• International Journal of Advanced Culture Technology
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• 제9권2호
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• pp.72-79
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• 2021

This study is to develop a strategy to prepare an improvement strategy according to the environmental change of the hotel. Currently, domestic hotels are implementing marketing through food and beverage as a countermeasure against the sales decrease, and in order to develop effective marketing plan, 5 Force Model environmental analysis and STP analysis are analyzed. 5 Force Model Environmental Analysis showed that domestic hotels are facing various difficulties such as the expansion of accommodation sharing system, the decrease of Chinese tourists due to the THAAD problem, the increase of hotels, the introduction of PMS, the increase of minimum wage, the introduction of 52 hours work week, and the increase in product preference As an STP response strategy to correspond these difficulties, it is necessary to develop products for the main customers of the hotel food and beverage, such as those in the 20s-30s, the workers, smartphones and SNS users. And also hotels should seek ways to lower price of the product to the level desired by the user to compete against substitutes. In conclusion we suggest that hotels are committed to fulfilling their role by meeting guest safety and COVID-19 compliance requirements, but a focus on immediate cleanliness and quarantine against infectious diseases, like Airbnb, will enable greater growth.

• 문화기술의 융합
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• 제3권4호
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• pp.77-82
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• 2017

본 논문의 첫 번째 목적은 전체 브랜드를 위해 디자인 분석 프레임과 컬러 플랜 전략과정에 대한 설계이다. 전체 brand 의미 및 색상의 분석 프레임을 위해 I.R.I 시스템과 기호론적 관점에 근거하여 다양한 분석을 행하였다. 주요 연구는 브랜드 환경에 적용하여 분석 틀의 타당성을 입증한 것이다. SWOT 분석으로 컬러 프레임을 기반으로 설계 통합에서 분석의 일관성을 유지하였으며, 컬러 전략 계획에 대한 이론적 검토를 행하였다. 이를 통해, 총 브랜드 전략과 컬러 디자인의 요구 및 분석 프로세스에 대한 역할을 모색하였으며, 그 결과로 상업적인 성공의 유형을 개념화하여 브랜드와 색채의 시각화를 확립하였다. 결론적으로, 총 브랜드의 디자인 처리 분석과 적용을 통한 상용화, 시각화 및 표현을 통해 전체 브랜드의 이미지 분석 결과를 소개하고 색상 디자인 계획을 최적화 하는 과정까지의 연구를 하였다.

• 한국과학교육학회지
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• 제24권1호
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• pp.171-182
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• 2004

The purpose of this study is to analyze lesson plans from third to sixth grades of science and to find out teaching strategies in respects of learning functions provided by preservice elementary teachers in education university. On the whole, to control students' learning process preservice teachers used more shared-regulation strategy than strong teacher-regulation one. Teaching activities for regulative learning function were most used in strategy of strong teacher-regulation, and in strategy of shared-regulation those for cognitive learning functions were most used. But teaching activities for affective learning functions were used a little considered in both teaching strategies. In introduction step of instruction, affective and regulative learning functions were more instructed by strong teacher-regulation strategy and cognitive learning functions were more instructed by shared-regulation strategy. The affective, cognitive, and regulative learning functions were largely planned by shared-regulation teaching strategy in development. The regulative learning functions were planned by strong teacher-regulation strategy than by shared-regulation strategy and affective learning functions were considered a little bit in consolidation. There was a tendency that strong teacherregulation strategy was increased in lessons for fifth and sixth grade.

• 통상정보연구
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• 제8권1호
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• pp.325-336
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• 2006

This paper examines the global supply chain management strategy and business performance of Doolee Vision Co. Ltd.. Based on the analysis of eighty-seven cases, the following results were found. First, it was found that just-in-time of GSCM strategy of firm have a positive influences on the business performance in transformation sector. Second, just-in-time of GSCM strategy of firm have a positive influences on the business performance in custody sector. Third, just-in-time of GSCM strategy of firm have a positive influences on the business performance in order response and support sector. Forth, just-in-time of GSCM strategy of firm have a positive influences on the business performance in customs sector. Fifth, just-in-time of GSCM strategy of firm have a positive influences on the business performance in customer service sector. However, several limitations, such as measurement for intra-industry homogeneity, measurement for flexibility of global supply chain management strategy, and measurement for business performance of global supply chain management, that make the preceding conclusions be considered preliminary.

• 한국병원경영학회지
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• 제4권1호
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• pp.129-146
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• 1999

The overall objective of this article is to identify the strategic type of Korean hospitals in terms of Porter's framework and to examine differences in performance of the hospitals across strategic types. A survey was conducted through structured questionnaire for 739 hospitals in Korea and the data from 120 hospitals were utilized in the final analysis. Study results indicate that the most frequently used strategy was 'stuck-in-the-middle strategy'(26.7%), followed by 'focused cost leadership strategy'(24.0%), 'focused differentiation strategy'(20.8%), 'cost leadership strategy'(15.8%), and 'differentiation strategy'(13.7%). Overall, 'focused differentiation strategy' showed superior performance in terms of profitability of services, ability to retain patients and growth in revenue, while 'differentiation strategy' produced relatively low performance in general. Implications of these findings are also discussed.

• 한국수학교육학회지시리즈D:수학교육연구
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• 제16권2호
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• pp.137-154
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• 2012

Comparative studies on mathematical modeling cognition feature were carried out between 15 excellent high school third-grade science students (excellent students for short) and 15 normal ones (normal students for short) in China by utilizing protocol analysis and expert-novice comparison methods and our conclusions have been drawn as below. 1. In the style, span and method of mathematical modeling problem representation, both excellent and normal students adopted symbolic and methodological representation style. However, excellent students use mechanical representation style more often. Excellent students tend to utilize multiple-representation while normal students tend to utilize simplicity representation. Excellent students incline to make use of circular representation while normal students incline to make use of one-way representation. 2. In mathematical modeling strategy use, excellent students tend to tend to use equilibrium assumption strategy while normal students tend to use accurate assumption strategy. Excellent students tend to use sample analog construction strategy while normal students tend to use real-time generation construction strategy. Excellent students tend to use immediate self-monitoring strategy while normal students tend to use review-monitoring strategy. Excellent students tend to use theoretical deduction and intuitive judgment testing strategy while normal students tend to use data testing strategy. Excellent students tend to use assumption adjustment and modeling adjustment strategy while normal students tend to use model solving adjustment strategy. 3. In the thinking, result and efficiency of mathematical modeling, excellent students give brief oral presentations of mathematical modeling, express themselves more logically, analyze problems deeply and thoroughly, have multiple, quick and flexible thinking and the utilization of mathematical modeling method is shown by inspiring inquiry, more correct results and high thinking efficiency while normal students give complicated protocol material, express themselves illogically, analyze problems superficially and obscurely, have simple, slow and rigid thinking and the utilization of mathematical modeling method is shown by blind inquiry, more fixed and inaccurate thinking and low thinking efficiency.

• 가족자원경영과 정책
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• 제21권2호
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• pp.73-93
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• 2017

The purpose of this study was to investigate the influences of work-family conciliation strategies on work-family conflict and enrichment in dual-earner couples who live in Daegu with children. The subjects of this study were 176 dual-earner couples, who have under 16 youngest children and work over 15 hours each week. The research tool was questionnaires. For data analysis, factor analysis, Cronbach ${\alpha}$, paired t-test and multiple regression were performed. The main results of this study were as following. First, there were significant differences in management and planning skill strategy, work-family conflict and enrichment according to gender. Second, positive attitudes strategy toward multiple responsibilities, wives use, had an influence on work${\rightarrow}$family conflict in wives. Also, partner coping, management and planning skill, and positive attitudes strategy, wives use, and management and planning skill strategy, husbands use, had an influence on family${\rightarrow}$work conflict in wives. And management and planning skill and professional adjustment strategy, husbands use, had an influence on family${\rightarrow}$work conflict in husbands. work-family conciliation strategies had no influence on work${\rightarrow}$family conflict. Third, positive attitudes strategy toward multiple responsibilities, wives use, had an influence on work${\rightarrow}$family enrichment in wives. Also, partner coping strategy, wives use, and management and planning skill strategy, husbands use, had an influence on family${\rightarrow}$work enrichment in wives. And positive attitudes strategy toward multiple responsibilities, husbands use, had an influence on work${\rightarrow}$family enrichment in husbands. Also management and planning skill strategy, wives use, and partner coping, professional adjustment and management and planning skill strategy had an influence on family${\rightarrow}$work enrichment in husbands.

• 디자인학연구
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• 제12권4호
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• pp.79-88
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• 1999

기업이 경쟁우위 확보를 위해서는 경쟁사와 철저하게 구분되는 제품의 차별화 전략이 일반적으로 통용되고 있으며, 차별화 전략의 근본은 우수한 품질의 제품이다. 그러나 제품의 성숙기에 접어 들면서 모든 제품의 품질은 비슷한 수준에 이르게 되고 결국 차별화 전략은 제품의 기능적인 측면이 아닌 가치나 이미지 측면에서 이루어진다. 단순한 광고나 반짝이는 아이디어만으로는 브랜드의 이미지나 가치를 창출하기 어려운 변화의 시대,전환의 시기에 무엇보다 시급하게 요청되는 것은 바로 마케팅을 통한 광고 커뮤니케이션 전략이다. 다매체 다채널시대의 소비자는 너무나 많은 정보에 노출되며, 그많은 정보를 하나하나 개별적으로 수용할 수도 없다. 따라서 과거의 전통적인 대중매체 한가지만으로 소비자를 설득하기는 쉽지가 않다 즉 하나의 화살로 과녁을 쓰러뜨리던 시대는 이미 가버린 셈이다. 그래서 대중매체 광고를 중심으로 세일즈프로모션, 인쇄물 등 모든 촉진도구를 통합하여 운영하는 전략으로 힘을 모으는것이 필수적이다. 이들 광고매체를 전략적으로 통합하여 시너지 효과를 얻어서 기업이 목표를 달성하기 위하여 일련의 광고활동을 체계적으로 게획,조사,수립,집행, 가하는 전랙이 바로 커뮤니케이션 전략이다.본 논문은 세일즈 프로모션을 위한 선진 J.K 광고커뮤니케이션 전략 사례를 통하여 광고커뮤니케이션 전략의 중요성을 인식시키고 보다 효율적인 광고커뮤니케이션 전략의 방향과 가능성을 제시하고자 한다.하고자 한다.

• 산경연구논집
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• 제12권3호
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• pp.43-49
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• 2021

Purpose: This study attempted to examine the risk of stock price plunge according to the firm's management strategy. Prospector firms value innovation and have high uncertainties due to rapid growth. There is a possibility of lowering the quality of financial reporting in order to meet market expectations while withstanding the uncertainty of the results. In addition, managers of prospector firms enter into compensation contracts based on stock prices, thus creating an incentive to withhold negative information disclosure to the market. Prospector firms' information opacity and delays in disclosure of negative information are likely to cause a sharp decline in share prices in the future. Research design, data and methodology: This study performed logistic analysis of KOSPI listed firms from 2014 to 2017. The independent variable is the strategic index, and is calculated by considering the six characteristics (R&D investment, efficiency, growth potential, marketing, organizational stability, capital intensity) of the firm. The higher the total score, the more it is a firm that takes a prospector strategy, and the lower the total score, the more it is a firm that pursues a defender strategy. In the case of the dependent variable, a value of 1 was assigned when there was a week that experienced a sharp decline in stock prices, and 0 when it was not. Results: It was found that the more firms adopting the prospector strategy, the higher the risk of a sharp decline in the stock price. This is interpreted as the reason that firms pursuing a prospector strategy do not disclose negative information by being conscious of market investors while carrying out venture projects. In other words, compensation contracts based on uncertainty in the outcome of prospector firms and stock prices increase the opacity of information and are likely to cause a sharp decline in share prices. Conclusions: This study's analysis of the impact of management strategy on the stock price plunge suggests that investors need to consider the strategy that firms take in allocating resources. Firms need to be cautious in examining the impact of a particular strategy on the capital markets and implementing that strategy.

• 시스템엔지니어링학술지
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• 제2권1호
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• pp.18-23
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• 2006

The purpose of this study and report is to provide, to the MND, an independent cost analysis of modernizing software of F-16 fighter fleets to support the use of several weapon system options, including JDAM, AIM-9X and HARM Targeting System etc. The study analyzed each options with software sizing, software cost, enabling hardware cost, flight test cost, system engineering cost, and 3 strategies. And the study proposed and analyzed some alternative strategies: strategy1 is to modernize software only within existing electronic processing capability; strategy2 is a full upgrade of weapons avionics with plug compatible electronics; strategy3 is an approach defined to mirror the USAF Common Configuration Implementation Approach (CCIP). The recommended alternative is strategy2.