• Title/Summary/Keyword: 전시 홍보관

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Analysis on Functional Requirements and Degree of Importance of Online Archival Exhibitions (온라인 기록전시의 기능요건과 상대적 중요도 분석)

  • Im, Su-Hyeon;Seo, Eun-Gyoung
    • Journal of Korean Society of Archives and Records Management
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    • v.21 no.3
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    • pp.119-138
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    • 2021
  • This study aims to provide the basic functional requirements and degree of importance of online archival exhibitions, which have played an essential role in the records information service lately. It first derived the properties of online archival exhibitions and their functional attributes through literature analysis. Next, it analyzed the degree of importance of functional requirements using the analytic hierarchy process (AHP) method. As a result, 3 properties and 13 functional requirements of online archival exhibitions were proposed. It was found that the archivists managing the online archival exhibitions considered the most important property to be "Information Transmission," the second the "Effectiveness of Exhibition," and the third the "Informative Function." As for the most critical functional requirements, these are "Aesthetics," "Interaction," "Usability," "Educational Experience Provision," and "Promotion and Exhibition Activation," while the least are "Theme Originality" and "Content Inclusiveness."

A Study on the Effects of the Corporate Identity to the Consumers by Design of the Exhibition Pavilion - Focused on the anlaysis of the excuses of Samsung Electronics participated in the nearest ten exhibitions (기업의 전시/홍보관 디자인이 기업 아이덴티티 형성에 미치는 영향에 관한 연구 - 최근 삼성전자가 참가한 열 개 전시회에서의 사례 분석을 중심으로)

  • Kang, Li-Harng;Hong, Dong-Sik
    • Proceedings of the Korea Society of Design Studies Conference
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    • 2005.10a
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    • pp.234-235
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    • 2005
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박물관의 개념적 변화와 건축적 대응(1)

  • Kim, Yong-Seung
    • Korean Architects
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    • no.4 s.396
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    • pp.78-84
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    • 2002
  • 90년대 이후 국내에는 국립중앙박물관을 포함하여 많은 박물관 관련시설이 건립되었거나 건립 중에 있으며, 앞으로도 지역적 여건과 특수성에 부합하는 미술관, 전시관, 홍보관 등 다양한 전시 관련시설들이 요구될 것으로 예상된다. 양적인 면에서 보더라도, 아직 선진외국의 수준에는 미치지 못하지만 현재 약 400여개(등록,미등록 포함)의 박물관이 전국적으로 개설되어 있다. 이러한 현상은 우리가 다양한 사회문화적 욕구를 수용해야 하는 시기에 이르렀으며, 동시에 단순히 보여주기만 하는 소극적 자세의 박물관으로부터 보다 다양하고 의미 있는 경험을 제공해주는 적극적 자세의 공공박물관으로의 인식전환이 요구되는 시점에 이르렀다는 것을 의미한다. 특히 현대적 개념의 박물관은 시대적 변화에 따라 그 사회적 역할이 달라지고 있다. 즉 과거 고전적 의미의 박물관이 수집과 보존을 중심으로 이루어져서 사실상 일반대중과의 관계는 그다지 중요하게 고려되지 않았던 것이 사실이다. 반면에 오늘날의 박물관은 이러한 기본적인 기능과 함께 전시와 문화적 교육에 보다 중점이 주어지는 방향으로 전환되는 진정한 의미의 공공문화시설로서의 역할이 강조되고 있는 것이다. 이 글은 박물관건축의 세계적 성공사례들의 특성을 파악하고 분석하여 국내의 박물관건축의 발전에 도움을 주고자 한다.

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A Study on the Exhibition Characteristics of the Digital Signage in Corporate Exhibition Hall (기업홍보관의 디지털 사이니지 전시연출특성에 관한 연구)

  • Jang, Hyun-Ha;Han, Hae-Ryon
    • Korean Institute of Interior Design Journal
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    • v.20 no.5
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    • pp.114-124
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    • 2011
  • The development in modern world media made information expansion and conversion much easier. These changes in media environment required a lot of companies to quickly respond to the overall environment and come up with new appropriate marketing strategies. Companies use experiential exhibition halls to enhance their images. The goal of the research is to set the basis for digital signage exhibition production characteristics as a spatial mechanism by presenting the need to use the digital signage as a tool. Digital signage expands senses and connects internal and external space. There are many types of digital signage (display, projection, special media, etc) and they are informative, aesthetic, inductive, and amusing. For research methods, Korean companies' exhibition halls sample analysis and surveys were executed to analyze the awareness, expression characteristics, effects, and usage status of digital signage. In conclusion, corporate exhibition halls should: 1. be an interesting and comfortable space that can be used as a communication tool between the company and consumers 2. increase corporate potentials and faith by expanding human senses and inducing new experiences 3. continue to capture the interest of spectators through diversity.

A Design Study on the Redevelopment Exhibition Center in Seongnam City (성남시 재개발 홍보전시관 계획안 연구)

  • Byun, Jay-Young
    • Proceedings of the Korean Institute of Interior Design Conference
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    • 2006.05a
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    • pp.75-78
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    • 2006
  • Ministry of Construction and Transportation approved amendments to the Seongnam City that permits the redevelopment of Seongnam City in December 2001, The city will begin the first of three phases in the redevelopment which will be spread over more than ten years. This study aims at inquiring into the design process of the 'Seongnam Redevelopment Exhibition Center' project by focusing on the role of the architectural and exhibitional designer. In terms of architectural approach, 'Seongnam Redevelopment Exhibition Center' will play a role environmentally as a street object, and functionally as an exhibitory, selling, public, educational and cultural space for Seongnam citizens. The plan of exhibition space, cultural space, rest area and office space is not independent or contradictory but organical in a three-floor composition.

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제1회 대한민국 지역혁신박람회

  • Korea Venture Business Association
    • Venture DIGEST
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    • s.63
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    • pp.20-21
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    • 2004
  • 제1회 대한민국 지역혁신박람회가 11월 11일부터 14일까지 부산 벡스코(BEXCO)에서 열렸다. 개막식에는 노무현 대통령과 시도지사, 시도의회 의장, 기초자치단체장, 지역혁신위원 등 1500여 명이 참석했으며, 4일간의 박람회 기간 동안 지역혁신 전문가 4000여 명과 10만여 명의 관람객이 행사장 을 찾았다. 국가균형발전위원회와 산업자원부, 행정자치부, 부산시가 공동주최한 이번 박람회에서는 대규모 전시행사 뿐 아니라 159개의 성공사례 발표, 국내외 컨퍼런스, 52개 기초지자체가 참여하는 특산물 한마당, 전국 각지의 25개 문화행사 등 다채로운 행사가 열렸다. 개막식에 참석한 노무현 대통령은 축사를 통해“지난 8월 확정한 국가균형발전 5개년계획에 따라 혁신기반 구축사업 등에 앞으로 5년간 총 45조원의 예산을 투입하게 될 것”이라고 밝혔다. 노대통령은 개막식 행사 뒤 허남식 부산시장, 협회 김태희 부회장 등 행사관계자와 함께 전시장 개막 터치버튼을 누르고 부산시 홍보관을 시작으로 전시장을 둘러보았다.

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A Study on the Current Status of Domestic Science Museum: Focus on Organization, Operation, and Education (국내 중소 과학관 현황 분석: 과학관의 조직, 운영, 교육을 중심으로)

  • Shin, Youngjoon;Shin, Myeongkyeong;Jhun, Youngseok;Chung, Kwanghoon;Lim, Doowon;Moon, Manyong;Lim, Jieun;Lee, Bongwoo
    • Journal of The Korean Association For Science Education
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    • v.33 no.2
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    • pp.359-372
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    • 2013
  • This study aims to investigate the current status of science museum in terms of evaluating its organization, management, and education program. The analytical framework developed for examination are as follows: First, the lack of professional staff in most target museums is the biggest impediment for domestic science museums to function properly. Second, funding has been very poor. Third, most museums failed to properly sustain exhibits, equipment, and facilities. Fourth, various advertising and marketing efforts for attracting more visitors are hardly done. And lastly, the domestic museums made little effort in pursuing research focusing on improving exhibitions and education program. Based on these findings, the future directions for domestic science museums to step-up opportunities have been discussed in this study.

A Study on Activating of the Protestant Church Archives: Focused on Saemoonan Presbyterian Church (개신교 기록관 운영 활성화 방안에 관한 연구 - 새문안교회를 중심으로 -)

  • Kwon, Mi Jung;Chung, Yeon Kyoung
    • Journal of Korean Society of Archives and Records Management
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    • v.15 no.3
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    • pp.115-140
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    • 2015
  • For the efficient management of church documentary for religious reasons, including their historical and cultural values, the church archives should be excellently managed. However, the lack of understanding and consideration of the church records and archives makes it very difficult to have an actual grasp of its status and practical supports, such as budget and personnel, for records management. In this study, literature reviews and current status of domestic Protestant church archives, user survey of Saemoonan Presbyterian church and interviews of church archives records officer were carried out. Based on the results of the study, three parts of the proposed plan of the Saemoonan Presbyterian Archives were suggested. Education, exhibition, publication, and promotion of the church's archival services will help redirect the roles and values of the archives, which will make it an essential part of the church.

A Study on Application of Archival Information Services Based on Metaverse (메타버스 기반 기록정보서비스 적용 방안 연구)

  • Kim, Hyunjin;Yim, Jinhee
    • The Korean Journal of Archival Studies
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    • no.74
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    • pp.119-153
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    • 2022
  • Metaverse combines the real and virtual worlds to create a world where all experiences and activities in the real world are possible even in the virtual world without time and space constraints. Currently, metaverse technology is expanding and converging into the realms of society, economy, and culture. In particular, the MZ generation, the main user base, is engaged in various cultural activities such as games, contents, culture, exhibitions, and performances in the metaverse world. Archives, one of the cultural institutions, should provide a new type of service by fusion of Archival information services with metaverse technology so that the MZ generation can know the value and meaning of archives. This will arouse the interest of the MZ generation, which will naturally increase the awareness of the archives, increase visits and use, and will serve as an opportunity to expand the user base. Therefore, in this study, the concept, type, and characteristics of each service were examined, and the representative metaverse platform for each service was selected and a platform utilization plan suitable for Archival information services such as exhibition, experience, and publicity was proposed. In addition, by using 'Spatial', a blockchain-based social metaverse platform, to directly produce exhibition contents, we want to check the considerations suggested, the production process, and the advantages of the metaverse exhibition.

A Study on how to activate the Gwacheon National Science Museum's regional tour program (국립과천과학관의 지역순회프로그램 활성화 방안 연구)

  • Yoo, Kyung-Suk
    • Journal of Digital Convergence
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    • v.18 no.6
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    • pp.443-450
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    • 2020
  • This study was started to find a way to activate the regional tour program of the Gwacheon National Science Museum, which covers a relatively wide area among public service organizations with the theme of science. In addition to the permanent exhibition program, the Gwacheon National Science Museum has been conducting tour programs in Gyeonggi and Gangwon Province since 2018 for residents in underprivileged regions who are unable to visit the Science Museum for geographic and environmental reasons, but it lacks awareness and effectiveness compared to other areas such as culture, welfare for the elderly, and education. As a result of the study, the first was an opportunity for a very special experience. The second was the joy of the few, A total of 3 upper units and 5 lower units were derived. This has positive effects such as increasing interest in science and expanding opportunities for experience. but it can be seen that it is urgent to supplement such as systematic promotion and improvement of the quality level of contents through professional artists.