• Journal of the Korea Convergence Society
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• v.9 no.8
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• pp.135-141
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• 2018

The purpose of this study is to analyze the user experience and suggest the necessary improvements, in the blockchain based social platform Steemit. First, I investigated what is the blockchain and the characteristic of social platforms based on blockchain system. The honeycomb model was used to investigate and analyze the Steemit user experience, and the quantitative and qualitative data were analyzed through questionnaires and in-depth interviews. As a result of the research, the voting function, which is core function of the service in use, has high usefulness. Improvements suggestion that the editing tools and the abuse of voting function should be improved. I hope that this study will be used as a basic research material to improve the user experience of blockchain based social platforms.

• Journal of the HCI Society of Korea
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• v.7 no.1
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• pp.19-28
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• 2012

Why people share location context information? The purpose of our study is that why users share location context information and which factors is related to co-experiences in LBSNS. Through an exploratory approach, first, we conducted a qualitative study in order to understand experiences among people in LBSNS and analyzed according to Grounded Theory. As a result, we found concepts regarding co-experiences cooperatively and competitively in LBSNS. Second, the theoretical model of co-experience was constructed by mediating perceived empathy based on theoretical foundation. In this study, theoretically, we suggested exploratory research model of co-experiences in LBSNS. Practically, designers could adopt concepts in terms of competition and collaboration among users to build co-experience of LBSNS services as its guidelines.

• The Journal of the Institute of Internet, Broadcasting and Communication
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• v.21 no.1
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• pp.163-173
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• 2021

In the era of digital transformation, the transportation underprivileged remains as an underprivileged class without the benefits of technological advances. Electric assist devices for the People with disability are inadequate to provide services suitable for the current traffic environment, although the mobility of the People with disability is improved. In this paper, we develop IoT smart mobility by deriving essential elements through user satisfaction surveys to efficiently move physical distances based on the experience of users using existing electric assistive devices. Based on the data collected through user satisfaction survey, quantitative analysis using TF-IFD and qualitative analysis based on QFD are performed to determine the importance of user requirements. For the evaluation of IoT smart mobility design results reflecting essential functions, usability verification is conducted by forming an expert evaluation team in various fields. In the future, we plan to conduct a service design study that can improve mobility convenience and provide mobility service solutions by designing to provide efficient public services by utilizing IoT smart mobility to the People with disability.

• The Journal of the Korea Contents Association
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• v.7 no.10
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• pp.97-104
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• 2007

This study aims to emphasize the need for the in-depth experience and understanding of desire as to the Web Service and Design Planning through the introduction of the methodology which was developed by mixing quantitative utilization analysis and qualitative utilization analysis and to propose the active use of that. The methodology of this study is significant in that it tries to identify the latent experience and desire of user and reflect them in the Web Service and Design Planning through the repetition of 3 staged circular process and exploratory process related to the investigation category of people, prototype and product.

• The Journal of the Korea Contents Association
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• v.14 no.4
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• pp.97-109
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• 2014

Social media is a general term for online services by which users share opinions, perspectives, and experiences. It supports interactions between users in sharing contents on it and weak ties among them play an important role in the process. This exploratory study attempts to identify crucial factors of establishing weak ties between social media users in the perspective of social network theory and uncertainty reduction theory. We collected data through diary study and in-depth interview and analyzed it following grounded theory approach. As a result, social media users more actively interacted each other or shared contents based on weak ties, compared to strong ties. In addition, similarity, self-disclosure, and relevance appeared to facilitate establishment of weak ties, by reducing psychological distance between social media users and perceived uncertainty of them.

• Proceedings of the Korea Information Processing Society Conference
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• 2018.05a
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• pp.543-544
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• 2018

가상 현실 네비게이션을 위한 전방향 트레드밀은 사용자가 걷거나 달리면서 물리적으로 고정된 공간 내에 사용자를 유지할 수 있도록 지면 모션을 시뮬레이션하는 장비이다. 이러한 트레드밀 시스템의 성능이나 안정성을 정량적으로 측정하거나 분석하기가 어렵기 때문에 이전의 연구에서는 주관적 설문 조사와 같은 정성적 분석 방법을 사용하였다. 본 연구에서는 인간의 보행 경로와 유사한 궤도를 따라 움직이는 무인 차량 시스템을 이용한 새로운 정량적 데이터 측정 방법을 제안한다. 무인 차량 시스템은 미리 정의 된 인간의 보행 동작을 시뮬레이션하고 트레드밀 시스템에 대한 제어 입력을 제공하며, 다축 가속 및 방향과 같은 차량의 동적 데이터를 측정 할 수 있다. 또한 이 데이터는 평상시의 정기 또는 다른 제어 알고리즘과의 비교를 수행할 수 있다. 본 연구에서는 궤적 시뮬레이션 모듈, 데이터 수집 모듈, 성능 평가 모듈 등 전방향 트레드밀에 대한 정량 분석 방법의 설계 구조 및 초기구현 결과를 제시하고자 한다.

• Journal of Digital Convergence
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• v.14 no.8
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• pp.177-183
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• 2016

Augmented Reality(AR) has been further developed through connectivity with Artificial Intelligence (AI), Big Data, the Internet of Things(IoT). The interest of AR in the advertising is on the increase. However, it needs to explore the use of AR technology in advertising based on user experience rather than the technical aspects. This study is very significant in that it is the exploratory study which provides guidelines in the field of utilizing AR, particularly based on direct user experience. In addition, through a quantitative survey, it checks the validity of the present study to verify the impact of utilitarian, experiential value of AR ad on brand attitude as consumer attitude. The characteristics of AR ad based on user experience through this study will provide guidance to utilize AR ad, utilizing AR technology in various fields, such as education and exhibitions in developing convergence contents that can provide practical value.

• Journal of Digital Convergence
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• v.18 no.4
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• pp.425-431
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• 2020

The purpose of this study is to measure the user experience of Netflix which is a representative global OTT service, Watcha and Wavve which is a representative service of Korea. Using mobile applications, qualitative research and quantitative research on user experience of OTT service were conducted with task test, in-depth interviews and surveys. As a result of the study, The usefulness and accessible of the OTT service has not shown much difference between OTT services. Rather, contents based on personal preferences has a significant impact on OTT service selection. The study found that Netflix needs to secure contents, Watcha needs to improve interface and recast categories, Wavve needs to present contents that are focused on and improve interface of main screen. The study expects to help a build a differentiate user experience in the face of growing OTT platform competition.

• Journal of Digital Convergence
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• v.17 no.8
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• pp.407-413
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• 2019

The purpose of this study is to measure the shopping experience of a more specific SNS shopping service, limited to shopping through the Instagram of the Millennial Generation. Based on the AISAS purchasing phase, a qualitative study was conducted on the user experience of SNS shopping services in parallel with the survey and in-depth interviews. As a result of the study, the aesthetic experience appeared mainly in the Attention stage and the Interest stage, the emotional experience in the Action stage and the Share stage, and the cognitive experience in the Search stage. While there have been many empirical studies on the impact of SNS on consumer behavior to date, this study is meaningful in that it has led to a contextual study of the user experience on SNS shopping services. The research is expected to help establish a brand and service strategy differentiated from existing mobile shopping services when providing SNS shopping services in the future.

• Journal of Digital Convergence
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• v.19 no.7
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• pp.313-318
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• 2021

The purpose is to measure user experience in security-related services, focusing on Danggeun Market and Bungae Jangter, which are representative services in Korea among online trading of used goods. Using mobile applications, qualitative and quantitative research by conducting task experiments and surveys and in-depth interviews. As a result of the study, active interfaces are needed to make it easier for users to recognize safety and security services within current used trading platforms, a secure settlement method that benefits sellers, and services being provided to enhance security also need to consider graphical elements. This study is expected to help the continued development of safe used trading platforms considering security aspects on C2C-type platforms where buyers become sellers.