• Korean Journal of Occupational Health Nursing
• /
• v.11 no.1
• /
• pp.31-43
• /
• 2002

This study was conducted on the basis of the Theory of Planned Behavior to analyze factors affecting intentions for health behaviors defined as non smoking, moderate drinking and exercise in male office workers. The participants of this study consisted of 230 male office workers of 10 workplaces located in Seoul. The results of this study can be summarized as follows: 1. Non smoking For smokers. perceived behavioral control, subjective norm and attitude were factors affecting on intention for non smoking, and these factors explained 29% of the total variance of non smoking intention. 2. Moderate drinking For drinkers, subjective norm, perceived behavioral control and attitude were factors affecting on intention for moderate drinking. and these factors explained 5% of the total variance of moderate drinking intention. 3. Exercise For those who exercise irregularly or don't exercise, perceived behavioral control, subjective norm and attitude were factors affecting on intention for exercise, and these factors explained 26% of the total variance of exercise intention. 4. Health Behaviors For all participants, perceived behavioral control, subjective norm and attitude were factors affecting on intention for health behaviors, and these factors explained 34% of the total variance of intention for overall health behaviors. And health behavior intention affected practice of health behaviors, but perceived behavioral control didn't.

• The Research Journal of the Costume Culture
• /
• v.21 no.4
• /
• pp.478-493
• /
• 2013

The purpose of this study is to examine the online WOM effect of blog review depending on brand awareness and message direction. The theory of planned behavior was applied to understand online WOM acceptance. A survey was conducted targeting female in 20s and 30s and 312 questionnaires were used for analysis. Frequency analysis, reliability analysis, t-test, and regression analysis were conducted using SPSS ver. 18.0. The results are as follows. First, purchase intention and online re-WOM intention are higher when brand awareness is higher. Second, subjective norm, perceived behavioral control, WOM acceptance intention, purchase intention and off-line re-WOM intention show higher values when negative information is afforded. Third, in type 1 (high brand awareness/positive message) and type 3 (low brand awareness/positive message), attitude, subjective norm and perceived behavioral control have a positive effect on WOM acceptance intention. In type 2 (high brand awareness/negative message), subjective norm and attitude have a positive effect on WOM acceptance intention. In type 4 (low brand awareness/negative message), subjective norm and perceived behavioral control have a positive effect on WOM acceptance intention. Forth, in type 1 and type 3, WOM acceptance intention has a positive effect on purchase intention, offline re-WOM intention and online re-WOM intention. In type 2 and type 4, WOM acceptance intention has a negative effect on purchase intention, and a positive effect on offline re-WOM intention. The results show that blog review has ripple effect on consumer behavior by affecting purchase intention and offline re-WOM intention.

• Korean Security Journal
• /
• no.53
• /
• pp.255-279
• /
• 2017

The development of North Korea's nuclear weapons has worsened to the sixth nuclear test in 2017, and despite the sanctions of the international community including our government, we have not been able to offer clear solutions and alternatives, and the current measures are not enough in case of North Korea is using nuclear weapons. This study suggests how we should be prepared against the use of nuclear weapons under the premise that North Korea will never give up development of nuclear weapons under any circumstances. The first chapter outlines the current status of our preparedness if North Korea makes a nuclear attack. The second chapter analyzes and evaluates the power of nuclear weapons and North Korea's nuclear weapons threat. In the third chapter, we analyze North Korea nuclear attack and analyze the wartime emergency situation and civil defense posture. Finally, in order to implement the solutions presented in the text, we will identify priorities and summarize further developments.

• Journal of Digital Convergence
• /
• v.13 no.9
• /
• pp.169-175
• /
• 2015

The significant changes of convergence study in the 21st century is the shift from theoretical-based instruction to computer-based instruction. This study investigated the student's cognitive engagement in TPB(Theory of Planned Behavior) of accounting information classes in the Digital Convergence Era. Hypothesis test was conducted from 99 accounting information learners from four year course university in the Gyeonggi-do. A questionnaire was given and analyzed. The results showed. First, the TPB variables han a positive effect on intrinsic curiosity of students. Second, the subjective norm of TPB variables could develop student's enjoyment. Subject norm could have a positive effect on enjoyment. The results of this study may contribute to propose desirable ways of improving the psychological states in the relationship between TPB and cognitive engagement. In the future, variables of cognitive engagement will be compliment to analyze.

• Journal of Digital Convergence
• /
• v.11 no.1
• /
• pp.89-97
• /
• 2013

After introducing iPhone in Korea, the craze for iPhone was perceived to be extraordinaire phenomenon and the mobile businesses and researchers paid attention to it. This research purposes to explore more predictive model that explain to adopt the smartphones in Korea. This research show that all of models, TPB, TAM and the integrated model, are significant to explain intention to use the smartphones. TPB explains the higher than TAM, and the integrated model explains the slightly higher than TPB. These results suggest that researcher explore and build the more predictive model that comprise social influences and personal attributes than TAM that is employed broad to study new information communication systems and devices.

• Journal of KIISE:Software and Applications
• /
• v.32 no.9
• /
• pp.888-900
• /
• 2005

Several researches have been proposed to formalize the knowledge preconditions problem - j.e., an action or a plan is epistemically feasible. However, since the feasibility is only checked at design-time and is assumed that it will also 1)e feasible at run-time, it is not suitable in the context of Semantic Web services composition, where many agents should share the limited resources required for the execution of Web services composition. Therefore, in this paper, we formalize a transactionally executable Web services composition which enables to guarantee its atomicity. Moreover, in order to formalize the transactional executability, we propose $TL-ALCFK_{NF}$ which extends TL-ALCF with the modal operators K and A. Based on $TL-ALCFK_{NF}$, we show how to carry out the epistemic reasoning with TL-ALCF as a language to represent Semantic Web services composition.

• The Journal of the Korea Contents Association
• /
• v.9 no.6
• /
• pp.134-144
• /
• 2009

The purpose of this study was to verify the relationship of laptop purchasing behaviors based of Theory of Planned Behavior. The data collected from the 240 experience to that who used laptop computer, but was analyzed. With the collected data, factor analysis, K-Means analysis, correlation analysis, crosstabs analysis, and structural equation model analysis was performed by SPSSWIN 15.0 and AMOS 7.0. Factor and cluster analyses were used to segment the sample into four clusters. After analyzing the results, various relationships between attitudes, subjective norms, perceived behavioral control, behavioral intention were determined for the different groups.

• The Korean Fashion and Textile Research Journal
• /
• v.23 no.4
• /
• pp.458-468
• /
• 2021

In the context of Sustainable development, China, the world's second-largest apparel market, is also concerned about the environmental impact of fiber waste. Currently, there is a great interest in sustainable fashion in both supply and demand in China. Based on the theory of planned behavior(TPB), the determinants of sustainable fashion consumption(SFC) of Chinese consumers were evaluated in this study: man-nature orientation(MNO) and environmental knowledge(EK) as motivation and perceived online-store accessibility(POA) and perceived money availability(PMA) as barriers. Wenjuanxing, a Chinese professional survey collection agency, conducted an online survey of millennials in Shanghai, China. The final sample size for the survey was 215. Partial least squares structural equation modeling was employed to test the proposed hypotheses. The results indicated that attitudes, subjective norms, and perceived behavioral control significantly affected the purchase intention towards sustainable fashion products. MNO and EK influenced the attitude, whereas EK, POA, and PMA influenced perceived behavioral control. This study contributes to the TPB literature through the examination of four antecedents: MNO, EK, POA, and PMA. The findings provide valuable insights for retailers and markets based on the identification of the motivations and barriers that enhance the purchasing intention of Chinese millennials toward SFC.

• Journal of Industrial Convergence
• /
• v.22 no.3
• /
• pp.121-135
• /
• 2024

This study is a structural equation modeling study that describes patient safety incident management activities for nursing students with clinical practice experience and uses Ajzen's theory of planned behavior and safety culture climate-safety behavior model as conceptual bases, proposes a hypothetical model of nursing students' patient safety incident management activities based on the literature review, and verifies the appropriateness of the model and hypotheses through the collected data. Data were collected from 251 nursing students with clinical practice experience using a structured questionnaire. The results of this study confirmed that the model is appropriate and that patient safety management attitude, patient safety culture, and safety motivation are predictors of nursing students' patient safety management activities. Therefore, in order to improve patient safety management activities, it is necessary to provide effective patient safety incident management education programs for nursing students so that nursing students can perform correct patient safety management behaviors from the clinical practice site to the clinical practice site after graduation, and it is necessary to explore how to continuously lead such education programs to the practice site.

• Archives of design research
• /
• v.14
• /
• pp.141-150
• /
• 1996

In recent years space planning for modern city has been accomplished through scientific high technique and computer supported collaborative work. Relatively human being is treated as a component of the space or whole building and according to the social structure people tend to prefer private space. The necessity of the open space as an active place is emphasized now because the interaction created between users of the space and the nature, surrounding environment can influence on improving quality of outdoor life and giving the place specific identity. In this paper three ways of analyses of components which compose the open space are studied. Especially through the process of analyses derived from differenet areas, the necessity of communication model in collaborative work is proposed.