• Proceedings of the Korean Institute Of Construction Engineering and Management
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• 2008.11a
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• pp.716-719
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• 2008

Yongsan International business Center, Incheon Songdo City, Roppongihill sand Midtown, including the most of latest internal and external construction projects become larger and more complicated than before. Mega project is one of most complicated project type as public and private sectors involve and the space will be construed in all directions i.e. horizontal, vertical, underground and ground. Therefore mega projects need a new program management information system to start the project's success. So this paper proposes a platform design study to intelligent program management information systems to mange mega projects.

• Proceedings of the Korean Institute of Building Construction Conference
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• 2008.05a
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• pp.127-131
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• 2008

The successful project management is based on definition of project goals in construction industry. The WBS(Work Breakdown Structure) is one of the major factors which defines works related to project goals. The necessity of the WBS for owners in multi complex projects which would help them to understand the whole project is rising because the multi-complex project in the construction industry has increasing recently. Therefore, this study suggests directions to establish the WBS for owners through investigating a concept of the multi-complex project first and analyzing types of project, domestic and foreign WBS, and case studies.

• Proceedings of the Korean Institute Of Construction Engineering and Management
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• 2008.11a
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• pp.597-600
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• 2008

Recently, Several Mega project are been performing as a multi-dimensional development project in Korea, but some problem has been revealed about deficiency of the history, experience, and skill. A multi-dimensional development project require the technology which can manage mega project to its specific at the level of program management. predicting schedule and schedule management are the most important for mega project, been performing over several years. This research shows the method of predicting and planning schedule in the early stage as a pre-study on developing a technology of schedule management. First of all, it presents the development of database considering the specific of mega project that can accumulate the history of schedule and search the schedule according to the type of single and multi building. Also it suggests the method of prediction schedule by creating scenarios according to owner requirements and cash flow, affecting schedule management in the early stage, and the shortening possibility of schedule duration using CCPM theory.

• Proceedings of the Korea Contents Association Conference
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• 2016.05a
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• pp.95-96
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• 2016

3d 게임 혹은 애니메이션 툴로 제작된 인터렉티브 아트 작품은 디스플레이를 통해 표현 될 때 가상의 입체공간이 시각적 평면 상태로 전달되는 물리적 한계를 가지게 된다. 관람자의 몸의 움직임과 가상현실의 시각적 재현, 물리적 공간에서 물체의 변화와 움직임을 동시에 경험한다면, 다양한 감각과 자극으로 작품의 몰입도를 높이고 전달하고자 하는 내용에 집중도를 높을 수 있다. 이 프로젝트에서는 이러한 복합적인 인터렉션을 통해 현대사회의 가상과 현실의 모호성을 표현하고, 삶의 본질과 현상에 대한 철학적 질문을 제시한다.

• Proceedings of the Korean Institute Of Construction Engineering and Management
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• 2008.11a
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• pp.176-183
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• 2008

Recently, several large-scale Mega-Projects are being conducted. For these urban revitalization projects which requires many complex functions, the existing project management system based on single project level is limited in application. Therefore, our main objectives of this research are two 1) Develop a brand-new program management system(Prototype Ver 1.0) for mega-projects where various facilities are combined both horizontally and vertically. 2) Develop management strategies(Prototype Ver 1.0) based on the program level that enable the comprehensive management of a multiple various projects. The subtitles of this Research are i-PMIS(Program Management Information System) Development, Standardization & Optimization of Construction Life-Cycle Process, Comprehensive Project Cost & Process Management Technology, Effective and Optimized Integrated Performance Management Technology, and, we suggest to optimize the whole life cycle process, predict and respond to various risks, predict and control the process, the cost and the schedule, achieve maximum return on investment to the participating parties, and provide a brand-new Program-MIS including the visual-based web-portal platform to respond the changing business environments and decision making.

• The Journal of the Convergence on Culture Technology
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• v.7 no.4
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• pp.291-297
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• 2021

The current formal and memorized design repetition training and practice is wandering in the uniform flat design thinking expression. To change these two-dimensional current issues into a three-dimensional design method, set the direction for each grade level under the integrated convergence educational goal and carry out projects step by step to understand design, the principle of spatial composition, the introduction of traditional design history, and the overall design of craft design. Creative and practical skills such as approach should be cultivated. Designers can only be produced through systematic education and training. In order to lead society and succeed, a designer who has experienced solutions and countermeasures on how to adapt themselves to the demands of various changes in the times must come to the field. Education experts insisted on innovation of the organizational structure and subject of the education system, and emphasized the importance of education in response to the rapid pace of change in the 21st century. This study aims to propose an educational system that combines academic research with a structural approach to tasks by setting a project that reflects the needs of society for convergence practice in which design and adjacent disciplines are linked through understanding and analysis of these issues.

• Proceedings of the Korean Institute Of Construction Engineering and Management
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• 2008.11a
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• pp.497-500
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• 2008

Recently, the urban regeneration project has been performed actively at home and abroad. The stake-holders in urban regeneration project are various and complicated, and has large scale during a long life period. Also they show the characteristics of a mega-project and most mixed-use form. Therefore, the urban regeneration has a lot of potential risk factors from project beginning to completion. It means they need efficient and continuous risk management in terms of performance measurement. But the current domestic construction project does not reflect risk management in view of performance measurement. This study proposes the risk management methodology by mapping risk factors with major performance indexes of the urban regeneration project.

• KSCE Journal of Civil and Environmental Engineering Research
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• v.26 no.5D
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• pp.839-848
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• 2006

Korea has become the 5th country to own and operate the high speed railroad in 2004. However, there were many difficulties until Koreans enjoy the first bullet train service with the average hourly speed of 300km. The high speed railroad requires elevated quality standards differently from the traditional railways. In addition to the technical difficulties, the construction project itself was an unpleasant case with huge delays and cost overruns mainly due to the lack of experiences, deficiency of owner$^{\circ}{\O}$s role, and increase of public resistances triggered by environmental concerns. This paper analyzes the reasons for delays on this mega-project. With respect to the characteristics of the whole project level, it is very complicated/linear project, whose total length is around 412 km with the composition of various sections in the route of the railway which have basically different conditions. For that reason, the analysis is performed in both macro and micro level. First, macroscopic analysis is performed to find critical subdivisions in the railway route that induces the significant delay in the opening due date. Then, microscopic analysis is followed to quantify the causes and effects of delays focused on these critical subdivisions in more detailed way. Finally, this paper provides lessons learned from this project to avoid the decisive delays in performing the similar large-scaled projects.

• Journal of Korea Entertainment Industry Association
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• v.13 no.3
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• pp.351-361
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• 2019

The objective of this article is to identify an alternative strategy for brand marketing through a case study of the Korean boy band BTS, which has recently seen a huge success in the global music scene. BTS has actively used transmedia storytelling as a tool to survive in the competitive music market. Transmedia storytelling refers to stories that are expanded across different media platforms, engaging audiences to explore from one medium to another to undergo multiple experiences. It gives audiences various ways of enjoying cultural content and participating in cultural content production through numerous media outlets. BTS has established and spread its fictional universe through albums, music videos, short films and webtoons, and has launched diverse projects where fans actively share, create, and play with their content. By inviting fans to actively participate in and interact with the BTS universe spreading through multiple media platforms, BTS can keep its fans engaged and energized. These activities have generated an emotional bond between BTS and their fans, which further leads to a worldwide fandom, based not on a producer-customer relationship but on mutual trust. The BTS case demonstrates the potential of transmedia storytelling as a useful benchmark to provide a positive brand experience for customers, which eventually enhances brand attachment and brand loyalty.