• Title/Summary/Keyword: 자원매력

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The Effects of Expectancy-Disconfirmation of Attraction Affecting Visitor's Satisfaction in Natural Recreation Forests - Focused on Recreational Resources and Facilities - (자연휴양림(自然休養林) 매력물(魅力物)의 기대불일치(期待不一致)가 이용만족도(利用滿足度)에 미치는 영향(影響) - 자연휴양림의 휴양자원과 시설을 중심으로 -)

  • Lee, Ju-Hee;Bae, Min-Ki
    • Journal of Korean Society of Forest Science
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    • v.95 no.4
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    • pp.459-467
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    • 2006
  • The purpose of this study was to identify the effects of expectancy-disconfirmation (ED) of attraction affecting visitor's satisfaction in natural recreation forest (NRF). After reviewing the literature about recreational resources (RRs), facilities, ED, and visitor's satisfaction in NRF, this study analogized 11 attractions of NRF and constructed the conceptual framework. This study had obtained data through a questionnaire, which surveyed 415 visitors at 3 NRFs in 204 summer season. This study found that 1) The expectancy-performance of visitor's interesting resources is the highest among RRs, 2) There was mean difference between expectancy and performance of attraction at one percent significant level, 3) Safety facility had the highest ED value and plant resources had the lowest ED value, 4) The higher ED value of attractions, the lower value of visitor's satisfaction, 5) in multivariate analysis, such variables as physical resource, social culture resource, lodging facility, foundation facility, safety facility, sanitary facility, and education facility have been turned out be statistically significant at one percent level, 6) The relative contribution of the ED of foundation facility, lodging facility, and education facility on visitor's satisfaction have ben determined to have respectively 2.50, 1.48, and 1.88 times more important than that of physical resources.

A study on the structural relationship between resource attraction, entertainment experience, love mark and attachment in tourist destination (관광목적지의 자원매력, 오락적 체험, 러브마크, 애착 간의 구조적 관계)

  • Seo, Gyeong-Do;Lee, Jung-Eun
    • Journal of Digital Convergence
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    • v.20 no.5
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    • pp.261-268
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    • 2022
  • This study tried to understand the meaning of resource attraction, entertainment experience, love mark, and attachment of tourist destinations. A theoretical study was conducted on each research concept to achieve the proposed research purpose. Based on this, an empirical study was conducted after deriving a questionnaire based on this, and a non-face-to-face survey was conducted nationwide using population-proportional sampling. The empirical study was confirmed through the statistical programs SPSS25.0 and AMOS25.0. The resource attractiveness of the tourist destination had a positive (+) relationship with the influence on the tourists' experience. The relationship between the experience and the love mark had a positive (+) relationship. A positive (+) relationship was also formed in the relationship between experience and attachment. However, the relationship between love mark and attachment did not form a significant relationship.Because it reflects regional characteristics, it is a useful material for local culture and history, so protection, preservation, and active program development are required. is needed.

A Study on the Landscape Attractions Evaluative Systems of Gyeongju Historic Heritage Sites (경주 역사유적지구 매력성 평가지표 개발 연구)

  • Kang, Tai-Ho;Yu, Wen-Dong
    • Journal of the Korean Institute of Landscape Architecture
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    • v.42 no.6
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    • pp.31-38
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    • 2014
  • This study is an evaluation index development research based on the Gyeongju Historic Heritage Sites to identify the attractive properties of Gyeongju that have helped determine the competitiveness of this historical city. Through literature reviews on these attractive factors of historic urban landscape, the Vienna memos(UNESCO, 2005) and the International Cultural Tourism Charter(ICOMOS, 1999), two professional investigations were conducted following a backup group of attraction indexes that had been received prior. In the end, 22 attraction indexes were chosen in the Urban Historical and Cultural area, the Heritage Resources area, and the Urban Environment area with three aspects based on the analysis of Importance(M), Standard deviation(SD), Content Validity Ratio(CVR), Agreement, and convergence. These indicators will be useful basic information for improving the city's historic charms. In the future, these indicators can be used as a basis for evaluating the characteristic charms of Gyeongju, through which the charm of Gyeongju can be re-recognized.

지능형 건물(IB:Intelligent Building)의 계획과 운영관리⑦

  • Lee, Sun-Hyeong;Im, Sang-Chae
    • Electric Engineers Magazine
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    • v.244 no.12
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    • pp.21-28
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    • 2002
  • 건축분야에서 자원, 에너지 절약을 고려할 때 건설공사, 건물해체, 철거에 따른 에너지소비문제도 중요하지만, 계획단계와 건물의 유지, 운용 단계에서도 에너지절약 대책 또한 매우 중요하다. 건물의 방의 배치, 레이아웃, 디자인이라는 감각적인 성능 평가 뿐만 아니라 에너지, 자원절약의 관점에서도 평가도 중요하며 그 때문에 매력있는 에너지절약 시책과 실적 데이터의 정비가 필요하다.

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A Comparison of the Overall Satisfaction of the Tourist Attractions at the Terelj Tourist Area in Mongolia by Mongolian and Korean Travelers (몽골 테렐지 관광지 관광자원 매력에 관한 몽·한 관광객 만족도 비교 분석)

  • Kim, Dong-Chan;Byambajamts, Nasanjargal
    • Journal of the Korean Institute of Landscape Architecture
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    • v.41 no.6
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    • pp.96-106
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    • 2013
  • The aim of this study was to reveal the advantages and disadvantages of Terelj Mongolian National Park based on the impressions of foreign and domestic travelers, and subsequently suggest supporting ideas to make this tourist attraction more enjoyable for travelers. A statistical program(SPSS 20.0) and an IPA matrix method were used to reveal the impressions of travelers and the results showed the following ideas. First, we made the technical analyses to demonstrate the characteristics of the current natural scenery which travelers want to see and the results indicated that both Korean and Mongolian travelers overall were not satisfied and the Park was not as they had imagined. The second part of the research highlighted the differences between the impressions held by Mongolian and Korean travelers, which showed dissimilarities in cultural resources, food, variety of events, cultural functions and parking, all of which were shown as important criteria in sightseeing. The variations were found in scenes of nature, variety of programs, and food, areas which revealed and were very important in the overall satisfaction of travelers. Third, the IPA method was used for analyze the advantages and disadvantages of Terelj National Park. The Mongolian travelers nominated the width of the road, cleanliness, variety of events and parking are the most essential things to feel satisfied, but Koreans selected safety of travel, accommodation, the width of the road and cleanliness. Finally, we analyzed the feelings of the travelers at the end of their trip. The Mongolian travelers preferred the area resource and environment convenience to feel satisfaction. For Korean travelers, the area resource is the most important when choosing travelling sights. Based on these results, if we take responsibility to protect the beauty of nature, and create a sightseeing place using natural sources, while also making more comfortable accommodations and improving the services, it can be a more unique place than others and lead to greater overall satisfaction for travelers.

The Impact of viewing motives of parenting reality TV program on satisfaction and reviewing (육아 리얼리티 프로그램 시청동기가 만족과 재시청에 미치는 영향에 관한 연구 : <아빠! 어디가?>(MBC), <슈퍼맨이 돌아왔다>(KBS2)를 중심으로)

  • Kim, Dong-Woo;Lee, Ji-Hyun;Lee, Yeong-Ju
    • Proceedings of the Korean Society of Broadcast Engineers Conference
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    • 2014.06a
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    • pp.215-218
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    • 2014
  • 본 연구는 <아빠!, 어디가>(MBC), <슈퍼맨이 돌아왔다>(KBS2) 두 육아 리얼리티 프로그램의 시청동기를 '흥미로움', '출연아동들의 매력', '외로움 해소', '일상정서표현' 등 4가지로 밝혀내고, 이러한 시청동기와 시청시간간의 관계를 살펴보았다. 그 결과 '흥미로움', '출연아동들의 매력', '외로움 해소' 3가지 요인과 육아 프로그램 시청시간에 따라 차이는 유의미한 차이를 보였으며, 시청시간이 증가할수록 평균값은 높게 나타났다. 그리고 흥미로움과 일상정서표현 요인은 시청만족에 유의미한 결과를, 프로그램 시청시간과 흥미로움, 출연아동들의 매력, 일상정서표현의 요인은 재시청에 유의미한 영향을 미치는 것으로 나타났다. 본 연구 결과를 바탕으로 육아 리얼리티 프로그램의 만족감과 충성도를 높일 수 있도록 프로그램을 기획하고 프로그램 자원을 활용할 수 있을 것이라 기대한다.

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A Study on promoting destination attraction for health tourism visitors - Case of Kusats & Itoh area in Japan - (헬스투어 관광지 매력도 증진방안 - 일본 쿠사츠와 이토온천 지역을 중심으로 -)

  • Choi, Seun-kuk;Kim, Seung-Ju
    • Proceedings of the Korea Contents Association Conference
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    • 2009.05a
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    • pp.312-324
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    • 2009
  • Due to the high level of economic development, the standard of living has improved vastly. As a result, the moderns now want to be healthy more than ever. For that reason, tourism relating health care increased in number and at those tourist sites, people have tried to allure more visitors by services, resources and facilities all accommodating to better health. On a claim that promoting tourist attractions using health care assists regional development in this study, I seek for ways to utilize regional resources and facilities to promote tourism.

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Brand Personality Scales and Images of Haeundae (해운대 브랜드 개성 측정 척도와 이미지)

  • Han, Kyung;Yhang, Wii-Joo
    • Journal of Navigation and Port Research
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    • v.34 no.8
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    • pp.635-640
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    • 2010
  • Based on the previous studies that argued Brand Personality Scale(BPS) developed by J.Aaker(1997), the results are not shown very suitable for all cases. Authors found out more suitable Brand personality Scale for Marine Tourism Destination. This study then is to verify a newly developed Marine Tourism Destination BPS, to apply the multiple regression to BPS and images for Haeundae, and then to confirm the relationship between a newly developed BPS and Images proven in the previous study.