• The Journal of Society for e-Business Studies
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• v.13 no.3
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• pp.137-152
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• 2008

Customer's trust is one of major competitiveness sources along with price in Internet Web-based B2C e-commerce business. In general, trust is defined as the attitude that is established by a trustor when trustworthiness exists in a trustee and is perceived by a trustor. Designing e-commerce websites is important in that e-commerce website is understood as a means of constructing perceived trustworthiness and delivering it to customers. In this study 50 participants were interviewed and total of 831 participants responded to the survey questionnaire to investigate design factors influencing the perceived trustworthiness in e-commerce websites. Nine design factors were derived as the perceived trustworthiness-related design factors, and only six out of nine design factors were found as having significant effects on the perceived trustworthiness of e-commerce websites. In addition, the significant design factors were different according to gender and ages of e-commerce customers.

• The Journal of the Korea Contents Association
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• v.10 no.5
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• pp.436-445
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• 2010

The purpose of this research is to know what factors have impacts on their risk perception and attitude in risk communications. This research shows the research findings that the determinant factors of risk perception are the possibility to control the risk, benefits of recognition, the specialty of risk management, and the usefulness of information about the risk. And also the results have shown that the determinant factors of risk attitudes are the possibility to control the risk, the understanding of science and technology, the familiarity with the risk, the usefulness information about the risk, the accuracy of information, and the initiative in the protection of citizens from the risk. As the results have indicated, common determinant factors are the usefulness of information about the risk and the possibility to control the risk. Both of them that affect risk perception and attitudes on electromagnetic waves are important factors in risk communication research. Therefore this study shows that what factors suppose to be considered important in risk communication process about risk of electromagnetic waves.

• Culinary science and hospitality research
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• v.19 no.3
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• pp.173-193
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• 2013

This study was conducted to investigate the effects of servicescape factors(space, convenience, aesthetics, comfortableness, cleanliness), brand reputation and experiences factors(feel, think, act, relate) on emotional and cognitive reactions of visitors to Korean restaurants. It also investigated the relationship between emotional and cognitive reactions and brand loyalty. A total of 353 questionnaires were analyzed using the factor analysis, a reliability test, and structural equation modeling analysis. The results revealed that space, aesthetics and comfortableness were positively related to emotional reaction, and convenience and cleanliness were related to cognitive reaction. This study also found that brand reputation was positively related to emotional and cognitive reactions. Moreover, it was found that think was positively related to emotional reaction, and feel, think, act and relate were positively related to cognitive reaction. Finally, cognitive reaction was positively related to loyalty. Therefore, Korean restaurant marketers should introduce or strengthen servicescape, brand reputation and experiences, which increases brand attitude or loyalty.

• The Journal of Society for e-Business Studies
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• v.10 no.3
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• pp.135-157
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• 2005

Based on literature relating to the theory of planned behavior(TPB) and the TAM, this study extends the applicability of the TAM in a mobile banking context, by adding one trust-based construct('perceived credibility') and two resource-based constructs('perceived efficacy' and 'perceived cost') and technical suitability constructs to the model, while paying careful attention to the placing of these constructs in the TAM's existing nomological structure. Data collected from 182 users in Korea were tested against the extended TAM, using the structural equation modeling approach. The results strongly support the extended TAM in predicting users intentions to adopt mobile banking. Several implications for IT/IS acceptance research and mobile banking management practices are discussed.

• Journal of Venture Innovation
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• v.6 no.1
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• pp.1-16
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• 2023

Due to the progress of the 4th industrial revolution and the COVID-19 pandemic, the subscription economy was rapidly expanding. In particular, the subscription economy was expected to expand further as the servicing of products(servitization) rapidly progresses. In this study, we tried to empirically analyze the factors that promote and hinder the spread of the subscription economy from the consumer's point of view. To this end, based on the Service Profit Chain (SPC) model, which identified mechanisms leading from quality to satisfaction, loyalty, and performance, a research model was established by combining the framework of the Value-based Adoption Model (VAM), which covers both benefit and sacrifice factors. Usefulness and convenience were derived as benefit factors, and perceived risks and perceived costs were derived as sacrifice factors. The effects of these factors on satisfaction and continuous use intention were analyzed. For empirical analysis, a survey was conducted targeting people who have experience in subscription economy, and 300 effective samples were analyzed. The analysis was performed as a structural equation model using AMOS 24. As a result of the empirical study, it was found that convenience had a significant positive (+) effect on satisfaction. Perceived risk and perceived cost were analyzed to have a negative (-) effect on satisfaction. On the other hand, usefulness was found to have no significant effect on satisfaction. The influences affecting satisfaction were in the order of perceived cost, convenience, and perceived risk. Satisfaction was found to have a significant positive (+) effect on continuous use intention. The results of this study were considered meaningful in that they broadened the horizons of research by combining existing validated models at the academic level and testing their validity, and found that perceived cost was still an important factor at the practical level.

• Journal of Convergence for Information Technology
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• v.9 no.12
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• pp.104-114
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• 2019

This study was to find factors affecting on recognition and performance of peripheral intravenous infusion management among pediatric nurses. In analysis using SPSS/Win 24.0, the average scores of recognition and performance were 3.34±0.39, 3.42±0.37 out of 4 each. 'Maintenance and exchange' and 'education' were the lowest each among subdomains. There're significant differences in recognition and performance according to working departments et. al.(p=.039, p<.001), and there's a positive correlation between recognition and performance(r=.591, p<.001). Factors affecting on recognition were performance(β=.57) and working department(β=.22), and on performance were recognition(β=.57) and educated experience(β=.19). And explanation rate were 41.2%, 41.4% each in stepwise multiple regression. In conclusion, recognition and performance were mutually influencing factors. Therefore, it is needed to increase performance by preparing measures to improve recognition of peripheral intravenous infusion management.

• Information Systems Review
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• v.16 no.1
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• pp.51-71
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• 2014

This study explores the influence of cognitive and affective trust on IT service project performance. Technology and Business expertise are posited as antecedents for cognitive trust which social bonding and relationship conflict as over for affective trust. Communication is posited as the commons antecedent for both kind of trust. A study was administered among IT Project leading in different projects. Analysis of 169 data point in general supports the research model. For building cognitive trust, Communication is formal to be must important while business expertise the second and technical expertise the third. For affective trust, the influence of antecedent are relatively smaller than the case of cognitive trust. For project performance, Cognitive trust seem to have stronger impact as IT may have direct impact as well as indirect impact via affective trust. Findings trust though the impact is smaller than the cognitive trust. In practice, this means to maintain Balanced approach in fostering trust-cognitive and affective.

• Therapeutic Science for Rehabilitation
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• v.12 no.4
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• pp.111-122
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• 2023

Objective : To identify the effect of lifestyle risk factors on the daily activities and cognition of the older adults in the community using the National Health Insurance Corporation 2015 geriatric cohort database. Methods : Lifestyle risk factors were defined as body mass index (BMI), smoking, drinking, vigorous exercise, moderate exercise, and walking, and basic and instrumental activities of daily living (ADL) and cognitive function variables were included in the analysis. ADL and cognitive function according to sex and age were analyzed using a t-test and one-way ANOVA. The correlation between lifestyle risk factors, ADL, and cognitive function was analyzed using Pearson's correlation analysis, and multiple regression analysis was performed to analyze their influence. Results : The factors affecting basic ADL (BADL) were sex and walking exercises, with an explanatory power of 1.7%. Instrumental ADL (IADL) included age, drinking, and walking exercises, with an explanatory power of 2.6%. Cognitive function included sex, age, BMI, vigorous exercise, and walking, with an explanatory power of 5.3%. Conclusion : Lifestyle risk factors partially affected BADLs/IADLs and cognitive function in community-dwelling older adults. This suggests the need to systematically manage lifestyle risk factors to improve and maintain the healthy lives of older adults facing biological aging.

• Journal of the Korea Society of Computer and Information
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• v.20 no.6
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• pp.99-106
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• 2015

This study aims to examine the effects of academic procrastination in middle school students on their academic achievement. It also analyzed the influences of stress level recognized by middle school students on their academic achievement. First, it examined theoretical and preceding studies and assumed that sub-factors of academic procrastination in middle school students such as behavioral, cognitive and emotional factors affected their academic achievement. It was assumed that the middle school students' stress had the direct mediating effects on their academic achievement. As a result of the research, it was found that sub-factors of academic procrastination in middle school students such as behavioral, cognitive and emotional factors had partially direct influence on their stress and academic achievement. It was shown that the analysis of mediating effects from middle school students' stress had no influence on the academic achievement. This study presented policy suggestions of academic achievement in middle school students as an alternative based on the research results.

• Proceedings of the KAIS Fall Conference
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• 2010.05b
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• pp.749-754
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• 2010

본 연구는 환자들의 진단용 방사선피폭 인식에 대한 관련 요인을 분석하여, 환자들의 방사선 피폭에 대한 인식의 변화를 위한 교육 자료를 만드는데 기초자료로 제공하기 위함이다. 1. 방사선에 대한 인지도에 영향을 미치는 요인으로는 방사선 유해성 인지도, 방사선 피폭방지 인지도, 학력, 방사선검사 경험, 방사선 피폭에 대한 설명을 들은 경험, 방사선 지식도로 나타났다. 2. 방사선의 유해성에 대한 인지도에 영상을 미치는 요인으로는 방사선의 인지도, 성별, 직업, 방사선 검사 경험, 방사선 검사의 종류, 방사선 피폭의 두려움 정도와 방사선 검사 후 향후 이상의 걱정으로 나타났다. 3. 방사선의 필요성에 대한 인지도에 영향을 미치는 요인으로는 방사선 유해성 인지도, 방사선 피폭방지 인지도, 성별, 직업, 가구 월 소득, 방사선 검사의 종류, 방사선 피폭에 대한 설명을 들은 경험, 방사선 지식도, 방사선 검사 후 향후 이상의 걱정으로 나타났다. 4. 방사선 피폭방지에 대한 인지도에 영향을 미치는 요인으로는 방사선 인지도, 방사선의 필요성 인지도, 성별, 나이, 직업, 가구 월 소득, 방사선 검사의 종류, 방사선 피폭에 대한 설명을 들은 경험, 방사선 지식도로 나타났다. 본 연구를 통하여 본 결과 환자들은 방사선 피폭에 대해서 너무 민감하게 반응하고 있으며 그 원인이 방사선에 대한 무지에 있음이 드러났다. 그러므로 환자들로 하여금 진단용 방사선 피폭에 대하여 올바르게 인식을 할 수 있도록 돕는 교육 프로그램의 개발이 시급하며, 방사선사들에게는 환자의 피폭선량 경감을 위한 세심한 배려가 필요하다고 하겠다. 환자들 또한 진단용 방사선에 대하여 올바로 인식하는 것이 촬영 시 정신적인 피해를 줄일 수 있으며, 방사선 피폭을 줄일 수 있을 것이다.