• 제목/요약/키워드: 의복만족도

검색결과 151건 처리시간 0.029초

성에 대한 태도, 신체만족도가 신체 노출 의복의 구매의사에 미치는 영향 (Influence of Sexual Attitude and Body Satisfaction on Buying Intention of Body Exposed Clothing)

  • 김수경
    • 대한가정학회지
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    • 제43권2호
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    • pp.105-114
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    • 2005
  • The purpose of this study wasisto investigate the influence of attitude toward sex and body satisfaction in the on interest, preference, and buying intention of body exposed clothing among female university students. The Susubject were 397 female students from 3 different universities in Seoul. The instruments of this study wereconsisted of response scale and stimuli. Thirty-four four items on a of 5-point Likert scale were used to measure the attitude towards sex and body satisfaction The stimuli were 6 types of different body exposed clothing style on line drawing. The results were as follow; 1. Most female students were liberal in sexual attitude and had a high level of body satisfaction. Especially, younger students were more liberal than older students. 2. Designs with the greatest interest, preference and that were most interested in, prefer and had buying intention were Camisole, V-neckline and low-neckline designed clothes. 3. Attitude toward sexual value has a strong effect on interest, preference, and buying intention of body exposed clothing. And also ilneterest of body exposed clothing has more effect on buying intention than preference.

여성기성복 소비자의 의복만족도에 관한연구 -신장 165cm 이상의 여대생 중심으로- (A Study on Clothing Satisfaction of the Ready to Wear Garment for Women - focused on over 165cm in height-)

  • 이선명
    • 복식
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    • 제35권
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    • pp.167-180
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    • 1997
  • The purpose of this study was to find out some of the problems consumers have with ready to wear garments sizing and clothing satisfaction the following women's garments; sweaters T-shirts blouses jackets pants skirts one-piece jumpers and burberry(coats). For this study questionnaires were administered to female students in community college. Employing a sample of 166 students data were analyzed by Frequencies X2-test t-test ANOVA Factor Analysis and Regression. Major results of this study were summerized as follows: 1) Purchasing clothing subjects considered mainly bust circumference for T-shirts and blouse shoulder width for jackets and jumpers hip circumference for pants and skirts and length for sweaters(knit) one-piece and burberry(coats) as a reference of fitting sites. 2) In relation with dissatisfaction with apparel fit hip circumference of pants including jeans was found as the most unsatisfactory site. Besides subjects were dissatisfied with skirts sweaters one-piece jackets blouses burberry(coats) jumpers T-shirts in order. In relateion with height and body type were most dissatisfied with pants(jeans) 3) Factors related to clothing deprivation of ready-to-wear garment were identified as aethetics elements practical elements economic elements and fittness elements. Fittness elements were most dissatisfied factors with all items of garments except for skirts.

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제품유형과 소비자 유행관여도에 따른 의복만족도 연구 -자켓과 스타킹 제품을 중심으로- (A Study on Clothing Satisfaction according to Product Type And Consumer Fashion Involvement -Jacket Type and Pantyhose Type-)

  • 홍금희
    • 한국의류학회지
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    • 제19권3호
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    • pp.525-535
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    • 1995
  • This study was designed to verify the clothing satisfaction according to product type (jacket vs. pantyhose) and consumer fashion involvement. Research problems were as following; 1. To identify a clothing satisfaction according to product type. 2. To discover which of satisfaction relevant variables has the most influence on clothing satisfaction. 3. To examine the relationship between expectations and discontinuations. 4. To examine the degree of influence of product type and consumer fashion involvement on expectations. The survey was carried out in Pulsar shopping area. The 104 subjects (51 for jacket, 53 for pantyhose) participated in the final analysis. The results of analysis were as following; 1. The main path of clothing satisfaction was that the product type -1 the expectations -1 the perceived performance (-1 the discontinuation) -1 the clothing satisfaction. Those relevant variables explained 62% of clothing satisfaction variance. The most powerful determinant was the perceived performance. 2. For jacket type, the influence of perceived performance appeared to be greater than that of the discontinuation. And the consumer fashion involvement affected the expectations and the discontinuation. 3. For pantyhose type, the consumer fashion involvement divan't affect the expectations. The influence of discontinuation was relatively higher than that of jacket type.

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주부들의 허영심 및 결혼만족도가 의복행동에 미치는 영향 (The Effects of Vanity and Marital Satisfaction on Clothing Behavior)

  • 정미실
    • 한국의류학회지
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    • 제35권3호
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    • pp.347-358
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    • 2011
  • This study investigates the effects of vanity and marital satisfaction on four aspects of clothing behavior. The data were collected from 258 housewives in Suwon and Seoul, and analyzed using factor analysis, cluster analysis, one-way ANOVA, t-test, multiple regression analysis, and a reliability test. The results of this study were as follows. 1) Three factors of vanity were identified (concern for physical appearance, concern for achievement, and positive view of physical appearance/achievement). Based on these three factors, the respondents were classified into three clusters. 2) Three factors of marital satisfaction were identified (relationship with husband, satisfactory life, and unsatisfactory life). Based on these three factors, the respondents were classified into two clusters. 3) There were significant differences in four aspects of clothing behavior according to the vanity clusters. 4) There was only significant difference in the sex appeal of clothing according to the marital satisfaction clusters. In conclusion, vanity was an important variable to influence fashion, exhibitionism, body improvement, and sex appeal of clothing behavior. The marital satisfaction significantly affected exhibitionism and body improvement for clothing behavior.

청주지역 대학생의 생활적응과 의복태도와의 관계 (The Relationship between Adjustment to Life and Clothing Attitudes of University Students in Chongju)

  • 최종명
    • 한국생활과학회지
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    • 제8권3호
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    • pp.487-497
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    • 1999
  • The purpose of this study was to investigate the relationship between the adjustment to life(school life, personal relations, home life, economic problem and time management), the clothing attitudes(status symbolism, fashionability, aesthetics, modesty, conformity, comfort aspect) and the clothing satisfaction. The questionnaires were administered to 456 university students in Chongju city to measure the demographic information, the adjustment to life and the clothing attitudes. As statistical analysis, frequencies, t-test, ANOVA, and correlation were used. The results were as follows: 1. The university students showed average state on the adjustment to their life. The adjustment to their home life and family was showed higher than other aspects, otherwise that to school life was showed lower than the others. 2. There were partially significant differences according to demographic variables of students on each aspect of the adjustment to life. 3. The university students showed moderate interest toward clothing attitudes. In the clothing attitudes, the interest toward comfort aspect was showed higher than other aspects, otherwise that toward conformity aspect was showed lower than the others. 4. There were partially significant differences according to demographic variables of students on each variable of the clothing attitudes. 5. There were partially significant correlations between each aspect of the adjustment and the clothing attitudes aspects.

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연령과 성별에 따른 청소년의 신체만족도와 의복행동 연구를 통한 패션마케팅전략제안 (Suggestions for Fashion Marketing Strategy Based on a Study of Adolescents′ Body Image and Clothing Behavior by the Age and Gender)

  • 고은주;장남경
    • 대한가정학회지
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    • 제41권12호
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    • pp.13-26
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    • 2003
  • This study was designed (1) to examine adolescents' body cathexis, ideal body image, clothing behavior, and clothing purchasing behavior, and (2) to identify gender and age differences. Descriptive statistics, Chi-Square ($\chi^2$) analysis, Analysis of Variance (ANOVA), and Duncan-Test were employed to analyze the data collected from the convenience sample of 729 middle- and high-school students in Gyeongnam, Korea. Adolescents tended to be dissatisfied with their body, while female high school students' dissatisfactory degrees were higher The ideal body image was thinner than normal, and neither gender nor age differences were observed. Adolescents showed higher dependences compared to other clothing behaviors including conformity, fashion, popularity, brand, and exhibition, and gender and age differences were observed. Fit/comfort and clothing displayed in store were most important evaluative criterion and information search method. Adolescents tended to prefer shopping in department store with friends or parents in less than 3 hours. Gender and age differences were observed in those clothing purchasing behavior. Marketing strategies generated from the results of this study were suggested.

대학생의 의생활 및 의복소비 태도의 변화에 관한 연구 - 충남지역을 중심으로 - (A Study on the Transition of Clothing Behavior & Clothing Consumption Pattern of College Students - In Choong Nam Province -)

  • 김희숙;최종명
    • 한국생활과학회지
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    • 제10권3호
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    • pp.275-290
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    • 2001
  • The purpose of this study was to investigate the transition of clothing behavior and clothing consumption pattern of college students in Choong Nam province. 75 subjects were surveyed in 1995 and 2000. For statistical analysis, $X^2$-test were used by SPSSWIN program. The results of this study were as follows. 1. Number of clothing showed significant difference according to year and the number of coat and formal wear increased in 2000 compared with 1995. 2. Clothing consumption pattern showed significant difference according to year. College students purchased on sale more frequently and preferred more expensive clothes in the year 2000 compared with 1995. 3. Contentment for clothing behavior showed significant difference according to year and the extent of contentment decreased as years go by. 4. Number of clothing showed significant difference according to sex and female students had more clothes than male students, but the difference between male and female decreased as years go by from 1995 to 2000. 5. Clothing consumption pattern showed significant difference according to sex and female students purchased ell sale more frequently than male students, but the difference between male and female decreased as years go by. 6. Contentment for clothing behavior showed significant difference according to sex, but female students described to not adequate the quantity of feminine style wear and the interest in fashion of male students was increased as years go by.

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의생활교육 연구 동향 (Research Trends in Clothing and Textiles Education)

  • 문희강;이예영
    • 한국가정과교육학회지
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    • 제21권2호
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    • pp.109-125
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    • 2009
  • 본 연구에서는 1989년부터 2008년까지 한국가정과교육학회지, 한국실과교육학회지, 한국의류학회지, 대한가정학회지에 발표된 논문들을 중심으로 초 중등 의생활교육 관련 연구 동향을 살펴봄으로써, 사회의 변화와 요구에 맞는 의생활교육의 발전 방향을 모색하여 가정교과의 정체성 확립에 기여하고자 하였다. 네 개의 학회지에서 의(衣), 패션, 청소년, 아동, 초 중 고등학생, 10대, 틴(teen), 트윈스(tweens), Y세대 등을 주제어로 의생활교육 관련 논문을 선별하여 연구영역, 연구 주제, 연구방법을 살펴보고, 시기별 연구영역과 연구주제의 변화와 교육과정 개편과의 관계를 고찰하였다. 그 결과 총 175개의 논문이 의생활교육 관련 논문으로 선별되었고, 이의 반이 넘는 전체의 38.3%의 논문이 최근 5년 동안 발표되어 의생활교육 관련 연구가 최근 활발히 진행되고 있음을 확인하였다. 연구영역별로 분류한 결과 발표된 논문 수는 교육내용(65.7%), 교수학습법 및 교재연구(16.6%), 교육과정 및 교과서(6.9%), 교과인식(6.3%), 복합영역(3.5%), 교육평가(1.1%) 순으로 교육내용 관련 연구가 활발히 이루어지고 있음을 알 수 있었다. 한편, 연구주제별 논문 수는 의복의 선택과 자기표현(56%), 의생활단원전반(13.7%), 의복 및 생활용품 제작(13.1%), 복합주제(5.2%), 의복과 환경(4.6%), 의복재료의 이해(2.3%), 의복디자인(2.3%), 복식문화(2.3%), 의복관리(0.6%)순이었다. 연구방법으로는 조사연구가 74.3%로 가장 많았고, 그 다음이 실험연구(9.1%), 문헌연구(8.6%), 복합연구방법(5.1%), 사례연구(2.9%)였다. 시기별로는 교과인식 영역의 연구가 최근 5년간 크게 증가하였는데, 이는 사회적 요구의 변화에 부응하는 학습내용의 개발이 중요해졌기 때문이다. 반면 교수학습법 및 교재연구 관련 논문은 그 비중이 다른 영역에 비해 상대적으로 크나 최근 들어 다소 감소하였는데, 의생활교육의 흥미와 수업만족도를 높이기 위해서는 이 영역의 연구가 좀더 활발히 진행되어야 할 것이다. 의복의 선택과 자기표현 관련 논문은 최근 10년간 급격히 증가하였으나 의복 및 생활용품 제작에 대한 논문은 그 비율이 상당히 감소하였다. 이는 사회적 요구의 변화를 반영한 결과이며, 또한 제6차와 제7차 교육과정 중 특히 초등학교에서 문제가 되었던 기능과 제작에 편중된 교육내용을 제7차 개정 교육과정에서 보완하여 의복을 통한 자기표현과 올바른 선택에 대한 내용을 추가하게 된 배경이라 할 수 있다. 또한, 최근 의생활전반이나 두 가지 이상의 주제를 복합적으로 다룬 연구의 증가는 통합적 의생활교육이 강조되는 최근 교육과정 개편의 방향과 맥을 같이 한다.

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중.고등학생의 교복 재활용 활성화에 관한 연구 (Studies on The Reutilization of Used School Uniform of Middle and High School Students)

  • 신희선;오경화
    • 한국가정과교육학회지
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    • 제21권1호
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    • pp.141-155
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    • 2009
  • 교복 재활용 시장을 통한 교복 구매는 환경오염을 줄일 수 있고, 성장기의 청소년이 경제적으로 자신의 치수에 맞는 교복을 구매하고 착용할 수 있어 의복에 관한 만족감을 높일 있다. 따라서 본 연구에서는 중 고등학생의 교복 재활용 활성화를 위하여 서울, 경기 지역 8개교의 중 고등학생 741명을 대상으로 교복 구매 행동, 교복 재활용 시장에 대한 인식, 교복 재활용 시장 운영 실태에 대한 설문조사를 실시하였으며, 그 결과는 다음과 같다. 첫째, 교복 만족도는 현재 자신의 치수에 맞는 교복을 착용할수록 높게 나타나므로 교복 만족도를 높이기 위해서 자신에게 맞는 치수의 교복을 착용하는 것이 중요하다. 둘째, 환경의식과 환경보전행동이 높을수록 교복 재활용 인식이 높게 나타난다. 교복 재활용 시장 인식을 높이기 위해서는 환경의식과 환경보전행동을 높일 수 있는 체계적인 환경 교육과 재활용 행사의 활성화가 중요하다. 셋째, 재활용 교복을 구매하지 않은 이유로는 재활용 시장의 접근성과 위생 문제로 나타났다. 따라서 교복 재활용 시장 활성화를 위해서는 합리적인 의복구매행동, 환경의식과 환경보전행동을 고취할 수 있는 환경교육과 재활용 행사가 효율적으로 이루어져야하고, 재활용 교복 시장의 접근성과 홍보, 세탁과 수선 서비스의 개선이 필요하다.

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남성 소비자가 근무 시 착용하는 의복에 대한 만족과 직업 만족도 (Correlation between Work Attire Satisfaction and Job Satisfaction for Male Consumers)

  • 이지인;이규혜
    • 복식
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    • 제63권3호
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    • pp.166-175
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    • 2013
  • The attire of businesspersons has a significant impact on their social status and career. In accordance with the norms of the work place, the types of office attire are diversified. This research was conducted to determine the relationship between the work role of men and their attire, and how satisfaction with their work attire influences their job satisfaction. This study classifies work attire into three categories: uniform, suit, and freestyle. Data from 268 respondents were analyzed, and four work attire satisfaction factors were extracted: symbolic, quality, role function, and aesthetic factors. The group members wearing uniforms displayed a high level of satisfaction with regard to symbolism, role function, and quality; those wearing suits displayed a high level of satisfaction with regard to aesthetics; and those wearing freestyle displayed a high level of satisfaction with regard to role function and aesthetics. Overall, satisfaction with work attire was the highest in the freestyle group. For people wearing uniforms and suits, symbolism, quality, and aesthetics had a significant influence on overall satisfaction, whereas for those wearing freestyle, symbolism had a negative influence and quality had a positive influence on overall satisfaction. To conclude, work attire satisfaction had a greater effect on the job satisfaction of the men in uniforms and suits than on those wearing freestyle.