• Title/Summary/Keyword: 전략적동기

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Effect of Customer's Emotion Experienced during Internet Shopping On Shopping Behavior According to Internet Shopping Motivation (인터넷 쇼핑동기에 따른 인터넷 쇼핑몰 특성과 고객감정 및 행동과의 관계)

  • Kim, Sang Hee;Kim, Kyung Ae;Park, Man Suk;Yang, Ji Hoon
    • Management & Information Systems Review
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    • v.30 no.1
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    • pp.1-37
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    • 2011
  • Prior researches on Internet shopping have focused on cognitive, technological factors, but this research is focused on emotions experienced during internet shopping. Examines emotion types experienced during internet shopping and shopping mall characteristics influencing emotional response and effect of emotions on internet shopping behavior, specifically focusing on shopping motivation difference. The data, collected from a sample of 323 internet shoppers, indicate that emotion types experienced during internet shopping and shopping mall characteristics influencing emotional response and emotional response influencing internet shopping behavior are difference among shopping motivation. Theses results provide insights on internet shopping mall management according to shopping motivation.

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A Study on the Corresponding Strategies in Technology Standards of IMT-2000 in Korea (IMT-2000서비스 도입에 따른 기술표준별 대응전략에 관한 연구)

  • 송영화;장수덕
    • Proceedings of the Korea Association of Information Systems Conference
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    • 2001.12a
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    • pp.166-178
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    • 2001
  • Lately the National Technology Standard of IMT-2000 service in Korea was decided for both technology standards (cdma-2000, W-CDMA), and consequently the comprehensive countermeasures against the Technology Standards are all the more emphasized. Especially to private enterprises which were selected as service carriers for IMT-2000 service in Korea, making corresponding strategies in relation to both technology standards must be settled without delay. The Government also should serve the development of the I&T Industry through the various processes of adopting the policies and working out strategies In relation to Technology Standards of IMT-2000. Therefore in this paper, 1 would like to survey the features of both Technology Standards(cdma-2000, W-CDMA) and to propose the hereafter corresponding strategies in relation to IMT-2000 services.

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Design of Emotional Bulletin Board to Support Learning Motivation of CoP in Web-Based Learning Environment: Based on Emoticon & Color (학습공동체의 학습동기 촉진을 위한 감성 게시판의 설계 전략 탐색: 이모티콘과 색채 활용을 중심으로)

  • Kim, Kyung;Kim, Dong-Sik
    • The Journal of Korean Association of Computer Education
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    • v.6 no.2
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    • pp.165-173
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    • 2003
  • Learners in web-based learning environment have to keep a stronger will for their study than those in traditional learning environment. Here, this strong will can be told as learner's motivation which is emotional aspects. However, most web-based instructional designs have been based on learner's cognitive aspects. Therefore, this study focused on presenting the strategies for the design of emotional bulletin board and its concrete interfaces.

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The influence on learning achievements and motives by using mind tools regarded students' congitive levels (인지수준에 따른 마인드 툴 활용이 학업성취도와 학습동기에 미치는 영향)

  • Kim, Dong-Ryeul;Moon, Doo-Ho
    • The Journal of Korean Association of Computer Education
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    • v.8 no.6
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    • pp.33-44
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    • 2005
  • This study lets you know how semantic network programs called mind tools have an effect on students' learning achievements and learning motives regarded students' cognitive levels. It helps improve the education in the real situation of the classroom. It shows that the class applied by mind tools regarded transitional students' cognitive levels and motive strategies increases students' biologies-learning achievements because it improves students' concentration and confidence efficiently connected with new knowledge by using visual effects. Also, it shows that transitional students' semantic network learning is superior to students' in formal operation stage and it is effective in forming learning contents in the structural organization with students' knowledge.

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The Application of the ARCS Model of Motivation on the Environmental Conservation of Environment Textbooks (환경 교과서 환경보전 단원에 대한 학습동기모델의 적용)

  • Huh, Man-Kyu
    • Korean Journal of Environmental Biology
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    • v.26 no.4
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    • pp.343-348
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    • 2008
  • The study is to investigate the effects of the constructivist instructional model using ARCS strategies (attention, relevance, confidence, and satisfaction) on the environmental conservation of environment textbooks of middle school. The subjects of this study were applied to 135 students sampled 2nd graders of a middle school in Busan. All students were divided three groups according to teaching strategies. The first experimental group is consisted of students who participated in the traditional teaching program, the second is students who participated in the constructivist teaching program, and the third is students who participated in the constructivist teaching program with ARCS strategies. The pre-conceptions test was administered to examine students' pre-conceptions before the instructions. After the instructions, students' acquisition of scientific conceptions, academic achievement, and learning motivation were also tested. On average, the degrees of academic achievement for the group with ARCS strategies were higher than those of other groups and shown a significant difference among three programs. Thus the constructivist teaching program with ARCS strategies was more effective programs in acquisition of environmental conservation conception and learning motivation than the two other teaching programs.

The Effects of ARCS Model on Learning Motivation and Academic Achievement in Home Economics Lesson (중학교 가정과 수업에서 ARCS 동기 모형 적용이 학습 동기 및 학업 성취도에 미치는 영향)

  • Choi Myoung-Sook;Kim Kyung-Sook
    • Journal of Korean Home Economics Education Association
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    • v.17 no.3 s.37
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    • pp.109-121
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    • 2005
  • The Purpose of this research was to find out differences in motivation and achievement by gender between traditional group and ARCS group. The subjects were 217 first graders in six different classes from a middle school in Daegu. Each Class had Five lessons during 5 weeks. The collected data were analyzed using descriptive statistics, ANOVA and ANCOVA by SPSS 10.0 program. The results of this study are as follows : First, the ARCS group showed significantly higher score than the control group in motivation. But no significant difference was found between boys and girls and in interactive effects. Statistically significant differences were found in three factors of motivation - attention, relevance and satisfaction - from the ARCS model, but no significant difference in confidence. Second, there was no significant difference in students' achievement.

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The Effects of Pair Programming on Achievement and Motivated Strategies in Programming Course (Pair Programming이 학업성취도와 학습동기전략에 미치는 영향)

  • Han, Keun-Woo;Lee, Eun-Kyoung;Lee, YoungJun
    • The Journal of Korean Association of Computer Education
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    • v.9 no.6
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    • pp.19-28
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    • 2006
  • A programming language is very important subject in computer science. But it is difficult for many students to learn programming language. New pedagogical methods and techniques to help students to learn programming are needed. In this paper, we investigated the effects of Pair Programming, and we proposed a Pair programming strategy to improve programming skills. This paper examined the proposed Pair programming strategy. A empirical study showed the proposed teaching and learning strategy has positive effects on achievement and motivated strategies in programming course. Four factors - critical thinking, metacognitive reflection, effort regulation, and peer learning - have positive effects in learning strategies. The proposed Pair Programming strategy improves programming learning and motivated strategies.

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Self-Regulated Learning of Adolescents: Its Current Status and Educational Implications (청소년의 자기조절학습: 현황과 교육적 함의)

  • Seung Ho Park ;Eun Hee Seo
    • Korean Journal of Culture and Social Issue
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    • v.14 no.1_spc
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    • pp.135-152
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    • 2008
  • The purpose of this study is to research psychological and social devices to foster self-regulated learning of Korean adolescents. This study investigated metacognitive, motivational, and behavioral factors of self-regulated learning through current research. In terms of metacognitive factors, we reviewed the importance of cognitive and metacognitive learning strategies of adolescents for better self-regulated learning. Especially we gave a great emphasis on the role of comprehension monitoring metacognitive strategy for the learning to read in this review. For motivational factors, recent research of self-regulated learning has tended to focus on self-efficacy and goal orientation. The current research examining behavioral factors of self-regulated learning has tended to focus on time management and academic procrastination. Research findings in the motivational aspect suggest that we need to develop the program to improve adolescents' self-efficacy and recognize new re-conceptualization of the goal theory. Research findings in the behavioral aspect recommend practical tips and strategies to improve time management skills and to overcome academic procrastination. Finally, future directions for research are discussed.

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산업경기순환 하에서 투자행동 비동기화의 효과

  • Kim, Chang-Uk
    • Proceedings of the Korean System Dynamics Society
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    • 2008.05a
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    • pp.25-56
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    • 2008
  • 본 연구는 경기순환이 심한 대규모 장치산업에서 투자행동을 어떻게 하는 것이 경기순환의 악영향을 최소화하면서 수익성을 극대화시키는가를 밝히는 것을 목적으로 한다. 대규모 장치산업에서는 호황기에 투자가 집중되는데, 완공까지 걸리는 시간 때문에 적정 수준을 넘어 투자가 이루어지고 이것이 다시 불황기를 불러옴으로써 경기순환이 반복된다. 위와 같은 장치산업의 특성을 반영하여 산업 동태모형을 구성하고 다양한 전략들에 대해 시뮬레이션을 수행하였다. 그 결과는 다음과 같다. 첫째, 일반적인 투자행동 방식인 시황순응 투자는 경기순환에 따른 수익의 부침을 초래할 뿐만 아니라 그것을 지속시킨다. 둘째, 가동률의 신축적 조절이나 설비구축기간의 단축과 같은 유연화 전략은 수익성의 제고와 수익 안정화에 크게 기여한다. 셋째, 수요가 정체된 시장에서는 일정한 투자가 바람직하고, 수요가 성장하는 시장에서는 시황에 역행하는 투자가 바람직하다. 결국 경기순환이 존재하는 산업에서는 유연화 전략 및 변형투자 전략을 통해서 투자행동을 경쟁업체들과 비동기화 시키는 것이 바람직하다.

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A Study of R&D Strategy-Environmental Factors-Performances of the Academia in the Information and Telecommunication Industry: An Analysis of ITRC Projects (정보통신산업에 있어서 대학의 연구전략-영향요인-성과에 관한 연구: ITRC사업 중심으로)

  • Lee, Young-Duck
    • Journal of Korea Technology Innovation Society
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    • v.11 no.4
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    • pp.431-449
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    • 2008
  • I analyzed the relationships among motives, strategies, and performances of the university-initiated R&D activities in the Information Technology Research Center(ITRC) Projects. I suggested a research model and 3 hypothesis about them through analysis of a lot of literatures. And I also made an empirical test on the hypothesis through statistical methods. The data which were used in this analysis were gathered through a questionnaire survey to the head of R&D projects in the ITRCs. I would make several useful suggestions to the head of university's ITRCs and the policy makers. Firstly, the type of university's R&D strategy were influenced from several motives such as technology development and acquisition, co-utilizations of research facilities, and utilization and rearing of the expertise. Secondly, to select an optimal type of R&D strategy, the university should considered the efficient methods which were related to forecasting market size of new product and new technology, and to using the useful information on technology development, and to securing the expertise. Thirdly, the researcher and manager of ITRCs had to recognize the correct forecast of future market size of new product and new technology and a useful information about technology development, as the most important factors in improving performances of R&D projects. Lastly, They had to make an effort of getting the efficient methods to secure the expertise, research facilities, and rational compensation system.

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