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The Study on Strategic Coalition Modeling using Social Network Analysis for B2B Activation in Public Oriented e-Marketplace -An Application of Public Parts of Cybercity Reference Model- (공적 e-Marketplace에서 사회관계망 분석을 이용한 기업간 전자상거래 활성화를 위한 전략적 제휴모형에 관한 연구 - 사이버시티 참조모델의 공적부문을 중심으로 -)

  • 정석찬;박기남
    • The Journal of Society for e-Business Studies
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    • v.7 no.2
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    • pp.113-128
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    • 2002
  • This paper proposes a public oriented e-Marketplace that induces strategic coalition using database in which detail information about each firm is contained. A public oriented e-Marketplace links each firm through the type of Internet business model and constructs a trading community. We introduce a design methodology of public oriented e-Marketplace called as social network analysis. Social network analysis helps each firm's network easily visualized and completely modeled. Additionally, this paper tries to analyze the relationship among the level of competition, potential of strategic coalition, and financial performance. We demonstrate the firm to easily accept various strategic coalitions can make higher financial performance under the more competitive condition. This implies that strategic coalition through public oriented e-Marketplace provide the each firm with various opportunities.

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A BPN model for Web-based Business Process Reengineering and Specification (웹 기반 비즈니스 프로세스의 리엔지니어링과 명세를 위한 BPN 모형)

  • Jang, Soo-Jin;Choi, Sang-Soo;Lee, Gang-Soo
    • The KIPS Transactions:PartD
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    • v.10D no.3
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    • pp.471-488
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    • 2003
  • A web-based information system, that is a dominant type of information systems, suffers from the “web crisis” in development and maintenance of the system. To cope with the problem, a technology of reengineering to web-based business process, which is one of web engineering, is strongly needed. In this paper, we propose a BPN(Business Process Net) model and reengineering guides along with an application example, which are used for modeling web-based business processes and migrating to web-based information system. BPN model is a type of not only a Beta-distributed stochastics Petri net, but also an executable Activity diagram. BPN is modeled by using the Use Case analysis method and the Beta-distribution. The later is used for the purpose of modeling the uncertainty of execution time and cost of a business process. BPN model and reengineering heuristics might be used as a formal common model for business process specification languages, and analysis and design method for Web-based Information system, respectively.

A Model of Criteria for Classifying Fashion Brands - from the viewpoint of fashion business practice - (패션브랜드 분류 기준 모형에 관한 연구 - 패션업체 실무자 관점으로 -)

  • 박송애;이선재
    • Journal of the Korean Society of Costume
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    • v.53 no.5
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    • pp.155-169
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    • 2003
  • The purpose of this study was to find out criteria for classifying fashion brand from the viewpoint of fashion business practice in order to develop strategy of fashion brands and to manage brand effectively and systematically, and to suggest theoretical frame for application of these criteria. Survey was implemented for this research. 388 Data from the people who works for merchandising, sales or design in fashion business company was analyzed. Questionnaires were developed based on 37 fashion brand classification criteria. SPSS package and LISREL program were used to analyze data. Factor analysis, one-way ANOVA, $$\mu$tiple response analysis, correlation analysis, and structure equation model analysis were applied. The results of this study were as follows First, factor analysis considering 37 classification criteria identified 7 factors as classification criteria which can be used effectively by fashion business company. Second, in two cases, based on the job description and the responsible items, analysis showed that importance of the 7 classification criteria factors was different. And all of 7 criteria were correlated to each other. Third, the effective method to classify fashion brands was proposed by establishing the model of the relationship among the values of 7 criteria and by proving it by the structure equation model analysis. And the two types of the courses to classify fashion brand were shown. Forth, according to the evaluation of these criteria in the importance of appropriateness and difficulty of implementing, classification criteria factor of "the level of product concept" was found to be very effective and "the level of brand value" was ineffective to apply.

Exploring the Impact of Live Commercial Anchors on Business Performance and Survival Strategy: Focusing on Resource Configuration and Environmental Choice

  • ZHANG, Li-Jie;HUANG, Fei
    • East Asian Journal of Business Economics (EAJBE)
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    • v.10 no.4
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    • pp.1-18
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    • 2022
  • Purpose - Through the analysis and research of different characteristics and related mechanisms of live commerce anchors, this paper aimed to help live commerce anchors to strengthen their characteristic advantages, beautify the live broadcast environment, improve resource allocation and enhance business performance, so as to help live commerce anchors to achieve better high-quality development. Research design, data, and methodology - This study was conducted by sample survey method on 361 live commercial anchors who have experience in using major online shopping malls for more than one year. Data analysis methods were frequency analysis, confirmatory factor analysis, reliability analysis, correlation analysis, and structural equation model analysis. Result - Hypothesis 1 through Hypothesis 5 were all supported. The results of this study suggest that professionalism and mutual entertainment of live commercial anchors have a significant impact on business performance, survival strategy, resource allocation and environment selection. The resource allocation and environment selection of live commercial anchors play a mediating role in the professionalism and mutual entertainment of live commercial anchors on business performance and survival strategy. Conclusion -The results implied that the professionalism and inter entertainment of live commercial anchors have a positive impact on business performance and survival strategy. In the new situation, live commercial anchors should further improve their professionalism and mutual entertainment, so as to achieve better development.

Design of Information Systems Audit Model for the Small and Medium Enterprise's Informatization Level Evaluation (중소기업 정보화수준 평가를 위한 정보시스템 감리모델 설계)

  • Kim, Jung-Hwan;Kim, Hee-Wan
    • Journal of Information Technology Services
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    • v.14 no.4
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    • pp.105-120
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    • 2015
  • Enterprise should determine the adoption and utilization of information systems would be a great help to increase management performance. So, it maintains continually the budget and the investment for informatization. However, there is a limit to clarify whether the investment in informatization is contributed to create business opportunities through corporate competitiveness certainty or not. We tend to recognize the information system as a simple means to support common business rather than being used to achieve the company's business performance and to remain competitive. It is not an easy problem for the quantitative evaluation and analysis on the effect of intangible, such as management performance measurement by introducing computerization project. Informatization level evaluation model for the harsh business environment, specifically the Small and Medium Enterprise is lacking. In this paper, we proposed the audit evaluation model of an Small and Medium Enterprise informatization level based on system quality, information quality, user satisfaction, and IT business contribution. The proposed audit evaluation model was evaluated in the information system users, and verified the suitability throughout the survey of the audit professionals.

A Study on the Business Model Design and Economic Evaluation of Open Source Software License Compliance Platform (오픈소스 SW 라이선스 컴플라이언스 플랫폼의 비즈니스 모델 설계 및 경제적 타당성 분석)

  • Chun, Seoyoung;Yoon, SungWook;Jeong, Sukjae
    • Journal of the Korea Society for Simulation
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    • v.29 no.2
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    • pp.1-10
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    • 2020
  • Companies that use open source SW must comply with the "Open Source SW License" in order to use it freely. However, despite the potential legal responsibilities and risks associated with compliance, they do not know or neglect the risks. For this reason, cases of disputes, including license violations, are soaring. Recently, Open source SW license compliance platform services have been developed and actively utilized to address these issues. This study designed a business model for open source SW license compliance platform and conducted an economic feasibility analysis. The focus of the study is the establishment of a business model and the estimation of potential customers and actual purchase rates. For this purpose, we designed seven business model scenarios for promotion and sales period, and performed an economic evaluation using an expanded model of the Bass model, the Kalish model and the customer's maximum willingness to pay.

Effect of Green Transformational Leadership and Organizational Environmental Culture on Manufacturing Enterprise Low Carbon Innovation Performance

  • Li, Liang;Fuseini, Joseph;Tan, MeiXuen;Sanitnuan, Nuttida
    • Asia Pacific Journal of Business Review
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    • v.6 no.2
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    • pp.27-60
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    • 2022
  • Previous studies stated that low carbon innovation performance could be influenced by government regulations and the green market, which is the new trend of consumer consumption in the present time, mainly focusing on external factors. Before study augured that low carbon innovation performance could be driven by internal and external factors of cooperation such as institutional pressure, stakeholder pressure, and innovation resources. However, the study of green transformational leadership and organizational environmental culture on low carbon innovation performance is rare, especially in Chinese manufacturing, as well as the effect of influencing factors of TPB model: environmental attitude, subjective norm, and perceived behavior capability on low carbon innovation performance. Previous studies mostly used the TPB model for predicting individual behavior. This study established a theoretical model combining the TPB model with green transformational leadership and organizational environmental culture of Chinese automobile manufacturing on low carbon innovation performance. This study consists of two sections of research methodology: section 1 related to questionnaire design and data collection. We established a questionnaire and distributed it online, targeting responses from the managerial level working in Chinese automobile manufacturing. Eventually, 155 valid questionnaires were used for analysis. Section 2 involved data analysis using statistical software. Reliability and data validity was examined by reliability analysis and factor analysis. Correlations and convergent validity analyses were applied, and structural equation modeling was conducted to test the proposed hypotheses. The findings indicated that green transformational leadership, organizational environmental culture, and essential factors of TPB model; environmental attitude, subjective norm and perceived behavior capability positively affect low carbon innovation performance. In addition, the indirect effect of green transformational leadership was tested and found that organizational environmental culture and TPB factors mediated the relationship between transformational leadership and low carbon innovation performance.

A Study on the Impact of Business Cycle on Corporate Credit Spreads (글로벌 회사채 스프레드에 대한 경기요인 영향력 분석: 기업 신용스프레드에 대한 경기사이클의 설명력 추정을 중심으로)

  • Jae-Yong Choi
    • Asia-Pacific Journal of Business
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    • v.14 no.3
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    • pp.221-240
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    • 2023
  • Purpose - This paper investigates how business cycle impacts on corporate credit spreads since global financial crisis. Furthermore, it tests how the impact changes by the phase of the cycle. Design/methodology/approach - This study collected dataset from Barclays Global Aggregate Bond Index through the Bloomberg. It conducted multi-regression analysis by projecting business cycle using Hodrick-Prescott filtering and various cyclical variables, while ran dynamic analysis of 5-variable Vector Error Correction Model to confirm the robustness of the test. Findings - First, it proves to be statistically significant that corporate credit spreads have moved countercyclicaly since the crisis. Second, It indicates that the corporate credit spread's countercyclicality to the macroeconomic changes works symmetrically by the phase of the cycle. Third, the VECM supports that business cycle's impact on the spreads maintains more sustainably than other explanatory variable does in the model. Research implications or Originality - It becomes more appealing to accurately measure the real economic impact on corporate credit spreads as the interaction between credit and business cycle deepens. The economic impact on the spreads works symmetrically by boom and bust, which implies that the market stress could impact as another negative driver during the bust. Finally, the business cycle's sustainable impact on the spreads supports the fact that the economic recovery is the key driver for the resilience of credit cycle.

Designing and Building the Model of Fisheries Information Systems with Information Technology. (정보기술(IT)을 응용한 수산정보시스템모형의 설계 및 구축에 관한 연구)

  • 김하균
    • The Journal of Fisheries Business Administration
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    • v.29 no.2
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    • pp.65-76
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    • 1998
  • This paper tries to suggest the Model of Fisheries Information Systems(FIS) with information technology. The paper shows the analysis and design of FIS. FIS consists of three inportant parts. They are database system, modelbase system and networking. Database systems report to infer the statistic, institute, maket of fisheries. Modelbase systems are used to forecast and plan the automation of fisheries. Networking is needed to develop the Value-Added Networking(VAN). FIS will be highly possible to develop the biggest VAN in Korea.

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Investigation for an e-Learning Instructional Design Model for Business Performance (성과 창출 과정으로서의 e-러닝 교수설계 모형)

  • Jo, Il-Hyun
    • Knowledge Management Research
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    • v.9 no.4
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    • pp.35-49
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    • 2008
  • The purpose of the study is to develop and validate an instructional design model from the perspective of the knowledge creation. To serve the purpose, the researcher conducted 1) literature review to find causal relationship model among knowledge creation factors and to propose a hypothetical instructional design model, 2) data analysis with 50 senior level e-Learning instructional designers, and 3) testing the fitness of the proposed model and relevant causal-relational hypotheses. Results indicate; 1) the proposed model fit to the empirical evidence, 2) 6 hypotheses among 11 were validated. A typical instructional designer's personal competency was evidenced as the most powerful independent variable that predicted knowledge acquisition, knowledge sharing, and the application of the instructional models. However, the expected effect of instructional design models toward other dependent variable was not be found. In addition, further suggestions for the future research are addressed.

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