• Fashion & Textile Research Journal
• /
• v.6 no.3
• /
• pp.329-335
• /
• 2004

The purpose of this study was to investigate the differences between the body cathexis, appearance management behaviors and satisfaction with apparel fit according to physical figure of college women who had deep interests in their body and appearance. Data for this study was obtained from 413 college women in Taegu and Kyungpook Province. Means, t-test, ANOVA and Scheffe's post hoc comparison were used in data analysis. The result of this study were; 1. It was found that both body Cathexis and fit satisfaction of college women were generally low. College women were less satisfied with their body and fit of apparel. The unsatisfied body parts were thighs, abdomen and hip. 2. Significant differences in Satisfaction with apparel fit were found in skirt length, slacks length, thigh according to height and significant difference in satisfaction with apparel fit were found in armhole, abdomen, calf according to weight. 3. Significant differences in appearance management behaviors were not found according to height, but significant differences in diet, exercise and clothing use were found according to weight. Also significant differences in diet and clothing use were found according to R$\ddot{o}$hrer index.

• Journal of the Korea Society of Computer and Information
• /
• v.26 no.9
• /
• pp.181-188
• /
• 2021

This study aims to identify the relationship among self-esteem, major satisfaction, appearance satisfaction, and employment stress of college students and to suggest suggestions for this. The subjects of this study were students in B metropolitan city, and data analysis was conducted using SPSS WIN/22.0 program. The result of the study showed that the difference in employment stress according to general characteristics was significant in grade (f=4.25, P=0.01), religion (t=0.70), department and department (F=7.50, P=.0001), personality (F=6.406, P=0.001), university life satisfaction (f=8.09, P=0.001), and average score (f=5.37, P=0.005). The employment stress of the subjects was negatively correlated with self-esteem(r=-.439, p<.001), major satisfaction(r=-.377, p<.001), and appearance satisfaction(r=-.273, p<.001).Based on the results of the study, it is necessary to develop an integrated program to improve self-esteem, major satisfaction, and appearance satisfaction in order to reduce the employment stress of college students, and repetitive studies are required to explore various factors.

• Journal of Industrial Convergence
• /
• v.21 no.10
• /
• pp.37-45
• /
• 2023

The purpose of this study is to provide basic data to increase life satisfaction of middle-aged people by verifying the influence relationship between appearance satisfaction and life satisfaction and the mediating effect of interpersonal relationships. The subjects of the survey were middle-aged people aged 50 to 64, and data were collected through online and offline surveys for 10 days from August 15, 2021, focusing on the metropolitan area. Frequency analysis, descriptive statistics analysis, correlation analysis, PROCESS MACRO Model Number 4, and Bootstrapping were conducted using statistical programs SPSS WIN 25.0 and PROCESS MACRO. The results of the study showed that first, the appearance satisfaction of the middle-aged had a positive (+) effect on life satisfaction. Second, interpersonal relationships had a partial mediating effect. Based on the results, it is meaningful in that it presented practical and policy suggestions that can increase appearance satisfaction and interpersonal relationships in improving life satisfaction of middle-aged people.

• Journal of the Korean Society of Clothing and Textiles
• /
• v.35 no.11
• /
• pp.1285-1296
• /
• 2011

This study examines the effects of fashion and beauty consumption behavior on self-satisfaction. A questionnaire method was used for the study method and the subjects of the study were females in their 20s- 50s. A total of 580 sets of questionnaires were distributed and 554 sets were used for the final analysis; in addition, SPSS 12.0 statistics program was utilized for factor analysis, reliability analysis, correlation analysis, one-way ANOVA, Duncan test and multiple regression analysis. The results of this study were: First, the factors of fashion consumption behavior are composed of physical supplementation, social symbolism, appearance styling, sexuality and conformity and those of beauty involvement consisted of hair styling, skin management, make-up and body shaping. Self-satisfaction was divided into living satisfaction, appearance satisfaction, economic satisfaction and interpersonal relations satisfaction. Second, (because of the examination of the effects of fashion consumption behavior on self-satisfaction) fashion physical supplementation and appearance styling of fashion consumption behavior influenced living satisfaction and interpersonal relations satisfaction for females in their 20s. However, fashion consumption behavior did not influence satisfaction for those in their 30s. It was shown that the social conformity factor of fashion consumption behavior influenced appearance satisfaction of self- satisfaction for those in their 40s and the conformity factor of fashion consumption behavior gave a negative influence on life satisfaction and economic satisfaction of self-satisfaction for those in their 50s. It was found (for beauty consumption behavior) that the body-shaping factor influenced economic satisfaction and interpersonal relations satisfaction of self-satisfaction for all age levels.

• Korean Journal of Human Ecology
• /
• v.16 no.2
• /
• pp.421-432
• /
• 2007

The purpose of this study was to investigate the relationships between appearance-related attitude(attitude toward appearance, body satisfaction) and clothing attitude, and to examine how clothing attitude was influenced by appearance-related attitude. The method of this study was survey research by using questionnaires. Subjects were 700(middle school students 217, high school students 227, university students 256) girl students located in Junrabookdo province. In this statistical analysis, SPSS 11.5 for Windows program was utilized to calculate frequency, mean, factor analysis, cronbach's $\alpha$, one-way ANOVA, Pearson's correlation, multiple regression analysis. The results of this research were as follows: The results of analysing the factors to the response clothing attitude emerged five dimensions(fashion pursuit, gender attractiveness, self-expression, aesthetic, and modesty). University school girls' students showed higher attitude toward appearance, body satisfaction, clothing attitude except of modesty. Clothing attitude variables except of modesty had positive correlations with appearance-related attitude. However, modesty of clothing had negative correlations with appearance-related attitude. As a conclusion, adolescents' appearance-related attitude constituted important characteristics which could affect clothing attitude directly.

• Journal of the Korea Academia-Industrial cooperation Society
• /
• v.21 no.3
• /
• pp.80-88
• /
• 2020

This study aimed to determine the effects of self-esteem, appearance satisfaction, and satisfaction in their major on the employment stress of nursing college students. The subjects were 194 students from four colleges of nursing in P-province in Korea. Data were collected from self-administered questionnaires, t-test, ANOVA, Pearson's and Spearman's correlation coefficients. Multiple regression with dummy variables was used for statistical analysis of the data. The results revealed the following scores: self-esteem 3.40±0.53, appearance satisfaction 2.96±0.56, satisfaction with the major 3.80±0.61, and employment stress 2.23±0.75. Significant differences in employment stress according to general characteristics of subjects were observed in gender (t=7.40, p=.007), entering nursing college motivation (F=3.24, p=.023), and college life satisfaction (F=16.722, p<.001). Employment stress showed a negative correlation with self-esteem (r=-.433, p<.001), appearance satisfaction (r=-.307, p<.001), and satisfaction in major (r=-.534, p<.001). The satisfaction with the major (β=-.371, p<.001), self-esteem (β=-.166, p=.026), appearance satisfaction (β=-.132, p=.045), entering nursing college motivation (β=.163, p=.006), and gender (β=.131, p=.033) confirmed as a factors affecting the employment stress and accounted for 35.6% of the variance. Based on the results, it is necessary to develop employment-competency reinforcement programs to increase the level of satisfaction in the major, appearance satisfaction, and self-esteem to reduce the employment stress of nursing college students.

• Journal of the Korean Society of Clothing and Textiles
• /
• v.30 no.3 s.151
• /
• pp.436-446
• /
• 2006

The purpose of this study was to compare the influences of men's and women's sex role identities and sex role discrepancies on their appearance satisfaction and self esteem. Congruency theory, androgyny theory, masculinity theory and self discrepancy theory were used to explore the influence of sex roles on appearance satisfaction and self esteem. Theories suggest that the influence would be different by gender. Data were collected from a convenience sample of 125 men and 197 women aged between 20 and 40 years living in the Seoul metropolitan area. Structural equation modeling was employed to analyze the data. For men, both appearance satisfaction and self esteem were influenced only by their perceived masculinity. For women, however, perceived femininity, femininity discrepancy and masculinity discrepancy had an influence on appearance satisfaction. All the four sex role variables had an influence on women's self esteem. BMI had a negative effect on self esteem for women, but no effect for men. According to the results, unlike men, whose appearance satisfaction and self esteem are only determined by how masculine they are, the women's levels of appearance satisfaction and self esteem are influenced not only by how feminine they are, but also by how masculine and feminine they want to be. The results of this study have implications for body image counselors or practitioners who try to help young women increase their self esteem and satisfaction to their appearance.

• Journal of the Korean Society of Clothing and Textiles
• /
• v.30 no.11 s.158
• /
• pp.1538-1549
• /
• 2006

The purpose of this study was 1) to identify gender differences in appearance management behavior and influencing variables(media involvement, body satisfaction and self-esteem), 2) the effects of influencing variables on appearance management behavior, and 3) to analyze the relationships among influencing variables. The data were collected ken 458 fifth and sixth grade girls and boys of five elementary schools ill Seoul, Korea via self-administered questionnaires, and were analyzed by factor analysis, t-test, and multiple regression analysis. The results of this study were as follows: Regarding the gender differences in research variables, preteen girls showed more interest in clothing/hair style management, weight management, TV involvement and celebrity imitation than preteen boys. Girls showed lower level of satisfaction than boys. Multiple regression analyses were conducted to identify the effects of media involvement, body satisfaction and self-esteem on appearance management behavior. For boy group, clothing/hair style interest was influenced by celebrity imitation, and weight management by TV involvement, body satisfaction and school self-esteem, and height management by celebrity management and school self-esteem. For girl group, clothing/hair style management was influenced by celebrity imitation and general self-esteem, and weight management by body satisfaction, general self-esteem, celebrity imitation and TV involvement, and height management by school self-esteem, TV involvement, time spent watching TV and general self-esteem. From the results of analyzing relationships among influencing variables, it was found that media involvement influenced self-esteem; TV involvement and celebrity imitation influenced school self-esteem; body satisfaction had the effect on all three sub dimensions of self-esteem in boy group. For female group, TV involvement had the effect on body satisfaction, and celebrity imitation on general self-esteem, the family self-esteem and school self-esteem, and body satisfaction on all three sub dimensions of self-esteem.

• Fashion & Textile Research Journal
• /
• v.19 no.6
• /
• pp.712-722
• /
• 2017

Attention to appearance is a common concern for all. Images created by appearance play an important role in judging people in terms of social life in contemporary society. This study investigated general behaviours of appearance management behaviours of both male and female college students, and categorised consumption emotion experienced by appearance management. In this regards, it was examined how consumers' psychological mechanism of consumption emotions influences consumers' satisfaction and their behavioural intentions. The main results are as follows: First, female students invest more time and money into appearance management compare to male students and have a higher level of attention. Secondly, both male and female students experience a variety of consumption emotions in appearance management behaviours. According to gender, female students show a higher level of positive and negative consumption emotions than male students. Thirdly, there are five emotional types (Confidence, Annoyance, Refreshment, Enjoyment, Anxiety) as the result of the consumption emotional typology in terms of appearance management behaviours of male and female university students. Fourthly, there are different emotional groups which influence consumers' satisfaction or behavioural intention according to gender in appearance management behaviour. In general, emotional groups such as 'Confidence, Delight and Anxiety' have a positive influence on consumers' satisfaction and behavioral intention, and 'Annoyance' composed of negative emotions have negative influence. In this respect, this research can contribute to beauty product development and marketing strategy with reflecting consumption emotion, and better understanding of consumption culture of university students which plays a pivotal role in appearance management behavior.

• Journal of Fashion Business
• /
• v.17 no.5
• /
• pp.14-30
• /
• 2013

The purpose of this research is to identify the differences in appearance satisfaction, self-esteem and the feeling of happiness according to the demographic variables of teenagers. The conclusion of this research indicate that appearance satisfaction has significant impacts on the self-esteem and the feelings of happiness for adolescence. Teenage students who attend vocational schools get more Allowances than students who attend general high schools, and those who have parents with lower education level also get more Allowances. But the higher the economic standard and grades the students have, the more self-esteem and the feelings of happiness they possess. Thus, the students who attend general high schools have higher self-esteems and feelings of happiness than those in vocational schools. Additionally, the students who have higher economic standards and parents with better'- education levels show more appearance satisfactions for their face, skin and body. Therefore, the level of appearance satisfaction according to the types of school, economic standards, amount of Allowances and parents' education level is an important variable, which can also affect the self-esteem and the feelings of happiness. Teenagers' appearance satisfaction have a significant impact for determining the level of self-esteem and the feeling of happiness.