• Title/Summary/Keyword: 친환경 경영

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The Effect of Environmental Message Frame and Temporal Distance on Consumer's Precycling Behavior (시간적 거리감에 따른 환경 친화적 메시지 소구 방식이 소비자의 프리싸이클링 행동에 미치는 영향)

  • Lee, Yong-ji;Cheon, Hong-sik
    • Journal of Venture Innovation
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    • v.6 no.3
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    • pp.95-109
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    • 2023
  • In light of the world grappling with diverse environmental issues due to climate change, the prominence of the 'pre-cycling' movement has grown. This movement strives to curtail or eliminate waste generation even before product purchases, garnering more attention than conventional eco-friendly practices. Consequently, this study employs experiments to delve into effective message strategies for promoting pre-cycling behaviors, which serve as preventive measures against the escalating environmental challenges posed by worsening waste problems. This study investigated the effects of message framing and temporal distance on pre-cycling behavioral intention. In terms of message frame, suggestive messages increased pre-cycling behavioral intention more than coercive messages, and temporal distance had no direct effect on pre-cycling behavioral intention. Assertive messages were associated with higher pre-cycling behavioral intentions when the target was interpreted as near future and suggestive messages were interpreted as distant future. Although temporal distance did not directly affect pre-cycling behavioral intention, it positively influenced consumers' pro-environmental behavioral intention by reducing their antipathy toward assertive messages. The implications of this study extend to the realm of management, offering insights into steering consumer behavior in response to pro-environmental messages.

Analysis on Factors of Management Efficiency for Bean Farm Households (콩 재배농가의 경영효율성에 영향을 주는 원인분석)

  • Kim, Mi-Ok;Lee, Sang-Lae
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.17 no.2
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    • pp.265-271
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    • 2016
  • DEA is a typical method that allows measurements and evaluations of the efficiency. This study examined the management efficiency of bean farm households to suggest factors that influence the management efficiency. The results showed that a larger cultivation area has more positive effects on the scale efficiency of beans farm households. When summing up farmer's family labor, lease fee, hired labor cost, which are strongly related to the workforce, it reached up to 54.6%. This means that they all occupy more than half of the production cost and they show an increasing trend. Moreover, although the hired labor rate is higher, it has more positive influences on the gross efficiency, technical efficiency and scale efficiency. In addition, the results showed that environmentally-friendly agriculture decreases the efficiency.

Dynamic Analysis of Automotive Firm's Convergence Patents using Social Network Analysis (소셜네트워크분석을 이용한 자동차 기업 융합특허의 동태적 변화 분석)

  • Park, Eunyoung;Koh, Myounju;Cho, Keuntae
    • Journal of Technology Innovation
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    • v.26 no.3
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    • pp.1-36
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    • 2018
  • In the era of the 4th Industrial Revolution, it is important for companies to understand the changing environment by converging various technologies and to respond to the changing business environment. In this study, we conducted a social network analysis on 10 firms in the automotive industry, which have recently been accelerating their competition for technology development, by extracting convergence patents co-classified in two or more of the US registered patents in the last 6 years. As a result, it has been confirmed that the number of technology related to the convergence of the automotive field is greatly increasing, and the convergence between the technologies is becoming stronger. In addition, Volkswagen, Ford and Hyundai showed significant changes in technology convergence. They were analyzed as having a change in strategy in eco-friendly automotive technologies. This study suggests various ways for companies to utilize the results of network analysis more meaningfully.

Sari Case Design & Strategy Study (목(나전)칠기 사리(舍利)용기의 조형디자인 연구)

  • Kim, Jae-Won
    • The Journal of the Korea Contents Association
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    • v.9 no.11
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    • pp.192-200
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    • 2009
  • Market in the 21st century innovative products is not the same as marketing traditional products and services. Whether for survival or to sustain market leadership, Design Marketing Strategy is the key in the new era of world competition. Design Strategies are also more critical issues in the future, because most business and firms depend on successful design project. In order to effectively bring creative professional output to market, design leaders who can use design intelligence to shape the future of their organizations and business must evidence marketing strategy technology, creative and managerial skill. Design Management links design and related business activities into a creative and coordinated strategy for creating value and sustainable advantage for the firm. Design education has focused primarily in the training of professional designers within their specific disciplines. But it dose not provide training in the management skills necessary to effectively lead a design project team. Most design colleges do not provide any integrated education in leadership and team building, strategy, finance, marketing or project management. This is the time that Design Management Program should be prepared to provide design students who want to manage design project in creative industry. The program has to be prepared to provide all the business skills and information that design students need to know in an upper-level undergraduate school. The Program's goal is to graduate design leaders able to strategically manage a design project for the challenge of managing in the 21st century.

Implementation of Low-priced Bicycle Black Box Using 6-axis Sensor (6축 센서를 이용한 저가형 자전거 블랙박스 구현)

  • Weon, La-Kyoung
    • The Journal of The Korea Institute of Intelligent Transport Systems
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    • v.18 no.5
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    • pp.171-182
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    • 2019
  • Bicycles are a pollution-free means of transportation. In addition to leisure, the use of bicycles is increasing as alternative eco-friendly transportation. Accordingly, bicycle accidents are also increasing. The purpose of this study is to implement bicycle black box technology to identify situation when a bicycle accident occurs. Currently, bicycle black box products are mainly based on video cameras, and are commercially available by adding various functions mainly on high resolution cameras and are sold at high prices. If a bicycle accident occurs, quantitative data on the accident location at the time of the accident and the state of the bicycle at the time of the accident is required. In this study, IMU sensor used to obtain acceleration and slope, and time and coordinates are obtained. In addition, real-time acceleration and tilt data while is stored in memory card and by using Bluetooth transmit to the smart phone owned by the in real time to prevent accidents and to monitor status.

Blockchain-based Sales and Purchase Record Management Systems for Agricultural Products (블록체인을 활용한 농산물 판매 및 소비이력 시스템에 관한 연구)

  • Na, Wonshik
    • Journal of Industrial Convergence
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    • v.20 no.3
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    • pp.41-46
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    • 2022
  • This paper proposes a consumer-tailored solution to prevent the forgery and falsification of data by incorporating blockchain technology in the online and offline distribution of agricultural produce. The solution provides customized services to consumers based on an analysis of the data generated from the sales, distribution, and consumption of quality of the produce. It can also ensure the safety and credibility of the produce, and allow producers to identify consumption intent and the flow of distribution. Producers will be able to determine the flow of produce based on the data collected and thus tailor promotional efforts. This is expected to be the fourth industrial revolution in the agricultural produce distribution sector. Utilizing blockchain and big data technology to create integrated record management systems that combine multiple solutions will shape future technology trends. In addition, if eco-friendly certification is acknowledged as a valuable service and can be incorporated into the distribution process, this solution could become a one-stop distribution solution for agricultural produce.

Electrochemical properties of AZ31, AZ61 magnesium alloy electrodes for eco-friendly Magnesium-air battery (친환경 마그네슘-공기 전지용 AZ31, AZ61 마그네슘 합금 전극의 전기화학적 특성)

  • Choi, Weon-Kyung
    • Journal of the Korea Convergence Society
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    • v.12 no.5
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    • pp.17-22
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    • 2021
  • Eco-friendly magnesium-air battery is a kind of metal-air battery known as a primary battery with a very high theoretical discharge capacity. This battery is also called a metal-fuel cell from the viewpoint of using oxygen in the atmosphere as a cathode active material and magnesium alloy as a fuel. Since battery performance is determined by the properties of the magnesium alloy used as a anode, more research and development of the magnesium alloy electrode as a anode material are required in order to commercialize it as a high-performance battery. In this study, the commercialized magnesium alloys(AZ31, AZ61) were selected and then electrochemical measurements and discharge test were conducted. Electrochemical properties of magnesium alloys were investigated by OCP changes, Tafel parameters and CV measurement, and the feasibilities of AZ61 alloy with excellent discharge capacity(1410mAhg-1) as electrode materials were evaluated through CC discharge experiments.

Application and Development of 'Chestnut Management Standard Diagnostic Table' (밤나무 경영 표준진단표의 개발 및 적용)

  • Jeon, Jun-Heon;Yoo, Byoung-Il;Lee, Jung-Min;Ji, Dong-Hyun;Kim, Yeon-Tae;Kang, Kil-Nam
    • Journal of Korean Society of Forest Science
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    • v.101 no.4
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    • pp.695-702
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    • 2012
  • The chestnut management standard diagnostic table is developed and would be utilized in order that a manager raising chestnuts checks where the own level of management is and grasps current state of own for the purpose of planning aims and advancing toward a higher level. The developed 'Chestnut management standard diagnostic table' consisted of 3 first classified items, 19 second classified items and 2 product indicator items by the chestnut experts consultative meeting. A survey of 212 farmhouses in 4 major producing area was conducted. Except invalid survey of 53 farmers, 159 farmhouses interviewed were used in analysis. Total score was calculated with sum of each item's score. According to the survey results, average score is 68.0 and Buyeo received the highest score of 69.7 and Suncheon received the lowest score of 61.8 by regional groups. The higher the group in score, the better it is in output per hectare. But the property of 'the ratio of the best products in total products' does not show a statistical correlation. Generally the score of 'management-based evaluation indicator part' and 'management and sale capacity indicator part' in Suncheon was low because of many elderly people. In part of 'manufacturing technology indicator' as Environmentally-Friendly production is progressed in over 70% of four regions, when comes to a disease and insect pest control there are rarely farmhouses having a way of crop dusting.

Diagnosis of Managerial Ability of Farmers Practicing Environmental Friendly Agriculture (친환경농업 실천농가의 경영능력 진단)

  • Lee, Ki-Woong;Yu, Chan-Ju;Park, Hyung-Dal
    • Korean Journal of Organic Agriculture
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    • v.14 no.3
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    • pp.267-285
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    • 2006
  • This study diagnosed the managerial ability of farmers in the Gokseong area and the Gwangyang area, and analysis was conducted especially placing focus on the difference in managerial ability on whether environmental friendly agriculture has been implemented or not. According to the analysis results, the average score of all the farmers was 63.9 out of the full score of 100 which can be seen to be a medium to high standard. Also, in the diagnosis results according to whether environmental friendly agriculture has been implemented or not, the ability scores of farmers practicing environmental friendly agriculture were higher than those who were not, but large differences between the item scores for information ability and cooperative ability were shown. This is connoting a very important meaning in terms of the point that correspondence is being made to the conditions required to possess market response capabilities to the high information systemization society to unfold in the future. As a result, the important issue can be seen to be personnel cultivation in order to possess self response capabilities through the development of education programs that can improve this kind of managerial ability and revision of support systems.

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An Analysis of Management Factors for Environmentally-Friendly Rice's Production Farms (수도작 친환경농법 수용농가의 경영실태 및 요인분석)

  • Kim, Dong-Wan;Chang, Chi-Jin;Choi, Dong-Chil;Yu, Chan-Ju
    • Korean Journal of Organic Agriculture
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    • v.14 no.3
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    • pp.251-266
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    • 2006
  • This study was surveyed and analyzed in 2005 year for environmentally-friendly rice's production 78 farmers in korea. The major results was as follows: The average age of farmers were 54 years old, the experiences of environmentally-friendly rice's production farms was 7.4 years, the cultivated scales of environmentally-friendly rice's production was 3.4ha. The 74%'s Farmers of all unified rice's breeds for rice's production of high-grade in quality, the ranking of rice's breeds selection were the high-grade rice's breeds of government>japan rice's breeds. The control of damage by blight and insects were needed environmentally-friendly control, the endured study of this control were very important. To cut down cost of the environmentally-friendly rice for income security of farmers and sustenance of farming will. To receive reasonable price of environmentally-friendly rice, the brand image were raised to consumers, the variety and miniaturization of rice packaging unit were needed in view of consumers. In addition to must be campaigns of publicity through the press and event to consumers, were managed the exchange of rice goods and exchanged e-mail together consumers for the maintenance of confidence. To drive direct marketing between environmentally-friendly rice farmers and consumers through experiential marketing, to diversify the marketing channel. To strengthen public relations at regional level and relationship at the consumers.

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