• 한국의류학회지
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• 제31권3호
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• pp.440-450
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• 2007

The purpose of this study was intended to investigate influence of consumer's brand loyalty, competitor's brand price and brand switching intention in condition of discount sale of casual apparel products. The data for the study was obtained through the use of an experimental design which was $2{\times}[2{\times}2]$ mixed factorial design. The subjects were 730 college students. The data were analyzed by cluster analysis, ANOVA, simple interaction analysis and simple main-effect analysis. The following results were founded: First, The results indicated that the 3-way interaction effects among consumer's brand loyalty competitor's brand price and discount on brand switching of casual apparel products. Second, the results indicated that the 3-way interaction effects among consumer's brand loyalty competitor's brand price and discount on consumer preference of casual apparel products. These results indicated that low brand loyalty group on casual products showed high preference and high brand switching on competitors brand when competitor's brand price was lower than preferred brand price and discount type was absolute frame. High bran loyalty group on casual apparel products preferred and switched high competitor's brand when discount type was absolute frame.

• 한국생활과학회지
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• 제15권2호
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• pp.251-259
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• 2006

The purpose of this study is to identify main effect of gender and expenditure, and interaction effect of gender by expenditure on satisfaction with foodservices of western restaurants. Accordingly, this study surveyed questionnaires concerning 20 measures of foodservice as well as major subject descriptors. The result of this study was as follows: KMO and Bartlett's test statistics showed that the data well fitted a factor analysis. Results of the factor analysis, average variance extracted estimates, and shared variance showed that the convergent and discriminant validities of 5 factors were supported, and Cronbach's alpha also showed that the internal consistencies of 5 factors were supported. But there was an interaction effect between independent variables and covariate on service quality factor. This study, therefore, used food decor factor, facility factor, food quality factor, and food value factor as dependent variables in two way 3$\times$2 design factorial ANCOVA. It was found that there were no main effects of gender and expenditure on those four factors. It was however revealed that there was an interaction effect of gender by expenditure on food decor factor.

• 한국심리학회지 : 문화 및 사회문제
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• 제25권2호
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• pp.157-177
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• 2019

본 연구에서는 Han(2017)의 연구에서 수정된 오정보 효과 검증을 위한 실험재료를 번역한 후 이 실험재료를 사용하여 한국인들에게서도 오정보 효과를 관찰할 수 있는지 확인하였다(연구 1). 또한 한국인들의 자료와 Han(2017)의 연구에서 사용된 미국인들의 자료를 통합하여 오정보 제시여부, 정보의 유형 및 서로 다른 인지양식을 반영할 것으로 기대되는 참가자 국적에 따른 시간적 구조 및 대상정보에 대한 기억을 비교하였다(연구 2). 연구 결과, 연구 1에서 번역한 Han(2017)의 실험재료를 사용하여 한국인들에게서 오정보 효과를 관찰할 수 있었으며, 오정보 효과는 시간정보와 대상정보 모두에서 관찰되었다. 연구 2에서 오정보 제시여부, 정보유형, 참가자 국적에 따라 재인검사의 정답률을 비교한 결과, 세 독립변인의 주효과, 오정보 제시여부와 정보유형의 이원 상호작용효과 및 세 독립변인의 삼원 상호작용효과가 통계적으로 유의한 것으로 나타났다. 요약하면, 오정보를 제시 받지 않은 정보와 대상정보에 대한 정답률이 높았고, 미국자료의 정답률이 한국자료의 정답률보다 높았다. 오정보 효과는 시간정보보다 대상정보에서 더 크게 나타났으나, 오정보 제시여부와 정보유형의 이원 상호작용효과는 한국자료에서만 관찰되었다. 논의에서는 본 연구의 학문적 가치와 제한점에 대해 논의하였다.

• 수산해양교육연구
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• 제24권4호
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• pp.494-506
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• 2012

The purpose of this study was to analyse 3, 4, 5-year-old children's private speech according to their age and task characteristics (structured task vs. unstructured task). In order to achieve the goal, the main effect of age, characteristic of tasks and interaction effect were considered among age and characteristic of tasks on preschool children's private speech. The subjects were each 30 3, 4, 5-year-olds from preschool in Busan, South Korea. The structured task was puzzle task and the unstructured task was drawing task from TCT-DP. The data was analyzed by repeated measurement two way ANOVA: 3(age) ${\times}$ 2((characteristic of task). As a result, firstly, total private speech of 4-year-old was higher than 3-year-old, 5-year-old in both tasks, and total private speech of 5-year-old was higher than 3-year-old in both tasks. Secondly, the task-irrelevant private speech was not affected by main effect of age and characteristic of task and interaction effect between age and characteristic of task. Thirdly, the task-relevant private speech was received both main effects and interaction effects between age and characteristic of task. Finally, the external manifestation of inner speech were not received effect of age but received effect of characteristic of task, and received interaction effect between age and characteristic of task. The results of this study imply that characteristic of task is an important factor inducing children's private speech.

• 한국보건간호학회지
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• 제19권1호
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• pp.117-128
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• 2005

Purpose: The study examines the condition of medication counseling to determine the patient customers' demands, with the purpose of providing a basic data to improve the condition of medication counseling for phamacists and clinical nurses. Method: Questionnaire was completed by 150 nursing students. For data analysis, the SPSS win 10.0 program was used. Result: The contents of medication counseling given by the pharmacists in order of frequency were($100\%$ means 'always'): way of use$(78.7\%)$, period of taking medicine $(63.3\%)$, dosage$(46.7\%)$, effect$(27.3\%)$, drug name$(18.7\%)$, diet$(12.7\%)$, question of taking other drug$(12.7\%)$, giving a notice$(12.0\%)$, way of storage$(7.3\%)$, side effects$(6.0\%)$, drug interaction$(3.3\%)$' The needs and demands desired by the patients in order of frequency were('the most important' is given 10 points, followed by the others in numerically decreasing order until 0): effect(8.68), way of use(7.60), side effect(7.20), giving a notice(6.38), dosage (5.95), drug name(5.67), a period of taking medicine(5.60), drug interaction(4.37), diet(3.63), the way of storage(3.03). Most of the respondents were satisfied with the pharmacists' kindness$(62.7\%)$. Some recognized the medication counseling was quite good$(16.7\%)$, but the majority felt it was modest$(50.8\%)$' Nearly half of them felt the medication counseling time was quiet short$(47.3\%)$' The communication was mostly oral$(83.3\%)$, while others used sticker$(6.0\%)$ or leaflet$(6.0\%)$ additionally. There was a significant correlation between pharmacists' kindness and medication counseling content(p<,01), and also recognition(p<.001). The correlation between the number of medication counseling which gave to the patient customer and the recognition was also significant (p<.001). As the number of medication counseling increased, the patient felt the medication counseling time was adequate(p<.05). The correlation between the medication counseling recognition and the adequate time was also very significant(p<.001). Conclusion: These results revealed the situation of medication counseling to be poor and to be differ from the patient customers' demands. Therefore optimal medication counseling, especially regarding possible side effects and drug interaction should be emphasized. Pharmacists and clinical nurses should give qualitative medication counseling which reflects the patients' demands.

• 한국조경학회지
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• 제26권3호
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• pp.213-224
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• 1998

Theoretically and practically, it is very important to understand the way which tourist satisfaction is operated. The purpose of this study is to identify interaction among the determinants of tourist satisfacton process. A model of tourist satisfactioin process is developed based based on the confirmation / disconfirmation which is originated from consumer behavior literature. Three elements of the model include 'expectation','performance', and 'discrepancy between expectation and performance'. 340 questionnaires were delivered to find Everland visitors' perceptions of the determinants of tourist satisfaction. LISREL 8.14 was used to analyze the interaction among the determinants. The results are as follows : 1) 'expectation' has indirect effect on tourist satisfaction while 'performance' and 'discrepancy' has direct effect on the tourist satisfaction, 2) two precedent variables such as 'expectation' and 'performance' have indirect effect on the satisfaction through 'discrepancy',3) among the three determinants it is found that 'performance' is the most effective determinant of tourist satifaction, and 4) the model which was composed from the aspect of 'travel cost' was more effective to describing tourist satisfacton rather that from the aspect of 'service quality'.

• 한국식품영양과학회지
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• 제43권4호
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• pp.592-603
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• 2014

본 연구는 울금 분말을 첨가하여 제조한 우유식빵의 관능적 특성에 영향을 미치는 인자들의 주효과 및 2인자 교호작용 효과를 파악함으로써 울금우유식빵의 관능적 특성을 향상시키기 위한 전략으로 부분배치법을 이용하였다. 관능평가는 울금우유식빵의 외관, 내관 및 향미와 질감에 대하여 실시하였고 평가 패널의 선정은 단맛, 짠맛 및 울금맛에 대한 정확성, 일치성, 일관성이 높은 식품영양학 전공자 6명으로 구성하였다. 관능평가지는 외관, 내관, 향미와 질감에 대해 각각 18, 12, 16개의 세부항목을 평가하고 배점은 35:30:35로 하였다. 울금의 첨가 수준에 따른 관능 특성을 파악한 후 인자별 중심점을 정하고, 예비실험 및 문헌에 근거하여 우유, 울금, 제빵개량제, 이스트, 버터, 설탕, 소금의 (-1) 및 (+1) 실험점을 각각 결정하였다. 요인실험계획법은 부분배치법(27-2)을 적용하여 32개 실험점과 중심점 6개로 구성하였고 주요 실험결과는 다음과 같다. 단일 인자로서 우유와 이스트는 각각 세 가지 관능특성 모두에 유의한 영향을 미쳤으며(P<0.0001), 설탕은 내관에(P<0.05), 울금(P<0.0001), 버터 및 설탕은(P<0.05) 향미와 질감에 유의한 영향을 미쳤다. 한편 외관에 영향을 미친 2인자 교호작용은 울금-버터(1.23), 제빵개량제-설탕(-1.23), 이스트-설탕(-1.17), 우유-소금(1.05) 순으로 나타났다. 제빵개량제-설탕(-0.90) 및 울금-이스트(0.74)는 내관에, 이스트-소금(0.81)은 향미와 질감에 유의한 영향을 미치는 것으로 나타났다. 울금우유 식빵의 관능적 특성에 가장 큰 영향을 미치는 인자는 이스트로서 주효과뿐만 아니라 설탕, 울금, 소금과 교호작용을 통하여 각각 외관, 내관 및 향미와 질감에 영향을 미쳤다. 울금은 예상한 바와 같이 향미와 질감의 주요한 인자였으며 버터와 교호작용을 통하여 외관에 영향을 주었다. 제빵개량제는 단독효과와 더불어 설탕과 교호작용을 통하여 외관과 내관에 영향을 미쳤다. 버터는 내관과 향미와 질감의 영향 인자로서 교호작용은 외관에서만 나타났다. 주효과와 교호작용을 종합해 볼 때, 울금우유식빵의 관능적 특성은 이스트와 우유의 수준이 가장 중요한 인자로 드러났으며 제빵개량제와 설탕도 단독 및 교호작용을 통하여 비교적 영향력이 높았다. 본 연구는 울금우유식빵의 관능적 특성에 미치는 재료의 영향을 파악함에 있어 실험계획법을 적용하여 2인자 간 교호작용을 깊이 있게 탐구하였다는 데 가장 큰 의의가 있다고 본다. 한편 본 실험의 결과는 향후 관능 특성에 유의한 결과를 나타낸 인자들의 첨가량을 달리하여 제조한 울금우유식빵의 최적화 연구에 유용하게 사용될 것으로 기대된다.

• Structural Engineering and Mechanics
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• 제64권1호
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• pp.33-44
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• 2017

In this paper, the dynamic responses of train-bridge system under one-way and two-way high-speed train passing are studied. The 3D finite element modeling is used and the bridge and train are modeled considering their details. The created model is validated by the results of the dynamic field test. To study the effect of train speed, different train passing scenarios are analyzed, including one-way passing, two-way passing in different directions at same speeds, and two-way passing in different directions at different speeds. The results show that the locations of maximum acceleration are different in one-way and two-way passing modes, and the maximum values in two-way passing mode are higher than those in one-way passing mode, while the maximum accelerations in both modes are almost identical. The displacement and acceleration values in different scenarios show peaks at speeds of 260 and 120 km/h, due to the proximity of the natural frequencies of the bridge and loading frequencies of the train at these speeds.

• 패션비즈니스
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• 제21권1호
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• pp.1-11
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• 2017

This study investigated the effect of brand history, congruity between country of origin and conspicuous consumption of fashion brand, based on the evaluation of customers. The factorial design was constructed as a 3-way mixed design: 2(brand history: presented vs not presented) ${\times}$ 2(congruity between Country of Brand(COB) and Country of Manufacture (COM): congruent vs incongruent) ${\times}$ 2(conspicuous consumption: high vs low). A total of 302 men and women aged above 30 and living in Seoul or within the capital area, were enrolled as subjects. Of these, 26 insincere responses were excluded and a final total of 276 responses were used in the analysis. The statistical analysis included reliability analysis, three-way ANOVA, and simple interaction effect analysis with SPSS 18.0 statistics. Our results indicate that brand history, congruity between COB and COM, and conspicuous consumption had significant effect on the fashion brand preference of consumers. Furthermore, presenting the brand history resulted in higher brand preference. Second, the brand history and conspicuous consumption had a significant interaction effect on brand preference. Consumers with higher conspicuous consumption showed significantly higher brand preference than those with lower conspicuous consumption. Third, congruity between COB and COM and conspicuous consumption had a significant interaction effect on brand preference. However, when COB and COM were dissimilar no significant effect of conspicuous consumption on brand preference was observed.

• 정신신체의학
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• 제5권1호
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• pp.63-72
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• 1997

For the purpose of examining the relationship between perceived stress, vulnerability variables, and somatization tendency, the self-report questionnaires of perceived stress, styles of stress coping(passive and active copings), self-perception, gender, and somatization tendency were administered to university entrants(n=2,024). The results were as follows: 1) Perceived stress, styles of stress coping(passive and active copings), self-perception, and gender accounted for 15.56% of the total variance in somatization tendency. As a result of comparing the relative contributions of all predictor variables to somatization tendency, the highest was perceived stress, and the next in order were passive coping style, self-perception, and gender, whereas direct effect of active coping style was not significant. 2) The two-way and three-way interaction effects of perceived stress X vulnerability variables were not significant. 3) The two-way and three-way interaction effects of gender X psychosocial variables were not significant. To conclude, perceived stress and vulnerability variables independently contribute to somatization tendency in university entrants, and furthermore it is suggested that vulnerability variables as well as perceived stress must be considered to account for somatization tendency.