• Title/Summary/Keyword: 콘텐츠 구매

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MMDBMS ④- MMDBMS의 현황 및 제품 비교와 도입방법

  • Kim, Sang-Ha
    • Digital Contents
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    • no.11 s.138
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    • pp.99-103
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    • 2004
  • 3회까지 MMDBMS를 정의하고, 오라클, 인포믹스, 사이베이스 등의 DDBMS와의 차이점들을 설명했으며, 현재 활발하게 사용되고 있는 업종과 업체들을 예시했다. MMDBMS를 DDBMS와 병행해 사용함으로써 DDBMS의 단점을 보완해주고, DDBMS가 사용되기 어려운 환 경에 MMDBMS를 사용하면 상당한 이점이 있을 것이라는 것을 설명했다. 이번 회에서와 최종회에서는 MMDBMS를 판매하는 국내외 업 체들을 찾아서 업체들의 현황 설명과 함께 그들이 팔고 있는 제품과 제품의 특성을 비교,분석했다. 또한 사용자들의 업무 및 개발, 운영 환 경에 맞는 제품을 올바르게 선택할 수 있도록 지원할 목적으로 판매 업체들의 제품을 비교하고 활용사례를 제시했다. 아울러 업체별로 어떤 판매전략과 영업정책, 가격정책으로 고객을 지원하고 있는 지를 설명해, 고객들이 MMDBMS를 구매해 사용하고자 할 때 유익한 정보를 제 공하기로 한다.

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An analysis on the competition patterns between Paper-book and E-book using the Lotka-Volterra model (Lotka-Volterra 모형을 적용한 Paper-boook과 E-book의 경쟁관계 유형 분석)

  • Kim, Ka-Hee
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.11 no.12
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    • pp.4766-4773
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    • 2010
  • Electronic book(E-book) is a digitalized content which provides online service and digitalized text-based information that has been distributed in the form of Paper-book. E-book has been attracting people's attention in earnest since the Steven King's novel, 'Riding the Bullet' was published as a form of E-book in 2000. Since then, customers have paid attention to E-book, and the scale of E-book market has been growing sharply in Europe, China, Japan and Korea as well as the US. The purpose of this study is for actual analysis how Paper-book and E-book market compete with each other and expand into the world publication market. The relationship between Paper-book and E-book is modeled by the Lotka-Volterra Model designed for competitive relationships and estimate spreading curves. Also, competition patterns between Paper-book and E-book are analyzed by estimating coefficient of curve expression. This study shows the change of customers' demand which has been created since E-book was introduced to the publication market.

Design and embodiment of XrML Document editing system for digital contents copyright administration (디지털 컨텐츠 저작권 관리를 위한 XrML 문서편집 시스템의 설계 및 구현)

  • 임지훈;강치원;정회경;최범석;홍진우
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2002.11a
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    • pp.368-372
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    • 2002
  • Channel of distribution of contents of digitalised multimedia contents is changing in form passed directly to consumer from manufacturer through digital network of high speed. Together, diffusion of various digital equipment that do is changing Past multimedia consumption structure with the wonderful speed so that can consume easily digital contents. Specially, Multimedia Personal Computer and fast diffusion of a digital television are acting role such as catalyst that promote easy purchase and consumption of multimedia contents of good qualify. However, this system is no method that can sell digital contents and express right that original owner for the contents can insist nothing but consume. Because consumer can distribute to another person copying contents that buy because of and user can distribute producing ashes again according to necessary field by oneself as well as, can lose meaning for original contents. In this paper, Text editing system for XrML (extensible Rights Markup Language) that describe about integrity of message and entity authentication in addition to necessary rights, fees, condition etc. and this to do fetters XML (eXtensible Markup Language) for copyright protection for digital contents in treatise that see hereupon and use digital contents design and embody.

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POCS Based Digital Watermarking in Buyer-Seller Watermarking Protocal (Buyer-Seller 워터마킹 프로토콜 상에서 POCS 기반의 디지털 워터마킹)

  • Kwon, Seong-Geun;Lee, Ji-Hye;Lee, Suk-Hwan;Kwon, Ki-Ryong
    • Journal of Korea Multimedia Society
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    • v.10 no.5
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    • pp.569-582
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    • 2007
  • Digital watermarking technique for copyright protection and prevention of illegal copy and distribution can provide the reliable transaction to both buyer and seller in e-commerce through the cryptographic protocol such as 'Buyer-seller watermarking protocol'. Recently there has been researched about some cryptographic protocols for watermarking system but there has no yet mentioned about the implementation of practical watermarking technique in protocol. This paper presents the watermark embedding technique based on POCS in buyer-seller watermarking protocol. The proposed method designs the robust convex set based on EZW and the invisible convex set using PSNR and then projects into two sets until the convergence condition is satisfied. Experimental results verified that BER of watermark that is embedded by the proposed method has lower 0.02-0.10 than BER of the conventional method.

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Item-Based Collaborative Filtering Recommendation Technique Using Product Review Sentiment Analysis (상품 리뷰 감성분석을 이용한 아이템 기반 협업 필터링 추천 기법)

  • Yun, So-Young;Yoon, Sung-Dae
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.24 no.8
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    • pp.970-977
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    • 2020
  • The collaborative filtering recommendation technique has been the most widely used since the beginning of e-commerce companies introducing the recommendation system. As the online purchase of products or contents became an ordinary thing, however, recommendation simply applying purchasers' ratings led to the problem of low accuracy in recommendation. To improve the accuracy of recommendation, in this paper suggests the method of collaborative filtering that analyses product reviews and uses them as a weighted value. The proposed method refines product reviews with text mining to extract features and conducts sentiment analysis to draw a sentiment score. In order to recommend better items to user, sentiment weight is used to calculate the predicted values. The experiment results show that higher accuracy can be gained in the proposed method than the traditional collaborative filtering.

Analysis of whether the feeling of relative deprivation is shown in the comments of the Luxury Howl YouTube video - Focusing on modern sentiment analysis using TF-IDF, Word2vec, LDA and LSTM - (명품 하울 유튜브 영상 댓글에 나타난 상대적 박탈감 여부와 특징 분석 - TF-IDF, Word2vec, LDA, LSTM을 이용한 현대인의 감정 분석을 중심으로 -)

  • Choi, Jung Min;Oh, Hayoung
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.25 no.3
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    • pp.355-360
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    • 2021
  • Recently Youtube has been more popular. As many studies show the comparative deprivation of the Social Medeia, this study looks into whether the comparative deprivation is expressed on the YouTube comments. It focuses on the Luxury Haul contents, videos about huge amounts of luxurious products, of which Youtubers'economic feature are demonstrative. The comments of the videos are analyzed with LDA TF-IDF and Word2Vec. Additionally, the comments were classified into positive and negative groups by the LSTM model as well. As a result of the study, even though many comments turned out positive, the negative keywords were indicated related to comparative deprivation. Also it was found that the viewers compared themselves with Youtubers. In particular, some YouTubers are more criticized if they are younger or does not seem to afford the luxurious products themselves. This study suggests that the users express the comparative deprivation on YouTube as well like on the other Social Media.

Design and implementation of smart card-based multi-authentication mechanism for digital contents delivery (디지털콘텐츠 유통을 위한 스마트카드기반의 다중인증처리방법설계 및 구현)

  • Kim, Yong;Lee, Tae-Young
    • Journal of the Korean Society for information Management
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    • v.19 no.1
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    • pp.23-46
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    • 2002
  • With explosively increasing digital contents, library and Information center should have a new role between knowledge providers and knowledge users as information brokering organization. Electronic transaction system should be required for performing this brokering service since economic value is added to information and knowledge in information society. The developments and changes around library are keeping up with increasing building digital library and digitalizing printed sources. With the rapidly changing circumstances, the Internet is currently witnessing an explosive growth. By serving as a virtual information resource. the Internet can dramatically change the way business is conducted and Information is provided. However because of features o( the Internet like openness and information sharing, it has fundamental vulnerabilities in security issues. For Instance, disclosure of private information and line eavesdropping such as password, banking account, transaction data on network and so on are primary obstruction factors to activation of digital contents delivery on network. For high network security and authentication, this paper looks at smart card technologies and proposes multi-authentication protocol based on smart card on open network, implements and analyzes it.

A Design on the Multimedia Fingerprinting code based on Feature Point for Forensic Marking (포렌식 마킹을 위한 특징점 기반의 동적 멀티미디어 핑거프린팅 코드 설계)

  • Rhee, Kang-Hyeon
    • Journal of the Institute of Electronics Engineers of Korea CI
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    • v.48 no.4
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    • pp.27-34
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    • 2011
  • In this paper, it was presented a design on the dynamic multimedia fingerprinting code for anti-collusion code(ACC) in the protection of multimedia content. Multimedia fingerprinting code for the conventional ACC, is designed with a mathematical method to increase k to k+1 by transform from BIBD's an incidence matrix to a complement matrix. A codevector of the complement matrix is allowanced fingerprinting code to a user' authority and embedded into a content. In the proposed algorithm, the feature points were drawing from a content which user bought, with based on these to design the dynamical multimedia fingerprinting code. The candidate codes of ACC which satisfied BIBD's v and k+1 condition is registered in the codebook, and then a matrix is generated(Below that it calls "Rhee matrix") with ${\lambda}+1$ condition. In the experimental results, the codevector of Rhee matrix based on a feature point of the content is generated to exist k in the confidence interval at the significance level ($1-{\alpha}$). Euclidean distances between row and row and column and column each other of Rhee matrix is working out same k value as like the compliment matrices based on BIBD and Graph. Moreover, first row and column of Rhee matrix are an initial firing vector and to be a forensic mark of content protection. Because of the connection of the rest codevectors is reported in the codebook, when trace a colluded code, it isn't necessity to solve a correlation coefficient between original fingerprinting code and the colluded code but only search the codebook then a trace of the colluder is easy. Thus, the generated Rhee matrix in this paper has an excellent robustness and fidelity more than the mathematically generated matrix based on BIBD as ACC.

Analysis about Planning Introduction PACS in Hospital Scale and Equipment Operation of Radiology Department (병원규모에서 PACS 도입 계획과 영상의학과 장비 운영에 관한 분석)

  • Seok, Jong-Min;Jung, Hong-Ryang;Lim, Cheong-Hwan;Kim, Jeong-Koo;Park, Jeong-Kyu
    • The Journal of the Korea Contents Association
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    • v.8 no.12
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    • pp.322-333
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    • 2008
  • This research examined use rate and profitability of equipment in hospital scale with about 500 beds to present data including to review before introducing PACS with the checklist included in preparation and proposal based on expected profit suggested by operation department and cost and use rate of the expensive medical equipment were analyzed. It was proved that profit was generated in the research subject hospital if PACS is introduced. Three to five year of lease is proper for the purchase method of medical equipment. Profit after two year of use will surpass investment cost and generate clear profit. Based on the profit generated from operation of radiology department, the purchase amount to introduce PACS at the hospital will be retrieved after about 1.9 years for the investment. The number of reshoot test at radiology department will be decreased and film, development, and fixer will not be necessary to buy so the operation cost will be reduced. Moreover, other than actual profit increased, the hospital can improve its reputation and employees can reduce their works and get better working environment with less stress. Their job satisfaction will be increased so they can improve service quality and it is good for marketing strategy of the hospital. As a result of this research, it was proved that the small and general hospital should have expected profit with introduction of PACS and analyze its contribution to treatment service and profit after the purchase. Then, the hospital should make a proposal for introduction of the medical equipment and establish effective operation plan.

The Different Influence of the Types of Perceived Brand Image on the Brand Preference and Behavioral Intentions (지각된 브랜드 이미지 유형이 브랜드 선호도 및 행동의도에 미치는 영향력 차이에 관한 연구 -박카스 '나를 아끼자' 광고캠페인을 중심으로-)

  • Kim, Shinyoup;Kwon, Seungkyung
    • The Journal of the Korea Contents Association
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    • v.17 no.10
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    • pp.548-558
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    • 2017
  • The purpose of this study is to investigate how the types of perceived brand image related to the main concept building brand equity affect 'brand preference' and 'behavioral intentions'. The perceived brand image is set as the brand image type perceived by the consumer from the image pursued by the corporate brand, while in addition to brand preference, behavioral intentions are set as purchase intention and recommendation intention for the result variables. The result shows that the types of perceived brand image were extracted as 'factor 1(challenge spirit)' and factor 2(reliability) and through the cluster analysis 3 groups under each type were identified. Also, a significant difference between the influence of each type of perceived brand image on 'brand preference', 'purchase intention' and 'recommend intention' was indicated. In addition, the differences of perceived brand image types were found to be higher in order of 'challenge spirit type', 'reliability type', 'integrated type'. The empirical implementation of this study lies in the fact that it classifies the concept of brand image not as a broad theoretical model, but as a model directly related to real consumer perception, and that it gives practical suggestion for brand image management related to advertising.