• Journal of Families and Better Life
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• v.13 no.2
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• pp.22-34
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• 1995

본 연구의 목적은 이론적 고찰을 토대로 환경문제와 직결된 소비자들의 가사용 내 구재처분행동유형과 이에 영향을 미치는 제변수들과의 관계를 실증분석을 통해 파악하고자 함이다 연구대상은 분당.일산지역에 거주하는 주부600명이며 최종분석에 사용된 자료수는 512부이다 연구결과 재활용 처분행동중 이타적 처분행동이 많은 비율로나타났으며 가구류가 전자제품류부다 폐기율이 높은 것으로 나타났다 그리고 처분-행동유형은 인구통계적 변수 와 환경문제에 관한 의식과 의미있는 관련이 있음을 보였으며 개인적 가치성향중에는 익사 회적 성향이 재활용 처분행동과 가장 깊은 관련이 있는 것으로 나타났다

• The Journal of the Korea Contents Association
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• v.12 no.3
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• pp.382-390
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• 2012

The purpose of this study was to research the relationship among ethical leadership, sportsmanship, altruism and locus of control of employees in hotel corporations. Ethical leadership is the demonstration of normatively appropriate conduct through personal actions and interpersonal relationships and the promotion of such conduct to followers through two-way communication, reinforcement and decision-making. Ethical leadership is expected to have positive effects on the attitudes and ethical conduct of employees and ultimately evev on business unit or organizational performance. To accomplish this study, it was determined that the analysis derived from a hypothesis and literature reviews and data collected from 241 employees in hotel corporations. The results of empirical analysis showed as follows. First, Perceived ethical leadership has a significant effect on sportsmanship. Second, Perceived ethical leadership has a significant effect on altruism. Third, Locus of control was also found to have moderating effect upon the relationship between ethical leadership and altruism Based on these findings, the implications and limitations of the study were presented including some directions for future studies.

• Journal of Agricultural Extension & Community Development
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• v.12 no.1
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• pp.83-95
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• 2005

The objectives of this study were: a) to determine the motive types of residents' participation in environmental NGO action program, b) to identify factors related to their motive in the activities, and c) to provide strategic implications to satisfy their motive. For the purpose, the researchers reviewed related literatures on motivation studies and various theories related to residents' participation. Based on the findings of this study, the following suggestions could be offered for the environmental NGO program activities : 1) Environmental NGOs should offor motive-friendly programs which may help the residents' participation in the NGO activities. 2) Environmental NGOs should provide diverse activity programs to facilitate participation and to gratify their motive. 3) To satisfy the motive of participation, environmental action programs should be organized and conducted through a careful considerations of the motive type of the peoples' participation, the characteristics of residents, and so on.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.7 no.4
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• pp.55-64
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• 2012

This study was carried out to analyze factors influencing Korean consumers' attitude and buying behavior on the green products. The research model was constructed that values and personality variables affect on attitudes and the attitudes affect on buying behavior. Variables in the model were selected altruism and collectivism values, dominance and tolerance as personality. The results show that altruism, collectivism and tolerance have significant positive influence on the attitudes, but dominance has not. Attitudes on the green products connect to buying them positively. When consumers buy green products, a high price factor and distrust about the benefits of green products were investigated the largest concerns. We emphasize it is important based on the results of this study that green marketing should focus on social values, find consumer benefits and use trusty ways to communicate with consumers. Also, we need leadership and self-respect based on altruism and collectivism for the sustain ability of our society.

• Korean Journal of Child Studies
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• v.21 no.1
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• pp.295-306
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• 2000

Differences and relationships between Emotional Intelligence Quotient(E.Q.) and altruism of elementary school students were analyzed by the demographics of age, residence, and level of education of mothers and mothers' parenting attitudes. Subjects were 469 sixth grade students in urban and rural areas and their mothers. Results showed that parenting attitude was influenced by mothers' living area and level of education. Elementary students' E.Q. was related to their living area. The students' altruism was related to living area and mother's level of education. There was a significant relationship between E.Q. and altruistic behaviors of elementary school children.

• Journal of Integrative Natural Science
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• v.1 no.1
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• pp.5-13
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• 2008

본 논문은 국지적 상호작용 하에서 행위자들간에 특성의 차이에 근거한 구별짓기가 협조적 행위의 진화에 미치는 영향을 분석한다. 이 논문에서는 이러한 구별짓기의 성향이 왜, 그리고 어떤 메커니즘을 통해서 진화해나가는지를 보이고자 시도할 것이다. 아울러 구별짓기 성향과 함께 내부인과 외부인을 향한 행동을 다르게 함으로써 어떻게 내부인에 대한 이타적 협조행동을 발생시키는지, 더 나아가 구별짓기의 근거가 되는 행위자들의 여러 특성들(생물학적 혹은 문화적)은 어떻게 변화해 나가고 이들 특성의 변화가 구별짓기와 협조적 행동에 어떤 효과를 가져오는지를 살펴보고자 한다. 더 나아가 본 논문에서는 구별짓기가 협조적 행위의 진화에 영향을 미치는 과정을 장/단기로 구분함으로써 구별짓기의 효과를 보다 명확히 규명하고자 한다.

• Journal of Families and Better Life
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• v.25 no.2 s.86
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• pp.105-122
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• 2007

The purpose of this study is to examine the influence of the family health on the self-esteem and pro-social behaviour of children. The objects were 422 children who were 5th and 6th grade in primary school. The questionnaires were collected between June and July in 2006. T-test, Pearson's correlation and hierarchical multiple regression were used for data analysis. The results are as follows: First, the family health is higher than the average and also the self-esteem and pro-social behaviour of children are higher than the average. Second, the higher family's economic and parent's educational level, the higher family health and self-esteem of children. In addition, Female children have higher pro-social behaviour than male children. Third, family health has positive correlations with self-esteem and pro-social behaviour of children. Furthermore there is a positive correlation between the self-esteem and pro-social behaviour of children. Fourth, the self-esteem and pro-social behaviour of children are strongly influenced by the family health. As a consequence the family health is the principal variable which influences on the self-esteem and pro-social behaviour of children. This study shows that the healthy family support program is necessary in order to build up the positive self-esteem and pro-social behaviour of children.

• The Journal of the Korea Contents Association
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• v.8 no.9
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• pp.204-217
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• 2008

This study is designed for the purpose to provide realistic way for the increasing of organizational citizenship behavior(OCB) through the experimental analysis regarding the mediating role of variables of trust. It also aimed to find out the effect that main subordinate variables of transformational leadership and empowerment leadership are influenced on the subordinate variables of organizational citizenship behavior. The result of study is summarized as followings. First, individual consideration of transformational leadership has a positive effect on the knowledge based trust.. It also impact of empowerment leadership has a positive effect on the knowledge based trust. On the other hand ,analysis show the knowledge based trust has a positive effect to altruism, civic virtue and sportsmanship of OCB. Second, individual consideration of transformational leadership has no effect to altruism, civic virtue and sportsmanship of OCB. The impact of empowerment leadership has a positive effect only on the civic virtue, other two hypothesis are not selected due to ineffective factors. The result, accordingly, of this study indicate that the knowledge based trust has a mediating role between leadership(transformational, empowerment leadership) and organizational citizenship behavior.

• Journal of the Korea Society of Computer and Information
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• v.25 no.4
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• pp.207-212
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• 2020

We propose a empirically analyzed the relationship between organizational citizenship behavior, empowerment and job satisfaction of 546 office workers in general companies in Seoul city using SPSS 23.0 and AMOS 21.0. The results of this study were as follows: First, participatory behavior positively influenced self-determination in the relationship between empowerment and organizational citizenship behavior. Second, altruism had a positive effect on job satisfaction in the relationship between organizational citizenship behavior and job satisfaction. Third, looking at the aspect of direct and indirect effects on job satisfaction, it was noticeable that the altruism of organizational citizenship behavior had a higher direct effect, and that participatory behavior had a higher figure of the indirect effect. On the other hand, self-determination and influence/meaning, which are factors of empowerment, showed a higher figure than organizational citizenship behavior. Therefore, it is noticeable that empowerment is the most important factor in terms of affecting job satisfaction. that is, continuous monitoring of the effectiveness of the empowerment granted to members and improvement of the meaning and self-determination of the role at the workplace through training will increase the autonomy and it will contribute to the activation of the organization.

• Journal of Korea Game Society
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• v.14 no.4
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• pp.7-16
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• 2014

This empirical study is to investigate the influence of MMORPG player's social as well as individual characteristics on the emergent party play. First, we have tested our research model by surveying 231 active players of Lineage 2. The results demonstrate that both the personal values, such as self-efficacy and job satisfaction, and also the organizational values, such as task interdependence and trust, have significant influences on the organizational citizenship behaviors among the party players. This study suggests both theoretical and practical implications on how to encourage gamers' altruistic concern and organizational adaptation in MMORPG.