• Title/Summary/Keyword: 패션디자인과

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Art Collaboration Types and Effects of Luxury Fashion Brands -Focusing on the cases after 2019- (럭셔리 패션브랜드의 아트 콜라보레이션 유형과 효과 -2019년 이후의 사례를 중심으로-)

  • Wang, Yi-Hao;Kim, Hyun-Joo;Youn, Ji-Young
    • Journal of Digital Convergence
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    • v.20 no.5
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    • pp.721-731
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    • 2022
  • The purpose of this study is to examine and categorize the cases of luxury fashion brands and art collaboration and find out their effects. The research method examined the theoretical background of luxury fashion brand and art collaboration and proceeded with content analysis through major cases. The research results were classified into the following two types through case analysis. The first is art collaboration for product design, and the second type is art collaboration for exhibition works. Content analysis according to type was organized from the perspective of brands and artists, respectively, and the resulting collaboration effect was finally derived. The main effects are the integration of design and art, diversification of social and cultural backgrounds, and innovative vision of expression. This study is meaningful in examining the expanded design methods and effects of luxury fashion brands through grafting artworks and presenting basic data for future fashion art collaboration design research.

The Effects of Fashion Design Evaluation Factors on Design Value and Brand Loyalty from the Consumer's Perspective (소비자 관점에서의 패션디자인 평가요소가 디자인 가치 및 브랜드 충성도에 미치는 영향)

  • Yubeen Kim
    • Journal of the Korea Fashion and Costume Design Association
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    • v.25 no.3
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    • pp.69-80
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    • 2023
  • The purpose of this study was to analyze the effects of consumers' fashion design evaluation factors on design value and brand loyalty. After confirming a research hypothesis, 247 people were selected as subjects for empirical analysis, and the results of the study are as follows. As a result of the analysis of 'the influence of consumer's fashion design evaluation factors on design value', the fashion design evaluation factors of 'convenience', 'social activity usefulness' and 'fashion ability' had an effect on the emotional design value. 'Convenience', 'functional usefulness', 'social activity usefulness', 'fashionableness' and 'aesthetic' factors affected the rational design value. 'Convenience', 'fashionableness', 'aesthetic' and 'psychological self-conformity' had a positive (+) effect on kinesthetic design values. As a result of the analysis of 'Influence of consumer's fashion design value on brand loyalty', 'emotional design value', 'rational design value' and 'kinesthetic design value' affect attitude brand loyalty, and 'emotional design value' and 'kinesthetic design value' affect brand loyalty. It was found that 'kinesthetic design value' has an effect on behavioral brand loyalty. As a result of the analysis of 'the effect of consumer attitude brand loyalty on behavioral brand loyalty', it was analyzed that attitude brand loyalty had a statistically significant positive (+) effect on behavioral brand loyalty.

A Case Study of Sustainable Design Curriculum for the implement SDGs focus on fashion design major (SDGs 지속가능한 디자인 교과목 운영 사례연구 - 패션디자인을 중심으로)

  • Shin, Haekyung
    • The Journal of the Convergence on Culture Technology
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    • v.10 no.1
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    • pp.325-335
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    • 2024
  • In this study, I investigated cases of operating Sustainable Development Goals (SDGs) sustainable design courses based on interdisciplinary education for diverse design major students in the fashion design department. Through literature review, we examined the necessity of this course operation and analyzed the course through class design, execution, and operational results. Sustainable design courses were organized for 2nd to 4th-year students, promoting integrated learning for fashion design and various design majors to enhance interdisciplinary skills based on the in-depth study of SDGs issues. The educational content in the classes focused on the sustainable development goals achieved through upcycling design of waste PET bottle fibers developed by local industries, aiming to pursue sustainable values of designers through problem discovery and resolution. Students developed various upcycled products, evaluated metrics, and assessed satisfaction levels. Through this process, students gained an understanding of the practical value of SDGs, recognized the importance of sustainable development through design approaches for solving local issues, and acknowledged the significance of interdisciplinary education with various design majors.

20세기초의 패션 일러스트레이션의 특징

  • 이경희
    • Proceedings of the Korea Fashion and Costume Design Association Conference
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    • 2004.06a
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    • pp.49-52
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    • 2004
  • 20세기초의 패션지에는 폴 푸아레(Paul Poiret, 1880-1944)가 머릿속의 디자인을 조르주 르파프(Georges Lepape)나 폴 이리브(Paul Iribe; 1883-1935)와 같은 실력있는 아티스트들에게 그리게 한 패션 플레이트가 첨부되었다. 그것은 디자이너의 환상이 아티스트의 환상으로 연동해간 결과, 이중의 꿈을 꾼 패션화로서 나타나게 되었다. 이 시대의 패션은 꿈을 실현하는 아트였다.(중략)

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Design and Implementation of Design Element for Fashion Design System (패션 디자인 시스템을 위한 디자인 요소의 설계 및 구현)

  • 이혜정;신진중;정석태;이용주;조진애
    • Proceedings of the Korea Multimedia Society Conference
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    • 2004.05a
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    • pp.289-292
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    • 2004
  • 기존의 패션 디자인 시스템은 도식화 피스 기반 디자인 기능이 미성숙 단계로서 도식화 피스 데이터베이스 구축이 미약하여 활용하는데 많은 한계를 가지고 있다. 본 논문에서는 패션디자인에 필요한 가장 기본이 되는 도식화 피스별 데이터베이스를 설계 및 구축하고 데이터베이스 검색 및 수정 모듈을 개발함으로써 도식화 피스 데이터를 쉽게 관리하여 경쟁력 있고 효율적인 디자인을 창출할 수 있게 하였다.

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The Study on How Chanel Influenced in Fashion Industry (Chanel이 패션산업에 미친 영향에 관한 연구)

  • Kim, Hyun-Soon
    • Journal of the Korea Fashion and Costume Design Association
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    • v.2 no.2
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    • pp.95-111
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    • 2000
  • 본 연구에서는 20세기 대표적인 디자이너인 샤넬의 작품활동을 통해 패션산업에 미친 영향에 대해 살펴보고자 한다. 연구를 위해 여러 문헌과 패션잡지를 통한 자료분석으로 문헌적 연구를 했다. 본 논문의 결론을 요약하면 다음과 같다. 첫째, 샤넬은 소재의 혁신을 가져왔다. 둘째, 영 스포츠캐주얼 웨어를 디자인하여 제시함으로서 여성에게 젊음과 여유로운 생활을 유도한다. 셋째, 패션의 현대화로 디자인뿐만 아니라 기능적이고 실용적인 심플한 실루엣을 제시하여 하나의 모드를 생성시킨다. 넷째, 패션의 댄디즘으로 여성 해방운동가의 입장에서 패션을 해석하려했다. 다섯째, 클래식한 슈트의 다양한 악세사리를 코디네이션하여 디자인의 변화를 가져왔다. 여섯째, 일부 계층만의 패션이 아니라 20세기 패션의 대중화에 앞장을 선 디자이너 중의 한 사람이었다.

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A study on Emotional Fashion Design Using Light (빛을 활용한 감성 패션디자인 연구)

  • Jo, Min-Yeong;Choe, Gyeong-Hui
    • Proceedings of the Korean Society for Emotion and Sensibility Conference
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    • 2009.11a
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    • pp.214-217
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    • 2009
  • 현대 패션분야에서 디자이너들의 예술적 표현의 주제이자 매체로서 활용되고 있는 빛은 보다 감성지향적인 방향으로 발전되는 추세로서, 빛을 활용한 감성 패션디자인에 대한 표현 방법과 조형적 특성을 분석하는 것은 매우 의미있는 일이다. 패션디자인에서 빛을 표현하는 방법으로는 빛의 반사, 이미지 표현, 발광, 투사에 의해 독창적으로 응용되어져 표현되어 왔으며, 다양한 빛의 표현을 위해 재료의 물성을 조작함으로써 얻을 수 있는 빛의 유희, 명암이나 형태, 색채를 통한 빛의 재현, 발광물질이나 인공광에 의한 발광, 프로젝터를 통한 빛 이미지 등 다양한 표현방법이 활용되고 있었다. 빛이 활용된 감성 패션디자인의 조형적 특성으로는 상호작용성, 영상성, 투명성, 실험성으로 분류되었다. 상호작용성은 착용자의 행위에 의한 변형과 신체의 변화나 감정의 변화에 의한 불빛이나 영상 패턴이 바뀌는 등 형태나 컬러, 영상의 변형 등 착용자의 메시지 전달이나, 감정표현, 신체보호, 그리고 재미를 유발하는 효과를 자아내는 것으로 나타났다. 영상성은 디지털 이미지를 활용한 것과 내부 광원에 의한 발광성으로 분류되며, 드레스에 장착된 수많은 LED 에 의한 영상을 만들거나 이미지를 확대시키는 방법으로 표현된 영상성은 심미적인 효과가 우선시되었다. 투명성은 주로 비닐, 플라스틱, 기능적 소재 등 투명한 소재들을 이용하여 대부분 재료의 특성이 조형적 특성으로 분석되었고, 외부와의 개방성과 위장가능성의 효과를 준다거나, 투명한 재질에 이미지가 변화하는 이미지의 중첩성과 같은 효과를 나타내었다. 실험성은 새로운 실험적 도구로서의 패션을 표현하고자 할 때, '빛'을 매개체로 하여 관심을 유도하고 재미를 더해주며, 신비주의적 환상이나 호기심을 불러일으키는 효과를 나타내었다. 이처럼 빛을 활용한 패션디자인은 빛을 매개체로 하여 다양한 표현방법으로 활용이 가능하며 특유의 조형적 특성을 가지고 있음을 알 수 있었다.

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A Study of Upcycling Fashion Design from a Sustainable Perspective - Focusing on Marine Serre - (지속가능한 관점에서 업사이클링 패션디자인에 관한 연구 - 마린 세르(Marine Serre)를 중심으로 -)

  • Yu Min Eum;Kyung Wha Oh
    • Journal of the Korea Fashion and Costume Design Association
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    • v.25 no.4
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    • pp.29-44
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    • 2023
  • From a sustainability perspective, the characteristics of upcycling fashion design by Marine Serre were analysed to understand upcycling fashion design, which can be an important way to follow sustainability values in the fashion industry, and to provide solutions for moving towards sustainable fashion. In order to derive the characteristics of upcycling fashion design from a sustainability perspective, the values of sustainable designs and the characteristics of the upcycling design were derived though the analysis of Marine Serre's seasonal collections from the 2018 F/W season to the recent 2022 F/W season. The research results are summarized as follows. First, the value of sustainable fashion design could be classified into environmental, economic, social, and cultural values. Second, Marine Serre's upcycling fashion design was driven by the characteristics of sustainable upcycling fashion design, such as environmentality, originality, variability, economy, handicraft, time, and availability. Third, Marine Serre's upcycling fashion design contained all environmental, economic, social, and cultural sustainability values. From a sustainability perspective, Marine Serre's upcycling fashion design can be said to be an upcycling fashion design with convergent values that encompasses all of the sustainability core values of environmental, economic, social, and cultural aspects.

Design and Implementation of Design Element for 2D Fashion Design System based on Diagraming Piece (도식화 피스 기반 2D 패션 디자인 시스템을 위한 디자인 요소 설계 및 구현)

  • 이혜정;김영운;정성태;정석태
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.8 no.5
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    • pp.1020-1027
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    • 2004
  • The existing 2D fashion Design System have a many limitation for application because diagraming piece database construct was weak as the function of design based on diagraming piece was low level. This paper design and construct the basic diagraming piece database to fashion design needed and through develop module of database search and modify, the system can easily manage the diagraming piece data and can create competitive and efficient design.

The Types and Characteristics of Transformational Design Ideas in Contemporary Military Look (현대 밀리터리 룩에 나타난 전환적 디자인 발상 유형과 특성)

  • XUEJIAO, JIA;Kim, Hyun-joo;Youn, Ji-young
    • Journal of Digital Convergence
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    • v.20 no.1
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    • pp.265-275
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    • 2022
  • This study analyzes and categorizes the cases of military look's transitional design ideas in recent women's fashion collections, and derives characteristics. The research method is a theoretical review of military look and an analysis of fashion collection cases. The research results were classified into a total of six transformational design ideas. As a structural change in design, it is a decentralized type, a type of expansion and reduction, a change in the entire material, or a transition of some materials, and finally a type according to heterogeneous harmony and organic combination corresponding to styling. Finally, a total of three characteristics are the reconstruction of structural elements, the expansion of the metric of the second mix match, and the emotional fusion of styling. I hope that the study of the transformative type of idea of the new military look will be the driving force for creative design development and will be a basic study that can read the current status and changes of the times throughout fashion design.