• Title/Summary/Keyword: 정책고객서비스

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Employment Strategy of IT Technology for Mail Acceptance Service (우편접수 서비스를 위한 정보기술 도입 전략)

  • Chang, Tai-Woo;Na, Dong-Gil
    • Proceedings of the Korea Database Society Conference
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    • 2008.05a
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    • pp.225-233
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    • 2008
  • 편지나 소포 등의 우편물은 한해 47억 통 이상이 접수되어 고객에게 배달되고 있다. 우편 서비스는 고객과의 접점에서 우편물 접수로 시작되는데, 구분 및 배달 부문 등에 비해 정보화와 자동화가 덜 이루어져 있다. 본 연구에서는 접수서비스의 현황과 문제점을 분석하고, 해외사례 및 관련 기술에 대한 분석을 통해 문제점의 개선방안을 도출하고자 한다. 정보화 인프라와 이의 운용 측면으로 구분하여 전략을 수립하고, 시스템 및 기술의 단계적 구축 도입을 위한 방안을 제시한다. 연구의 결과는 향후 우편접수 서비스 부문의 정책수립과 기술 개발에서 참고될 것이다.

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Convergence of IT and Online Security Trading : The Effects of MTS Service Quality on Customer Satisfaction & Customer Loyalty (IT와 온라인 증권거래의 융합 : MTS 서비스 품질이 고객만족도와 고객충성도에 미치는 영향)

  • Kim, Seong-Geun;Seok, Kee-Joon
    • Journal of Digital Convergence
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    • v.13 no.9
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    • pp.137-148
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    • 2015
  • The objectives of this study identify the factors that affect the quality of MTS services, to determine the effects of these service quality factors on customer's satisfaction and customer's loyalty. The results are as follows: First, The Four factors, i.e., tangibles, reliability, responsiveness, and assurance, represent statistically marginal significance in explaining the relationship between MTS service quality factors and customer's satisfaction. Second, The Five factors, i.e., rapidness, tangibles, responsiveness, empathy, and assurance represent statistically marginal significance in explaining the relationship between MTS service quality factors and customer's loyalty. Third, There are some differences in assurance/period of utilization, empathy/period of utilization in using MTS services according to social statistics. This article provides the paradigm of new convergence on IT and finance.

User-Class based Service Acceptance Policy using Cluster Analysis (군집분석 (Cluster Analysis)을 활용한 사용자 등급 기반의 서비스 수락 정책)

  • Park Hea-Sook;Baik Doo-Kwon
    • The KIPS Transactions:PartD
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    • v.12D no.3 s.99
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    • pp.461-470
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    • 2005
  • This paper suggests a new policy for consolidating a company's profits by segregating the clients using the contents service and allocating the media server's resources distinctively by clusters using the cluster analysis method of CRM, which is mainly applied to marketing. In this case, CRM refers to the strategy of consolidating a company's profits by efficiently managing the clients, providing them with a more effective, personalized service, and managing the resources more effectively. For the realization of a new service policy, this paper analyzes the level of contribution $vis-\acute{a}-vis$ the clients' service pattern (total number of visits to the homepage, service type, service usage period, total payment, average service period, service charge per homepage visit) and profits through the cluster analysis of clients' data applying the K-Means Method. Clients were grouped into 4 clusters according to the contribution level in terms of profits. Likewise, the CRFA (Client Request Filtering algorithm) was suggested per cluster to allocate media server resources. CRFA issues approval within the resource limit of the cluster where the client belongs. In addition, to evaluate the efficiency of CRFA within the Client/Server environment the acceptance rate per class was determined, and an evaluation experiment on network traffic was conducted before and after applying CRFA. The results of the experiments showed that the application of CRFA led to the decrease in network expenses and growth of the acceptance rate of clients belonging to the cluster as well as the significant increase in the profits of the company.

The Effect of Logistics Services, Corporate Image, Product Reliability & Customer Services on Customer Satisfaction and Repurchase Intention in e-Commerce (전자상거래에서 물류서비스, 기업이미지, 제품신뢰도, 고객서비스가 소비자만족과 재구매의도에 미치는 영향)

  • Choi, Soo-Ho
    • Journal of Digital Convergence
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    • v.17 no.6
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    • pp.159-167
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    • 2019
  • This study was done to analyze the effect of logistics services, corporate image, product reliability and customer service on consumer satisfaction and repurchase intention that e-commerce users perceive. The survey was divided into "logistics services, corporate image, product reliability, customer services, customer satisfaction, repurchase intention". As a study result, independent variables such as corporate image, product reliability and customer services were found to affect customer satisfaction. Consumer Satisfaction had an effect on repurchase intention in mediated and dependent variable. In conclusion, in order to increase the repurchase intention in companies that introduced SCM, it was necessary to improve the corporate image, product reliability and customer service to satisfy consumers. Logistics services had not been adopted as an impact on customer satisfaction. We should strive to improve customer satisfaction and repurchase intention by creating a higher level logistics services.

Waiting Time and Sojourn Time Analysis of Discrete-time Geo/G/1 Queues under DT-policy (DT-정책 하에서 운영되는 이산시간 Geo/G/1 시스템의 대기시간과 체재시간 분석)

  • Se Won Lee
    • Journal of Korea Society of Industrial Information Systems
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    • v.29 no.2
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    • pp.69-80
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    • 2024
  • In this paper, we studied a discrete-time queuing system that operates under a mixed situation of D-policy and T-policy, one of the representative server control policies in queuing theory. A single server serves customers arriving by Bernoulli arrival process on a first-in, first-out basis(FIFO). If there are no customers to serve in the system, the server goes on vacation and returns, until the total service time (i.e., total amount of workload) of waiting customers exceeds predetermined workload threshold D. The operation of the system covered in this study can be used to model the efficient resource utilization of mobile devices using secondary batteries. In addition, it is significant in that the steady state waiting time and system sojourn time of the queuing system under a flexible mixed control policy were derived within a unified framework.

A Study on the Impact of Satisfaction Level with Automobile Service Quality on Word-of-mouth intention (자동차구매 후 서비스품질 만족도가 자동차의 구전의도에 미치는 영향에 관한 연구)

  • Moon, Chang-Sun;Yang, Hae-Sool
    • Journal of Digital Convergence
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    • v.12 no.12
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    • pp.151-160
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    • 2014
  • In terms of service quality evaluation, consumers think that the product they have bought is of good quality only when they are provided with satisfactory service. The purpose of this study was to examine the influence of service quality on customer satisfaction, repurchase intention and word-of-mouth intention in the automobile service industry and the possible mediating effects of Parameters by obtaining empirical data. A survey was conducted to gather data, and the collected data were analyzed by a statistical package SPSS. As a result, it's ascertained that the quality of service was one of integral factors for customer behavioral intention, and Parameters turned out to have strong mediating effects on the quality of service and customer behavioral intention as well.

A Study on the Policy Performance of Government 3.0 Innovation Model : Case Study on the Higher-education Loan Policy in Korea (정부3.0 혁신모델에 따른 정책성과 분석 - 고등교육 학자금대출 서비스 정책을 중심으로 -)

  • JIN, Sangki;Yun, Seon Young;Kim, Seang Tae
    • Informatization Policy
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    • v.22 no.4
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    • pp.68-90
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    • 2015
  • This study aims, to review and analyze the trend of the paradigm shift of government innovation focused on the relation between government and citizens. This paper tries to analyze the effects and performance of government innovation through the government 3.0 model, which is highlighted in Korea. This paper chooses higher-education loan programs as the case to study and analyzes results using government innovation theories. Especially, this paper re-organizes Korea's higher-education loan programs with 'Government 3.0 model'. We can expect 'Government 3.0 model'is usefull when explaining the specific policy program innovation loan. Lastly, this paper looks, at improvement points in Korea's higher-education loan programs.

A Study on the Introduction and Application of Policy Customer Relation Management System in Special Libraries: Based on Case Study of Ministry of Unification (전문도서관에서의 PCRM 시스템 도입과 적용에 관한 연구: 통일부 사례를 중심으로)

  • Song, Sung-Seob
    • Journal of the Korean Society for information Management
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    • v.25 no.3
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    • pp.119-141
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    • 2008
  • This study examines firstly concept and present condition of Policy Customer Relationship Management(PCRM) system which applying in the governmental dimension Customer Relationship Management(CRM) system of enterprises(proft-making organizations), comparison of PCRM and CRM, and definition of customer and customer classification process as a key of PCRM. Next, investigates applying plan in the other special libraries of governmental institution through the case study of Information Center on North Korea(special library attached to the Ministry of Unification) and relationship with different connection systems attempted in e-government(Enterprise Architecture). Lastly, through this, considers complemental issues for developmental fixation in special libraries.

Effects of Self Core Evaluation on the Customer Oriented Public Service: Mediating Effect of Job Engagement (지방공무원 핵심자기평가가 고객지향성에 미치는 영향)

  • Kim, Jeong Sook;Kim, Sung-Jong
    • The Journal of the Korea Contents Association
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    • v.15 no.8
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    • pp.209-217
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    • 2015
  • Main purpose of this study is to investigate the effect of the self core evaluation of local public officials on the customer-oriented public service provision. Structural Equation Model was applied to analyze the relationship between self core evaluation and customer oriented public service attitude. From theoretic point, establishing the relationship between psychological concept(self core evaluation) and attitude is contribution to existing literature in this area. Positive structural relationships between self core evaluation and customer-oriented attitude was confirmed from empirical analysis. While variable job engagement took intermediating role between self core evaluation and customer-oriented attitude. The result implies that organizational psychological approach might be a more effective policy measure to improve citizen's satisfaction for public services. For a extended periods, Korean government introduced various institutional arrangements to improve the customer satisfaction for public service. Hoever, the result was not satisfactory. The result of this study suggest psychological approach to improve public service customer satisfaction.

An Empirical Study on the Effects of Trade Distribution Service Quality on Loyalty (수·출입 물류서비스품질이 충성도에 미치는 영향에 관한 실증 연구)

  • Shin, Myoung-Jin;Park, Seong-Bae;Han, Kyeong-Seok
    • Journal of Digital Convergence
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    • v.14 no.9
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    • pp.241-250
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    • 2016
  • This research aimed to analyze that there are main causes influencing the quality of trade distribution service. It means that the study was conducted to prove how the quality on trade distribution service affects customer satisfaction and loyalty with managers or higher who are responsible for trade distribution service overall. In accordance with analysis results, main causes (Reliability, Responsiveness, Support System) have a good implication for the quality of trade distribution, and Tangible has little influence. Moreover, customer satisfaction with the quality on trade distribution service has a positive impact on loyalty. Subject to the results, quality components of trade distribution service was ultimately verified that it has a positive relationship with loyalty via customer satisfaction. On the basis of this research, it is confidently expected to help improve the quality on trade distribution service.