• The Journal of the Korea Contents Association
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• v.22 no.7
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• pp.443-477
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• 2022

The purpose of this study was to explore the continuing bonds experienced by adolescent victims' 15 parents of the Sewol ferry disaster. The research aim is to classify the continuing bonds into representational, functional, emotional, and relationship characteristics through contents analysis and identify them. The way dimension was found to be continuing bond through "physical objects and space," "dream and spiritual exchange," "personal memorial and ritual activities," "thoughts of deceased children," and "surviving children." In the "functional dimension," it was found that sustainable ties help families find new meanings and purposes in their lives and comfort them by making them feel they are with their children. In addition, at the emotional level, they experienced 'positive emotions' while feeling with their children, and experienced 'pain', and some research participants found it difficult to sustain the bond itself. At the level of each relationship characteristic, the relationship between parents and children was an extension of the relationship even after the child was deceased, and the relationship characteristics were reproduced. The implications for grief counseling were presented by applying a dead two-axis model to the results of this study.

• Journal of Convergence for Information Technology
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• v.9 no.5
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• pp.235-242
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• 2019

we explored the case of 'H-Community', a private organization that supports alcohol-dependent homeless people living in the Jokbang village, based on the awareness that "the key to social assistance for alcohol-dependent homeless may be an influential relationship to replace the role of their families." The data collection and analysis followed the research that Spradley presented, and the result was 'living in the balance rather than the great affection'. However, the density of the relationship and emotional bond appeared different, which had something to do with their respective life processes and their health, age and economic conditions. These differences were categorized and suggested as arguments through 'a family-alternative relationship', 'emotional bond' and 'participation'. Based on the results, the conclusions presented the implications needed for alcohol-dependent homeless people.

• Korean Journal of Culture and Social Issue
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• v.11 no.spc
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• pp.21-55
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• 2005

The purpose of this paper is to examine the concept of trust in Korean culture using the indigenous psychological analysis. First, this paper raises central questions that arise in Korean families, schools, companies and society: 1) Why are some Korean families disintegrating? 2) What core values do Korean schools teach? 3) What are the goals that Korean companies pursue? 4) Does trust exist in Korean society? Second, this paper reviews a series of empirical studies conducted using the indigenous psychology approach. The results indicate the following three major themes: 1) trust is based on relational culture and ingroup identity; 2) emotional attachment and bond provide the basis of trust; 3) the emphasis on cultivation of virtue through constant self-cultivation rather than ability and the control of the environment. Third, this paper raises central issues that need to be addressed: 1) the extension and expansion of trust beyond the narrow confines of the family and ingroup to include outgroup members; 2) recognition and balance of public rationality and private emotions and relations in society; 3) the achievement of balance between self-regulation and the control of the environment.

• Korea journal of population studies
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• v.24 no.1
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• pp.123-148
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• 2001

This study explores the factors affecting emotional support between aging parents and adult children living in separate households. With a social exchange perspective on intergenerational family relationship as theoretical framework, the effects of aging parents\` demographic characteristics, potential reward resources. and need for care were tested by analyzing data collected from 2.535 persons aged 65 and over in 9,355 sample households of \`National Survey of Living Status and Welfare Needs of the Elders-1998\`. The statistical analysis of 2,205 aging parents with adult children living in seperate households reveals that the aging parents who have potential reward resources are provided more emotional support by their children than the aging parents without resources are. Findings also show that the elders who live in same households with their own children, and need help from other people with instrumental activities of daily living obtain less emotional support from their children living in separate households. The empirical findings of this study support the social exchange perspectives on family ties between aging parents and adult children living in separate households. but only 8.9 per cents of variance in degree of emotional support is explained by the variables included in the model.

• Journal of Korea Entertainment Industry Association
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• v.13 no.7
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• pp.261-272
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• 2019

The purpose of this study is to examine the moderating effect of emotional bond in the effect of the congruence of self-image and the team's loyalty to professional baseball spectators, to enhance the effectiveness of emotional bond between the club and the spectator, and to suggest implications for establishing the club's brand marketing strategy. For this purpose, a survey was conducted on 500 professional baseball spectators, and the results of correlation analysis, stepwise regression analysis and hierarchical regression analysis using SPSS 21.0 based on 450 collected data are as follows. First, among the professional baseball spectators and the team's self-image, the realistic self-image factor had a significant effect on the club's loyalty. Second, it was confirmed that the congruence of realistic self-image moderated the effect of congruence of realistic self-image on club loyalty. This result shows that the formation of emotional bond has no influence on the congruence of ideal self-image and is related to the realistic self-image that the club is showing at present. Therefore, it is necessary to establish a marketing strategy that can highlight this effect by considering these points.

• Journal of Music and Human Behavior
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• v.14 no.2
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• pp.45-70
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• 2017

The purpose of this study was to validate the Korean version of RESPECT-Music, which measures personal, social and cultural function of music, and to examine the correlation between the measured RESPECT data and the data measured from other scales for emotions. A survey was conducted with two separate groups of undergraduate students. Exploratory factor analysis with sample A (N=212) and confirmatory factor analysis and correlation analyses with sample B (N=296) were conducted. The result of exploratory factor analysis generated 10 factors as influential factors in music use, which was the similar results to the original scale: background, values, focus, dancing, family bonding, cultural identity, political attitudes, venting, emotional expression and social bonding. In the confirmatory factor analysis, this 35-item measurement was found to obtain adequate internal consistency and reliability. In addition, the correlations were found with other scales measuring emotional adjustment. Specifically, RESPECT showed a positive correlation with scales for positive affect, reappraisal, negative mood regulation and repair. Among the generated factors as music function, dancing was highly correlated with emotional adjustment, while political attitudes was negatively correlated with emotional adjustment. The results indicate that music use in our everyday lives is intercorrelated with the intrapersonal and interpersonal motives and emotional adjustment, while the function of music that influences cultural identity was not associated with the level of emotional adjustment. Implications for future studies were also suggested.

• Asia Marketing Journal
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• v.12 no.2
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• pp.53-81
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• 2010

Brand experience has received much attention from considerable marketing research. When consumers consume and use brands, they are exposed to various specific brand-related stimuli. These brand-related stimuli include brand identity and brand communications(e.g., colors, shapes, designs, slogans, mascots, brand characters) components. Brakus, Schmitt, and Zarantonello(2009) conceptualized brand experience as subjective and internal consumer responses evoked by brand-related stimuli. They demonstrated that brand experience can be broken down into four dimensions(sensory, affective, intellectual, and behavioral). Because experiences result from stimulations and lead to pleasurable outcomes, we expect consumers to want to repeat theses experiences. That is, brand experiences, stored in consumer memory, should affect brand loyalty. Consumers with positive experiences should be more likely to buy a brand again and less likely to buy an alternative brand(Fournier 1998; Oliver 1997). Brand attachment, one of dimensions of the consumer-brand relationship, is defined as an emotional bond to the specific brand(Thomson, MacInnis, and Park 2005). Brand attachment is target-specific bond between the consumer and the specific brand. Thus, strong attachment is attended by a rich set of schema that link the brand to the consumer. Previous researches propose that brand attachments should affect consumers' commitment to the brand. Brand experience differs from affective construct such as brand attachment. Brand attachment is based on interaction between a consumer and the brand. In contrast, brand experience occurs whenever there is a direct and indirect interaction with the brand. Furthermore, brand experience is not an emotional relationship concept. Brakus et al.(2009) suggest that brand experience may result in brand attachment. This study aims to distinguish brand experience dimensions and investigate the effects of brand experience on brand attachment and brand commitment. We test research problems with data from 265 customers having brand experiences in various product categories by using multiple regression and structural equation model. The empirical results can be summarized as follows. First, the paths from affective, behavior, and intellectual experience to the brand attachment were found to be positively significant whereas the effect of sensory experience to brand attachment was not supported. In the consumer literature, sensory experiences for consumers are often equated with aesthetic pleasure. Over time, these pleasure experiences can affect consumer satisfaction. However, sensory pleasures are not linked to attachment such as consumers' strong emotional bond(i.e., hot affect). These empirical results confirms the results of previous studies. Second, brand attachment including passion and connection influences brand commitment positively but affection does not influence brand commitment. In marketing context, consumers with brand attachment have intention to have a willingness to stay with the relationship. The results also imply that consumers' emotional attachment is characterized by a set of brand experience dimensions and consumers who are emotionally attached to the brand are committed. The findings of this research contribute to develop differences between brand experience and brand attachment and to provide practical implications on the brand experience management. Recently, many brand managers have focused on short-term view. According to this study, we suggest that effective brand experience management requires taking a long-term view of marketing decisions.

• Journal of the Korea Convergence Society
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• v.10 no.7
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• pp.63-70
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• 2019

This study examined the effect of emotional factors, physical factors and socioeconomic factors on suicidal ideation of 75 or older seniors and sought to identify what kinds of factors should be satisfied to prevent their suicide. Using "2017 National Survey of the Elderly", the study conducted survey among 75 or older 3,023 males and 1,295 females. It used multivariate logistic regression analysis to identify the factors affecting suicidal ideation. As a result, the study found that ties with their offspring, the number of chronic diseases, being abused or not, depression and living with or without espouse had significant effects on their suicidal ideation and abuse was the largest factor. Therefore, in order to reduce suicide rate of 75 or older seniors, more active attention should be rendered to their physical, socioeconomic and emotional health problems, and measures to reduce elderly abuse should be sought. In particular, institutional improvement and revitalization of elderly counseling institutions are needed to reduce elder abuse

• Korean Journal of Social Welfare
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• v.57 no.3
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• pp.165-194
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• 2005

This study is to explore how TV drama describes divorce process by the reason of extramarital relationship in the drama. To explore this subject, 30 drama synopses delineating extramarital relationship were analyzed. The results revealed that most of the couples had difficulties in emotional relationship and communication. The couples relationship was described traditionally patriarchal: husbands showed their authorities and wives showed dependency on their husbands. The partners of extramarital relationship were the lovers before current marriage. The patterns of extramarital relationship included 'intention to look for vitality despite satisfying current marriage' for the husbands and 'intention to avoid dissatisfied current marriage temporally' or 'to maintain marriage despite dissatisfaction' for the wives. For those who married 6 years and longer, more extramarital relationship was accepted as a terminator of the marriage. And in many cases, the divorce dose not mean to maintain the relationship with extramarital partner but to collapse of trust in partner. The results imply that the social work needs to be more sensitive to middle-class couples' communication and relationship problems. This will lead to the development of the social work intervention program for the couples.

• Korean Journal of Culture and Social Issue
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• v.12 no.2
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• pp.77-100
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• 2006

This study investigates happy life experiences and their emotional responses to these experiences with a sample of Korean students and adults. A total of 489 Korean university students and adults completed an open-ended questionnaire developed by the present researchers. Three sets of results have been found. First, while experiences of achievement and failure affect the strength of feelings of happiness or unhappiness, social relationships with family members and friends affect the frequency of feelings of happiness or unhappiness. Second, while strong positive affects are aroused by sense of achievement and pride, frequent positive affects are aroused by feeling of calmness and positive relational emotions (such as Jung - deep affection and attachment). Third, while strong negative affects are aroused by sense of frustration and sadness, frequent negative affects are aroused by anxiety and negative relational emotions (such as the sense of indebtedness and shame). These results indicate that the interpersonal relationships with family members and friends and personal achievements and failures influence the subjective well-being of feeling happy or unhappy with people's lives.