• Journal of the Korean Society of Clothing and Textiles
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• v.39 no.5
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• pp.656-671
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• 2015

Discussions on sustainability in the fashion industry highlight the need for a holistic and strategic approach. This study investigated consumers' perception of fashion companies' sustainability and its relationship with value and perceived consumer effectiveness as well as with consumer trust, preference, and purchase intention. The assessment scale of fashion companies' sustainability was developed for this study and data were obtained from 645 consumers in their 20's to 60's in Korea. As a result, consumers' value and perceived consumer effectiveness had significant effects on consumers' perception of fashion companies' sustainability. Universalism, security/benevolence and perceived consumer effectiveness were variables that had significant effects on all four dimensions of sustainability. Consumer's perception of fashion companies' sustainability significantly influenced consumer trust, preference and purchase intention. Especially, environmental, societal, and cultural sustainability (rather than economic dimension) were shown to have a greater impact on consumers' trust, preference and purchase intention.

• Journal of the Korean Society of Clothing and Textiles
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• v.33 no.8
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• pp.1280-1292
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• 2009

In the current fashion design, the 'environmental friendliness' affects the practically and conceptuality in all industry and culture sectors. This study seeks to examine specific design elements as the content of design factors in environment oriented fashion. The subjects of this paper are studied through scholarly journals that are confined to those from 1990 (when naturalism and ecology trends started to be in fashion) to February 2009. This study used 'Naturalism', 'Green', 'Environment-friendly', 'Eco', 'Sustainable', 'Well-being' and 'Lohas' as key words for the literature search. The analysis is performed through a content analysis and the unit of analysis is based upon the adjectives, nouns, and phrases related to the content of the design elements such as line, color, and textiles. In the results, more expression is natural, minimal, transformable, and sportive style in line, YR, white, soft, pale, and dull tone in color. The prominent textiles and texture were natural fabrics, environment-friendly fabrics, recycled fabrics, natural dyeing, functional finishes, rustic surfaces, flexibility, and extensibility. The results of this paper will help in future fashion design product development for environment-friendly fashion brands.

• Journal of Fashion Business
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• v.22 no.5
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• pp.113-124
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• 2018

This study is to find ways to use fast-fashion wedding dresses continuously which usually have worn three or four times and just wasted, which is an current interesting issue over the society. Among clothing from the 19th Century, three styles of Empire, and Crinoline were analyzed from their underwear styles to outwear styles through library and museums and are made for rental service. Based on 8-year-old girls' physical dimensions, openings and closing methods of each size were applied to develop and make rental dress designs. It will be a good opportunity to study history and develop creativity if children can try different styles of dresses from different cultures and times and also experience difference wearing ways as they also have such desire. Underwears were designed to be worn by adjusting cloth rings, rubber bands, or hook and eye to fit different dimensions. The final products are as follows. First, empire dress doesn't need underwear to wear. Depending on the purpose of the rental dress, the back side of upper clothes have lace up by using cloth rings like empire style. Skirt was cut to use hem lace suitably from wasted dress. Second, Crinoline dress is usually configured of Crinoline, Petticoat, Two Piece on Drawers, Chemise, and Corset. It was designed by flat front, bigger sides and backs by Crinoline and Petticoat.

• Journal of the Korean Society of Clothing and Textiles
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• v.44 no.5
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• pp.984-1003
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• 2020

The global fashion industry produces significant carbon emission and micro-plastics in oceans. Studies on sustainable design methods as such environmental issues in fashion are becoming intensely problematic. This study conducted a case study on 100 upcycle fashion brands to propose strategical upcycle fashion designs to compete in a sustainable fashion market. A literature review indicated that 3 types of textile wastes are generated as upcycling materials: post-producer, pre-consumer and post-consumer. Wastes are categorized together with 3 types of techniques: redesigning, reconstruction and handcrafting. This research derived 7 types of upcycle fashion designs that have the following features: to make luxury upcycle fashion products, to make sustainable grunge looks, to re-evaluate deadstocks, to recover vintage clothes, to convert waste into craft-arts, to offer solutions for damaged products, and to make zero-waste small fabric waste. The study results show that key drivers in the upcycle fashion design are the redesignability of materials and technique-related costs. This study implies that adopting appropriate design features can be a useful strategy for designers. New technologies will solve current problems and encourage them to design products in a new circular value system.

• Journal of the Korean Society of Clothing and Textiles
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• v.48 no.1
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• pp.120-139
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• 2024

Considering the need for a clothing product design strategy for the sustainable growth of outdoor brands, this study analyzed an outdoor consumer survey applying selected sustainable elements, reflected the results in design planning, suggested prototypes, and presented a design strategy. The consumer survey was conducted from July 19 to July 25, 2022, and 216 respondents were used for analysis. As a result of the outdoor consumer survey analysis of selected sustainable elements, the most preferred outdoor design concept involved the keywords 'zero waste' and 'transformable design' from a sustainable economic perspective. An outer jacket design was then created focusing on these two keywords and a prototype was produced. The SCD (sustainability, consumer, designer) design strategy was presented as a strategy for sustainable growth of outdoor brands, and the key factors of this strategy are as follows: (a) application of sustainable design elements, (b) reflection of consumer opinions on sustainability, (c) designers' sustainable mindset and decisions.

• The monthly packaging world
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• s.246
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• pp.44-57
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• 2013

우수디자인이라 불리는 굿디자인(GOOD DESIGN)은 산업디자인진흥법에 의거하여 상품의 외관, 기능, 재료, 경제성 등을 종합적으로 심사하여 디자인의 우수성이 인정된 상품에 마크를 부여하는 제도로 1985년부터 매년 시행하고 있다. GD마크 선정제란 우수한 디자인 상품을 선정, 장려함으로써 환경친화적 디자인개발을 유도하고 지속 가능한 녹색성장에 기여하고 상품의 디자인개발을 촉진하고 독창적이고 우수한 상품디자인을 개발, 상품의 경쟁력 강화를 통한 수출증대와 국민경제 발전에 기여하는데 목적이 있다. 또한 상품의 디자인 수준향상으로 국민의 다양한 욕구충족 및 국민생활의 질적 수준을 높이고 디자인에 대한 일반인의 인식 및 관심을 고취시킴으로써 산업디자인 발전을 촉진하는데 주력하고 있다. 굿디자인은 제품디자인, 환경디자인, 소재표면처리디자인, 패션디자인, 포장디자인, 커뮤니케이션디자인, 건축디자인, 패션디자인 부문으로 나누어 선정된다. 본 고에서는 2013년도 우수디자인(GD) 가운데 포장디자인 부문을 살펴보도록 한다.

• Journal of Korean Home Economics Education Association
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• v.35 no.4
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• pp.99-115
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• 2023

This study aimed to investigate the impact of college students' fashion competence on social anxiety, focusing on the mediating effects of interpersonal skills and appearance anxiety. To this end, a survey was conducted among 235 college students via online communities, and the data were analyzed using SPSS 26.0. The factor analysis revealed sub-factors of fashion competence, including fashion involvement, fashion innovativeness, and confidence in fashion coordination. The regression analysis of the mediation model showed that while fashion involvement indirectly reduces social anxiety through interpersonal skills, there was no mediating effect of appearance anxiety. Fashion innovativeness had an indirect impact on social anxiety through appearance anxiety, but there was no mediating effect through interpersonal skills. Confidence in fashion coordination influenced social anxiety indirectly through both interpersonal skills and appearance anxiety, and it also had a significant direct effect. This research confirmed that fashion competence can have a dual impact on social anxiety, and suggested that enhancing confidence in fashion coordination through fashion therapy programs might be beneficial for resolving college students' social anxiety. However, such programs should avoid excessively pursuing fashion innovativeness, as it can increase appearance anxiety, and should focus on enhancing confidence in one's appearance.

• Journal of Fashion Business
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• v.23 no.4
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• pp.86-99
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• 2019

This research is a study on up cycling design to protect nature in order to postpone global warming to the maximum extent possible as it has been a serious global issue to the fashion industry and even to individual consumers. This research focuses on the ways to use wedding dress, one of the clothes made of synthetic fiber, which is a major cause of global warming. Among clothing from the 19th century, two styles of clothes, Bustle style and Art Nouveau style were analyzed ranging from their underwear styles to outwear styles through collections in books and museums. Two styles of dress using drawers, chemise, and corset as basic underwears were manufactured. All the fabric and subsidiary materials except for parts of underwears were made with discarded wedding dresses. It was developed for rental clothing which women could try on Western costume, from underwears to outwears. First, for bustle dress, woman put on basic underwears, then bustle, and bustle-type petticoat. Dress is a two-piece type, and it was made to put on detachable train on the back of skirt. Second, based on the Art Nouveau style clothes, our-glass style dress consists of petticoat, one-piece over drawers, chemise, and corset. After putting on drawers, both chemise, and corset were the same as Bustle Style. This research is a practical way of realizing sustainable design. The aim of the current work is to provide educational effect on the development of rental clothes which upcycle wedding dress and let women experience other cultures.

• Fashion & Textile Research Journal
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• v.25 no.1
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• pp.1-10
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• 2023

An eco-CMF design process is vital to the sustainable development of fashion products concerning both emotional and physical quality factors, thus extending the use phase of the product life cycle. Life cycle assessment (LCA) is widely used in other fields to evaluate environmental impact; However, the method is rarely adopted in fashion. While cooperating with design, technology, and the users, reflecting the CMF design process is an excellent approach to the sustainable development of fashion products. Moreover, it is likely to evoke favorable reactions in users toward products. Therefore, this study aimed to review the sustainable design strategies associated with CMF in the fashion industry. Using a systematic review, 135 papers that met the inclusion criteria were examined from peer-reviewed journal articles published between 1990 and 2022. They contained specific design processes or tools relevant to eco-CMF design. The search used the Web of Science database. After a rigorous search, the final six peer-reviewed journal articles were selected and underwent thorough content reviews. Then, the CMF design tools and frameworks for eco-design featured in the articles were carefully reviewed and analyzed. Finally, we proposed practical guidelines for the sustainable development of eco-CMF design in the fashion industry. The study outcomes revealed the need for concrete eco-CMF design processes, particularly for fashion products. Furthermore, more active research involving eco-CMF design processes for the sustainable environmental impact of fashion products is required.

• The Research Journal of the Costume Culture
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• v.23 no.4
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• pp.644-660
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• 2015

The social responsibility of fashion companies has become a crucial factor considering company image and awareness. Businesses have thus increased their CSR activities. However, few studies have shown clear and consistent results regarding the effectiveness of CSR activities. Therefore, this study focuses on the evaluation of the direct effect of CSR on trust and corporate reputation including its moderation by consumer's perceived fit and motivation. A total of 284 completed questionnaires were obtained from adult consumers in the fashion market with promotional leaflets for CSR activities as stimuli. The results were as follows. First, the dimensions for CSR activities were categorized as follows: Social welfare responsibility, environment protection, economic responsibility, social regulation compliance, customer protection, and culture and arts support. Further social regulation compliance, and economic and social welfare responsibilities positively affected corporate trust and reputation. Second, the main effect of perceived CSR activities and fit on corporate trust and reputation was significant, and the interaction effects of the social welfare, environment protection, and culture and arts support of CSR activities and fit were significant. Finally, the interaction effect of perceived CSR activities and motivation on corporate trust and reputation was not significant, but the main effect was significant. Implications of how to manage and enhance the effectiveness of CSR activities are offered.