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http://dx.doi.org/10.14400/JDC.2019.17.3.063

A Study on Basic Strategy and Policy Direction for Incheon Port's Cruise Industry Development  

Choi, Jong Chon (Department of Architectural Engineering, Professor, Chungwoon University)
Heo, Hoon (School of Liberal Arts, Professor, Chungwoon University)
Publication Information
Journal of Digital Convergence / v.17, no.3, 2019 , pp. 63-71 More about this Journal
Abstract
The cruise industry is a future-oriented convergence industry based on tourism and shipping, and has attracted great attention not only in the global market but also in Korea. The rapid growth of Asian cruise population, especially in China, has had a considerable impact on both the global market as well as the Korean market. With the recent THAAD problem, the need for diversification of the market has been raised as the entry of cruise tourists from China has been greatly reduced. It is also time for a more systematic and comprehensive development strategy ahead of the opening of the new cruise terminal. This study draws out the problems based on the interviews with experts such as prefectures, travel agencies, and related organizations, as well as analyzing literature on domestic and overseas government plans, policy reports, and research data. Then, the SWOT analysis is used to develop the development strategy and explore the policy support direction. The research scope can be extended to sustainable development model through wider linkage of mid to long term strategy and policy.
Keywords
Incheon Port; East Asia market; Cruise industry; Policy; Development strategy;
Citations & Related Records
Times Cited By KSCI : 4  (Citation Analysis)
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