• Title/Summary/Keyword: 화훼 색채

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Analysis of Color Image Wedding Bouquet in the Interflora World Cup Competition (인터플로라 세계월드컵대회의 웨딩부케 색채이미지 분석)

  • Yeo, Hwa Sun;Kim, Shin Won;Park, Si Hyun
    • FLOWER RESEARCH JOURNAL
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    • v.18 no.4
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    • pp.308-314
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    • 2010
  • Importance of color in floral design has been emphasized for long time, but it is difficult to find out standardization of color for floral design and for educational system. Wedding bouquet is major and important part of floral design and it shows same problem. The research is concentrated on color image analysis of wedding bouquet designs which have been submitted for 'Interflora World Cup Competition' with the intention to utilize the study result as the basic information of floral design. Colors of wedding bouquets from 20 different countries were analyzed. All of designers chose high brightness and saturation more for designing the bouquets. Warm colors and cold colors have been taken in similar portion. Blue color has been rarely used and it is probably because of the rarity of blue flowers. This study shows each continent has different color preference. European designers used wide variety of colors while Asian designers preferred red color. From this study, we found that color image scales of wedding bouquets represent 8 images out of 12 representative images. Four exceptions are 'clean', 'elegant', 'gentle' and 'modern' images.

Color Analysis of Floral Designs of Shane Connolly and Paula Pryke, Floral Designers from UK (영국 화훼 디자이너, 쉐인 코널리와 폴라 프라이크의 색채 분석)

  • Yim, Ji Sook;Wang, Kyung Hee;Kim, Jung Min
    • Journal of the Korean Society of Floral Art and Design
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    • no.42
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    • pp.117-132
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    • 2020
  • The study aimed at trying to contribute to domestic floral designers by analyzing colors' images of 60 floral designs of British floral designers, Shane Connolly and Paula Pryke, as the basis for color scheme of floral space design. The result of color analysis, Shane Connolly uses colors in the frequency of color order of the GY>Y>RP>YR>P>P>PB and Paula Pryke uses colors in the frequency of color order of the GY>RP>P>YR,Y>G>PB. The result of coordinate analysis of hue, value, chrome, Shane Connolly's works showed high frequency in the YtoGY color, the middle and high of value and the middle and high of chrome. Paula Pryke's works showed high frequency in the GY color and PtoRP color, the wide areas of the 3.8 ~9 stages of value, and the middle and high of chrome. The result of adjective image scale, Shane Connolly's works were found to be in between soft and static adjective zone, and Paula Pryke's works were distributed in between soft and active zone.

Analyze the Status of Native Plants in Korea Flower Market and Uses of Floral Decoration (자생식물의 국내 유통 현황 및 화훼 장식 활용 실태 분석)

  • Chung, You Kyung;Kim, Yoon Jin
    • Journal of the Korean Society of Floral Art and Design
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    • no.40
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    • pp.77-96
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    • 2019
  • This study was conducted to grasp distribution of native plants in flower market and uses of native plants in floral decoration. This study was investigated native plants sold in flower market(2017.01-2017.12) and their monthly sales. Also, this study analyzed the use of native plants, frequency of native plants classified by form and color of native plants used for floral decoration in flower magazines 'Fleur' and 'The Flower'. Among 172 species distributed cut-flower, native plants in Korea flower market are only 24 species(14.0%). Number of filler flower(15 species) is more than other forms. Native plants used in 'Fleur' and 'The Flower' were 14 species(10.2%) and 17 species(9.6%), it is meaning that native plants were less used than foreign plants. The number of filler flower was the highest in both magazines, but form flower(299 works) in 'Fleur' and mass flower(571 works) in 'The Flower' are used most frequently. According to color analysis of native plants used for floral decoration, P(purple), PB(navy) and RP(reddish purple) were 57% of the total. It can be increased native plants uses in flower decoration with developing form and mass flower considering color preference.

A Study on the Flower Design Based on Storytelling : Focus on the Funeral Flower Design (스토리텔링을 적용한 화훼디자인에 관한 연구 -장례 화훼디자인을 중심으로-)

  • Lee, Seung Beom
    • Journal of the Korean Society of Floral Art and Design
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    • no.42
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    • pp.3-21
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    • 2020
  • In this paper, the funeral was defined as a culture of death and, on the most important ideological basis, the biological death was not recognized as the end of the world, but as a starting point for another life. Various funeral cultures were investigated and the funeral floral design was analyzed through the case. Based on this, it was concluded that Korea's funeral floral design was an impediment to the development of funeral floral design, similar to the use of limited materials. Storytelling, a communicative concept through the exchange of emotions and opinions, rather than unilaterally conveying a message as an answer, is one of the most effective marketing strategies in the emotional consumption era. Based on this, the target person was selected to analyze life and draw suggestions from his life. Accordingly, the production of the work was attempted by applying storytelling to the funeral floral design. The painting design applied to storytelling expressed the symbol and meaning of the painting design material, and the color and form of the floral design in various forms and colors of pastel line, which are based on peach color that symbolizes the deceased, in a departure from the traditional funeral painting design with the solemn atmosphere of the geometric design centered on the white chrysanthemum material.

Analysis of Art Makeup Design Applying Formative Principles based on lntegrated Art (통합예술을 토대로 조형원리를 적용한 아트메이크업 디자인 분석)

  • Na hyun An
    • The Journal of the Convergence on Culture Technology
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    • v.10 no.3
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    • pp.901-907
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    • 2024
  • The desire to be beautiful naturally focuses on aesthetics, and the beauty industry is growing significantly accordingly. Among them, art makeup is developing in the beauty field as a creative and experimental art field that breaks away from the fixed framework centered on color and expression. Art makeup is a field that requires research on a new artistic form of art makeup that applies formative principles through design ideas based on integrated arts such as fashion, architecture, and art according to formative principles. Formative principles were classified into balance, unity, emphasis, and rhythm, and practical cases based on his applied integrated arts were divided into landscaping, architecture, flowers, painting, fashion, and interior design, and art makeup design using formative principles was analyzed. Accordingly, we aim to contribute to the development of new designs by explaining how makeup design forms that apply formative principles are being applied in the field of art makeup, exploring expansion into creative areas, and providing academic theoretical foundations and basic materials for the development of art makeup.

Preference and Loyalty Evaluation Using Sentiment Analysis for Promotion and Consumption Expansion of Paprika (감성분석을 이용한 파프리카 소비 확대와 홍보를 위한 선호도와 충성도 평가)

  • Jang, Hye Sook;Lee, Jung Sup;Bang, Ji Wong;Lee, Jae Han
    • Journal of Bio-Environment Control
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    • v.31 no.4
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    • pp.343-355
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    • 2022
  • This study investigated the consumption tendency and awareness of paprika in order to expand and promote the consumption of Capsicum annuum L. The research investigated the relationship of preference and loyalty based on emotional response of paprika according to the semantic differential scale. The survey was conducted from January to February 2022 using a random sampling method targeting 155 general people, and a total of 142 questionnaires were analyzed excluding 13 wrong answers. The nine items on the awareness of paprika showed to be consisted of three factors such as 'Food taste', 'Usability', and 'Economics' by factor analysis. Regarding to the awareness of paprika the positive answer that 'I think paprika is good for health' among the nine questions was the highest at 92.3%. In the preference aspect of shape, blocky type had the highest preference for the shape of paprika, followed by mini and conical types in order of preference (p < 0.001). As for color preference, yellow paprika was the most preferred, followed by orange, red, and green, showing statistical significance. The emotional response of paprika by paprika image showed a statistically significant difference in the four colors. The words such as 'bright', 'clean', and 'spirited' appeared as representative emotional vocabulary for paprika. Multiple regression analysis was performed to examine the effect of paprika on the three factors of awareness, preference, and loyalty due to the quality of life. As a result, the higher the paprika preference and quality of life, and the higher the taste and availability factors, the higher the paprika awareness and loyalty. As the variable that has the most influence on the loyalty of the survey respondents, preference was found to have the highest explanatory power at 43%. From these results, it was judged as a very important factor in the survey on the shape and color preference of paprika. Therefore, the recent increase in awareness that paprika is good for health is thought to act as a positive factor in revitalizing the domestic market and increasing consumption of paprika in the future. Also, among the three types of paprika, the yellow blunt type showed the highest preference. Therefore, in order to produce and promote this type of paprika, it is also important to increase the cultivation to suit the purchasing propensity of consumers.