• The Journal of the Korea Contents Association
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• v.19 no.8
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• pp.544-555
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• 2019

In today's business environment, not only human resources management but work efficiency is getting substantial attention as well. Employees are one of the most significant and valuable resources in an organization who can play a critical role in accomplishing organizational goals and purposes. This study examines the effect of employee job satisfaction(affective and cognitive satisfaction) on job performance. Furthermore, this study examines the moderating effect of leadership type (transactional and servant leadership) between job satisfaction on job performance. As a result, affective and cognitive satisfaction were shown to positively affect employee job performance. Especially, cognitive satisfaction has more influenced on job performance than affective satisfaction. Second, transactional and servant leadership were not shown to affect employee job performance. However, transactional leadership had a moderating effect between job satisfaction on job performance.

• Asia Marketing Journal
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• v.14 no.2
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• pp.23-37
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• 2012

Individuals often make their judgments on the basis of the ease or difficulty with which information comes to mind (for reviews, see Greifeneder, Bless, and Pham 2010; Schwarz 1998, 2004). Recent research, however, has documented that variables known to determine the degree of cognitive resources invested in information processing such as personal relevance (Grayson and Schwarz 1999; Rothman and Schwarz 1998), accuracy motivation (Aarts and Dijksterhuis 1999), and processing capacity (Menon and Raghubir 2003) can affect the extent to which individuals draw on metacognitive difficulty in making their judgments. The primary aim of this research is thus to investigate whether individuals with substantial cognitive resources or those with lack of cognitive resources are more likely to draw on metacognitive difficulty when making their product evaluations. The findings from two laboratory experiments indicate that individuals who perceive a greater level of fit between their self-regulatory orientation and temporal construal (Experiment 1), and between their self-construal and the type of product benefit appeal (Experiment 2) are more likely than those who perceive the lack of such fit to evaluate a target product less positively after thinking of many rather than a few positive reasons. The findings provide supporting evidence for the two-stage backward inference process involved with the effect of metacognitive difficulty on consumer judgments in that consumer judgments based on metacognitive difficulty may require greater cognitive resources than those based on the content of information generated. Also, the current research documents further empirical evidence for the relationship between self-regulatory orientation-construal level fit and cognitive resources such that perceived regulatory-construal level fit can increase consumer willingness to invest cognitive resources into their judgment tasks. Last, the findings can help marketers differentiate purchase situations where asking consumers to think of many positive benefits from purchase situations where asking consumers to think of a few key benefits is relatively more beneficial.

• Journal of The Korean Association For Science Education
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• v.15 no.2
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• pp.185-193
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• 1995

The purpose of this article is to find out psychological mechanism on the core of misconceptions. Theoretical frame to search for the core of misconceptions is based on the Pascual-Leone's neo Piagetian theory. Although Pascual-Leone's theory is a cognitive developmental theory, its psychological mechanism gives us new insights on misconception. According to the comparison between Pascual-Leone's psychological mechanism and the common specifics of misconceptions and their items, conclusions could be summarized as follows: 1) Children's misconceptions and LC learning structures have the same nature. 2) Structures in items of misconceptions and misleading factor structures in cognitive tasks affect mental process with the same mechanism. 3) LC learning structures was activated preferentially in knowledge structures by F operator, with the same activation mechanism, the process children's misconceptions was activated firstly among other conceptions could be explained.

• The Journal of Information Systems
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• v.25 no.4
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• pp.63-85
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• 2016

Purpose While the popularity of C2C auction platforms such as eBay is gradually decreased, this domain is still undermined to explain online bidding behaviors. Online bidders sometimes engage in impulsive bidding due to some of the online auction characteristics. Therefore, this study develops and tests a model of the impulsive bidding exhibited by online bidders in C2C auction platforms. Based on S-O-R framework, our model posits that both perceived time-pressure and competition intensity affect cognitive absorption which ultimately influences the impulsive bidding. Design/methodology/approach This study collected survey data from 214 C2C auction participants, who have prior experience on impulsive bidding and tested both measurement model and structural model by using CB-SEM (covariate-based structural equation modelling) technique. In this study, by using AMOS 20.0, we tested the measurement model for its overall fit, item reliability, and validity and further conducted the structural model to test our proposed hypotheses. Findings Based on our results, we found that perceived tim-pressure and competition intensity were positively related to cognitive absorption. We also found that the cognitive absorption was positively associated with impulsive bidding behavior. In this study, by developing our research model in S-O-R framework, we provide an alternative theoretical mechanism to describe online impulsive bidding behavior.

• Journal of the Korea Fashion and Costume Design Association
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• v.15 no.3
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• pp.19-31
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• 2013

The purpose of this study was to investigate the influence of consumer-internet brand relationship on consumer's satisfaction and loyalty. In order to establish structural equation model, previous studies about consumer-brand relationship, consumer's satisfaction and loyalty were investigated. The survey was limited to the respondents over 20 years old living in Seoul and other metropolitan areas who had purchased fashion products in internet shopping mall. Questionnaires were collected from February 1, 2012 to February 12, 2012 and 562 useful data were analyzed by descriptive statistics, exploratory factor analysis, confirmatory factor analysis, reliability analysis, and Pearson's correlation analysis, using Amos 19. The results of verifying the hypotheses were as follows: First, consumer-internet brand relationship was classified into two dimensions including 'emotional affection' and 'cognitive trust'. Second, both 'emotional affection' and 'cognitive trust' had a positive effect on consumer's satisfaction. Third, 'emotional affection' had a positive effect on consumer's loyalty, but 'cognitive trust' did not affect consumer's loyalty directly. Finally consumer's satisfaction had a significant effect on consumer's loyalty. It was suggested that consumer-internet brand relationship could be an important factor to form brand equity. Therefore, internet shopping mall marketer should establish a strategy that can help customers make a strong relationship with their internet shopping mall.

• The Journal of the Korea Contents Association
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• v.18 no.11
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• pp.527-539
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• 2018

Cognitive decline in aging is known to yield detrimental effects in syntactic processing and working memory capacity is the most crucial cognitive function in understanding older adults' sentence processing skills. This study examined how young and older adults utilize contextual information while resolving NP-attached Ps vis word-by-word self-paced reading paradigm. In addition, the study asked which cognitive functions play roles on the use of a NP-supporting context during processing of NP-attached PP. When NP-attached PP was presented in a supporting context, both age groups performed faster than in the null context condition. Among different cognitive functions, alternating attention skills were correlated with the ability utilizing context during syntactic ambiguity resolution and working memory capacity was not found to be crucial for this study. In conclusion, this study suggests that aging does not always affect older adults' syntactic processing negatively and relevant cognitive function may vary depending on the type of syntactic structure.

• The Journal of Industrial Distribution & Business
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• v.12 no.2
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• pp.29-40
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• 2021

Purpose: In this study, with the transaction amount of foreign direct Purchase and foreign direct sales increasing, South Korea is in a situation where foreign direct sales are focused on China. We looked at the impact of consumer innovation and site characteristics on repurchase ability among the characteristics of overseas direct purchase consumers as a way to make direct overseas sales to various overseas countries. Research design, data and methodology: Consumer innovativeness consists of four variables: functional, hedonistic, social, and cognitive, and the site characteristics consisted of four variables: product price, product assortment, convenience, and service. The study was conducted on consumers with foreign direct purchase experience, and was finally used in 252 additional analyses. Results: The main findings of this study were first, that the impact on the degree of re-purchase among consumer innovativeness of foreign direct purchase consumers had a significant impact in the order of cognitive innovativeness, hedonistic innovativeness, and functional innovativeness. Social innovativeness did not affect the degree of re-purchase. Second, site characteristics have been found to have a significant impact on the degree of re-purchase in order of product assortment, commodity price, and service. Convenience did not affect the degree of re-purchase. Conclusions Taken together these results can be called the biggest characteristic of the cognitive innovativeness of the consumer's inclination to use the overseas direct purchase, the price or quick response of the goods sold on the site is a factor that affects the re-purchase, above all it is important to have a variety of products. We will present this element as a way to make direct sales abroad to various countries. In addition, foreign direct purchase is a lot of transactions in China, the United States, EU, but the share of China is high in foreign direct sales, and the U.S. and EU have a very low performance, it is important to consider the reasons why they prefer Korean products in China to study the social and cultural characteristics of U.S. and European consumers in the future, and to support and active marketing that companies and sellers can increase sales.

• Korean Journal of Child Studies
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• v.30 no.6
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• pp.337-347
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• 2009

Since 1990, South Korean children living in relative poverty have increased whereas those living in absolute poverty have decreased until 2002 and then the decrease remained somewhat stagnant. A substantial body of research proposed a strong relations between child poverty and low quality well-being of the child. Poor children, in comparison to those of more affluent families, are more likely to have health, behavioral, social, and emotional problems. They are also more likely to grow up in families that provide less cognitive stimulations which, in turn, can negatively affect their cognitive and academic attainments. The present paper highlights the trends and the consequences of child poverty and suggests policy approaches based on the premise of decreasing poverty of low-income children and their families.

• Psychiatry investigation
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• v.15 no.12
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• pp.1162-1167
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• 2018

Objective Motor, perceptual, and cognitive functions are known to affect driving competence. Subcortical ischemic changes on brain magnetic resonance imaging (MRI) can reflect reduction in cognitive and motor performance. However, few studies have reported the relationship between subcortical ischemic changes and driving competence of the elderly. Thus, the objective of this study was to investigate the association between subcortical ischemic changes on MRI and driving abilities of the elderly. Methods Participants (n=540) were drawn from a nationwide, multicenter, hospital-based, longitudinal cohort. Each participant underwent MRI scan and interview for driving capacity categorized into 'now driving' and 'driving cessation (driven before, not driving now)'. Participants were divided into three groups (mild, n=389; moderate, n=116; and severe, n=35) depending on the degree of white matter hyperintensity (WMH) on MRI at baseline. Driving status was evaluated at follow-up. Statistical analyses were conducted using ${\chi}^2$ test, analysis of variance (ANOVA), structured equation model (SEM), and generalized estimating equation (GEE). Results In SEM, greater baseline degree of WMH was directly associated with driving cessation regardless of cognitive or motor dysfunction (${\beta}=-0.110$, p<0.001). In GEE models after controlling for age, sex, education, cognitive, and motor dysfunction, more severe change in the degree of WMH was associated with faster change from 'now driving' state to 'driving cessation' state over time in the elderly (${\beta}=-0.508$, p<0.001). Conclusion In both cross-sectional and longitudinal results, the degree of subcortical ischemic change on MRI might predict driving cessation in the elderly.

• The Journal of Korean society of community based occupational therapy
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• v.5 no.1
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• pp.1-9
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• 2015

Objective : To purpose of the this study was to investigate the effect of depression, cognitive function, and activities of daily living on quality of life for patients with stroke. Methods : This study was conducted at K hospital located in Daegu, inpatients or outpatients in 50 stroke patients. Appropriate selection criteria for the study subjects who study subjects to evaluate the cognitive function, activities of daily living. General characteristic, depression and quality of life were examined through a questionnaire, which was in the final analysis. Results : Factors that affect the quality of life of the correlation as a result of negatively correlated with their depression(r=-.460, p<.01), age(r=-.481, p<.001), cognitive function(r=.458, p<.01), activities of daily living(r=.560, p<.001), education standard(r=.338, p<.05) was found in the positively correlated. Finally, the effect on quality of life for patients with stroke in variables affecting depression(${\beta}=-.253$, p<.05), age(${\beta}=-.272$, p<.05), and activities of daily living (${\beta}=.279$, p<.05) were the order of analysis. Conclusion : Through this study result, depression and activities of daily living that affect their quality of life has been identified as the main variable.