• Title/Summary/Keyword: 크루즈 산업

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A Study on Key Successful Factors of Cruise Port (크루즈 항만의 성공요인에 관한 연구)

  • Lee, Choong Bae;Lee, Jongkoo;Noh, Jinho
    • Journal of Korea Port Economic Association
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    • v.29 no.2
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    • pp.81-111
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    • 2013
  • Along with a general growth in living standards there has been a corresponding increase in the demand for tourism. Cruise based tourism, in particular, has become one of the most dynamic and dramatic growth sectors in the tourism industry over the last 20 years, including in the Northeast Asian region. In line with the growth of passenger numbers, the number of cruise ships and their berth capacities has increased significantly since the late 1970s. Korea, as a peninsular nation, has also experienced a rapid growth in cruise passenger numbers. The national economy has greatly benefited from this as the industry acts as an income generator, creating new jobs and potential investments and in developing local tourism. Ports play an important role in the development of any national cruise industry, providing not only ship berths but supply and bunkering facilities and a gateway to local tourism opportunities. The selection of the optimal cruise port location is an important and complex problem because the decision makers have to consider a large number of criteria which have a significant effect on the economy, environment, human life, and society. This paper investigates those criteria that are significant in developing a successful cruise port by employing a questionnaire survey of major cruise port users - shipping companies and tourism companies. The ports, surveyed in this study are Busan, Incheon, Yeosu and Jeju. All have been identified as important potential cruise ports in the Korean Government's 'The 3rd Port Basic Plan (2011-2020)'.

Development Possibility of Busan as a Cruise Center (부산의 크루즈 중심지로 발전 가능성에 대한 연구)

  • Choi, Jung-Kyu
    • Journal of Korea Port Economic Association
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    • v.31 no.4
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    • pp.227-240
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    • 2015
  • Asia's cruise industry is growing rapidly with the number of tourists increasing every year. This growth has encouraged intense competition among leading port cities in Asia to retain cruise tourists and cruise lines. The purpose of this study is to analyze the development of the cruise industry around Busan as a hybrid port city and propose new strategies for improving Busan's competitiveness. To achieve these goals, factor analysis and Importance-performance analysis (IPA) are used. The analyses results suggest that the development possibility of Busan as a cruise center is dependent on the improvement of certain factors, including the variety of inland tour options, unique experience, direct service infrastructure, tourist attractions, wide accessibility to other modes, and strong connection to attraction. In addition, the city needs to meet other requirements, including developing various tours, tourist products, and fly & cruise packages and hosting international festivals that can represent Busan and cater to potential cruise customers. Moreover, the city desperately needs to expand its commercial and cultural space by redeveloping its cruise terminals.

A Network Optimization Model for Strategic Itinerary Planning of Cruise Fleet (크루즈 선대의 운항일정계획을 위한 네트워크 최적화 모형)

  • Cho, Seong-Cheol;Won, You-kyung;Kim, Jung-Hyeon
    • Journal of Navigation and Port Research
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    • v.36 no.1
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    • pp.51-58
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    • 2012
  • In spite of today's rapid growth of world cruise industry, little academic attention has yet been given to the decision making problems for cruise operations. This research deals with strategic cruise itinerary planning that any cruise company should face. Increasing demands for international itineraries and redeployments of cruise ships are adding complexity to the itinerary planning. A slight modification of the conventional PERT/CPM network is adopted. to cope with this complexity systematically. By this, the concept of candidate itinerary network is suggested for each cruise ship. To integrate these candidate itinerary networks for each ship in a single framework, an integer programming model has been developed to find the optimal itinerary planning for any fleet of cruise ships. A numerical example, based on real cruise itinerary practices, is tested to validate and interpret the model.

A Study on Basic Strategy and Policy Direction for Incheon Port's Cruise Industry Development (인천항 크루즈산업 발전을 위한 기본 전략과 정책방향에 관한 연구)

  • Choi, Jong Chon;Heo, Hoon
    • Journal of Digital Convergence
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    • v.17 no.3
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    • pp.63-71
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    • 2019
  • The cruise industry is a future-oriented convergence industry based on tourism and shipping, and has attracted great attention not only in the global market but also in Korea. The rapid growth of Asian cruise population, especially in China, has had a considerable impact on both the global market as well as the Korean market. With the recent THAAD problem, the need for diversification of the market has been raised as the entry of cruise tourists from China has been greatly reduced. It is also time for a more systematic and comprehensive development strategy ahead of the opening of the new cruise terminal. This study draws out the problems based on the interviews with experts such as prefectures, travel agencies, and related organizations, as well as analyzing literature on domestic and overseas government plans, policy reports, and research data. Then, the SWOT analysis is used to develop the development strategy and explore the policy support direction. The research scope can be extended to sustainable development model through wider linkage of mid to long term strategy and policy.

A Study on the Space Structure and Feature of Interior in the Passenger's Residential Place of a Cruise Ship in Chronological Order (시기별 크루즈 선박 승객거주구역의 공간구성 및 실내디자인 특성에 관한 연구)

  • 진달래;이규백
    • Archives of design research
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    • v.16 no.4
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    • pp.215-224
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    • 2003
  • The cruiser trip which can have various experiences in a short time is growing as the best tourism package because there is less leisure time in contrast of the increased income in 21C. in other words, as the demand of the tourist goes up, the number of ships built newly is increasing. The order of the ship keeping first and second rank in Korea has arranged a long-term strategy in order to get into the global market with the cruiser with the high value added. They also set the objective related to the cruiser design and skillful construction work. We need to observe the change and trend of the cruiser with a care at this time when the cruiser industry is launched out. In this study, the cruiser industry is divided by four periods: the spring time, the depressed time, the developing time and the peak time, on the basis of the trend of the development and the change of space structure. In addition, it was analyzed in this study that there were the various trends such as the ratio, the structure and the type of the space as well as the interior plan in the passenger's residential place The aim of this study is to present the fundamental material about the interior plan to prepare for building the domestic cruisers in a foreseeable future.

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Analytical Study on Home Port Conditions of Cruise Port in Jeju Area through Multi-purpose Variable Model -Through comparative analysis of main ports in Korea·China·Japan- (다목적 가변 모형을 통한 제주지역 크루즈항구의 모항여건 분석에 관한연구 -한·중·일 주요항만비교를 통한-)

  • Yang, Jeong-Cheol;Hwang, Kyung-Soo
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.18 no.2
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    • pp.243-253
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    • 2017
  • This study aims to compare Jeju Island, Shanghai, and Yokohama cruise ports and to investigate the relative strengths and weaknesses of Jeju Island. This study conducted comparative evaluation of 8 factors [airport, berth, expenses, distance, access to town, shopping facilities, source market (background market), and tourism] through a cruise network analysis. Comparative evaluation results find that Jeju Island, which secured 2 berths (berthing capacity) by completion of the civil-military complex port, has ascendancy over Shanghai cruise port and will have ascendancy over Yokohama cruise port once construction of the new airport is completed. Therefore, it will qualify as the best cruise port in Northeast Asia in the future. Results obtained from the cruise network analysis provide insights for administrative policy. Study limitations include only eight factors are used for evaluating the cruise-ship harbor area and surrounding hinterlands, and thus cannot sufficiently evaluate the complex conditions of the sites. In the future, it is necessary to reexamine the evaluation factors of the cruise ship harbor in detail. Furthermore, future research will need to consider the economic effects of the cruise ship industry, and its relevance to related industries as a possible fusion or hybrid industry.

A Study on Sustainable Cruise Tourism and Its Impacts (지속가능한 크루즈여행의 영향에 관한 연구)

  • Lee, Jae-Dal;Ryu, Jung-Sub
    • Journal of Korea Port Economic Association
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    • v.26 no.4
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    • pp.247-268
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    • 2010
  • Tourism is one of the largest and fastest growing industries in the world, and is a major industry in many developed and developing countries. It is an increasingly important source of income, employment and wealth in many countries. However, its rapid expansion has also had detrimental environmental and socio-cultural impacts over many regions. Like tourism, the rapid growth in cruise tourism has also put greater pressures on environmental and cultural resources in cruise-ship ports of call. Through this paper, we would like to argue that more emphasis should be given to minimize national and international environmental impacts originated from cruise tourism with preparing infrastructures for sustainable tourism.

The Effects of Services at a Cruise Ship Port on Cruise Tourists' Satisfaction and Loyalty (크루즈 기항지의 서비스가 크루즈 관광객의 여행만족과 충성도에 미치는 영향)

  • Chung, Seung-Hoon;Yang, Sung-Soo
    • The Journal of the Korea Contents Association
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    • v.14 no.10
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    • pp.306-314
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    • 2014
  • It has been known that cruise tourism adds value in the local industry and its impacts on regional economy are tremendous. From this point of view, identifying services provided by a cruise ship port, cruise tourists' satisfaction, and their behavioral intentions are significant issues at cruse destinations. The main purpose of this study was to identify significant service factors at the cruise ship port that have an influence on cruise tourists' satisfaction and loyalty in Jeju Island. To achieve the study purpose, a structured survey questionnaire was developed on the basis of reviewing related literatures. The survey was conducted through personal interviews at the Jeju Cruise Ship Port. In total, 386 useable samples were collected during the period from September 11 to October 29, 2012. According to the factor analysis using 15 attributes related to services at a cruise ship port, three service factors were extracted: (1) infra-services, (2) shore excursion services, and (3) attributes affecting the selection of shore excursions. Regression analyses indicated that two service factors(shore excursion services and attributes affecting the selection of shore excursions) significantly influence cruise tourists' satisfaction and loyalty. Findings in this study may be insightful and useful information to marketers or managers at cruise ship ports.

Effect of Destination and Cruise Service Attributes on Customer Satisfaction (크루즈 기항지와 선사 서비스속성이 고객만족에 미치는 영향)

  • Han, Chul Hwan;Kwon, Jae Hyun
    • Journal of Korea Port Economic Association
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    • v.35 no.4
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    • pp.67-84
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    • 2019
  • In order to suggest ways to enhance service competitiveness in cruise and destination, this study developed a measure of cruise tour service and analyzed the impact and relative importance on customer satisfaction. Specifically, for the service quality analysis, based on the SERVPERF model, the specialty of the industry was reflected through the arguments of tourism and transport logistics, and the three factors of cruise service quality and destination service quality were derived and utilized as measurement tools. As an analysis method, factor and reliability analysis were conducted using data collected via a survey. Next, correlation analysis was conducted to analyze the relationship between variables and regression analysis was performed to check the impact of cruise tour service quality on customer satisfaction. The study found that both cruise service attributes and destination service attributes had a positive effect on customer satisfaction and that the relative importance of service attributes was identified. Accordingly, it was found that the service quality should be formed by reflecting arguments in the tourism and transport logistics sectors and that the service should be further improved and developed according to the importance of the service attributes so as to enhance cruise tour products.