• The Journal of the Korea Contents Association
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• v.22 no.1
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• pp.86-98
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• 2022

This study explored the agenda of conservative and liberal media in reporting COVID-19, and observed the effects of each media's partisan agenda-setting on the public with the same political orientation. To this end, researchers collected 5,286 articles on COVID-19 from five newspapers, and analyzed the survey data of 1,067 respondents. Next, the researchers extracted main agenda using LDA topic modeling and analyzed the correlation between newspapers' agenda and survey respondents' agenda. As results, 15 topics such as infection, vaccine, and economic crisis appeared as the media agenda, and the difference in major agenda between conservative and liberal media was found. On the other hand, the conservative media exerted an agenda-setting influence not only on the conservatives but also on the liberals, but the liberal media did not have a significant influence on the liberals. This study contributes to the methodological expansion of agenda-setting research by introducing a new way to confirm the effectiveness of agenda-setting by combining topic modeling and survey.

• The Journal of the Korea Contents Association
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• v.19 no.11
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• pp.153-167
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• 2019

This study aims to identify the media agenda and to compare each media agenda by media and by time period, analyzing the news about 2019 Gangwon-do's wild fire reported by 37 Korean news media. Using the topic modeling algorithm and semantic network analysis, this study inspected the configuration of the network media agenda and examined the intermedia agenda setting effect by using QAP correlation analysis. Results showed that the sensational media agenda with the attributes such as victim aid and political conflict and the similarity of each media agenda for this disaster reporting.

• Proceedings of the Korea Contents Association Conference
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• 2010.05a
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• pp.82-84
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• 2010

그동안 커뮤니케이션 효과에 관한 많은 연구들이 진행되어 왔다. 특히 의제설정 관련 이론들은 맥콤과 쇼(McCombs & Shaw, 1972)[1]에 의해 최초의 연구가 발표된 이후, 수백 편 이상의 관련 연구들이 축적되어 왔다. 이러한 연구들을 통해서 미디어가 중요하게 보도한 의제는 수용자 의제에 많은 영향을 미친다는 사실을 누구도 부정하기 어렵다. 그러나 이러한 연구들은 주로 언어텍스트를 중심으로 이루어져왔다. 그러나 신문이나 인터넷 미디어와는 달리, TV 미디어에서 수용자들은 언어텍스트에 의해서만 정보를 얻는다고 보기는 어렵다. 본 연구는 텔레비전 뉴스 보도에서 영상과 자막이 수용자의 의제설정 효과에 어떤 영향을 미치는지 실험을 통해 검증해보고자 한다.

• Journal of the Korea Convergence Society
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• v.12 no.5
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• pp.121-126
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• 2021

Based on network agenda-setting theory, this study attempted to analyze media reports about suicide from 2000 to 2020 in order to find solutions for suicide problem in the Korean society. Results showed that top 10 key words in media were suicide, death leap, death, attempt, supposition, discovery, men, pessimism. Those key words were appeared similarly and contunually in the media. In addition, both newspapers and broadcastings had similar reports trend, so it is plausible to consider inter-media agenda setting relations between newspapers and broadcasings.

• Proceedings of the Korea Technology Innovation Society Conference
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• 2017.11a
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• pp.49-79
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• 2017

본 연구는 2011년 "원자력안전법" 제정 사례에 있어 정책의제 설정 과정을 동태적으로 이해하기 위해 다중흐름모형을 활용하여 분석을 수행하였다. 연구범위는 이명박 정부와 제18대 국회임기가 겹치는 기간인 2009년부터 2011년 간 기간으로서, 동 기간은 UAE 원전수출과 후쿠시마 원전사고라는 정 반대의 초점사건이 발생하면서 두 차례 의제설정 여부를 결정하는 정책의 창이 개방되었다. 분석결과, 문제의 흐름 영역에서는 정부의 원자력 정책에 있어 진흥과 규제기능을 별도 법령으로 분리하고 독립된 예산 및 전담조직을 구성하는 체계를 구축해야 한다는 문제는 장기간 존재해왔다. 1990년대부터 소수의 법학자들을 중심으로 문제인식과 대안제시가 이뤄지는 정책의 흐름이 발전되어 왔는데, 이후 UAE 원전수출 이후 2010년에 이르러서야 본격적으로 표출집단인 관료와 국회의원을 통해 구체적 대안이 제시되었고, 2011년 후쿠시마 원전사고 직후인 5월 원자력안전법이 제정되었다. 분석결과, 2009년 UAE원전수출 이후, 수출 확대 목적으로 제시된 원자력 규제 독립 법안이 통과되지 못했던 것에 반해, 2011년 후쿠시마 이후 원자력안전법이 통과 된 이유는 대안의 가치정합성, 사회여론, 정치환경 등 정치의 흐름이 크게 작용한 것으로 분석되었다.

• Korean journal of communication and information
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• v.21
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• pp.7-34
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• 2003

The present study was designed to study the media consonance of campaign news coverage by comparing the issue salience provided by each medium. To explore the issue of consonance, this study examined the relationship of campaign agenda at intermedia and intramedia level. The data analysis revealed that there was general consensus in setting the campaign agenda at the intramedia and the intermedia level. On the other hand, the research focus indicated there was media difference in reporting the campaign agenda over time. In the perspective of agenda-setting function, the exposure to news media with greater uniformity might result in greater agenda-setting effects, since the media makes the issues salient by giving more media attention. After all, the uniformity of issue salience among news media might influence "what issues to think about," resulting in limiting the range of democratic discussion.

• Korean Journal of Comparative Education
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• v.28 no.4
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• pp.249-272
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• 2018

The purpose of this study is to analyze which group led the process of agenda setting of teacher's certification system in China from 1978 to 2018 using the Cobb & Elder's theoretical model. The period of about 40 years from 1978 to 2018 is divided into the introduction period of teacher's certification period (1978~1992), transition period (1993~1998), and stabilization stage (1999~2018). The agenda setting process was analyzed. As a result, the group that led the process of agenda setting of the Chinese teacher's certification system varied according to the period. The introduction period of teacher's certification system was analyzed as 'Inside Access Model' led by policy makers and government, and the transition period was confirmed as 'Mobilization Model' led by Chinese government and Ministry of Education. The stabilization period was analyzed as 'Outside Initiative Model' led by various groups such as mass media, researchers, and government. It was found that the process of agenda setting of teacher's certification system had been changing toward democratization according to the degree of development of Chinese society, and the quality control of teacher certifications had been strengthened.

• The Journal of the Korea Contents Association
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• v.16 no.5
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• pp.385-398
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• 2016

This research analyzed domestic newspapers' agenda setting trend and meaning construction process on the issue of marine environment by year. The research conducted a language network analysis and used R program and Netminer program to analyze four major daily newspapers' news coverages (Dong-A, Joongang, Hanhyoreh, and Kyunghyang) for the last ten years (2005-2014). The results show that the issue of marine environment in Korean media reports are signified in the economic context. For the last ten years, news reports are mainly focused on the 'development' issue of marine environment, without distinction of year. The core key words of the networks are "development", "plan", and "project." However, diverse strategies for 'preservation' are not covered in media reports as a major issue. The importance of effective preservation and reasonable development should be considered in a balanced way. Korean media coverages mainly concentrate on the development issue, and it has a strong influence on considering the marine environment area as an object of development. Future direction and implication of the press reports related to marine environment are discussed.

• Korean journal of communication and information
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• v.25
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• pp.65-102
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• 2004

The purpose of this study was to examine the news attributes of the nuclear waste storage facility in Wido by conducting content analysis of two newspapers (Chosun Ilbo and Hangyoreh) and Ohmynews. Furthermore, this study measured the effects of news attributes on readers' attitude, opinion, and recognition of the event. The results of the content analysis indicated that all three newspapers focused on event-oriented coverage than issue-oriented one. Also, they only dealt with two issues-decision making process of the residents and rewards for residents-among a total of nine issues. That is, according to the hypothesis of the second-level agenda-setting theory, the media emphasize on a particular attribute while ignoring other attributes, which, in turn, make the particular attributes more salient. Based on the results of content analysis, this study conducted an experiment to measure the effects of media attributes on public recognition toward the attributes in terms of cognitive and of affective aspects. The results showed a significant relationship between media attributes and public attributes, which confirmed the effects of the second-level agenda setting. However, the transfer of attributes did not take place in affecting public opinion and public recognition of the event itself.

• Proceedings of the Korean Association for Survey Research Conference
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• 2007.11a
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• pp.231-232
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• 2007