• Title/Summary/Keyword: Art management

Search Result 1,296, Processing Time 0.021 seconds

A Study on the Art Management and Cultural Activities in China from the K-Wave Case

  • Jia Ning LI;Su SHUAI;Zhang FAN
    • Journal of Koreanology Reviews
    • /
    • v.2 no.1
    • /
    • pp.27-31
    • /
    • 2023
  • The purpose of this paper is to study the relationship between Art management and Cultural activities in China from the K-wave case. Research design, data, and methodology: This study used the method of the cases study survey, with the K-wave case in as the survey objects, 3 valid survey sample case were collected in this paper. Results: The two dimensions of art management and cultural activities differently influences from the K-wave, and the influence of availability on customer satisfaction is not significant. Conclusion: The results of this study will provide useful reference for the Art management and Cultural activities in China from the K-wave case. And improve the development of art management and cultural activities in China by improving the K-wave of service quality. Art management can shape urban commercial space in a beneficial way, create a good consumption atmosphere, and enhance the attractiveness and competitiveness of the city. The introduction of art elements into urban commercial space can create a strong cultural atmosphere, so that the city presents a smart look. Art management has a positive impact on K-Wave production and operation activities, which can promote the shaping of art commercial space, the promotion of urban cultural atmosphere.

A Case Study of Art Marketing in Fashion Brand

  • Hong, Sung-Sun;Hwang, Choon-Sup
    • Journal of Distribution Science
    • /
    • v.11 no.11
    • /
    • pp.19-32
    • /
    • 2013
  • Purpose - This study examines the effects of art marketing management of the marketing mix in fashion, focusing on the cases of the leading global fashion brands in art marketing management. Research Design, Data, and Methodology - This study was implemented using the content analysis method. Criteria, including product differentiation, promotion strategies, store strategies, and social contributions, were based on previous research, brand promotional references, and critical reviews in newspapers or professional magazines for various cases of art marketing management by fashion brands. Results - To achieve product differentiation, art marketing management has borrowed images from artworks, and employed parodies and collaboration with artists; this has facilitated the pleasure derived from utilizing the artistic value of products. Promotion strategies were integrated with art performances, advertisements, and runway shows. Store strategies developed emotional feelings and a longing for brands among consumers. Reputational marketing of the social contributions made by corporations elevated the corporate brand image perceived by consumers. Conclusions - This study's findings revealed that consumers can derive emotional satisfaction through art marketing that seeks to profit effectively by stimulating consumers' emotions. From an economic perspective, a convergence of art and marketing plays an important role in profit-making and satisfying consumers' emotions.

A Study on the Scope and Expansion of Arts Management - Centering on International Art Markets - (미술경영의 범위와 확장에 관한 연구 - 국제미술시장을 중심으로 -)

  • Cheong, In Seo
    • International Area Studies Review
    • /
    • v.13 no.2
    • /
    • pp.712-739
    • /
    • 2009
  • This study organized various perspectives on the scope of arts management in terms of business management based on bibliographical speculations and statistical data. Management of arts such as performance art involves organizational management, human resources management, marketing and financial management. However arts management needs a new perspective in terms of access to specific academic area of arts while it can be approached in a derivative perspective of management theories. For arts include professional areas that need aesthetic perspective and interpretation of aesthetic history. As art market were opened where active international exchanges have been made over the past ten years, a new strategic approach in management is needed for major international arts markets such as the U.S.A., Europe and China. Such international arts markets involve international auctions markets, international Biennale, international art fair and overseas advance of galleries. First, we need strategic approaches such as nurturing star artists. Second, large-scale exhibition planning of artistic works from world-famous museums or art museums should be developed.

A Study on Classification & Description of Art Archives : Focused on "The Art Archives, Seoul Museum of Art" (예술기록에 관한 분류·기술 사례 연구 서울시립 미술아카이브를 중심으로)

  • Kim, Ji Ah
    • The Korean Journal of Archival Studies
    • /
    • no.74
    • /
    • pp.79-117
    • /
    • 2022
  • In recent years, the term "art archives" has become increasingly popular, with the growing use of archives in exhibitions and program planning within domestic cultural and arts institutions. The need for art archives has been raised for reasons such as establishing the identity of art and culture and providing basic resources for academic research; however, they are now being recognized as a direct resource and service for users. Accordingly, research has also been conducted on the values, policies, and management practices of art archives in the archiving field. Nevertheless, there is a lack of research on management methodologies that can be applied to institutions that manage art archives. In particular, for the efficient use of art archives, classification, organization, and systematic management of descriptive areas must be preceded. But, There are different methods of managing art archives depending on the type of collection, the management institution, and the characteristics of the collection resources, which, in turn, makes it difficult to apply a consistent methodology for classification and description. Based on actual cases from The Art Archives, Seoul Museum of Art, this study examined the types and categories of arts, and presented the establishment of a classification system and archival description rules.

Adaptive Resource Management Method base on ART in Cloud Computing Environment (클라우드 컴퓨팅 환경에서 빅데이터 처리를 위한 ART 기반의 적응형 자원관리 방법)

  • Cho, Kyucheol;Kim, JaeKwon
    • Journal of the Korea Society for Simulation
    • /
    • v.23 no.4
    • /
    • pp.111-119
    • /
    • 2014
  • The cloud environment need resource management method that to enable the big data issue and data analysis technology. Existing resource management uses the limited calculation method, therefore concentrated the resource bias problem. To solve this problem, the resource management requires the learning-based scheduling using resource history information. In this paper, we proposes the ART (Adaptive Resonance Theory)-based adaptive resource management. Our proposed method assigns the job to the suitable method with the resource monitoring and history management in cloud computing environment. The proposed method utilizes the unsupervised learning method. Our goal is to improve the data processing and service stability with the adaptive resource management. The propose method allow the systematic management, and utilize the available resource efficiently.

The Modern Cultural Heritage Value and Conservation of Documentary Art Records (행정박물의 근대문화유산적 가치와 보존방향)

  • Kang, Dai-Ill
    • Journal of Conservation Science
    • /
    • v.26 no.1
    • /
    • pp.69-76
    • /
    • 2010
  • As the tangible evidence, documentary art records are permanent records to reflect the historical, symbolical, cultural and artistic value. Also, documentary art records are related with mission fulfillment of public institution and it is documentary with administrative, cultural and artistic values as the works of documentary production and application of the administrative image. "The public records management law" was the first time that administration documents were incorporated and in the act No. 3 of administrative records management, the preservation and management system of documentary art records became legislated. The management of documentary art records are difficult to categorize only by the reflect of characteristics or materials. Because documentary art records are collected in many ways and made with materials. It needs to be collected with many informations on basic materials and with the appropriate conservation and management category. Documentary art records do not have lots of demands but the level of consciousness is improving and the possibility of opening to public is increasing for improvement with the right to know. In near future, the documentary art records will be used for the interpretation of historical and cultural preservation and modern cultural heritage could have the value as it is expected. Primarily to prevent deterioration on documentary art records the standard survey card should be made to categorize the damage rate and to check the status on each documentary art records. In addition, establishing a systematic management plan for various documentary art records are needed with the training of professionals for the conservation of documentary art records.

A Study on Ways to Revitalize Art Archive Professionals (미술 아카이브 전문인력 활성화 방안에 관한 연구)

  • Jieun Lee;Jihyun Kim
    • Journal of Korean Society of Archives and Records Management
    • /
    • v.24 no.1
    • /
    • pp.1-29
    • /
    • 2024
  • This study aims to propose strategies for cultivating professionals in the field of art archives, drawing insights from the perceptions and opinions of practitioners and researchers involved in the establishment of professional human resources for the systematic management and utilization of art archives. To achieve this objective, in-depth interviews with practitioners and records management researchers related to art archives and policies were conducted. The grounded theory methodology, a qualitative research approach, was used in the analysis of interviews. The outcome yielded 57 concepts, 27 subtopics, and 13 super-topics. Through this, the study provides a comprehensive review of persistently emerging challenges related to art archive professionals, and by analyzing the opinions of experts in each field, this research presents effective ways to revitalize professional human resources. Ultimately, this study offers valuable implications that underscore the significance of professionals, who are prerequisites in art archives, within society and provide a platform for art archivists in museums to establish themselves as art archive professionals.

Current Literature Analysis of Arts and Cultural Management

  • Woo-Jun JANG
    • The Journal of Industrial Distribution & Business
    • /
    • v.15 no.4
    • /
    • pp.27-33
    • /
    • 2024
  • Purpose: Arts and cultural management are a field with unique meaning and significance. This study is uniquely based on the focus of arts and cultural management on social and cultural sustainability sets it apart from other related study fields. Through delving into arts and cultural management, one can quickly gain skills vis-à-vis creativity and innovation in traditional and emerging media platforms. Research design, data and methodology: The current researcher relied on the descriptive research design, arriving at and evaluating the findings. The descriptive research design was the most ideal because of the need to evaluate the various literature sources systematically and later describe them without undue influence. Results: This research's core finding of art and cultural management in the current literature may be split up four findings, such as (1) Art and Cultural Management is Fast Embracing Digital Innovations and Related Elements, (2) Data and Analytics in Art and Cultural Management, (3) Interdisciplinary Nature of Arts and Cultural Management Elements, and (4) Arts and Cultural Management Face Numerous Challenges that Define it and its Future. Conclusions: All in all, based on the literature findings, the present research concludes that It is incumbent upon the various stakeholders, such as the government, to prioritize the arts and cultural management field through adequate budgeting and allocation of money.

New Museum for New Forms of Art - Focused on "Museum without Walls", and the relationship between art and architecture -

  • Song, Ha-Yub
    • Architectural research
    • /
    • v.13 no.1
    • /
    • pp.3-9
    • /
    • 2011
  • To design and construct a museum of art involves the interest of artists, architects, curatorship, management, and local government. More than this direct relationship, museum obliges the public a mission of delivering genuine public experience through art and architecture. However, most of Modern and contemporary architecture has not delivered genuine public experience of integrated art and architecture. Conceptual message of art and perceptual architectural exhibition space has not been integrated easily. Picture frame canvas initiated this schism and institutionalized museum management hampered the creativity of artists. This schism was overcome through artists' questioning of museum culture and creative works that embrace work and its environment. In contemporary culture, installation art and media art necessitates a new museum format which needs not only exhibition, but laboratory and interface space with viewers. This paper will regroup the existing museum according to its use and strategy, and reinterpret progressive museums that fosters young artists, and more than this, will introduce successfully established museums for new forms of art, which are equipped with versatile exhibition spaces, innovative interface between works and viewers, and own laboratory that can produce works of art. These examples will envision a creative method of art and architecture production that can achieve genuine public experience.

Validating the Concept of the Business Art and the Model for the Business Art Making Process: A Grounded Theory based Approach (경영예술 개념 및 경영예술 창작 모형의 타당성 평가 연구: 근거이론적 접근)

  • Park, Jiyeon;Kym, Hyogun;Suh, Hyunju
    • Knowledge Management Research
    • /
    • v.20 no.2
    • /
    • pp.155-182
    • /
    • 2019
  • The purpose of this study is to evaluate the concept of the Business Art and the validity of the Business Art making process model, as well as to confirm the creative value of art in the business environment. The research data were collected using in-depth interviews and the collected data were analyzed by applying the grounded theory. As a result of the study, various experts in the fields of business and arts evaluated the concept of the Business Art and contents of the Business Art process model as generally valid, considering that they were actually applicable in light of their own experiences. This study establishes a new theory by verifying the transferability of academic research on the new concept of the Business Art, and presents a new viewpoint different from the existing one in the relationship between business and art. Also, the implication of this study lies in that it provided the basis for establishing the method and system that apply the concept of the Business Art and its process to business in the future.