• Environmental and Resource Economics Review
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• v.7 no.2
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• pp.87-109
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• 1998

1989년 미국 환경청(Environmental Protection Agency : EPA)은 유독물질통제법(Toxic Substances Control Act : TSCA)에 의해 석면을 함유하고 있는 일부 제품의 제조, 수업, 가공 및 판매를 세 단계로 나누어 금지하였다. 본 논문은 석면규제를 금지여부결정과 금지우선순위결정으로 구분하여 각 결정에 내재된 EPA의 의사결정요인들을 추론한다. 특히 본 논문은 Magat et al.(1986), Asch and Seneca(1989), Cropper et al.(1992)이 EPA의 의사결정요인들로 제시한 내부신호(internal signals, 비용과 편익의 추정치)와 외부신호(external signals, 외부집단의 참여)를 석면규제에 적용하여 이들의 역할을 고찰한다. 한편 본 논문은 규제에 의해 영향을 받는 이익집단들이 EPA의 의견수렴기간(comment period) 동안에 제출한 의견서(written comments)가 외부신호를 나타낸다고 가정한다. Probit 모형으로 추정된 금지여부결정에 있어 EPA는 TSCA의 규정을 준수하여 비용과 편익을 균형하였고, 기업과 환경보호단체의 참여도 EPA의 의사 결정에 영향을 미쳤다. 즉, 어떤 제품의 금지에 소요되는 비용이 많으면 그 제품이 금지될 확률이 작았고, 그 제품의 금지를 반대하는 기업의 의견서가 많으면 그 제품이 금지될 확률이 작았다. 그러나 외부신호가 포함된 모형에서 내부 신호의 통계적 유의성이 낮아지는 문제가 나타났다. 한편 추정결과는 금지로 인해 감소된 암 한 건에 대한 EPA의 암묵적인(implicit) 평가가 5,000만 달러가 넘는다는 것을 보여 준다. Ordered Probit 모형으로 추정된 금지우선순위결정에 있어, 편익의 단위당 비용이 작을수록, 그리고 그 제품의 금지를 찬성하는 환경보호단체의 의견서가 많을수록 그 제품은 보다 이른 단계에서 금지되었다. 이 경우 외부신호의 계수의 통계적 유의성은 높은 반면 내부신호의 계수의 통계적 유의성은 상대적으로 낮았다.

• Journal of the Korea Society of Computer and Information
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• v.25 no.1
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• pp.199-206
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• 2020

In this study, the factors affecting consumers' intention to use AI speakers were focused on the perceived value of the product and the perceived necessity of the product. Factors affectationist consumers' perceived value of the product were divided into benefits and costs. Reflecting the characteristics of information technology products, I included perceptions of usefulness of products. Empirical results show that consumers' perceptions of perceived benefits and usefulness of AI speaker products have a positive effect on perceived value and perceived necessity. Perception of necessity had a positive (+) significant effect on perception of value. Perception of necessity and perception of value had a positive(+) and positive effect on each intention of use. However, the cost perceived by consumers did not have a significant effect on perception of value.

• Journal of Digital Convergence
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• v.16 no.4
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• pp.127-135
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• 2018

This study is to investigate the influence of brand benefit on brand extension, especially focusing on the mediating effect of trademark belief and the moderating effect of categorical similarity. This study restates that brand benefit affect consumers' brand extension attitude and confirms that it is completely mediated by trademark belief. In addition, this study finds that categorical similarity moderates the effects of brand benefit on brand extension attitude. The results of this study suggest a theoretical implication that trademark belief can be used as one of the brand extension strategies and a practical implication that the brand communication strategy based on brand benefits should be changed with the categorical similarity.

• Journal of the Korean Institute of Gas
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• v.16 no.6
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• pp.80-86
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• 2012

From 1982, the Korean Ministry of Employment and Labor has executed the risk assessment regulation for manufacturing industries. When a manufacturing company install, transfer, or modify the major facilities, the program inspects and verifies safety of the working place to ensure safety against risks. This study performed cost-benefit analysis of the program for the eight industrial categories that were free from the program. The cost-benefit analysis is the basic method to estimate the effect of the policy execution, and used to justify the policy effectiveness. As a result, there is the biggest benefit in the manufacture of basic metal products and then motor vehicles, trailers and semitrailers, other manufacturing, other machinery and equipment, wood products of wood and cork, rubber and plastic products, food products, furniture in order. Thus the hazard prevention program should be applied into the 8 industrial categories in order to strengthen national competitiveness, protect labors's safety, reduce the social cost and improve the welfare.

• Journal of Advanced Navigation Technology
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• v.24 no.3
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• pp.173-183
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• 2020

This research focused on such a passenger sample that used to fly between Incheon int'l airport(ICN) and Dubai int'l airport(DXB) using either a national carrier or gulf carriers because the route between ICN and DXB is one of the international air routes with the toughest competition under the global pressure of open air transport market. Based on the results from the empirical research, this paper proposed a competitive advantage which a national carrier must have to cope with global competition under the open sky policies and implications for sustainable strategies of them. National carrier passengers perceived product benefits had a significant positive effect on price reliability in spite of lower price competitiveness. Following the empirical analysis results, it was proven a national carrier should try to improve product benefit sought by passengers to maintain sustainable competitive advantage in the market against foreign airlines.

• The Journal of Society for e-Business Studies
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• v.20 no.1
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• pp.99-115
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• 2015

This study aims to classify the pursuit benefits of smart-phone users, to find smart-phone market segments by pursuit benefits, and to analyze the relative importances of smart-phone attributes according to the smart-phone market segments. As a result, we found that smart-phone users are pursuing the network benefit as well as the two traditional benefits (the utilitarian benefit and the hedonic benefit). According to the levels of these three pursuit benefits, smart-phone users can be classified into four segments : All Benefits Cluster, Utilitarian-Network Benefits Cluster, Hedonic-Network Benefits Cluster, and Non-Network Benefits Cluster. We also verified that, according to the four smart-phone user segments by the pursuit benefits, there exist significant differences in relative importances of the seven smart-phone attributes : hand-set price, hand-set brand, hand-set speed, applications, tariff, mobile internet quality, and number of same service users.

• Management & Information Systems Review
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• v.29 no.1
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• pp.117-144
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• 2010

This paper planned to review positively the influence of leading variables - Functional benefits, Emotional benefits, Self-expressive benefits over Consumer-brand relationship, and the structural relationship between Consumer-brand relationship and Brand attachment, Word-of-mouse. For it, we verified our hypothesis utilizing Hierarchial chi-square analysis that was available to statistically verify the size between 2 paths out of Structural models As the result of research, Emotional benefits was more influential than Functional benefits in the formation of Consumer-brand relationship. Additionally, the influential difference between Emotional benefits and Self-expressive benefits was not found in the formation of Consumer-brand relationship. In other words, both Emotional benefits and Functional benefits were proved to have a positive influence on forming Consumer-brand relationship. On the other hand, Self expressive benefits played a more influential role than Functional benefit in the formation of Consumer-brand relationship. The fact was also proved that the higher the formation level of Consumer -brand relationship was, the greater positive influence over Brand attachment and Word-of-mouse Through the above results, it is more desirable to establish brand strategy for forming Consumer-brand relationship through Emotional benefits and Self expressive benefits rather than Functional benefits. Additionally, the Consumer-brand relationship formed by Value benefit is expected not only to get the level of attachment, showing like love, toward the brand deeper, but also to achieve the effect of positive, long term communication through voluntary Word-of-mouse.

• The Journal of the Korea Contents Association
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• v.12 no.7
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• pp.358-367
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• 2012

The importance of physical changes in volume due to changes in temperature has been known for more than a century by the petroleum industry. To examine whether there are any differences between the economic effect of automatic temperature compensation and that of installation cost. The results of the analysis show that there are no ineffective in automatic temperature compensation installation. Analysis showed the increase of price oil will impact negatively on the automatic temperature compensation, appropriate level of economic cost and economic benefit should be calculated for the policy implementation in the future's study.

• Korean Security Journal
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• no.40
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• pp.35-56
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• 2014

The purpose of this study was aimed to identify the relationship between pursuit benefit and behavior by spectators participating security exhibition. The result of study is significant because it may provide more effective and aggressive marketing strategies to the future companies participating security exhibition, and suggest developmental direction by actively responding spectators' needs. The subject for this study was spectators who participating World Security Expo 2014 held three days from March 12 to 14 in 2014. 300 samples were selected by convenience sampling for subject of this study. 283 out of 300 surveys, excluded 17 unfaithful and defected surveys, were used for data analysis. Research tool was questionnaire which was based on and recomposed by previous researches home and abroad. The collected data were treated for analysis of frequency, reliability, factor analysis, correlation, and regression by using SPSS statistic package version of 18.0. Through the above research method and procedure, the results were as followings. First, the relationship between pursuit benefit and behavior after participating exhibition appeared positively. It was found that there was high relationship between pursuit benefit and behavior. Second, analyzing relationship of factors between pursuit benefit and behaviors resulted to effect information exploration, good use of spare time, and product purchase on word of mouth. Third, analyzing relationship of factors between pursuit benefit and behaviors resulted to effect good use of spare time, information exploration, and product purchase on re-participation.

• 한국HCI학회:학술대회논문집
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• 2008.02b
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• pp.24-29
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• 2008

기술의 발달로 인하여 제품의 특징과 편익이 제품을 선택하는데 있어서의 중요성이 약화되었다. 이로 인하여 제품의 기능성을 바탕으로 하여, 사용성 더 나아가 제품을 사용하는데 있어서의 즐거움을 제공하는 것이 기업의 성공에 큰 영향을 끼치게 되었다. 이러한 제품의 기능성, 사용성, 사용하는데 있어서의 즐거움 같은 요소들이 통합되어 제품을 사용하는데 있어서의 사용자의 경험을 이루게 된다. 이러한 경험을 실제 디자인과 연관 짓는데 있어서 경험이라는 것 자체가 정성적이고 복잡한 구조를 가지고 있고, 추상적이어서 진정한 의미의 경험디자인의 단계에 이르지 못하고 있다. 본 연구에서는 무수한 요소와 여러 환경 적인 영향을 받는 복잡한 사용자 경험에 대하여, 여러 방면에서 연구되고 있는 사용자 경험의 요소들을 종합하여 그 구조 규명하였다. 또한 사용자 경험의 요소와 그 경험을 가능하게 해주는 제품의 디자인 팩터들을 정의하여, 이러한 요소들이 어떤 관계성을 갖고 어떠한 요소에 의해 영향을 받는지에 대하여 모델링 하였다.