• 제목/요약/키워드: Beauty business

검색결과 461건 처리시간 0.021초

국내의 이미지 컨설팅 산업과 교육 현황 (The Status of the Korean Image Consulting Industry, and Related Education Programs)

  • 정수인;신세영;김유정;김영인
    • 복식
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    • 제61권2호
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    • pp.47-59
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    • 2011
  • This study provides a systematic investigation about objective personal image consulting, tool development and image-making research by analyzing the status of the Korean image-consulting industry and education. For the research, we carried out literature surveys of books on image consulting and previous research reports. In particular, we surveyed image consulting businesses that have internet web sites, and educational institutes. The results of the survey are as follows: First, domestic image consulting businesses in Korea are investigated about 93 private companies and 4 associations. They do the image making, color consulting, and education for individuals and business. Second, professional image consulting education is carried out not only in the 93 private companies, but also in the continuing and professional studies for adults of 10 universities. Furthermore, more then 90 universities have specific academic programs related to the image consulting such as facial management, beauty coordination, cosmetology, stylists, fashion events, broadcasting stylists, and so on. Third, a typical image consulting job is the personal shoppers who assists VIP customers in department stores. Professionals and politicians have personal fashion stylists for their image making. Today, the job has expanded to public fashion therapist. Fourth, the contents of an image consulting education have appeared in similar industries and educations. These contents include fashion styles, personal color analysis, make-up, facial expressions, gestures, perfumes, accessories, etc. This study is based on research on the current Korean image-consulting industry, and will enable follow-up details to be implemented. using the basis of this study for a strategic self-image formation system.

VMD(Visual Merchandising) 운영체계에 따른 VMD 인지에 관한 연구 (A study on VMD(Visual Merchandising) cognition difference of the VMD operation systems)

  • 김민영;이진화;김세희
    • 복식
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    • 제64권5호
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    • pp.62-75
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    • 2014
  • The importance of VMD operation strategies in fashion business is growing, and this study analyzed the difference in consumers' VMD cognition of the two VMD operation systems: VMD specialist employment system and VMD outsourcing system. Two SPA brands were selected as the representative cases of the two VMD operation systems. A statistical analysis was performed using data collected from a total of 206 university and graduate students from an experimental study. Paired t-test and independent t-test were used for the analysis. The results are as follow: First, consumers' VMD cognition of the two VMD operating systems were different, and the VMD specialist employment system was valued higher than the VMD outsourcing system in all cognition dimensions. Second, the VMD specialist employment system was valued generally higher than the VMD outsourcing system regardless of gender, clothing involvement, and VMD interest of consumers. Third, the VMD specialist employment system was valued higher than the VMD outsourcing system in the following aesthetic aspects: harmony, attractiveness, and fashionable dimensions by the male, low involvement, and the VMD interested consumers. Fourth, the VMD outsourcing system was valued higher than the VMD specialist employment system in the appropriateness and the functionality dimensions by females and the high-involvement consumers, It also scored higher in the fashionable and attractive dimensions by the VMD interested consumers.

예비신부의 업스타일과 웨딩드레스 스타일에 대한 이미지평가 연구 (Research on Images of Hair up-styles and Wedding Dress Styles of Prospective Brides)

  • 신양희;성광숙
    • 한국의류산업학회지
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    • 제10권4호
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    • pp.489-498
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    • 2008
  • This study is on the image evaluation of the hair up-style and the wedding dress styles of prospective brides. Based on some prior theoretical studies, and information obtained from wedding magazines and interviews conducted at the beauty business places, four kinds of the hair up-style were selected, namely, top-point, golden-point, back-point, and nape point. Three styles of necklines were selected: boat necklines, V-necklines, and off-shoulder necklines. The surveyor herself did the hair styling for models, and dressed up the models, to produce the stimuli. And the stimuli were presented to percipients along with questionnaires for measuring the image evaluations. Prepared were total 12 different kinds of stimuli, in which four hair up-styles and three dress styles were combined into 12 combinations ($3^*4$), and, with respect to these 12 stimuli, 26 itemized questions were included in the questionnaire. From the factor analysis on the image evaluation of the hair up- style and wedding dresses, five factors were derived as fallowing: attractiveness, boldness, purity, cuteness, feminity. This study revealed that wedding dress styles are more sensitive to the contemporary trend, compared to the hair styles; and the selection in the wedding style is quite influenced by the dress style, but not by the hair up-style. Also, prospective brides evaluated the hair up-styles and the wedding dress styles separately without recognizing their mutual relationship, and thus did not recognize the two as the mutually coordinated relationship, but rather recognize the two as two separate elements.

U-문화재관리를 위한 온톨로지 기반의 지능형 솔루션: 화재조기탐지 시스템 (The Ontology-Based Intelligent Solution for Managing U-Cultural Heritage: Early Fire Detection Systems)

  • 주재훈;명성재
    • 경영정보학연구
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    • 제12권2호
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    • pp.89-104
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    • 2010
  • 최근 유비쿼터스 센서 네트워크(Ubiquitous Sensor Network: USN)는 환경 모니터링을 비롯한 다양한 분야에 적용되어 왔다. 몇몇 연구는 재난 및 방재 분야, 특히 문화재관리 분야에 USN을 적용하기도 하였다. USN은 문화재의 훼손과 소실의 원인이 되는 화재를 조기탐지하기 위해 실시간 온라인으로 모니터링하는 유용한 기술이다. 특히, 인간이 접근하기 어렵거나, 외관이나 미관을 중시하는 문화재의 경우는 USN을 적용하여 이를 모니터링하는 것이 필수적이다. 그러나 인간이 화재 발생 현장을 컴퓨터 화면으로 직접 관찰하지 않고 USN으로부터 수집된 데이터만으로 화재 발생 여부를 자동으로 판별하는 데는 늘 오보의 한계점이 존재한다. 본 연구에서는 이러한 한계점을 해결하기 위해 온톨로지를 적용하는 방안을 제시하였고, 실험실 환경에서 USN으로부터 수집된 데이터를 기초로 화재 발생 여부를 조기에 더욱 정확하게 탐지할 수 있는 온톨로지와 추론규칙을 설계하여 실험하였다.

현대패션에 나타난 소재 상호텍스트성 (Intertextuality of Materials in the Contemporary Fashion)

  • 김선영;심준영
    • 한국의류학회지
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    • 제32권5호
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    • pp.741-752
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    • 2008
  • The purposes of this study are to review the status of dress material in the contemporary fashion design by examining the intertextuality of many materials other than textiles used in the contemporary fashion and to show that the development of new fashion materials is a factor for designing competitiveness. The results of this study are summarized as follows: First, foods and natural objects are used as fashion materials to reveal natural beauty, and at the same time new formative elements are expressed in combinations of life and fashion. Second, common paper and luxurious jewelry are presented as a formative element symbolic of an aspect of the contemporary society or embodied in elaborate handicraft techniques. Those materials boost the luxuriousness of costume and create a strong futuristic image according to how they are expressed. Third, plastics available for a variety of objects in different shapes and colors offer such formative features that could be shaped with textiles, as high-end technology is introduced to fashion. Fourth, metallic materials have added freedom to design formality due to their qualities of convergence and displacement and by the introduction of brand-new technology, suggesting a new future for the fashion industry. Fifth, using a variety of anti-fashion materials including semiconductor chips, mirrors, vinyl, wires, and rubber makes a change in the existing points of view regarding the formality of things and helps create a special aesthetic effect in a visual respect to develop a strong intertextuality of materials.

서비스산업 종사자의 교육훈련이 직무성과에 미치는 영향 - 교육태도의 조절효과 검증 - (The Effect of Education Training on Job Performance of Service Industry Employees - Focus on Mediating Effect of Education Training Attitude -)

  • 이수비;안진우
    • 경영과정보연구
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    • 제37권4호
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    • pp.93-108
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    • 2018
  • 서비스산업은 면대면 고객응대가 필요하며 이는 종사자에 대한 교육훈련의 필요성을 제기한다. 즉, 종사자에 대한 교육훈련이 조직의 성과에 긍정적인 영향을 미치는 지에 대해 살펴보는 것은 의미있는 일이다. 본 연구는 교육훈련을 통한 성과가 다양한 요소들의 복합적인 역할에 기인할 것으로 생각하고 단순히 교육훈련만의 효과를 검증하기보다 교육훈련에 임하는 종사자의 태도가 어떤 역할을 할 수 있는지에 초점을 맞추고 있다. 연구의 결과, 종사자에 대한 교육훈련이 보다 효과적인 성과를 내기 위해 필요한 요소로 여겨진 교육훈련에 대한 종사자의 태도는 교육훈련에 대한 교육만족을 더욱 향상시킬 수 있는 조절변수인 것으로 확인 되었다. 결국, 교육훈련에 대한 태도가 긍정적일수록 교육훈련이 직무성과를 더욱 향상시킬 수 있다고 볼 수 있다. 따라서, 교육훈련전 교육태도에 대한 고취가 우선시 될 필요가 있으며, 향후연구에서는 교육태도의 역할에 대해 더욱 심도있게 살펴볼 필요성이 대두된다고 할 수 있다.

대학수업에서 교수의 이미지메이킹이 학습자의 수업만족 및 수업몰입에 미치는 영향 (The effect of professor's image-making on college student's class satisfaction and class commitment)

  • 정혜림;박선주
    • 한국의상디자인학회지
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    • 제23권3호
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    • pp.73-85
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    • 2021
  • The purpose of this study is to understand the influence of the professor's image making (internal, external, social image) perceived by college students on instructional outcomes. The influence of the professor's image making on class satisfaction and class commitment was analyzed, and the mediating effect of class satisfaction and the relationship between class satisfaction and class commitment in the relationship between image making and class commitment was considered. First, it was found that the external image and social image of the professor had a significant effect on class satisfaction. The level of interpersonal relations, such as communication, manners, manners, and intimacy as well as the management of external expressions, clothing style, makeup, hair, gestures, postures, attitudes, voices, speech, and speech speed brings satisfaction to the class. Second, it was found that the professor's inner image, outer image, and social image had a significant effect on class commitment. In order to satisfy the students' immersion in class, professors are required to manage internal, external, and social images. Third, it was found that class satisfaction had a significant effect on class commitment. If the class satisfaction is high, it means that class immersion also increases. Fourth, as for the social image of a professor, it was found that class satisfaction had a completely mediating effect in the relationship between class commitment, and the external image of a professor was found to have a partial mediating effect in class satisfaction in the relationship between class commitment. It was found that the social image of professors perceived by college students improve class satisfaction, and this improves class satisfaction further enhances class immersion.

라이브 커머스의 의사사회적 상호작용이 경험 만족도에 미치는 영향 - 자아 이미지 일치성의 조절된 매개효과를 중심으로 - (The effect of live commerce's para-social interaction on satisfaction with the experience - Focused on the moderated mediation effect of self-image congruity -)

  • 김효정;박민정
    • 복식문화연구
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    • 제28권6호
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    • pp.719-737
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    • 2020
  • Live-streaming commerce business is growing as the consumption of video content and Smartphone shopping increases. This study examines the following three aspects: whether para-social interaction influences perceived interactivity; whether seller trust affects satisfaction with the experience; whether relationships are controlled by a moderated mediator of self-image congruity. An online survey was conducted with 203 women aged 20-30 years. They were asked to respond to the survey after watching a beauty category live-streaming commerce broadcast. The results revealed that the para-social interaction had a significant effect on perceived interactivity, seller trust and satisfaction with the experience. The findings also indicated that the perceived interactivity and seller trust mediated the relationship between para-social interaction and satisfaction with the experience. Regarding the mediated moderation effect of self-image congruity, it was statistically significant between para-social interaction and perceived interactivity through seller trust. A higher level of consumer's self-image congruity influenced the greater effect of para-social interaction on live commerce experience. This study makes important theoretical contributions to the para-social interaction in mobile commerce industry by emphasizing the mediating role of perceived interactivity and seller trust. This is achieved by examining the moderating effects of self-congruity on satisfaction with the experience. The results also verify the seller's crucial role in live-streaming commerce market which leads to the consumers greater fulfillment.

뷰티전공과 예체능전공 대학생의 COVID-19에 대한 지식, 태도, 예방실천행위 (Knowledge, attitude, and preventive action on COVID-19 infectious disease of cosmetology major and arts and physical education college students)

  • 안미정;박선주
    • 한국의상디자인학회지
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    • 제23권4호
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    • pp.73-80
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    • 2021
  • This study is a descriptive cross-sectional study to confirm the knowledge, attitudes, and preventive practice behaviors of university students concerning COVID-19 and to identify the factors that influence preventive practice behaviors. The number of study subjects was calculated using G*power program 3.19. The data collected from the study were analyzed using SPSS/WIN version 25. The subject's characteristics, knowledge, attitude, and preventive practices against COVID-19 were analyzed with descriptive statistics, and the difference in knowledge, attitude, and prevention practices against COVID-19 according to the subject's characteristics was evaluated using an independent t-test, ANOVA, and post-hoc test was conducted using a Scheffé test. Correlations of knowledge, attitude, and prevention practices against COVID-19 were analyzed using Pearson Correlation coefficients, and factors affecting COVID-19 prevention practices were analyzed using stepwise multiple regression. The number of subjects analyzed in the study was 232. The general characteristics of the study subjects were 78 males (33.7 %) and 154 females (66.3 %). The subject's knowledge score about COVID-19 was 85.13±6.22 out of 100 points, and the attitude score toward COVID-19 was 12.47±1.31 out of 14 points. The prevention practice score for COVID-19 was 29.36±3.42 out of 32 points. As a result of the study, knowledge about COVID-19 was found to have a significant positive correlation with attitude (r=.34, p<.001); COVID-19 prevention practice behavior was found to have a significant positive correlation with knowledge (r=.54, p<.001), and attitude (r=.62, p<.001). The main factors influencing the COVID-19 prevention practice behavior were knowledge, attitude, and major (Cosmetology major).

'한류' 경향에 관한 국내 언론 기사 빅데이터 분석 연구 ('Korean Wave' News Analysis Using News Big Data)

  • 황서이;박정배
    • 한국엔터테인먼트산업학회논문지
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    • 제14권5호
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    • pp.1-14
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    • 2020
  • 본 연구는 국내 언론에 나타난 '한류' 관련 이슈의 경향을 파악하기 위해 의제설정이론을 적용하였고, 빅데이터 분석기법인 토픽모델링과 의미연결망분석을 활용하여 언론 기사를 분석하였다. 이를 위해 2000년부터 2019년까지의 '한류' 관련 이슈에 대해 다룬 54개 언론 미디어 보도기사 197,992건의 제목, 부제, 본문, 키워드를 수집하여 핵심 토픽과 토픽 간의 관계를 파악하였다. 연구결과는 다음과 같다. 첫째, 국내 언론에 나타난 '한류'는 한류 관련 지역, 문화, 경제 등과 관련된 단어들이 주요하게 나타났다. 둘째, 한류 관련 이슈는 총 9개의 토픽이 도출되었으며, '방송한류', '한류 수출', '국내외정세', '한류 교육', '뷰티·패션 한류', '음악·공연 한류', '관광한류', '미디어(플랫폼)', '권역 및 지역' 순으로 나타났다. 셋째, 한류는 주로 문화적 차원과 경제적 차원에서 의미화되었고, '문화한류', '경제한류', '교육', '환경', '지리'와 같이 5개의 특성으로 클러스터링 되었다.