• Journal of The Korean Society of Agricultural Engineers
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• v.49 no.5
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• pp.33-44
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• 2007

This study proposed a Rural Amenity Values Assessment Model (RAVAM) to evaluate the rural amenity resources based on the Myun as a spatial unit. In RAVAM, 61 rural amenity resources were classified into almost intact nature resources, interaction between nature and man resources, man-made resources, respectively. Especially, Rural Scenic Value Index (RSVI) was developed to quantify rural scenic views as a rural amenity resource. RSVI was utilized in evaluation process of rural amenity resources. The weighing factors for the amenity resources were evaluated from the step wise pair-comparison results of 11 specialists by Analytic Hierarchy Process(AHP). In the results, the weighting values of almost intact nature resources, interaction between nature and man resources, man-made resources were 496, 323 and 181, respectively, among total value being 1,000.

• Journal of The Korean Society of Agricultural Engineers
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• v.49 no.5
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• pp.45-54
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• 2007

The purpose of this paper is to test the applicability of the rural amenity values assessment model(RAVAM) to a case study area. To verify the practical applicabilities of the RAVAM, south-east area of Kyounggi province was selected as a study area. Full data of 101 Myuns of Kyounggi province were gathered with Geographic In-formation System(GIS) and Remote Sensing(RS) techniques. All the 101 Myuns' rural amenity resources were assessed. Cluster analysis was performed on almost intact nature, interaction between nature and man, man-made amenity values to classify rural amenity characteristics. It was expected that the proposed RAVAM could be used in developing rural development plans considering local rural amenity resources' distribution.

• Korean Journal of Agricultural Science
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• v.34 no.1
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• pp.85-97
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• 2007

This study aimed at analyzing the economic effect of outdoor swimming pool investment using the reservoir's amenity resources. We focused on the identification of the amenity value of reservoir in the rural area and the economic evaluation for establishing This study aimed at analyzing the economic effect of outdoor swimming pool investment using the reservoir's amenity resources. We focused on the identification of the amenity value of reservoir in the rural area and the economic evaluation for establishing infrastructure such as swimming pool based on the reservoir's landscape value. To this end, we have conducted the case study on the outdoor swimming pool in connection with Go-Bok reservoir in Yeon-Gi county, Chungnam Province and estimated its income effect on the rural community by cost-benefit analysis method. The research results are as follows; 1) Outdoor swimming pool participants, with 11,581 visitors totaled to Yeon-gi county every year, was estimated to spend the worth of 58,446 thousand won paid for the agricultural product purchase and etc. 2) Internal rate return of the outdoor swimming pool project was estimated to 16.19%, which considered to be economically feasible comparing with 10% of current capital opportunity cost. Based on the results of this study, we suggest the following strategies for development of amenity value of swimming pool in connected with the reservoir; 1) Reservoir amenities should be well preserved even after construction of swimming pool lest losing amenity values while managing the facilities. 2) Measures to increase the marketing value of intangible reservoir's amenities through promotion should be established. 3) Effective program for more visitors with longer staying and more agricultural products sales should be designed.

• Journal of the Korean Society of Food Culture
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• v.21 no.3
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• pp.247-253
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• 2006

The purpose of this study was to investigate how comparative menu price, human service, amenity, and menu quality affected menu value, and how menu value influenced revisit intention. The model was tested in a family restaurant setting using a sample of customers visiting and enjoying menu in Daegu metropolitan city. Empirical results confirmed that not only do human service, amenity and menu quality increase menu value but that comparative menu price reduces menu value. Menu value was also found to be a significant antecedent of revisit intention. The results obtained have major implications for family restaurant marketers as well as for future research. First, family restaurant marketers should pay attention to menu pricing, as menu price decreased menu value. Second, family restaurant marketers should try to increase menu value through training of human service. Third, family restaurant marketers should try to add menu value by way of recruiting high-skilled cook. Fourth, family restaurant marketers should make efforts to attract customers through interior design.

• Journal of Korean Society of Rural Planning
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• v.14 no.2
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• pp.77-84
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• 2008

Amenity landscapes in rural areas are becoming increasingly important as a resource to enhance the (public) interest in rural landscapes and to vitalize the rural areas. Befitting the times, the objective of this project is to discover the amenity landscapes distributed throughout the rural areas and to produce material in the form of a publication for the promotion of the aforementioned landscapes. For such purposes, local autonomous bodies, rural amenity resource investigation team, and experts on landscape found rural amenity landscapes and entered them for a selection process, out of which the top 100 rural amenity landscapes were ultimately selected based both on the assessment system developed by the researchers and on the assessment process executed by the assessment committee. The following two categories of assessment criteria for the amenity landscapes were presented: village-related assessment criteria including value as resource and use value; landscape-resources-related assessment criteria, including aesthetic value, identity, adherence to traditionality, and sustainability. Assessment for each criteria item was made by applying a 5-point Likert scale throughout. The sum of the points for each landscape was then converted at a 100 point scale for ultimate use in selection of the top 100 landscapes. This paper is the outcome of such series of processes and systems.

• Journal of Korean Society of Rural Planning
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• v.14 no.2
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• pp.99-110
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• 2008

The purposes of this paper are first, to develop and adapt auditing methodology of rural amenity resource investigation and second, to propose strategic planning of amenity web data base system. Relating with auditing methodology, we make the life cycle of rural amenity resource investigation based on value chain method. we make 8 stage of auditing process and 105 auditing items in details. We adapt these guidelines in real world and then improve developed methodology. Therefore we expect to promote the quality and accuracy of investigation project using these guidelines. Relating with blue print of strategic planning, we first analyse external environment about Competitors, Suppliers, New entrants, Buyers, Substitutes with 5 force model for amenity information system. We second make the blue print of strategic planning of amenity web data base system project. Then we propose the FIRST, BEST, MOST strategy of amenity web data base system and the web hub system.

• Journal of Korean Society of Rural Planning
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• v.13 no.2
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• pp.75-84
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• 2007

Rural amenity resources show a particular rural community's identity. They also provide recreational, aesthetic and economic value. This research aimed at systematizing finding surveying techniques of rural amenity resources for planning rural community. For conducting the study, existing finding and surveying techniques of rural amenity resources in the case of comprehensive Amenity Planning of Seochen County in Choongcheongnam Province. The research findings are as followings; (1) 190 amenity resources were found in Seochen County, (2) archival research and interview methods were used for finding resources, (3) the present status and maintenance conditions were examined through on-the-spot survey, (4) resources were photographed and recorded by making descriptive notes verbally and diagrammatically.

• Journal of the Korean housing association
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• v.12 no.2
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• pp.45-54
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• 2001

The purpose of this research was to analyze the correlation between the Apartment Purchase Price Decision Factor and Amenity decision Factor with cognition of the Consumer. The result are as follows; 1. The correlation coefficient between the Apartment Price Decision Factor and Amenity decision Factor with cognition of the Consumer was 0.587. 2. The ranking of the purchase price factor which it prefers were analyzed orientation > sunlight > view > the rising price expectation > natural environment etc. And the ranking of the amenity were analyzed orientation > natural environment > view > sunlight > noise etc. 3. Consumer group was classified the location, sex, year of ages and unit scale. The rank correlation coefficient of (the significant was below 0.05) sex was 0.617~0.644, year of ages was 0.62~0.771 and unit scale was 0.762~0.852. This research proved the fact that the amenity correlated with the apartment purchase price decision factor, so amenity contained an economic value. And this result will be used in decision-making-process of apartment construction.

• Journal of Environmental Science International
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• v.17 no.4
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• pp.375-384
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• 2008

This research aimed to grasp the recognition of the amenity of the university students residing in Gyo-dong residential area in Gangneung city, the local residents residing in Daehag-ro which is near Jungang-ro in downtown and the public servants related to city development in Gangneung city office and thereby propose a plan to improve the amenity of Gangneung city. Based on the result of the research, the university student group around Gyo-dong residential area mostly recognized the amenity and the local residents around Daehag-ro showed insufficient recognition of the amenity and some of related public servants were found to be ignorant of the term amenity. Also, the priorities of amenity indexes identified from these 3 groups commonly showed aliveness requiring green lands and watercourses on top but 2nd priority of each group tended to be different from each other. Through the research result as above, we would like to propose the plan to improve as follows. First, the recognition of the concept of amenity is necessary. Second, green lands and watercourses that were selected by all of the 3 groups as ranking no. 1 should be secured. Third, the value of amenity resources should be evaluated. Gangneung city is a city where mountains and the sea are harmonized together granting abundant god blessed natural resources. But if Gangneung city would imprudently reclaims the excellent god blessed natural environment under the good title of city and housing lands development, its ranking in city competitiveness evaluations will be expected to continue descending. Therefore, as proposed in this research, the thing that has to be implemented with first priority for amenity Gangneung city is the execution of amenity policy to secure the identity of Gangneung city and the aspect of regulations or systems should also be pursued together with the policy.

• Journal of Korean Society of Rural Planning
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• v.12 no.2 s.31
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• pp.11-16
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• 2006

Value of rural amenity resources scattered in rural area is difficult to be assessed isolatedly. Rural Amenity Resources Map (RARM) is developed for assessing rural resources based on specific territory. In the developing process, knowledge based system is oriented because rural amenity is differed from personal feeling. Possible decision trees in RARM are developed in reviewing process of previous GIS based decision support systems, and information strategy planning is constructed for achieving goals such as rural tourism, down shifting, and rural investment.