• Title/Summary/Keyword: Art Activity

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The Effect of Fashion Product's Shopping Bag types on Customer Response, Advertising Effectiveness, and Purchase Intention (패션 상품 쇼핑백 유형에 대한 소비자반응, 광고태도, 구매의도에 미치는 영향)

  • Chae, Heeju;Lee, Sooyeon;Ko, Eunju
    • Fashion & Textile Research Journal
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    • v.16 no.4
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    • pp.564-579
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    • 2014
  • Packaging of shopping bag is a 'silent salesman' which plays an important role in marketing communication due to the increase of self-service outlets and changing lifestyles of customers. Retail shopping bags, which are defined as bags provided by retailers to customer as a means of transporting merchandise, are a type of secondary packaging. This study explored the effect of a fashion product's shopping bag types in sense of shopping value, customers' response, attitude toward advertising, and purchase intention. Data was analyzed by factor analysis, frequency analysis, correlation, structural equation modeling using SPSS 18.0 and AMOS 18.0. The results of this study were as follows. Consumers' responses about shopping bags show that there are some differences between consumers who have either hedonic or utilitarian shopping value. Hedonic shopping value influences on consumers' response as unique, interesting, and attention; however utilitarian value affects prestige in addition to those four significant factors. Therefore, this study shows that consumer response is different in accordance with shopping value. Thus, using the various types of shopping bags can be influenced on effective advertising. It will also great effect on marketing activity with lower cost. The significant result from this study has proven that the shopping bag is correlates to the definition of pop art today because it can offer an opportunity to look at, play with and buy sophisticated visual stimulus. Therefore, retail and brands have to concern about shopping bag considering their decisive role in the apparel market.

A Need Assessment of Home Improvement Education for Rural Women - Rural women's needs for educational contents and enviornmental variables - (농촌주부의 생활개선 교육 요구분석 II - 생활개선 교육의 내용과 관련 변인 분석 -)

  • 나순애;이승교
    • Korean Journal of Rural Living Science
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    • v.4 no.2
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    • pp.127-137
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    • 1993
  • This survey was carried out in order to find out the education needs of rural women in home improvement. The data were collected from 500 samples who were conjugal women under 65 years old by adminitrating the researcher developed questionaire through interview method. This interview was intensively focused in education fee, free or charged. The major findings of the survey were summerized as follows ; 1) In the educational fee is free, $\ulcorner$fatigue recovery$\lrcorner$ is demanded highest(61.7%) and $\ulcorner$wrighting art$\lrcorner$ is lowest among 30 items. The needs of education are devided 7 fields of the home improvement $\ulcorner$dietary life$\lrcorner$ is the highest demand fields among them. 2) If educational fee is charged, the item of $\ulcorner$technique for side job$\lrcorner$ was highest(42.2%) but $\ulcorner$selecting clothes$\lrcorner$ was lowest, And the field of $\ulcorner$home management$\lrcorner$ was highest demands. 3) On the overall needs of education, charged and free, they want the item of $\ulcorner$family nutrition management$\lrcorner$ and the field of $\ulcorner$dietary life$\lrcorner$ was selected highest. 4) In the relationship between needs of education items and individual/household variables, i.e. age, degree of education, life philosophy, hobby, social activity, experience of home improvement education, and transportation convenience, had significant relationship at 5% level. And the relationship of $\ulcorner$dietary life$\lrcorner$ and $\ulcorner$home management$\lrcorner$ fields are higher significant with individual/household variables.

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A Study on the Production of Stage Costume of Musical 'Christmas Carol' (뮤지컬 '크리스마스 캐롤'의 무대의상 제작에 관한 연구)

  • Choi, Young-Ro;Lim, Young-Ja
    • Journal of the Korean Society of Costume
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    • v.57 no.3 s.112
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    • pp.136-149
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    • 2007
  • This study researched the costume manufacture process by having the musical 'Christmas Carol' as an example and specifically presented the costume manufacture process of an actually performance work, thus it aimed to be helpful theoretically and realistically, by allowing theatrical costume manufacturers and majors in theatrical costume to be informed of the systematically practical affair process of the theatrical costume manufacture and by exhibiting the research work of costume composition aiming at reproducing a silhouette in the process such as costume composition and sewing, and the effectively manufacturing methods such as the costume composition application and the sewing method development aiming at the activity of performers. In the empirical research, it analyzed the features of characters and arranged the manufacture points while actually manufacturing the performance costume, and clarified the systematically performance costume manufacture process such as a manufacture meeting${\rightarrow}$costume list preparation$\rightarrow$work-instruction sheet preparation$\rightarrow$pattern manufacture$\rightarrow$sewing$\rightarrow$performance and inspection. Through performing the manufacture of the really performance work, it is hoped that this study contributes to the development of performance art circles, by presenting a step and a method of professionally theatrical costume to the performance manufacturers and the theatrical costume manufacturers at present when the theatrical costume is solidifying its position as a professional sphere, in the performance and an, has a meaning as the initially empirical research, which can exhibit as a guide of realistically and empirically educational contents for theatrical costume aiming to bring up professional staff for theatrical costume, and becomes help in the efficiently theatrical costume manufacture realistically.

Effect on the Quality Characteristics of Beef Jerky Ripened by Wine (와인 숙성이 우육포의 품질특성에 미치는 영향)

  • Lee, Kyung-Soo;Moon, Yoon-Hee;Jung, In-Chul
    • Journal of Life Science
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    • v.18 no.11
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    • pp.1538-1542
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    • 2008
  • This study was carried out to investigate the effect of wine ripening on quality characteristics such as chemical compositions, Hunter's color, rheological properties, water activity, pH, TBARS value, VBN content, total plate count and sensory score. Beef jerky was prepared by three types such as beef jerky containing water 50 ml (T0), beef jerky containing water 25 ml and wine 25 ml (T1), and beef jerky containing wine 50 ml (T2). The moisture, crude protein, crude fat, crude ash, $L^*$ (lightness), $a^*$ (redness), $b^*$ (yellowness), hardness, springiness, cohesiveness, gumminess and chewiness were not significantly different among the beef jerky. The Aw, pH and TBARS value were not significantly different among the beef jerky, the VBN content and total plate count of T2 had the lowest among the beef jerky (p<0.05). The flavor of T2 was superior to the T0 (p<0.05), and the taste, color, tenderness, juiciness and overall acceptability were not significantly different among the beef jerky.

A Study on Development of Libraries' Information Literacy Program based on Integrated Tasks to Support the Free Semester System (자유학기제 지원을 위한 통합 주제 중심의 도서관 정보활용교육 프로그램 개발에 대한 연구)

  • Lee, Kyeong-Hwa;Song, Gi-Ho
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.27 no.4
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    • pp.85-104
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    • 2016
  • The purpose of this study is to suggest the developmental strategies of information literacy program based on the integrated topics to promote inquiry abilities of middle school students who take part in the free semester system. To that end, the content of the 2015 revised curriculum on a national level was analyzed to develop 6 inquiry themes that incorporate Korean, Social Studies, Music and Art. The instruction and learning guide were consisted of three stages of forming a background knowledge, researching and creating and evaluating the conclusion of the research. The detailed activities for research step were consisted of the four steps of recognition of the problem, information analysis and interpretation, compilation of information and evaluation for each activity. Among the themes "environment" and "appreciation" were applied to a public library and a middle school library as a trial. The trial application saw that students took an interest in programs that subject themes are link with various topics. They were also very satisfied with such programs.

The Development and Usability Testing of the Smart Home for Wheelchair Users - Focus on the Activities of Daily Living at Home - (휠체어 사용 장애인을 위한 스마트홈 구축 및 사용성평가 - 주거 환경 내 일상생활활동을 중심으로 -)

  • Lim, Myungjoon;Pyo, Kyung-Sun;Lee, KuemJu;Park, Jiyoung;Choi, Hyun;Kweon, Hyosun
    • Journal of the HCI Society of Korea
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    • v.11 no.2
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    • pp.5-14
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    • 2016
  • Wheelchair users found difficulties in living independently in their houses due to the lack of accessibility. The state of the art smart home technology may enable wheelchair users to live independently. In this study, we built a smart home, and tested its usability with three community dwelling wheelchair users. Three evaluation methods such as scenario-based test, K-IADL(Korea instrumental activity of daily living) test, and in-depth interview were used. All three users responded positively for using the smart home. Through this study, we also found several necessary amendments in building smart homes for wheelchair users.

Anti-inflammatory Activity of an Ethanol Extract of Caesalpinia sappan L. in LPS-induced RAW 264.7 Cells

  • Jeong, Il-Yun;Jin, Chang-Hyun;Park, Yong-Dae;Lee, Hyo-Jung;Choi, Dae-Seong;Byun, Myung-Woo;Kim, Yeung-Ji
    • Preventive Nutrition and Food Science
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    • v.13 no.4
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    • pp.253-258
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    • 2008
  • The anti-inflammatory activities of an ethanol extract of Caesalpinia sappan L. (CS) were investigated in LPS-induced RAW 264.7 cells. Result indicated that CS inhibited the LPS-induced NO production in a dose-dependent manner with an $IC_{50}$ of $10.9\;{\mu}g/mL$. In addition, CS attenuated the iNOS mRNA and protein expression by inhibiting NF-${\kappa}B$ activation. CS also suppressed the productions of IL-6 and MCP-1 in a dose-dependent manner, with $IC_{50}$ values of $15.9\;{\mu}g/mL$ and $5.47\;{\mu}g/mL$, respectively. In addition to the anti-inflammatory activities, CS decreased intracellular ROS formation in the same cells. In conclusion, CS inhibited the production of NO, IL-6 and MCP-1 via a suppression of the NF-${\kappa}B$ activation and intracellular ROS generation.

A Study on Factors to Affect Reuse Intention and Conversion Intention by Evaluation after Game Use - with Two FPS Games as a Main Consideration - (게임 이용 후 평가에 의한 재이용 의도 및 전환의도에 미치는 요인에 관한 연구 -2개의 FPS 게임을 중심으로-)

  • Lee, Ji-Hun
    • Journal of Korea Game Society
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    • v.9 no.6
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    • pp.69-77
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    • 2009
  • Game producers provide their products and service to users. But the need and desire of users change in many ways as time goes. But game Co. Ltd is difficult because of the capital and the technical identities for providing characteristic products and service etc. Specially, the FPS game which is popular among users is developed by game Co. Ltd as the maximum reflects desire of users, but is similarly developed in other companies FPS game by similar desire. This cannot accept from desire of a certain prospective customer furthermore, decrease of a loyalty customer and a new customer, and a company is difficult of market activity. Therefore, this research is to find of user's psychological needs by FPS game user after gaming on reusing intention and switching intention factors influencing. As the result, the intention of satisfaction and re-use for FPS game is 84.9%, the conversion intention to special force game is 9.6% and the conversion intention to the game of Sudden attack is 5.5%. It shows that desire of the user for certain games is changing.

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Contents Development of IrobiQ on School Violence Prevention Program for Young Children (지능형 로봇 아이로비큐(IrobiQ)를 활용한 학교폭력 예방 프로그램 개발)

  • Hyun, Eunja;Lee, Hawon;Yeon, Hyemin
    • The Journal of the Korea Contents Association
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    • v.13 no.9
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    • pp.455-466
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    • 2013
  • The purpose of this study was to develop a school violence prevention program "Modujikimi" for young children to be embedded in IrobiQ, the teacher assistive robot. The themes of this program consisted of basic character education, bullying prevention education and sexual violence prevention education. The activity types included large group, individual and small group activities, free choice activities, and finally parents' education, which included poems, fairy tales, music, art, sharing stories. Finally, the multi modal functions of the robot were employed: image on the screen, TTS (Text To Speech), touch function, recognition of sound and recording system. The robot content was demonstrated to thirty early childhood educators whose acceptability of the content was measured using questionnaires. And also the content was applied to children in daycare center. As a result, majority of them responded positively in acceptability. The results of this study suggest that the further research is needed to improve two-way interactivity of teacher assistive robot.

Antibacterial effect of citrus press-cakes dried by high speed and far-infrared radiation drying methods

  • Samarakoon, Kalpa;Senevirathne, Mahinda;Lee, Won-Woo;Kim, Young-Tae;Kim, Jae-Il;Oh, Myung-Cheol;Jeon, You-Jin
    • Nutrition Research and Practice
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    • v.6 no.3
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    • pp.187-194
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    • 2012
  • In this study, the antibacterial effect was evaluated to determine the benefits of high speed drying (HSD) and far-infrared radiation drying (FIR) compared to the freeze drying (FD) method. Citrus press-cakes (CPCs) are released as a by-product in the citrus processing industry. Previous studies have shown that the HSD and FIR drying methods are much more economical for drying time and mass drying than those of FD, even though FD is the most qualified drying method. The disk diffusion assay was conducted, and the minimum inhibitory concentration (MIC) and minimum bactericidal concentration (MBC) were determined with methanol extracts of the dried CPCs against 11 fish and five food-related pathogenic bacteria. The disk diffusion results indicated that the CPCs dried by HSD, FIR, and FD prevented growth of all tested bacteria almost identically. The MIC and MBC results showed a range from 0.5-8.0 mg/mL and 1.0-16.0 mg/mL respectively. Scanning electron microscopy indicated that the extracts changed the morphology of the bacteria cell wall, leading to destruction. These results suggest that CPCs dried by HSD and FIR showed strong antibacterial activity against pathogenic bacteria and are more useful drying methods than that of the classic FD method in CPCs utilization.