• Journal of Digital Convergence
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• v.15 no.12
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• pp.255-263
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• 2017

Recently, cause marketing is more focused as one of key brand positioning strategies, which in turn leads that more companies are interested in cause marketing. In this study, we focused on two different types of cause marketing, named as public-volunteered cause marketing and corporate-driven cause marketing. A field study using an actual brand explored the effect of cause marketing type and brand authenticity on purchase intention toward the target brand. Moreover, we examined the moderation and moderated mediation of brand awareness. As our results showed, the corporate-driven cause marketing had a positive impact both on brand authenticity and purchase intention in the low (vs. high) brand awareness condition. However, the effect of public-volunteered marketing on purchase intention and brand authenticity did not vary depending on brand awareness. To increase the effectiveness of the cause marketing, the results suggest that the public-volunteered cause marketing would be more effective than the corporate-driven cause marketing.

• The Journal of the Korea Contents Association
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• v.22 no.2
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• pp.400-410
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• 2022

This study was conducted to examine the effects of creativity on self-directed learning ability of nursing students and to verify the mediating effects of professors' autonomy support and instructor-student interaction in the process. A survey was done on 304 nursing students attending S university located in Kwangju. The analysis on mediating effect was processed through SPSS Process Macro 4 and Bootstrapping. The results of the study showed that the creativity, professors' autonomy support and instructor-student interaction had a significant positive effect on self-directed learning ability among nursing students. The professors' autonomy support and the instructor-student interaction had significant mediating effects on the relationship between creativity and self-directed learning ability. Based on such a result, the implications and limitations of this study were presented and the educational direction for improving self-directed learning ability of nursing students was discussed.

• Journal of the Korea Convergence Society
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• v.7 no.4
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• pp.51-58
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• 2016

The purpose of this study was to examine the effects of clinical convergence self-directedness practice learning program on self-directedness and competency in fundamental nursing skills in undergraduate nursing students. The study design was a non-equivalent pre-post quasi-experimental design. The participants were 80 nursing students in D city. The experimental and control groups were randomly assigned with 40 participants in each group. Interventions for the experimental group were visiting clinical practice, video recording and students' self-debriefing of what they did over the 5 days. Self-directedness and competency in fundamental nursing skills were measured 2 times (pre-, and post-intervention) over the 5 days. Independent t-test, Mann-Whitney U test and chi-square test were used for data analyses. There was statistically significant difference for self-directedness(t=12.93, p=.001) and competency in fundamental nursing skills(t=8.34, p=.021). Results indicate that self-debriefing method using video recording is an effective learning way to improve Self-directedness and competency in fundamental nursing skills in nursing students.

• Journal of Creative Information Culture
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• v.6 no.2
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• pp.101-106
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• 2020

In preparing for future education, the need for software education is increasing. In addition to the content of operation, the assessment portion issues have emerged as an important area in software education. In this study, we wanted to look at the effectiveness of the learner-led assessment in software education through literature research and consider what this suggests to the schooling. According to a study conducted on software education for elementary school students, the student-led assessment showed significant effects on the improvement of students' creativity, problem solving, information literacy, and increased interests in software education. Further research efforts are requested to help the schooling prepare for future education through student-led software assessment.

• Journal of Industrial Convergence
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• v.20 no.6
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• pp.73-81
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• 2022

This study is a descriptive research study to analyze the relationship between learning motivation, learning immersion, and self-directed learning. For this study, data were collected from August 1 to 30, 2021. The collected data were analyzed using the IBM SPSS/WIN 22.0 program. The learning motivation was positively correlated with learning immersion and self-directed learning. In analysis results, the factors affecting learning immersion are learning motivation and self-directed learning. And it was confirmed that self-direction was a partial mediating factor in the relationship between learning motivation and learning immersion. Learning motivation is an important factor for nursing students' learning immersion and self-directed learning. Therefore, specific measures to improve self-directed learning should be prepared for learning immersion. Therefore, nursing students' self-directed learning is an important factor for learning motivation and learning immersion, and specific measures to improve that should be prepared.

• Journal of Creative Information Culture
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• v.7 no.3
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• pp.177-185
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• 2021

In future education, the paradigm of education is changing due to changes in learner-led and assessment methods. In addition, AI-based learning infrastructure and software education are increasingly needed. Thus, this study aims to examine the effectiveness of AI-based evaluation in future education by combining it with learner-led assessment. Using AI education and evaluation literature and Step 7 of the Learner-Driven Software Assessment Method, we sought to extract evaluation elements tailored to elementary school level in conjunction with the 2015 revised elementary practical course content elements, software understanding, procedural problem solving, and structural evaluation elements. In the future, we will develop a grading system that applies AI-based learner-led evaluation elements in software education and continuously demonstrate its effectiveness, and help the school site prepare for future education independently through AI-based learner-led assessment in software education.

• Journal of Christian Education in Korea
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• v.70
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• pp.267-302
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• 2022

Digital transformation, which is accelerating in each area of society due to the COVID-19 pandemic, is also having a profound effect on Christian education. A representative example of digital transformation is the emergence of a digital world called the metaverse. This study understands the metaverse as an expanded space for Christian education and explores digital storytelling as a method for faith formation. It is argued that the characteristics of digital storytelling through metaverse spaces are characterized by interactivity, agency, audiovisuality, sociality, and openness, and that modification through Christian educational frames is necessary in order for this approach to be appropriated to Christian educational practice. To this end, this study examines Anne Wimberly's story-linking approach, and Mary Hess' approach on digital storytelling, which is understood as a way of faith formation for the liberation and Christian vocation through storytelling in a digital space, focusing on authority, authenticity, and agency. It is argued that Christian education on the Metaverse should be a place for change in the Christian life and formation of vocation, and a space where participants' active responses to God's grace be practiced in a digital space in a reciprocal way. This means that learners are encouraged to participate in expressive and relational education that is practiced in the form of play and creation, responding to God's initiative in the metaverse. This study argues that for digital storytelling through the metaverse to become a process of faith formation, it is necessary to connect stories of participants with the story of God's Kingdom in the expanded digital world, aim for a reciprocal space through hospitality and listening, and promote immersive participation and holistic reflection.

• Journal of the Korea Convergence Society
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• v.8 no.10
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• pp.75-84
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• 2017

The purpose of this study is to identify the relationships among Social maturity(SM), Self-directed learning(SDL) and Self-concept of professional nursing(SCPN), and influencing factors of SCPN of nursing students. The survey was performed on 221 nursing students in two universities. Data were collected using a structured questionnaires and analysed with PASW 22.0. Study findings revealed that SCPN has a significant correlation with SM and SDL. Major satisfaction(${\beta}=.179$), Meaning on nursing(${\beta}=.274$), SM(${\beta}=.118$) and SDL(${\beta}=.211$) about SCPN were significant predictive variables. This variables accounted for 34.4% of the variance in SCPN. The findings indicate the necessity of developing educational programs to enhance nursing students's SM and SDL for increasing positive SCPN.

• Proceedings of the Korea Information Processing Society Conference
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• 2018.10a
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• pp.470-471
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• 2018

기존의 빅데이터 분석은 코드주도(code-driven) 방식과 쿼리주도(query-driven) 방식의 두 가지 방식만이 있었다. 코드주도 방식은 분석력을 극대화할 수 있지만 사용성이 떨어지고, 쿼리주도 방식은 그 반대로 사용성이 좋지만 분석력에 한계가 있었다. 본 연구에서는 이 두 가지 방식의 장단점을 혼합하여, 분석력을 극대화하면서도 사용성이 높은 방식인 앱 컨테이너 구조를 제안하고 구현하였다. 제안된 앱컨테이너는 독립된 형태로 운용이 가능하여 여러 형태의 스파크(Spark) 시스템에서 활용이 가능하다.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2016.10a
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• pp.189-190
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• 2016

This study explores how bargaining power and influence effect on the information quality and the SCM main performance namely SCM flexibility, SCM agility. Especially it was considered differences in perspective of suppliers and buyers. The 140 data sets collected, which companies use SCM, were tested against the model using SPSS and SmartPLS. The result of this study is when buyers have bargaining power, information quality had most effect on the SCM performances.