• Title/Summary/Keyword: Audiences development

Search Result 94, Processing Time 0.025 seconds

Mukbang's Foodcasting beyond Korea's Borders: A Study Focusing on OTT Platforms

  • Lim, Jia
    • Journal of Information Processing Systems
    • /
    • v.18 no.4
    • /
    • pp.470-479
    • /
    • 2022
  • Mukbang is a type of foodcasting where a host records or streams their eating rituals for audience consumption in live format. With origins in South Korea via the online broadcast genre found on Afreeca TV in the mid-2000s, the phenomenon has since found global popularity. Its development as a full-fledged genre is based on a communication culture that invites people to a meal rather than to talk to one another; viewers watch in silence as a host consumes a copious number of dishes from Korean gastronomy to fast food to other ethnic cuisine on display. An invitation to eat means the beginning of a public relationship that quickly turns to a private shared experience. This study analyzes several Mukbang video postings and makes use of Linden's culture approach model to provide a view toward a number of cross-cultural connections by Koreans and non-Korean audiences. Prior to the study, 10 Korean eating shows were selected and used as standard models. Korean Mukbang mainly consists of eating behavior and ASMR, with very few storytelling or narrative devices utilized by its creators. For this reason, eating shows make a very private connection. In other ways, this paper shows how 28 Mukbang-related YouTube contents selected by Ranker were evolving and examined through notions of acculturation and reception theory.

Transformation of Film Directing and Cinematography through Technological Advancements: Focusing on Ang Lee's Films

  • Xiaojun Zong;Yoojin Kim
    • International Journal of Advanced Culture Technology
    • /
    • v.11 no.2
    • /
    • pp.64-72
    • /
    • 2023
  • This paper discusses the technical exploration of Ang Lee's cinematic works and the unique visual beauty he presents. Ang Lee has successfully tackled various themes and genres, creating films that harmoniously blend Eastern and Western cultural sensibilities. These films are technologically innovative and show the interaction between technology and art, industry and culture. Therefore, this paper analyses the correlation between film technology and visual beauty in Ang Lee's works, and explores the discourse on how the relationship between film technology and art has changed with the development of film. Furthermore, this paper aims to provide insights into how technological innovation can enhance artistic creativity. The contribution of this study lies in the in-depth exploration of the relationship between film technology and art, with a focus on technological innovation and the visual beauty in Ang Lee's works. The research findings reveal that Ang Lee's films showcase the application of advanced technologies, captivating audiences with their unique visual aesthetics. The utilization of emerging technologies enables his films to possess not only visual impact but also convey profound emotions and themes. We conclude that technological innovation in film not only provides artists with more creative tools and expressive techniques but also, when combined with artistic sensibilities, creates captivating and visually expressive cinematic works. This discovery offers a new perspective for film production and opens up greater possibilities for collaboration between artists and technology experts.

Study on the Production Process of Performance Arts Visualization Projects: Focused on a Case Analysis of NT Live Cinema Broadcasts (공연예술 영상화 제작과정 연구:NT Live 시네마 브로드캐스트 사례분석을 중심으로)

  • Park, Jin-Won;Kim, Ga-eun
    • The Journal of the Korea Contents Association
    • /
    • v.21 no.7
    • /
    • pp.45-58
    • /
    • 2021
  • This study aims to select representative performance art visualization projects that react to changes in the culture enjoyment methods and needs of contemporary performance art consumers for performance art culture value creation and vitalization that suit the Fourth Industry and a global age, verify new cultural value creation possibilities of performance projects, and look into important matters and keynotes of production processes. Focusing on the report 'NT Live-Digital broadcast of theatre Learning from the pilot season'(2011), a thorough analysis was conducted on the Royal National Theatre of England, a leading model of cinema broadcast performance visualization projects, including the purpose, production processes (copyright agreements, personnel compositions, filming and broadcasting), marketing methods, and audiences of its "NT Live" project and observations were made of production processes and cultural and artistic values that differ from existing performance art to examine administrative and financial keynotes for the sustainability of performance visualization projects. Through this, possibilities of source creations with artistic, cultural, and economic values that cinema broadcast (live performance broadcast) performance viewing methods have as a new form of performance art products can be verified. In addition, the development of various performance approaches that respond to the culture enjoyment methods and consumption patterns of audiences will result in the vitalization of performing arts visualization projects through the enhancement of popular appeal and the expansion of audience types of the performing arts field.

China, the United States and Japan's animation film creation style of comparative study (중·미·일 애니메이션영화 창작스타일 비교연구)

  • Yang, jian-hua
    • The Journal of Korean Philosophical History
    • /
    • no.39
    • /
    • pp.221-235
    • /
    • 2013
  • Through the comparative analysisand inductive research on main creation styles of Chinese, American and Japanese animation films, a conclusion can be given out, which means that the animation film style of each country can hardly be formed without their own traditional painting art, aesthetics habits and ways of thinking. It is these characteristics that form their unique animation film style. America emphasizes realism art, development and utilization of new technology, Japan pays sepcial attention totraditional painting art and comic stories. In business aspect, they bring about different business models relying on the experience of satisfying the diverse needs of domestic and global entertainment markets. When it comes to the content field, they carry forward universal values and meet the individualistic heroismso that a variety of business animation films and art animation films find their ways into the global market and acquire great popularity among audiences from all over the world. Through the comparasion of American and Japanese animation films, a new view to analyze the animation films of China is created. Animation creation is largely based on the need of socialist ideology from 50s to 80s. Even though the purposes of animation film creations returned to satisfying the diverse requirements of commercial markets and audiences, the consequences, such as the break gap of creations and talents, the lack of diverse creative styles and commercial market operation mechanism, sitll affect China's animation films today. Japan found thier position from the American model and became successful. Nowadays, China need find our own creative style and position from American model and Japanese model. And the systematic reformings that are detailed in the government managements, industry standards, internationalized talents cultivation and accumulation are the essential point.

Musical Prior Knowledge, Audience Satisfaction and Word-of-Mouth: A Moderated-Mediation Analysis (뮤지컬 관람객의 사전지식이 관람만족 및 구전의향에 미치는 영향 - 트랜스포테이션의 조절된 매개효과를 중심으로 -)

  • Won, Jie Young;Jung, Chang Mo
    • Korean Association of Arts Management
    • /
    • no.54
    • /
    • pp.59-93
    • /
    • 2020
  • The development of digital technology has made consumers more knowledgeable about products than ever before. In this regard, experts have defined consumers in the digital age as knowledge seekers and pointed out that they are proficient in acquiring and sharing product knowledge prior to purchase. For service goods such as musicals, product prior knowledge executes strong effect due to such characteristics as intangibility, inseparabilit y,and heterogeneity. Prior studies in the field of performing arts, including musicals, have revealed that the prior knowledge of the audience has a positive effect on the satisfaction of the audience and WOM(word-of-mouth) intention. However, studies in the marketing field argue that consumers' high prior knowledge may have a negative impact on customer satisfaction and product evaluation depending on conditions, as they are more likely to compare, review, and expect products more closely. Therefore, in this study, we tried to identify under what conditions the musical prior knowledge enhances audience satisfaction and WOM intention. According to the results of previous studies, a mediating effect model was established in which the musical prior knowledge enhances the WOM intention through the mediation of the audience satisfaction. Then, Transportation was introduced as a mediation variable and it was verified whether the level changed the audience satisfaction and WOM intention. The reason for the introduction of the transportation construct reflects the results of previous research that the story is important component of musical. The results showed that the musical prior knowledge has a significant effect on WOM intention through the mediation of audience satisfaction. The moderating effect of transport was also significant on the relationship between musical prior knowledge and audience satisfaction. Lastly, through moderated-mediation analysis, it was confirmed that transportation moderates the mediating effect that prior knowledge affects on the WOM intention through audience satisfaction. Based on the results, we demonstrated that a musical story is fairly important to satisfy audiences with high prior knowledge. This study could contribute to the related filed in that it introduced the transportation construct for the first time, thereby broadening the understanding of the musical audiences in the era of smart consumers.

A Study on Development Plan, Comparison & Analysis of Digital CATV and IPTV (디지털 CATV와 IPTV의 수신제한시스템 비교분석 및 발전방안 연구)

  • Park, Jiun;Shin, Seung-Jung;You, Hee-kyung
    • The Journal of the Institute of Internet, Broadcasting and Communication
    • /
    • v.8 no.6
    • /
    • pp.173-178
    • /
    • 2008
  • With the discontinuation of analog broadcasting in 2012, the cable broadcasters are investing in the conversion to DCATV (Digital Cable TV). DCATV is providing various broadcast of high quality to audiences through paid broadcasting called PPV (Pay Per View). Such services are using various kinds of CASs (Conditional Access System) in order to verify the viewing rights of subscriber. In addition, to respond to the fast changing environment of digital broadcast, not only simple digitalization of broadcast but also services such as PVR (Personal Video Recorder) and VOD (Video On Demand) are provided to subscribers. Because these additional services have many difficult areas to cover with traditional CAS alone, a new plan has become necessary. With the improvement of related regulations in 2008, the test service of IPTV (Internet Protocol TV) which is a broadcast service through the internet started. Because like DCATV, IPTV also sets the real time broadcast and the VOD service as the basic services, the use of appropriate CAS is required. In this study, the CASs for DCATV and IPTV undergo comparative analysis, and the development direction which will benefit both subscribers and broadcasting companies is suggested.

  • PDF

A Consideration on the development of Interactive Art in 20th Century (20세기 인터랙티브 아트의 전개에 관한 고찰)

  • Kim, Hee-Young;Lee, Wang-Joo
    • Journal of Digital Contents Society
    • /
    • v.9 no.2
    • /
    • pp.177-185
    • /
    • 2008
  • It was a special phenomenon in the art of 20th century that the earnest engagement of spectators came up to the surface in the area of artwork-creation and art-experience which had been one-sided processes for a long time. Such a genre of Optical art or Kinetic art, had pulled out active engagements of audiences in enjoying diverse works, played the role of locomotive in the Interactive Art. Of course, many kind of art made an appearance on the channels of diverse media from that times. For example, many people came to enjoy taking part in such a genre as Happening formated the mode of face-to-face communication between the creator and the spectator. The appearance of the technology of digital media had a decisive influence on the area of the Interactive Art. From that time on, people have come to accept the reciprocity of the relations between artist and spectator naturally. This paper makes researches on some trends in the development of Interactive Arts by way of analyzing some representative Interactive Artworks typing the birth and growth of Interactive Art.

  • PDF

A Study on Audience Service by Seasonal Program Operation in Theaters: Based on AHP methodology (극장 시즌제 프로그램 운영에 따른 관객 서비스 연구 : AHP 방법론을 기반으로)

  • Song, Hyuk-Kyou
    • The Journal of the Korea Contents Association
    • /
    • v.19 no.11
    • /
    • pp.33-45
    • /
    • 2019
  • The operation of the theater's seasonal program is an important service for the stability of theater management and audience development. However, the domestic theater season system has been around for 20 years, but still has not been established in practice compared to overseas theaters, and academic research is also lacking. Therefore, in this study, the government wanted to draw out elements of 'season system' program services and additional services provided by domestic and foreign theaters, and to calculate the importance of each attribute to suggest a plan to operate a seasonal service suitable for the actual conditions in Korea. Thus, through the analysis of seven theater seasonal programs, a study model consisting of two higher, seven median and 23 lower factors was derived. Based on this survey, 14 theater experts were asked to compare the priorities of each factor. Studies have shown that the composition of packages and works in program services is important, and that monetary factors are important in additional services. In other words, an important element in the seasonal system is judged to be the need to upgrade program services and selectively operate a small number of additional services with large audience needs to attract audiences.

A Study on Effects of Performance Stage through Direction - With a focus on stage musicals performed in Korea - (연출을 통해 나타나는 공연무대의 효과에 관한 연구 - 국내 공연된 뮤지컬 무대 중심으로 -)

  • Han, A-Rim;Hong, Il-Tae
    • Korean Institute of Interior Design Journal
    • /
    • v.21 no.5
    • /
    • pp.328-335
    • /
    • 2012
  • Due to development of digital technology, a concept of stage design management is being changed. In addition, stage management technique is changing a viewpoint of the audience watching a stage through the convergence of analogue and digital technology. Three-dimensional media such as LED and hologram and works combining with previous stage performances are rising, and the audience's requirements about spectacles on the stage are increasingly higher. Interaction between a stage, audiences and actors is a communication tool by a work story and its direction. In other words, stage design should newly focus on not only concluded work story but also comprehensive delivery of direction and the expression and extreme delivery. Therefore, this study aims to examine how to combine analogue and digital direction elements in the stage design. To this end, this study looks into everything the audience feels through performances and analogue and digital elements directed for performances and then analyzes and arranges them to present a possibility of various types of work performances. Stage structure, set, and lighting that are analogue direction elements are the basis of stage performance. Analogue direction elements mean a media vehicle that can differentiate except for basic direction of each work. This study aims to analyze new performance culture when analog and digital direction elements are combined through stage performance and a possibility of new stage performance. In addition, through this it desired to seek for a development possibility of Korean leisure culture and art culture. As the work cases, this study shows 10 works through actual stage performances held in Korea and introduces elements directed in those works.

  • PDF

Development of a user-friendly training software for pharmacokinetic concepts and models

  • Han, Seunghoon;Lim, Byounghee;Lee, Hyemi;Bae, Soo Hyun
    • Translational and Clinical Pharmacology
    • /
    • v.26 no.4
    • /
    • pp.166-171
    • /
    • 2018
  • Although there are many commercially available training software programs for pharmacokinetics, they lack flexibility and convenience. In this study, we develop simulation software to facilitate pharmacokinetics education. General formulas for time courses of drug concentrations after single and multiple dosing were used to build source code that allows users to simulate situations tailored to their learning objectives. A mathematical relationship for a 1-compartment model was implemented in the form of differential equations. The concept of population pharmacokinetics was also taken into consideration for further applications. The source code was written using R. For the convenience of users, two types of software were developed: a web-based simulator and a standalone-type application. The application was built in the JAVA language. We used the JAVA/R Interface library and the 'eval()' method from JAVA for the R/JAVA interface. The final product has an input window that includes fields for parameter values, dosing regimen, and population pharmacokinetics options. When a simulation is performed, the resulting drug concentration time course is shown in the output window. The simulation results are obtained within 1 minute even if the population pharmacokinetics option is selected and many parameters are considered, and the user can therefore quickly learn a variety of situations. Such software is an excellent candidate for development as an open tool intended for wide use in Korea. Pharmacokinetics experts will be able to use this tool to teach various audiences, including undergraduates.