• Title/Summary/Keyword: Ad reliability

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Air Path Establishment Based on Multi-Criteria Decision Making Method in Tactical Ad Hoc Networks (전술 애드혹 네트워크에서 다속성 의사결정 방법 기반 공중 경로 생성 방안)

  • Kim, Beom-Su;Roh, BongSoo;Kim, Ki-Il
    • IEMEK Journal of Embedded Systems and Applications
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    • v.15 no.1
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    • pp.25-33
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    • 2020
  • Multipath routing protocols with unmanned aerial vehicles have been proposed to improve reliability in tactical ad hoc networks. Most of existing studies tend to establish the paths with multiple metrics. However, these approaches suffer from link loss and congestion problems according to the network condition because they apply same metric for both ground and air path or employ the simple weight value to combine multiple metrics. To overcome this limitation, in this study, we propose new routing metrics for path over unmanned aerial vehicles and use the multi-criteria decision making (MCDM) method to determine the weight factors between multiple metrics. For the case studies, we extend the ad-hoc on-demand distance vector protocol and propose a strategy for modifying the route discovery and route recovery procedure. The simulation results show that the proposed mechanism is able to achieve high end-to-end reliability and low end-to-end delay in tactical ad hoc networks.

Communication Effects of Print Ad Having Pictorial Typography (픽토리얼 타이포그래피가 사용된 인쇄 광고의 커뮤니케이션 효과 연구)

  • Lee, Kwang-Sook;Kwak, Bo-Sun
    • Journal of the Korean Graphic Arts Communication Society
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    • v.30 no.2
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    • pp.13-22
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    • 2012
  • This research attempts to analyze communication effects of print ad having pictorial typography. 150 Questionnaires were distributed to respondents staying Daejeun City and 148 copies were retreated for five days from April 22nd to 26th, 2012. Frequency analysis, factor analysis, Cronbach's alpha for reliability analysis were utilized for data analysis with SPSS 12.0. For testing hypothesis, regression analysis was used. As result of testing hypothesis, 'informative, beneficial, creative, reliable' were partially significant to attitude towards print ad having pictorial typography. That means 'creative' and 'reliable' were insignificant, while 'informative' and 'beneficial' are significant. Variable of the most influencing on attitude towards advertising is 'informative.' 'Informative, beneficial, creative, and reliable' were partially significant to brand attitude, too. That means 'beneficial' and 'creative' were insignificant, while 'informative' and 'reliable' were significant. Variable of the most influencing on brand attitude was 'reliable.' Therefore, to enhance communication effect of print ad having pictorial typography, 'informative' and 'reliable' are most significant variables.

Brand Familiarity, Personality, and Preference influenced by Attributes of Model in Print Ad of Magazine (광고 모델의 속성이 브랜드 친밀도, 개성, 선호도에 미치는 영향: 잡지 인쇄 광고를 중심으로)

  • Lee, Kwang-Sook
    • Journal of the Korean Graphic Arts Communication Society
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    • v.30 no.2
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    • pp.69-78
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    • 2012
  • This research attempts to analyze how attributes of ad model influence on brand familiarity, personality, and preference among consumers. Attributes of ad model was classified into three; attractiveness, professionalism, and reliability. One hundred of consumers who lived in Daejeun City were selected as respondents for this research. The result of hypothesis I showed that attributes of ad model significantly influenced on brand familiarity. it was the result of hypothesis II that both Attractiveness and professionalism of ad model affected brand personality. It was also found that attractiveness and professionalism are significantly brand preference from the result of hypothesis III. In conclusion, findings showed that attractiveness of ad model mostly influenced on brand familiarity, personality, preference.

Clustering-Based Cooperative Routing Using ARQ for Supporting Reliability and Transmission Efficiency in Mobile Ad-hoc Wireless Sensor Networks with Rayleigh Fading Channel (레일리페이딩 환경의 모바일 Ad-hoc무선 센서네트워크에서 신뢰성 및 전송효율을 효과적으로 지원하기 위한 ARQ를 사용하는 클러스터링 기반의 협력도움 라우팅)

  • Lee, Joo-Sang;An, Beong-Ku
    • Journal of the Institute of Electronics Engineers of Korea CI
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    • v.46 no.4
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    • pp.61-68
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    • 2009
  • In this paper, we propose a Cluster-based Cooperative Routing using ARQ (CCRA) for supporting both reliability and transmitting efficient service in mobile ad-hoc wireless sensor networks with Rayleigh fading environments. The main contributions and features of this paper are as follows. First, the clustering method which uses the position information of nodes as underlying structure for supporting reliable transmission services is used. Second, the cooperative data transmission method based on the underlying clustering informations is used to improve both reliability and data transmission efficiency. Third, the ARQ-based transmission is used to improve transmission reliability. Fourth, we consider a realistic approach, in the points of view of mobile ad-hoc wireless sensor networks, based on mobile sensor nodes as well as fixed sensor nodes in the sensor fields while the conventional research for sensor networks focus on mainly fixed sensor networks. The performance evaluation of proposed routing protocol implemented via simulation using Optimized Network Engineering Tool (OPNET) and theoretical analysis.

Reliability and Validity of Patient Oriented Eczema Measure (POEM) Korean Version

  • Kim, Yoon-Ha;Han, Jong-Min;Jung, In-Chul;Kang, Weechang;Park, Yang-Chun
    • The Journal of Korean Medicine
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    • v.37 no.4
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    • pp.22-29
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    • 2016
  • Objectives: We developed a Korean translation of this questionnaire by sequential forward-and-backward translation. The purpose of this study is to validate the Korean version of the POEM, the "POEM-K" by Korean patients with atopic dermatitis (AD). Methods: A single-center prospective study was conducted with 50 participants diagnosed with AD. The POEM was translated to Korean version by an expert panel. Scoring Atopic Dermatitis (SCORAD) and Short Form 36 Health Survey (SF-36) were used as external comparators. Results: Twenty men and thirty women between the ages of 18 and 63 participated in the study. The test-retest reliability of the total POEM-K was estimated using the intra-class correlation coefficient (ICC) that showed a strong agreement (ICC = 0.72). By using Pearson correlation coefficients, we compared the POEM-K to SCORAD and yielded a concurrent validity that showed a significant result. The responsiveness of the POEM-K was represented by the effect size (ES) of 1.41 and statistically significant (p = 0.004). Conclusions: The Korean version of the POEM is a reliable, valid, and responsive disease-specific questionnaire for assessing the symptoms and quality of life of Korean patients with AD.

Persuasion Effects of Political Ad Message Types: The Moderating Role of Persuasion Knowledge (정치광고의 메시지 유형이 설득효과에 미치는 영향 - 설득지식의 조절효과 -)

  • Moon, Jae-Hak
    • The Journal of the Korea Contents Association
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    • v.14 no.5
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    • pp.380-389
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    • 2014
  • The purpose of this study is to examine sidedness effects of political Ad message and moderating roles of consumers' persuasion knowledge. To test these research hypotheses, this study conducted experimental designs. 125 undergraduate students were assigned to one of the two experimental groups. The data demonstrate that message types have a significant effect on both reliability toward Ad message and acceptance intention. In addition, consumers' persuasion knowledge plays a significant moderating role between the message types and the dependent variables. The results of this study suggest various implications by indicating political Ad message as an important factor which can enhance customers' positive responses but has been passed over by the previous research. We also indicated the limitations of this study, and suggested the future research directions.

Routing Mechanism using Mobility Prediction of Node for QoS in Mobile Ad-hoc Network (모바일 애드-혹 네트워크에서 QoS를 위한 노드의 이동성 예측 라우팅 기법)

  • Cha, Hyun-Jong;Han, In-Sung;Yang, Ho-Kyung;Cho, Yong-Gun;Ryou, Hwang-Bin
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.34 no.7B
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    • pp.659-667
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    • 2009
  • Mobile Ad-hoc Network consists of mobile nodes without immobile base station. In mobile ad-hoc network, network cutting has occurred frequently in node because of energy restriction and frequent transfer of node. Therefore, it requires research for certain techniques that react softly in topology alteration in order to improve reliability of transmission path. This paper proposes path selection techniques to consider mobility of node that respond when search path using AOMDV routing protocol. As applying proposed techniques, We can improve reliability and reduce re-searching number of times caused by path cutting.

Mesh Routing Algorithm for TDMA Based Low-power and Ad-hoc Networks (TDMA 기반 저전력 애드혹 네트워크를 위한 메쉬 라우팅 알고리즘)

  • Hwang, Soyoung
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.18 no.8
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    • pp.1955-1960
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    • 2014
  • Many routing protocols have been proposed for low-power and ad-hoc networks to deliver command or data among nodes and recently, various researches are carried out about networking scheme considering reliability and scalability. In low-power networking technology, the performance of network layer is closely connected with the operation of data link layer and mesh routing mechanisms based on TDMA MAC are considered for reliability and scalability. This paper proposes mesh routing algorithm utilizing the characteristics of TDMA MAC and topological addressing in TDMA based low-power and ad-hoc networks and implementation results are presented.

A Hierarchical Model for Mobile Ad Hoc Network Performability Assessment

  • Zhang, Shuo;Huang, Ning;Sun, Xiaolei;Zhang, Yue
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.10 no.8
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    • pp.3602-3620
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    • 2016
  • Dynamic topology is one of the main influence factors on network performability. However, it was always ignored by the traditional network performability assessment methods when analyzing large-scale mobile ad hoc networks (MANETs) because of the state explosion problem. In this paper, we address this problem from the perspective of complex network. A two-layer hierarchical modeling approach is proposed for MANETs performability assessment, which can take both the dynamic topology and multi-state nodes into consideration. The lower level is described by Markov reward chains (MRC) to capture the multiple states of the nodes. The upper level is modeled as a small-world network to capture the characteristic path length based on different mobility and propagation models. The hierarchical model can promote the MRC of nodes into a state matrix of the whole network, which can avoid the state explosion in large-scale networks assessment from the perspective of complex network. Through the contrast experiments with OPNET simulation based on specific cases, the method proposed in this paper shows satisfactory performance on accuracy and efficiency.

Research of Pattern identification and Outcome Measurement in Atopic Dermatitis (아토피피부염의 변증과 평가방법에 대한 고찰)

  • Son, Byeong-Kook;Choi, In-Hwa
    • The Journal of Korean Medicine Ophthalmology and Otolaryngology and Dermatology
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    • v.21 no.3
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    • pp.150-165
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    • 2008
  • Objective : An adequate measurement for Atopic Dermatitis(AD) is essential for studies about the treatment of AD. To establish a new and adequate scoring system for AD in Korean medicine, we reviewed existing studies on AD outcome measurement in Korean medicine. Method : We searched for reviews on measurements of AD or studies which used an AD outcome measurement at the Korean Traditional Knowledge Portal from 1995 to June, 2008. And then we reviewed the pattern identification in AD patients and the outcome measurements for AD in each study. Results : 1. Among 25 studies, the most common measurement for AD was SCORAD(the severity SCORing of Atopic Dermatitis index), there were 16 studies. There was one study which used the Jakob T scoring system, one study which used ADSI(the Atopic Dermatitis Severity Index), and there were 7 studies which established or used a new severity scoring system for AD. 2. In Korean medicine, AD caused by Damp-Heat is accompanied by erythema, papulation, oozing and crust, Damp-Heat accompanied by Spleen-Gi deficiency is frequently found in pediatric patients, and in adults who have indigestion. Symptoms of AD caused by blood deficiency and Wind-Dryness include lichenification, dryness, scale and pigmentation. AD caused by toxic Heat in the blood system has symptoms similar to some Damp-Heat pattern along with symptoms of blood deficiency and Wind-Dryness. Conclusion : We need to establish a new severity scoring system which reflects pattern identifications and treatments with Korean medicine, and we should assess the validity, reliability, and sensitivity of the new scoring system.

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