• Title/Summary/Keyword: Big Data Strategy

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An Analysis of Game Strategy and User Behavior Pattern Using Big Data: Focused on Battlegrounds Game (빅데이터를 활용한 게임 전략 및 유저 행동 패턴 분석: 배틀그라운드 게임을 중심으로)

  • Kang, Ha-Na;Yong, Hye-Ryeon;Hwang, Hyun-Seok
    • Journal of Korea Game Society
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    • v.19 no.4
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    • pp.27-36
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    • 2019
  • Approaches to find hidden values using various and enormous amount of data are on the rise. As big data processing becomes easier, companies directly collects data generated from users and analyzes as necessary to produce insights. User-based data are utilized to predict patterns of gameplay, in-game symptom, eventually enhancing gaming. Accordingly, in this study, we tried to analyze the gaming strategy and user activity patterns utilizing Battlegrounds in-game data to detect the in-game hack.

A Study of Analyzing Realtime Strategy Game Data using Data Mining (Data Mining을 이용한 전략시뮬레이션 게임 데이터 분석)

  • Yong, Hye-Ryeon;Kim, Do-Jin;Hwang, Hyun-Seok
    • Journal of Korea Game Society
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    • v.15 no.4
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    • pp.59-68
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    • 2015
  • The progress in Information & Communication Technology enables data scientists to analyze big data for identifying peoples' daily lives and tacit preferences. A variety of industries already aware the potential usefulness of analyzing big data. However limited use of big data has been performed in game industry. In this research, we adopt data mining technique to analyze data gathered from a strategic simulation game. Decision Tree, Random Forest, Multi-class SVM, and Linear Regression techniques are used to find the most important variables to users' game levels. We provide practical guides for game design and usability based on the analyzed results.

Design of Distributed Hadoop Full Stack Platform for Big Data Collection and Processing (빅데이터 수집 처리를 위한 분산 하둡 풀스택 플랫폼의 설계)

  • Lee, Myeong-Ho
    • Journal of the Korea Convergence Society
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    • v.12 no.7
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    • pp.45-51
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    • 2021
  • In accordance with the rapid non-face-to-face environment and mobile first strategy, the explosive increase and creation of many structured/unstructured data every year demands new decision making and services using big data in all fields. However, there have been few reference cases of using the Hadoop Ecosystem, which uses the rapidly increasing big data every year to collect and load big data into a standard platform that can be applied in a practical environment, and then store and process well-established big data in a relational database. Therefore, in this study, after collecting unstructured data searched by keywords from social network services based on Hadoop 2.0 through three virtual machine servers in the Spring Framework environment, the collected unstructured data is loaded into Hadoop Distributed File System and HBase based on the loaded unstructured data, it was designed and implemented to store standardized big data in a relational database using a morpheme analyzer. In the future, research on clustering and classification and analysis using machine learning using Hive or Mahout for deep data analysis should be continued.

An Empirical Study on the Effects of Source Data Quality on the Usefulness and Utilization of Big Data Analytics Results (원천 데이터 품질이 빅데이터 분석결과의 유용성과 활용도에 미치는 영향)

  • Park, Sohyun;Lee, Kukhie;Lee, Ayeon
    • Journal of Information Technology Applications and Management
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    • v.24 no.4
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    • pp.197-214
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    • 2017
  • This study sheds light on the source data quality in big data systems. Previous studies about big data success have called for future research and further examination of the quality factors and the importance of source data. This study extracted the quality factors of source data from the user's viewpoint and empirically tested the effects of source data quality on the usefulness and utilization of big data analytics results. Based on the previous researches and focus group evaluation, four quality factors have been established such as accuracy, completeness, timeliness and consistency. After setting up 11 hypotheses on how the quality of the source data contributes to the usefulness, utilization, and ongoing use of the big data analytics results, e-mail survey was conducted at a level of independent department using big data in domestic firms. The results of the hypothetical review identified the characteristics and impact of the source data quality in the big data systems and drew some meaningful findings about big data characteristics.

ETRI AI Strategy #1: Proactively Securing AI Core Technologies (ETRI AI 실행전략 1: 인공지능 핵심기술 선제적 확보)

  • Kim, S.M.;Yeon, S.J.
    • Electronics and Telecommunications Trends
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    • v.35 no.7
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    • pp.3-12
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    • 2020
  • In this paper, we introduce ETRI AI Strategy #1, "Proactively Securing AI Core Technologies." The first goal of this strategy is to innovate artificial intelligence (AI) service technology to overcome the current limitations of AI technologies. Even though we saw a big jump in AI technology development recently due to the rise of deep learning (DL), DL still has technical limitations and problems. This paper introduces the four major parts of the advanced AI technologies that ETRI will secure to overcome the problems of DL and harmonize AI with the human world: post DL technology, human-AI collaboration technology, intelligence for autonomous things, and big data platform technology.

A Study on Customized Employment Strategy for Utilizing Big Data (빅데이터를 활용한 맞춤형 취업 전략에 관한 연구)

  • Koo, Gun-Seo
    • Journal of the Korea Society of Computer and Information
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    • v.20 no.1
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    • pp.175-183
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    • 2015
  • In this paper, we propose a analyses the big data of students who are willing to find employment and thus presents strategy for their higher success rate of employment. The experiment covered in this paper is based on female two-year community college students who are yet unsure about their future employment. The primary flaw of pervious employment strategy was job opportunity was only based on simple factors such as student's grade, appearance, and personality due to employers and firms's demand. Therefore, students were less satisfied and often resign. In order to prevent these failures, this paper plans a strategy by analyzing the big data. Furthermore, this is proven by the comparison between 2014 employment statistics and those of previous years, and employment request has been 21.3 percent increased along with 81.4 percent increase in match rate between firms and graduating students. Most importantly, the final success rate of employment presented 63.1 percent increase compared to the previous year.

Modeling of Value Chain for Big Data (빅데이터를 위한 가치사슬 설계)

  • Lee, Sangwon;Park, Sungbum;Lee, Jumin;Ahn, Hyunsup;Choi, Yong Goo
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2015.01a
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    • pp.277-278
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    • 2015
  • The volume sub-challenge requires novel approaches, often referred to as Big Data technologies and methodologies. Data is generated constantly in an ever growing number of places and by an ever growing number of actors while a large proportion of potentially re-usable data resides within silos within institutions or companies. These are needed when conventional database technologies cannot be applied to storage and computing issues. The issue of big data has been referred to as the next frontier in computing. In this paper, we research on factors to design an organizational value chain for Big Data.

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For airline preferences of consumers Big Data Convergence Based Marketing Strategy (소비자의 항공사 선호도에 대한 빅데이터 융합 기반 마케팅 전략)

  • Chun, Yong-Ho;Lee, Seung-Joon;Park, Su-Hyeon
    • Journal of Industrial Convergence
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    • v.17 no.3
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    • pp.17-22
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    • 2019
  • As the value of big data is recognized as important, it is possible to advance decision making by effectively introducing and improving the development and utilization of JAVA and R programs that can analyze vast amounts of existing and unstructured data to governments, public institutions and private businesses. In this study, news data was collated and analyzed through text mining techniques in order to establish marketing strategies based on consumers' airline preferences. This research is meaningful in establishing marketing strategies based on analysis results by analyzing consumers' airline preferences using high-level big data utilization program techniques for data that were difficult to obtain in the past.

A Study on Employment Strategy Based on Employment Information Filtering (취업정보 필터링 기반 취업전략에 관한 연구)

  • Yoon, Sunhee
    • The Journal of the Convergence on Culture Technology
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    • v.5 no.4
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    • pp.251-258
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    • 2019
  • This study proposed a system that can improve the employment rate and maintenance employment rate by filtering information related to employment in analyzing big data for students who want to find employment. The subject was a two-year female university, the existing employment strategy participated in the job search with simple information such as school grades and personality. As a result, the maintenance employment rate was relatively low due to the decrease in the satisfaction of students seeking employment and the incompatibility with the post-employment aptitude. In order to solve these problems, we propose a system that determines and filters whether the input data in the process of analyzing big data such as employment-related information to improve employment and maintenance employment rates.

A Study on the Effect of Organization's Environment on Acceptance Intention for Big Data System (빅데이터 시스템의 수용의도에 영향을 미치는 수용조직의 환경요인에 관한 연구)

  • Kim, Eun Young;Lee, Jung Hoon;Seo, Dong Ug
    • Journal of Information Technology Applications and Management
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    • v.20 no.4
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    • pp.1-18
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    • 2013
  • Big data has become a worldwide topic. Despite this, big data accurately understand and acquire the business to take advantage of companies that were only very few. The purpose of this study is to investigate the factors that effect Korean firm's adopting big data system. Empirical test was conducted to verify hypotheses using extended technology acceptance model and we analyzed factors which affect the behavioral intention of big data System. Based upon previous researches, we have selected organization innovation, organization slank, organization information system infra maturity, perceived benefits of big data system, perceived usefulness, perceived ease of use, behavioral intention as variables and proposed a research model based on survey questionnaires. From those, we drew that perceived usefulness and perceived ease of use influenced the behavioral intention. The results of this study will increase the users' awareness on big data system and contribute to develop a way to enable the introduction of new technologies.