• Title/Summary/Keyword: 주관적 태

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The Effect of Consumer's Values on Behavior Intention in Coffee Shops: Using of RAT (소비자의 가치관이 커피전문점 방문 의도에 미치는 영향: 합리적 행동이론을 중심으로)

  • Nam, Jungheon
    • The Korean Journal of Franchise Management
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    • v.6 no.2
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    • pp.1-16
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    • 2015
  • The purpose of this study was to examine the structural relationships among consumer's values(individualism and collectivism), attitude, subjective norms, and visit intention using reasoned action theory(RAT). The data were collected from 12 5 customers who visited coffee shops in Seoul and Kyonggi and were analyzed using structural equation modeling with SPSS and AMOS The result of the overall model analysis appeared as follows: χ2=11.347, df=2, p=0.003, GF I=0.966, NF I=0.946, CF I=0.954, RMR=0.05 The findings are as follows: First, collectivism had a positive influence on attitudes and subjective norms. Second, Individualism had a significant positive influence on attitude toward coffee shops, but not on subjective norms. Third, both attitude and subjective norm had positive effects on visit intention.

A STUDY ON CORMORBID PSYCHOPATHOLOGY AND PARENTING ATTITUDE IN CHILDREN AND ADOLESCENTS WITH ATOPIC DERMATITIS (아토피피부염 소아 청소년에서의 정신병리와 양육태도 연구)

  • Jung, Jae-Suk;Kim, Kyu-Han;Hong, Kang-E
    • Journal of the Korean Academy of Child and Adolescent Psychiatry
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    • v.10 no.1
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    • pp.34-42
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    • 1999
  • The purpose of this study was to examine the nature of psychopathology and psychosocial environments of children with Atopic Dermatitis(AD) and their relationship to skin symptoms. Seventy outpatients with AD(mean age 9.94, range 4-15 years) and their mothers were subjected to psychiatric interview and parent- and self-report questionnaire(CBCL, MBRI, CDI, Spielberger's State-Trait Anxiety Inventory for Children(STAI), Family Impact questionnaire). Disease severity was assessed in three dimensions(skin extent, disease activity, and subjective symptom) by SCORAD index. Sixteen(22.9%) of our sample were suspected to have behavioral-emotional problems and they were different from non-problem group on depression, trait-anxiety, maternal controlling attitude and negative appraisal of children. While skin inflammation activity was correlated with only trait-anxiety and depression, subjective skin symptoms were correlated with many psychosocial factors such as depression, state-and traitanxiety, family-impact, social competence, internalized and externalized behavioral problem, sexual problem, and mother's positive appraisal of children). We concluded that children with AD are highrisk group for behavioral-emotional problems, and these problems along with maternal negative parenting attitude can affect their subjective symptom experience.

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Quantitative Analysis of Flow in MMORPG Games (MMORPG 기반 게임의 몰입에 대한 정량적 분석 방법)

  • Nam, Byeong-Cheol;Bae, Ki-Tae
    • Journal of Korea Game Society
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    • v.11 no.3
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    • pp.73-84
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    • 2011
  • Online game market accounts for 56.4% of entire game industry in Korea. MMORPG games account for a great part of online game market which have 45.27%. However, most of them are wholly reliant on their subjective criteria - not general rule or standard in the planning and developing process. For this reason, they can be easily misunderstood imitation game which has no difference or creativeness from masterpiece. In this paper to solve this problem especially deals with the quantification of flow through analysis of MMORPG to propose common information or method of quantitative analysis. The method of quantitative analysis which deals with the quantification of flow through analysis of successful MMORPG verifies the effectiveness of the proposed method.

Information Sharing Intention in a Social Media Platform: A Study of Participants in the Chinese WeChat Moments (소셜미디어 플랫폼에서의 정보공유 의도: 중국 위챗 이용자에 대한 연구)

  • Seok Noh;Li Zhao;Bong Jae Kang
    • Information Systems Review
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    • v.24 no.1
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    • pp.89-104
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    • 2022
  • This study proposes a model for evaluating social media platform members' information-sharing intention toward WeChat moments. The data comes from Chinese WeChat users, and 150 WeChat users participated in this survey. The results of this study reveal that information-sharing intention is influenced directly by attitude, subjective norms, and perceived behavioral control, whereas reputation and friendship-reciprocity are positively related attitude; the impression is positively related to perceived behavioral control on information sharing.

Exploration of the Relationship Structure of Personal and Social Cognitive Factors Affecting Professional Help-seeking Decisions for Distress among People in Low-income (저소득층의 디스트레스에 따른 전문가 도움추구의 결정에 영향을 미치는 개인 및 사회인지 요인들의 관계구조 탐색)

  • Park, Sunyoung
    • Korean Journal of Social Welfare
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    • v.67 no.2
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    • pp.85-112
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    • 2015
  • This study examined the relationship structure among personal and social cognitive factors contributing to professional help-seeking decisions to relieve distress of those in low-income, then suggested an appropriate model to inform knowledge for better social work practice. Using data of a purposive sampling from 331 low-income people, covariance structural analyses were conducted in two stages of model exploration, one for TPB model and another for its extended model including the level of distress, family support, and willingness. As results, in the path analyses with the observed variables of the basic components of the TPB, subjective norm showed the strongest effect on the intention, following by attitudes towards help-seeking, then behavioral control the least; in turn both the intention, positively, and behavioral control, negatively, contributed to help-seeking decisions. In the second stage of the path analyses with the extended model of the TPB, each of distress and family support demonstrated direct positive effect on each of attitudes, subjective norm, and behavioral control; each of the attitudes, subjective norm, and behavioral control showed positive effect on both intention and willingness; in turn, while intention showed strong positive effect on help-seeking decisions, willingness had no significant effect and behavioral control had negative effect on decisions. There were significant indirect effects of behavioral control on intention through willingness and of willingness on decisions through intention. These results suggested that the TPB model is useful for modeling help-seeking decisions through personal and social cognitions, especially the significance of subjective norm implied the importance of social cognition for the people in low-income with distress. Further, it was implied that the extended model needs to address particularity of those people in low-income and the mechanism shown by behavioral control and willingness implied the importance of practicing respect for the client's autonomy and will for self-support in social work practice.

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Predictors for Standard Precautions Compliance in Healthcare-Associated Infection Control among Nursing students (간호대학생의 감염관리 표준주의 수행에 영향을 미치는 요인)

  • Kim, Myung Sook;Kim, Jin Sun
    • The Journal of the Korea Contents Association
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    • v.17 no.12
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    • pp.569-581
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    • 2017
  • The purposes of this study were to investigate knowledge, attitude, subjective norms, perceived behavior control, behavioral intention, and compliance of standard precautions (SPs) in healthcare-associated infection (HAI) control among nursing students and to identify influencing factors for SPs compliance in HAI control. A descriptive correlation study was conducted. Participants were 223 nursing students recruited from three universities in a metropolitan city. Data were collected by self-administered questionnaires. On average, 87.0% of the knowledge questions were answered correctly. The mean SPs compliance score was 4.30 out of 5. There was no significant correlation between SPs knowledge and compliance. There were statistically significant correlation between SPs compliance and attitude, subjective norms, perceived behavior control and behavior intention. Perceived behavior control and behavior intention were significant predictors for SPs compliance among nursing students and these two variables explained 21.9% variance of SPs compliance among nursing students. Although, nursing students' SPs knowledge and compliance were acceptable level, their perceived behavior control was relatively low. SPs compliance among nursing students can be enhanced by increasing their behavior intention and perceived behavioral control. Education program for SPs in HAI control for nursing students which is designed with appropriated educational strategies is need to be developed and evaluated to enhance their capacity to deal effective and safe clinical practice.

Impact of Area Characteristics on the Health of Vulnerable Populations in Seoul (지역특성이 취약집단 건강에 미치는 영향 분석)

  • Kim, Youn-Hee;Cho, Young-Tae
    • Korea journal of population studies
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    • v.31 no.1
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    • pp.1-26
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    • 2008
  • This research examines the effect of area level characteristics on individual health, particularly focusing on the vulnerable populations in Seoul. We consider adult individuals whose family income is under 1.5 million won, who are aged 65 and over, or who have neither spouse nor job but aged 40 and over as vulnerable populations. Using the 2005 Seoul Citizens' Health Interview Survey, we conducted multilevel analyses to simultaneously investigate the effect of area and individual level characteristics on health. Between-area variance of self-rated health status was greater for the elderly population than for all populations. Area material deprivation index and happiness index were associated with the self-rated health of economically disadvantaged populations. Vulnerable populations showed greater between-area variances in emotional health than the same for all populations. Area happiness index, material deprivation index, the proportion of households below poverty line and street safety showed statistically significant association with emotional health. The effect of area characteristics were particularly salient for the emotional health of elderly population and its between area variance was also notable.

KISTI 생물정보학의 발전 추세 및 현황분석과 역할

  • No, Gyeong-Tae
    • Journal of Scientific & Technological Knowledge Infrastructure
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    • s.13
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    • pp.62-71
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    • 2004
  • 생물정보 분야에 관한 방대한 보고서가 이미 여러 관련 정부기관에서 발간되었으므로 이 자료들을 조직적으로 종합하면 국내.외의 기술 현황 분석이 가능하다고 생각된다. 특히 각 보고서 작성을 위해 국내의 거의 모든 관련 연구자들이 장기간 참여하였으므로 생물정보학의 현황파악을 위해 필요한 자료를 대부분 포함하고 있다고 생각된다. 본 글은 현재까지 국내에서 조사된 생물정보 연구 및 기술 개발에 관한 내용을 정리하고 또 국외의 최근 보고서를 종합하여 정리 분석하고 이를 바탕으로 국가 과학기술정보 지원의 주관기관인 KISTI의 역할 및 임무에 관하여 생각해보려 한다.

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Relationships between Knowledge, Attitude and Preventive Behavior about Tuberculosis in Service Workers (서비스직 종사자들의 결핵관련 지식, 태도 및 예방행위)

  • Kang, Seung-Rang;Kim, Eun-Young
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.17 no.5
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    • pp.354-363
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    • 2016
  • This study examined the relationships among levels of knowledge, attitude and preventive behavior regarding tuberculosis in service workers. The survey period was 1 - 7 October, 2015 with service workers who work in large scale stores in Jeonnam. The collected data were analyzed using an independent t-test, ANOVA, and Pearson's correlation coefficients using the SPSS WIN 12.0 program. The mean score for knowledge about tuberculosis was $14.05{\pm}6.39$, the mean score of attitude toward tuberculosis was $29.87{\pm}4.89$ and the mean score of preventive behavior for tuberculosis was $31.44{\pm}4.86$. Preventive behavior was found to have significant relationships with gender, marital status, smoking, job satisfaction, and subjective health status. A slightly positive correlation was observed between the knowledge of tuberculosis and the attitudes toward tuberculosis. A positive correlation was noted between the attitude toward tuberculosis and preventive behavior for tuberculosis, while there was a negative correlation between the preventive behavior and age. Therefore, is necessary to consider the related factors for the development and implementation of systematic education programs that can encourage and promote preventive behavior for tuberculosis among service workers.

Completion and Related Factors of Advance Directives in old adults (지역사회 재가노인의 사전연명의료의향서 작성의도 영향 요인)

  • Kim, Myung Sook;Gang, Moonhee;Kim, Yeon-Ok
    • The Journal of the Korea Contents Association
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    • v.18 no.2
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    • pp.240-247
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    • 2018
  • The purpose of this study was to identify the completion and related factors on Advance Directives (AD) in olde adults. A cross-sectional descriptive study design was used. Participants were 196 old adults, 65 and over aged in D metropolitan city. Collected data were analyzed using descriptive statistics, ${\chi}^2-test$, t-test, and logistic regression with SPSS 22.0 program. The rate of completion intention toward AD was 58.2% in the participants. There were different age, Living alone, subjective health status, awareness toward AD, and negative attitude toward death by completion intention toward AD. In the regression analysis results, the predictors of completion intention toward AD was awareness toward AD in old adults. The findings of the study reveal that positive awareness toward AD can predict completion of AD of healthy old adults in community.