• Title/Summary/Keyword: Behavioral Attitude

Search Result 675, Processing Time 0.025 seconds

Influence of Knowledge and Attitude of Class-III Facility Designator on Work Practice (제3종 시설물 지정 업무 담당자의 지식과 태도가 업무 실천에 미치는 영향)

  • Chang Woo Im;Hyeon-Ji Jeong;Seung-Hyeon Shin;Jeong-Hun Won
    • Journal of the Korean Society of Safety
    • /
    • v.38 no.5
    • /
    • pp.15-26
    • /
    • 2023
  • The relationship between the knowledge, attitude, and practice of the person in charge of designating a Class III facility was analyzed to improve its practice. As a field of knowledge, system knowledge and technical knowledge were considered, and attitudes were divided into cognitive, affective, and behavioral attitudes. A knowledge, attitude, and practice (KAP) survey was conducted, and the relationship among them was analyzed through correlation and regression analyses. The factors affecting the level of practice in designating the Class III facility were technical knowledge in the field of knowledge and cognitive and behavioral attitudes in the field of attitudes. Cognitive and behavioral attitudes were the two factors that most influenced the practice of designating a Class III facility. It is thought that the higher the level of cognitive and behavioral attitudes, the greater the ability to practice designating the Class III facility. The general characteristics of respondents influencing cognitive and behavioral attitudes were analyzed by safety inspection.

A Study on the Degree of Interest to Manners Education before and Attitude and Behavioral Change Satisfaction of Manners Education after for Women's University Students (대학생의 '생활예절' 관심도 및 수강 후 태도.행동 변화에 대한 만족도 -숙대생을 대상으로-)

  • 이정우
    • Journal of the Korean Home Economics Association
    • /
    • v.36 no.12
    • /
    • pp.161-173
    • /
    • 1998
  • The purpose of this study was to investigated on the degree of interest of manners education before and attitude and behavior change satisfaction of post-manners education for Women's University Students. The data for this study were collected from 518 subjects, who were Sookmyng Women's University Students in November, 1996. The subjects were analyzed by Cronbach's α, Frequency, Percentage, Mean, Anova, Factor analysis, Multiple Regression, and Path Analysis. The results were as follows; 1) The general tendency of students' degree of interest of manners education before for Women's University Students was high. 2) Attitude and behavioral change satisfaction of post-manners education was some high. Among the variables, individual life manners, family relations manners, job manner, and wedding ceremony were some high then the other manners areas. 3) The variables of the positive influences for students attitude and behavioral change satisfaction of post-manners education were degree of interest of manners education before, mother's age, grade, major, university life-satisfaction, and mother's job, negative influence variables was family life-satisfaction. 4) The intermediated variable of attitude and behavioral change satisfaction of post-manners education was degree of interest of manners education before and university life-satisfaction. We hope this study to be used as basic data for developing manners education model in university. We also expect further studies on university manners education with precise scale and sampling.

  • PDF

The Influences of Shopping Enjoyment and Risk Reduction on Behavioral Intention in Internet Shopping Malls using a Moving Virtual Model (움직이는 가상 모델을 활용한 인터넷 쇼핑몰에서 쇼핑의 즐거움, 위험감소가 미래행동의도에 미치는 영향)

  • Yang, Hee-Soon;Choi, Young-Lim
    • Fashion & Textile Research Journal
    • /
    • v.13 no.3
    • /
    • pp.390-397
    • /
    • 2011
  • This study investigates the influences of shopping enjoyment and risk reduction on customers' attitude and the behavioral intention in the Internet shopping mall using a moving virtual model. For this study, we produced a moving virtual model to present a fashion product. The virtual model walks for about one minute on the stage. After respondents viewed it, they completed a questionnaire. The questionnaire consists of online shopping enjoyment, risk reduction, customers' attitude and behavioral intention. Respondents are limited to females aged in their 20s and 30s, who have experienced Internet shopping and are highly interested in fashion products. 411 samples were used for the final analysis. Cronbach's alpha, factor analysis, and multiple regression analysis were conducted. The results are as follows. Online shopping enjoyment and risk reduction influenced the behavioral intention directly as well as through the attitude. However, the size of the influence indicated that online shopping enjoyment is larger than risk reduction. Therefore, Internet malls should utilize the moving virtual model to provide customers with enjoyment and risk reduction, which will increase customers' favorable attitudes and the behavioral intention such as purchase intention and word of mouth.

An Investigation of Behavioral Intention Towards QR Code Payment in Bangkok, Thailand

  • SUEBTIMRAT, Panupong;VONGUAI, Rawin
    • The Journal of Asian Finance, Economics and Business
    • /
    • v.8 no.1
    • /
    • pp.939-950
    • /
    • 2021
  • The purpose of this research is to investigate the factors affecting Thai commercial bank users' behavioral intention towards QR code payment system via mobile banking applications. The researchers conducted the study based on quantitative research approach. Non-probability sampling method such as the quota and convenience sampling was applied as sampling technique. A self-administered questionnaire was distributed. The data was collected from 1,800 respondents living in Bangkok, who have had an experience with QR code payment system with the top-three mobile banking applications in Thailand. This study concentrates on confirmatory factor analysis and structural equation modeling as a statistical tool to examine the data, model accuracy, and influence of critical variables. In addition, the researchers applied the first-order and second-order techniques to examine the relationship between constructs. Adoption readiness and perceived risk were second-order constructs. The results reveled that compatibility has an impact on attitude towards QR code payment. Moreover, adoption readiness, compatibility, attitude, and personal innovativeness are statistically significant that impact behavioral intention towards QR code payment. The strongest antecedents of behavioral intention were compatibility, attitude, adoption readiness, and personal innovativeness, respectively. Surprisingly, perceived risk and perceived trust do not statistically have a significant impact on behavioral intention towards QR code payment.

A Study on the Predictors of Intention to Pirate Software (소프트웨어 불법복제 의도에 미치는 영향요인에 관한 연구)

  • Kim, Joong Han
    • Journal of Information Technology Services
    • /
    • v.12 no.2
    • /
    • pp.131-152
    • /
    • 2013
  • Many studies have reported that software piracy is prevalent in today's society. As software is more closely integrated with across industries, software piracy would put more burdens on national economy. In spite of software anti-piracy efforts, the phenomenon has been getting worse. It is necessary to change the focus of current deterrence strategies. For better understanding of unethical behavioral intention, a research model of potential determinants for the software piracy is developed and empirically tested. The results from the study show that the planned behavior model variables-attitude, subjective norms, and perceived behavioral control-have impact on intention to commit software piracy. In addition to the variables, past behavior, perceived benefits and risk were found to be significant predictors of attitude toward software piracy. However, neither attitude nor intention was influenced by facilitating conditions. Moreover, the effect of past piracy behavior on attitude was strongly mediated by perceived benefits. Implications for research and practice are discussed.

The Effect of Leisure Constraint on Leisure Attitude of Workers (직장인들의 여가제약이 여가태도에 미치는 영향)

  • Yoon So-Young;Moon Sook-Jae;Yoo Soo-Hyun
    • Journal of Family Resource Management and Policy Review
    • /
    • v.9 no.1
    • /
    • pp.59-73
    • /
    • 2005
  • The purpose of this study was to understand which factors affect on the leisure constraint and leisure attitude of workers, to observe how the factors of leisure constraints affect on the leisure attitude. The subjects of this study were 267 urban workers who are older than 20 years old and resident in Seoul. The periods of this study was from November 15 to December 5. The modified versions of leisure constraint scale and leisure attitude scale were utilized for this study. The results of this study are as follows : First, as a result to compare the average of leisure constraint factors, intrapersonal constraint, which are individual mental status as interest, self-consciousness, uneasiness et at., was founded generally less than interpersonal constraints as personal relationship for leisure activity, or structural constraints as financial, time, information et at., Secondly, it was found that interpersonal constraint was statistically different in age, and that structural constraint was statistically different in sex, education, health status, marital status, income, and career. Thirdly, there were statistically different in cognitive leisure attitude, feeling leisure attitude, and behavioral leisure attitude according to the average monthly income and career. But, it was found that marital status and the five-day workweek system were not statistically different in 3 leisure attitude factors. Finally, 3 leisure constraint factors(intrapersonal, interpersonal, structural) had statistically significant effect on cognitive leisure attitude. Also, intrapersonal leisure constraint and interpersonal leisure constraint had statistically significant effect on feeling leisure attitude and behavioral leisure attitude

  • PDF

Effect of aromatherapy planned behavior on behavioral intention (아로마테라피 계획행동이 행동의도에 미치는 영향)

  • Han Hyun Jung;Yong-Shin Kim
    • Journal of the Korean Applied Science and Technology
    • /
    • v.41 no.2
    • /
    • pp.329-337
    • /
    • 2024
  • The purpose of this study was to investigate the effect of aromatherapy planned behavior on behavioral intention using the theory of planned behavior of attitude, subjective norm, and perceived behavioral control as factors of the theory of planned behavior. The behavioral intention of aromatherapy planned behavior was analyzed to have a significant positive causal relationship between the independent variables of attitude, subjective norm, and perceived behavioral control on the behavioral intention of aromatherapy. As a result of testing Hypothesis 1, "Aromatherapy planned behavior will have an effect on behavioral intention," previous research confirmed that the greater the attitude, perceived behavioral control, and subjective norm during aromatherapy planned behavior, the higher the participation intention. The verification was consistent with similar results between this study and this study. These results suggest that aromatherapy planned behavior will contribute to increasing aromatherapy's market share, reducing stress, and improving health through behavioral intention.

The Effect of Other Customer Perceptions on Male Customers' Store Attitude and Behavioral Response in Fashion Store (남성 소비자의 패션 점포 내 다른 고객 특성 지각이 점포 태도와 행동에 미치는 영향)

  • Kim, Boram;Lee, Yuri;Kim, Yunjeong
    • Journal of the Korean Society of Clothing and Textiles
    • /
    • v.40 no.1
    • /
    • pp.41-55
    • /
    • 2016
  • This study analyzed the influence of other customers' perception (similarity, physical attraction, and suitable behavior) of the fashion retail environment on male customers' store attitude and behavioral response. In addition, comparing the effect of store type, this study comprehensively provides the effect of other customers' perception in fashion retailing. In order to investigate research questions, an online survey was conducted and 220 responses were analyzed using AMOS 18.0. The results of this research were as follow. First, the dimensions of physical attraction and suitable behavior of other customers influenced toward target customer's fashion store attitude. Second, the effect of store attitude towards the perceiver's behavioral response was proven. Third, customers established their store attitude by other customers' physical attraction in luxury stores, while others' behavior was meaningful in SPA store. Fourth, other customer's similarity dimension did not influence the male customers' store attitude. This study contributes to a comprehensive understanding of other customer's effect in fashion stores by examining different store types. In addition, managers may establish a customer portfolio strategy and training based on this research.

Exploring factors of nutrition teachers' intentions for sustainable dietary education in South Korea: an application of the theory of planned behavior

  • Eunseo Yang;Borham Yoon
    • Korean Journal of Community Nutrition
    • /
    • v.29 no.2
    • /
    • pp.114-128
    • /
    • 2024
  • Objectives: The purpose of this study was to investigate the perception of nutrition teachers and the factors influencing their intention toward sustainable dietary education utilizing the theory of planned behavior (TPB). Methods: The self-administered online survey was completed by nutrition teachers in Jeollanam-do, South Korea. A total of 151 valid questionnaires were analyzed. Factor analysis and multiple regressions were employed to test the research model. Results: The study findings demonstrated that all TPB variables significantly influenced the sustainable dietary educational intention, with the degree of influence ranking as follows: external perceived behavioral control (β = 0.417), attitude (β = 0.240), internal perceived behavioral control (β = 0.207), and subjective norms (β = 0.181). For external perceived behavioral control, nutrition teachers and elementary schools exhibited higher levels compared to dietitians and middle/high schools, respectively. The participants in sustainable dietary education training programs exhibited a higher level of internal perceived behavioral control compared to those who did not participate. The highest perception levels were reported for attitude (4.26), followed by subjective norms (4.02), internal perceived behavioral control (3.67), and external perceived behavioral control (3.20). Conclusions: This study affirmed that the TPB variables elucidated the sustainable dietary educational intentions of nutrition teachers. The significant impacts of external and internal perceived behavioral control, attitude, and subjective norms on educational intentions were confirmed. Consequently, proactive support from schools and governments is essential to enhance the facilitating factors and mitigate the barriers toward sustainable dietary education in schools.

Effects of cognitive factors on brand attitude and behavioral intention across different fashion pop-up store formats (패션 팝업 스토어의 체험 유형에 따른 인지 요인이 브랜드 태도 및 행동 의도에 미치는 영향에 관한 연구)

  • Choi, Doree;Yu, Jihun
    • The Research Journal of the Costume Culture
    • /
    • v.25 no.5
    • /
    • pp.543-560
    • /
    • 2017
  • The aim of this paper is to find which types of pop-up store positively influence consumers and to analyze the factors that affect brand attitude and behavioral intention across different fashion pop-up store formats. The data was collected from 217 respondents in their 20s and 30s and then subjected to descriptive statistical analysis, oneway ANOVA and regression analysis using SPSS Statistics. The results of the oneway ANOVA test indicated that the 'Pop-up store of alliance with different kinds of industries' is the most effective type for increasing brand preference and brand recognition amongst consumers. Some further insights can be made from the regression analysis results. There are differences between pop-up store formats in terms of the cognitive factors influencing brand attitude and behavioral intention. Moreover, there are differences between pop-up store formats in terms of brand attitude factors influencing behavioral intention. Through the results of this study, fashion companies can determine the best type of pop-up store to open depending on their aims. In conclusion, this study provides valuable insights to fashion marketers, helping them to determine the appropriate factors to consider when planning fashion pop-up stores. Academically, this paper contributes to expanding the range of research on fashion pop-up retail by studying consumer experiences of different pop-up store types.