• Journal of Distribution Research
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• v.12 no.3
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• pp.49-67
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• 2007

The rapid spread of Internet has significant effects on changes in the distribution channel. The direct transaction between manufacturer and consumer could create the threats of dis-intermediation to existing channel members as middlemen. Air-ticket market also has changed in Internet marketing channel era. This study is mainly concerned with understanding the reaction of travel agency to Internet marketing channel. The objectives of this study is to propose and test the model that the perceived threats of dis-intermediation affect the reactions of travel agency: increasing channel competence, decreasing concentration, and deriving diversification. The model basically adopted the arguments of intertype competition, considering the arguments of re- intermediation in order to explain the reaction of using Internet. The result of survey from 158 travel agencies supported most of hypotheses. All the hypotheses are accepted except the relationship between threats of dis-intermediation and increasing channel competence.

• Proceedings of the Korean DIstribution Association Conference
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• 2004.02a
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• pp.107-121
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• 2004

• KAPE Magazine
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• s.208
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• pp.13-13
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• 2013

• Proceedings of the Korean DIstribution Association Conference
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• 1999.11a
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• pp.215-227
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• 1999

급변하는 소비자 환경 속에서 소비자의 수요를 정확히 파악하는 상품 기획의 어려움은 더욱 커지고 있다. 시장 경쟁은 치열해졌고 소비자의 요구 사항은 더욱 다양해지고 복잡해졌다. 특히 의류 상품의 기획은 유행 상품의 특성과 생산에서 유통까지의 경로 선상의 독특성으로 말미암아 소비자의 수요 파악은 더욱 어렵다. Hunter와 Valentine (1995)는 의류 상품의 생산성의 독특성은 (가) 상품 분류와 상품 구색 단위의 복잡성, (나) 유행의 강력한 영향, (다) 의류 생산에 있어서 직물 공급자와 유통 바이어 의사의 절대적 영향, (라) 생산 주문 방식에 있어서 대기업가 중소기업의 큰 차이 같은 의류 관련 산업의 특성에서 나타난다고 하였다. (중략)

• Journal of Distribution Research
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• v.11 no.2
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• pp.29-57
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• 2006

While a number of studies have recognized the importance of environment of channel systems and consequences of changed environment, only limited studies have dealt with this issue theoretically and practically. The purpose of this study is to empirically validate whether one dimension of environment, called dynamism, has an influence on the relationship characteristics such as transaction specific investment opportunism and conflict or not: further, it is designed to delve into whether these relationship characteristics have any influence on one crucial relationship quality, 'trust' and its two constituent dimensions - credibility and benevolence. In order to provide empirical validation, a survey was conducted to 163 sales office managers at a major newspaper publisher in Korea. An analysis of the data retrieved from this survey indicated that while environmental dynamism has a positive influence on the publisher's opportunism and conflict perceived by the sales office managers, it did not show a direct influence on the transaction specific investment made by the publisher. Furthermore, while publisher's transaction specific investment had a positive influence on the credibility and the benevolence respectively, publisher's opportunism and level of sales office conflict had a negative influence on the credibility and the benevolence respectively. Currently, a publisher is facing an unprecedentedly dynamic environment. This study should provide ample implications for the publisher in establishing trust, which is a crucial condition in developing and maintaining a long-term successful relationship with its sales offices.

• Journal of Distribution Research
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• v.16 no.5
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• pp.211-231
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• 2011

RYUTSUKEIRETSUKA(Vertical Marketing System) developed by the Japanese Leading Manufacturers began to turn weak with the presence of the large- scaled retail enterprises since 1980’s. Therefore the alliances between major manufacturers & large distributors that were in the conflict relations for a long time began to progress. In accordance with this change in the distribution channel practice, the stance of the distribution channel theory in Japan had also changed. As the normative researcher group who had been critical to RYUTSUKEIRETSUKA and sympathetic to the task of merchant judged that it would disappear sooner or later, they considered positively the alliances between major manufacturers & large distributors which the latter were in dominant position. On the other hand, even the empirical researchers who supported the affirmative function of RYUTSUKEIRETSUKA changed their standpoint. They recognized the new channel practice, in other words the vertical alliances between the power companies, would be the frontier of research in accordance with the impetus of positivism in terms of the Marketing methodology. Thus, researchers of distribution channel theory in Japan who supported the normative approach become few and even changed to hurry to absorb in the empirical research, while moving the main focus of the research from RYUTSUKEIRETSUKA to the Alliances. In the long run, the distribution channel theory which was regarded as the leading principle of the Japanese Marketing has just made the methodological paradigm shift. The author suggests a critical viewpoint against the current Japan’s academism with the assumption that RYUTSUKEIRETSUKA has negative aspects.

• Journal of the Korean Society for Railway
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• v.10 no.5
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• pp.569-575
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• 2007

This paper presents a study on a Dijkstra algorithm for shortest paths to destinations and a modified algorithm of Multicommodity Network Flow Problem Model with a network transformation for evacuation planning from railroad accident in a directed network.

• Journal of Distribution Research
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• v.8 no.2
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• pp.67-84
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• 2003

This study suggests new perspective of interorganizational communication. The importance of communication quality is increasing because it affects performance of marketing channels. In perspective of information exchange, communication quality consists of accuracy, availability, timing, and credibility. In research model, the antecedents of communication quality adopt willingness of information sharing and capability of efficient communication. To examine effects of communication quality on channel performance, research model includes relation of communication quality and conflicts. For empirical test, relation of PC makers and their dealers is decided as a focal dyad. Findings indicate that overall hypotheses are supported except the relation of willingness of information sharing and communication quality.

• Journal of Distribution Science
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• v.8 no.1
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• pp.21-33
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• 2010

The ICT(information & communication technology) led to a dramatic change of floral distribution service, a phase of competition between wholesales and retail stores, and distribution channels in floral industry. It was expected that a role of the intermediaries in this industry would have reduced due to the improvement of transaction process by ICT. However, the ICT made to overcome a regional limit of the floral retail distribution service leading to an increase in sales and enlargement of the stores. And even it made possible to bring out another type of intermediaries such as private associations. This case study focuses on what kinds of efforts the floral wholesale distributors have made to enable a distribution process more smoothly between the wholesale distributors and retail stores through the information system, and what the failure factors in adopting the information system have been. This paper is also to examine how the wholesale distributors have changed themselves to gain dominant positions in distribution channels. As a result of the study, it was found that the intermediaries mostly failed in successfully achieving the distribution channel innovation through the information system because of several main reasons. FLOMARKET Inc. tried to innovate a distribution channel to obtain high quality goods through consolidating a wholesale distribution market in that segregated both floral joint market from free markets. after implementing the information system with consideration of the failure factors, FLOMARKET Inc. was able to minimize goods in stock and make a major purchase of various goods. In addition, it made a possible pre-ordering process and an exact calculation of purchasing goods so they could provide their products with market price in real time, which helped for the company to gain credits from their customers. Also, FLOMARKET Inc. established the information system which well suited to its business stage in order to deal with a rapidly changing distribution environment. It's so obvious that the transaction processing system of FLOMARKET Inc. definitely helped to share information among traders more seamlessly and smoothly in realtime, standardize goods, and make a transaction process clearer. Besides, the transaction information helped the wholesale distributors and retail stores to make more strategic decisions in their business because through the system they enabled to gather the marketing intelligence information more easily and convenient. If we understand that the floral distribution market is characterized by the low IT- based industry, it's worth to examine a case study proving that the information system actually increases the productivity of the transaction process in the floral industry.

• Journal of agriculture & life science
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• v.44 no.1
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• pp.69-80
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• 2010

The purpose of this study is to analyse current marketing practices and marketing efficiency using operational efficiency. Through field survey on marketing situations and channels, we found that major marketing channels of paprika were classified into six types : channels in exporting market included (1) producer's organization leading channel (type I), (2) regional cooperative leading channel (type II), (3) individual producer leading channel (type III), and channels in domestic market included (4) wholesale markets targeting channel (type IV), (5) distribution agents targeting channel (type V), (6) cooperative system selling channel (type VI). According to the estimated result of operational efficiency of marketing channels, marketing efficiency of type III and IV was relatively higher than type I,II and type V, VI respectively.