• Title/Summary/Keyword: 이용자설문

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Satisfaction Factors and Determinants of Visitors in Taeanhaean National Park, Korea (태안해안국립공원 탐방객 만족요인 및 예측모형)

  • Baek, Jae-Bong;Kim, Dong-Pil
    • Korean Journal of Environment and Ecology
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    • v.24 no.2
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    • pp.101-107
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    • 2010
  • This study was carried out to provide basic data for efficient park management by analysing visitors' satisfaction factors and estimated regression model through questionnaire survey method at Taeanhaean National Park in Korea. Performance(satisfaction) variables as 'touting', 'illegal merchant', 'noise', 'indiscreet use' and 'collection of natural plants or animals', and Importance variables as 'littering problem', 'water pollution act', 'careless cooking' and 'exorbitant pay' were relatively high score. It was clarified that the 'souvenir & special product', 'lack of use program' 'lack of public facility', 'lack of information facility', and 'lack of commercial facility' were 'concentrate here' ones by the Importance-Performance analysis. 'Facility management', 'Use management' and 'Resource management' factors were found out by Factor Analysis and the 'Facility management' was the biggest factor accounting for 32.6% of all. In the estimated model by Multiple Regression Analysis, 'lack of employee's guidance or kindness', 'lack of convenience facility', 'noise', 'lack of facilities to stay' and 'charge of user fee, parking fee' were the variables to impact visitors' satisfaction and to need concentrated management. These results were unique characteristics of marine national park and then the different management strategy and policy from mountain national park were necessary.

Comparative Analysis of Calculation Methods on Willingness to Pay for Introduction of Emergency-call System (교통사고 긴급통보시스템 도입을 위한 지불의사액 산정방안 비교분석)

  • Lee, Yoonjung;Do, Myungsik;Jang, Taek young;Han, Daeseok
    • The Journal of The Korea Institute of Intelligent Transport Systems
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    • v.14 no.6
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    • pp.50-59
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    • 2015
  • This study aimed at suggesting Willingness To Pay (WTP) for introduction of the Traffic Accident emergency Call (TAC) system by using Contingent Valuation Method (CVM) which is a general valuation method. As the method, this study suggested a WTP estimation method of the TAC system with the double-bound dichotomous choice model. In previous studies, the data are processed differently according to the type of questions and analysis models used for the calculation of willingness to pay. Therefore, we re-organized the model by the cases using the truncated data sets, and showed the difference in WTPs. The dataset was developed by more than 500 questionnaire obtained from online and offline survey with the consideration of composition ratio by age group referring housing census in 2010 to mitigate regional bias of samples. At last, this study applied various statistical methods, survival analysis, multiple regression, and Tobit model for better interpretation of the questionnaires.

The Analysis of visitor′s Behavior in Hallasan National Park (한라산국립공원의 이용객 행태분석)

  • 이경재;최송현;김선희
    • Korean Journal of Environment and Ecology
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    • v.6 no.1
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    • pp.72-85
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    • 1992
  • The analysis of visitor's behavior in Hallasan National Park was executed for a month in september, 1990. In the characteristics of trip purpose, the nature-oriented motive was 68.9% of the total. And in the characteristics of the accompanied, the ratio of such items as company, friends,2-3 persons and above 12 persons was generally high. The ratio of lunch box was 62.7% and the item of bring back waste treatment was 69.6% in the characteristic of activity. The degree of landscape satisfaction was 3.98 and comparatively high on considering the maximum degree of 5.0, but in the degree of facility, the degree of dissatisfaction was high. Therefore the degree of total satisfaction was 3.43. In the opinion of users, the entrance by order of arrival, the adoption of reserved system and the limitation of the entrance of a group were gen- orally objected but the adoptation of nature rest-rotation system was comparatively assented Specially, visitor center was rarely used but many visitor who has attended there positively think about it. In factor analysis, 4 factors were extracted. Facilitate, social. user behavior and natural property were the most affecting factor to psychological satisfaction test. Multiple regression results showed that cleanness, land-scape, safety, no. of wastebasket and crowdness items affected the total satisfaction variable in total and local area.

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An Application of PCSI Antecedent Model to Development of Library Organizational Performance Evaluation Method (PCSI 선행요인 모형에 기반한 도서관 조직성과 평가 방법론 개발에 관한 연구)

  • Kwon, Nahyun;Lee, Jungyeoun;Pyo, Soon Hee
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.29 no.1
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    • pp.369-391
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    • 2018
  • The purpose of this study was to develop a measurement scheme that assesses organizational performances in library department unit level by applying PCSI model, a Public-service Customer Satisfaction Index. Specifically, this study adopted the Antecedent Model, a component of the PCSI's three-part model, that consists of a total of 12 service quality indices. The study selected a large-scale library as a case to analyze and design a method. We analyzed the library's organizational missions and goals set by each of its six departments, and then mapped them with each of the 12 service quality indices. This mapping was further developed as a work analysis scheme of the library and as a measurement tool. A total of 341 library users participated in a survey that was designed to assess 12 service quality indices. As a result service quality was measured for each index, which in turn, calculated the library's service performance index for both entire and individual units of the library. The results reveled the measurement tool useful in assessing service performances for both individual unit and the entire library.

A Study on the Proper Location and Scale of Bridges Crossing navigable Waterways Considering the Safety of Marine Traffic (해상교통안전을 고려한 해상교량의 적정 위치 및 규모에 관한 연구)

  • Lee, Yun-Sok;Park, Young-Soo;Lee, Un;Jung, Chang-Hyun;Park, Jin-Soo
    • Journal of Navigation and Port Research
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    • v.33 no.5
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    • pp.295-301
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    • 2009
  • Recently, considerable number of bridges crossing over navigable waterways are under construction for the connection of coastal islands with mainland and the optimization of logistic system However, the most planned bridges have been initiated without paying much attention to ships safety aspects but with great emphasis on the economic factors, it has often been confronted with difficult social issues arising from opposing views and conflicts between building bodies and affected port users. The main reason for the conflicts is the lack of standards or specifications on the bridge design The proper location and scale of sea bridges are suggested in this paper considering fairway design criteria of both domestic and foreign countries, status analysis on the designs of existing and planned bridges, investigation findings of bridge-related marine accidents, the views of pilots and navigators collected through questionnaire. Since there is no general domestic or international design rules on bridge's scale, the design standards proposed in this paper may be useful at initial design stage of bridge.

Study on Activate Methods for Digital Contents Service to Support Academic Courses in e-Learning (e-Learning 강의 지원을 위한 디지털콘텐츠 서비스 활성화 방안연구 - I 대학 교수.학생.도서관서비스를 중심으로 -)

  • Lee, Jong-Won;Go, Chan
    • Journal of Digital Convergence
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    • v.8 no.2
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    • pp.89-102
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    • 2010
  • The present thesis aims to analyze in consideration of recent changes in teaching environment in the universities the commercial digital contents and e-learning courses provided by the libraries, and to propose the ways to encourage university library service needed under the current situation. A survey of professors and students upon the quality of commercial digital contents service provided by the libraries in I University was made to measure its influence upon e-learning courses. The quality of commercial digital contents service provided by libraries was measured through Digital Library Service Quality Index (which will be referred as DL-SQL Model from here), which is used as a model to examine the Digital Library Service, with partial adjustments of 4 levels (information system service, digital books service, customer service quality, and customer community service) and 7 components (search possibility, an exclusive organization and interface, accessibility, digital books, customer support service, personalized service, and customer community). Among the library services in regard to digital contents, "customer service" and "customer community service" were analyzed to have stronger influence upon e-learning teaching and studying than quality-based service for "information system" and "digital books". Consequently, it is concluded that customized information service provided by the library for the professors who teach e-learning courses and their students is more influential to supporting e-learning courses than quantity pushing service through purchasing commercial digital contents, upon which the direction of digital contents policy to provide library services for e-learning courses should be based.

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An Evaluation on Use Suitability of Recreation Resource in Natural Parks (자연공원 휴양자원의 이용적합성 평가)

  • 배민기;신원섭
    • Korean Journal of Environment and Ecology
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    • v.17 no.3
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    • pp.285-294
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    • 2003
  • The purpose of this paper is to provide useful knowledge for recreation management in natural park(NP) by evaluating use suitability of recreation resource. We had obtained data through a questionnaire, which surveyed 385 visitors at 6 of the 73 NP in Korea in 2001, based on stratified sampling method. We have analyzed the data using the multiple regression method. We found that 1) in bivariate analysis, the relationships between use suitability and all the recreation resources are fairly high and statistically significant. The higher the degree of recreation resources, the higher the degree of use suitability. 2) in multivariate analysis, topography, social resource(SR), cultural resource(CR), landscape, smell, color and sound(SCS) have been turned out to be statistically significant at one percent level. 3) the direction of relationship between topography, SR, CR, landscape, SCS and use suitability is same. 4) in relative contribution of the use suitability of recreation resource, level of topography has been turned out to have about 1.05, 1.56, 2.16 and 2.70 times more important than that of SCS, SR, landscape, topography, respectively This results will be used for a criterion for recreation resource evaluation and a settlement of management priority and increasing user's satisfaction.

A study on the service satisfaction of Chinese mobile Apps -Comparing paid and free services- (중국 모바일 앱 서비스 만족에 관한연구 -유료와 무료 모바일 서비스의 비교-)

  • Qin, Ying;Lee, Sang-Joon;Lee, Kyeong-Rak
    • Journal of Digital Convergence
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    • v.15 no.4
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    • pp.127-137
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    • 2017
  • The role of smartphones is changing from a communication system for exchanging calls and information into a universal platform for cultural services. Also, satisfaction for mobile application services on smartphones is a very important factor in the smart business. In This paper, we analyze the effects of the outcome, service scape, costs, and especially the impact of whether costumers having to pay or free for the app on customer satisfaction. For this purpose, we analyzed survey data on service quality of mobile app service from Chinese mobile app service users. We also analyzed the moderating effects of paid and free mobile app services. As a result, it was confirmed that the quality, servicescape quality and cost of mobile app service that customers perceive have a positive effect on customer satisfaction. In addition, the effect of the cost of mobile app service perceived by the customer on customer satisfaction showed that free mobile app service was more significant than paid mobile app service. This paper can be used as an alternative to monetization for providing a mobile app service provider or a mobile app service provider who wants to switch mobile app service from free to paid service.

Study on Factors Affecting Intention of Switching China's Mobile Telecommunication Service - Focusing on PPM Theory (중국 이동통신시장에서 서비스 전환의도에 영향을 미치는 요인에 관한 연구 - PPM 이론을 중심으로)

  • Jang, Hae-won;Kwak, Na-yeon;Lee, Choong C.
    • Journal of Digital Convergence
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    • v.15 no.7
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    • pp.169-180
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    • 2017
  • China's mobile communication market has been growing quantitatively and qualitatively since 2000. Currently, it has secured 1.27 billion mobile subscribers and many of the Korean companies try to enter the Chinese market and cooperation with companies in China is being held. Thus understanding of the Chinese markets is the key to better prepare for future international competition. This study is to identify factors affecting switching intentions and behaviors for Chinese mobile subscribers to other mobile service providers by the PPM and it is to derive correlations between strategies of mobile service providers and users' switching intention by the groups classified by ARPU. We conducted a survey targeting 270 Chinese mobile users and analyze it by using Smart PLS 2.0. In conclusion, push effects have positive influence on intention to switching and relational switching cost among mooring effect have significantly negative influence on intention to switching In particular, intention to switching depending on the groups classified by a level of their ARPU have been shown as significantly different. This study will extend theoretical range of PPM theory in explaining users' switching behaviors and contribute to establish strategies to enter the chinese market.

The effects on privacy protection behavior through mobile messenger security awareness and security intention - Focus on Theory of Self-Determination - (모바일 메신저 보안인식과 보안의도를 통한 개인정보 보호행동에 미치는 영향 - 자기결정성 이론을 중심으로 -)

  • Min, Kyeong-Eun;Kim, Sung-Jun;Kwon, Du-Soon
    • Management & Information Systems Review
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    • v.35 no.1
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    • pp.207-233
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    • 2016
  • Currently mobile messenger industry, based on mobile application, is growing. And it has aroused innovative change, offering services in various forms beyond the form simply sharing messengers. Also because messenger securities are becoming personalized and intelligent, the importance of more diverse mobile applications' securities is increasing. This study carries out the empirical study of the causal relationship that the factors of using application services influence on security recognition and security Intention of mobile securities, and consequentially impact upon protection of personal information of users. In order that, we present the research model which prime variables of SDT, which emphasized on natural immanent motivation of human, applied to. To verify the research model of this study empirically, we conducted a survey targeting the public and university students which have ever used mobile messenger applications. With this, we desire to contribute to emphasizing the significance of individual messenger security and playing a positive role to develop security guide for consumers. The path analysis results are as follows. First, perceived autonomy has a positive effect on both security awareness and security intention. Second, perceived competence has a positive effect on security intention. Third, perceived relatedness has a positive effect on both security awareness and security intention. Last, security awareness and security intention. have a positive effect on privacy protection behavior. Through emphasizing the importance of the security of the messenger of individuals and contribute to a positive role for development of the necessary security guidelines to consumers.

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