• Title/Summary/Keyword: 온라인 인터뷰

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Researcher's Needs from KISTI Content Curation (KISTI 콘텐츠 큐레이션에 대한 연구자들의 요구)

  • Rhee, Hea Lim
    • Journal of Korean Library and Information Science Society
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    • v.51 no.4
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    • pp.121-156
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    • 2020
  • Content curation aims to limit the user's experience to the most necessary content; to do this, it is necessary to identify users' information needs. Given that KISTI's Content Curation Center was established in 2018, it had little information about its users. This study intends to investigate what content scientists want to see from KISTI and how they want it curated. It investigated researchers who worked for government-funded research institutes through online surveys and telephone interviews. This study's results helped me review the current practice of KISTI content curation and give some suggestions to improve future practice. They present information on content and content curation services required by researchers; therefore, they can be used as a reference for information agencies (e.g., libraries, data centers) to improve their content curation practices.

Research on User Experience Under the New Retailing Mode: Using the interactive marketing mode of the Estee Lauder POP-UP store as an example (새 소매 모델 방식에서의 사용자 경험 연구: 에스티로더 팝업스토어에서 인터랙티브 마케팅을 예로 들어보자)

  • Liang, Lan;Pan, Young-Hwan
    • Journal of Digital Convergence
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    • v.19 no.6
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    • pp.343-353
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    • 2021
  • The beauty industry of China POP-UP store service, has entered the peak development period. This paper takes China Estee Lauder POP-UP store as an example, based on the user experience of interactive marketing mode in Beauty POP-UP store under the new retailing model. The paper aims to establish a system interaction design process integrating online and offline to help enterprises complete the sustainable development of marketing services. To achieve this goal, this study uses questionnaires to investigate the key elements of user experience, customer journey map to determine the user pain points, and completes the design of the new system process. This process can provide designers with a new perspective through experimental verification, with high timeliness and practicability. It also promotes the collaborative optimisation and upgrading of physical retail and online retail and provides theoretical support and practical basis for other enterprises.

A Study on the Promotional Media Strategy of Non-face-to-face and Martial Arts Events

  • Kim, Bo-kyung
    • Journal of the Korea Society of Computer and Information
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    • v.25 no.12
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    • pp.271-278
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    • 2020
  • This study looked at the World Martial Arts Mastership's 'non-face promotional media strategies and methods' after the Corona-19 fandom, and found out if they could be applied to other sports events. As a method of research, the promotional media strategy of martial arts mastership was divided into types and in-depth interviews with media agents were conducted. According to the study, hosting an online martial arts competition, building an untact convention platform, and a base education facility can be a successful contest with budget support. Martial arts branding, popularization and industrialization can be a new attempt if ideas and execution personnel are sufficient. If IT technology and Chungbuk martial arts infrastructure are combined, they will be able to pioneer a new model called 'non-face-to-face-to K-sports'.

How "Covid-19" Affected Reporters' News Coverage?: Focusing on Reporters' Perception of Changes in Work Environment Before and After the Pandemic (코로나 19는 기자들의 취재관행에 어떤 영향을 주었나?: 팬데믹 전후의 근무형태 변화에 대한 기자 인식을 중심으로)

  • Yang, Young-Yu
    • The Journal of the Korea Contents Association
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    • v.21 no.5
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    • pp.11-21
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    • 2021
  • The purpose of this study is to explore and analyze how the Covid-19 pandemic has affected the reporting practices and news production of the reporters working with Korean media over the past one year. To this end, this study has conducted in-depth interviews with reporters working with daily newspapers, news agencies, and broadcasting companies. The analysis of the interviews resulted in the following generalizations. The reporters are working at home, which was never experienced before the Covid-19 pandemic, and they have difficulties in covering their reporting beats because they have little or no access to contact points. The reporters rely heavily on indirect coverage and online briefings via phones or SNS because they have difficulties in meeting news sources in person. As a result, the diversity of news contents and the media's on-site monitoring functions has been severely weakened. In addition, the reporters have no chances to both exchange ideas with fellow reporters and to transfer the know-how of collecting news items to their juniors. This paper has also discussed the disruption of practices that the ongoing Covid-19 has brought to the media ecosystem from a variety of perspectives.

Application of B-Grade Cultural Contents to Small City Marketing Strategy: Focused on the Case of Chungju City, Korea (B급 문화콘텐츠의 활용을 통한 소도시 마케팅 전략: 충주시의 사례를 중심으로)

  • Kwon, Eva;Lee, Byung-min
    • Journal of the Economic Geographical Society of Korea
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    • v.25 no.1
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    • pp.87-107
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    • 2022
  • This study aims to understand the possibility of small city marketing strategies using B-grade cultural contents. This research focused on the case of Chungju City which applied B-grade cultural contents to city marketing. The process using B-grade cultural contents to small city marketing was investigated and hash-tags and comments on social media were coded and analyzed based on grounded theory. Also, the details were examined through in-depth interviews with the local government official in charge. The result has shown the characteristics of B-grade cultural contents describing the differences from the original B-grade culture as subcuture. First, publicity materials showed the characteristics of general B-grade culture such as retro, puns, and escape, showing the process of communication/participation/empathy. Second, improbability, intertextuality, extensibility, subversiveness, and authenticity were the five main factors for responses and empathy from the audience. Third, the ripple effect was formed through the simple narrative structure of 'intro-conclusion'. Finally B-grade cultural contents of Chungju showed new possibilities for sustainable small city marketing through the formation of new cultural assets.

A Study on the Factors Influencing the Learning Satisfaction of Records Management Cyber Education (기록물 사이버교육의 학습만족도 향상을 위한 영향 요인 연구)

  • Na, Kyeongwon;Chang, Wookwon
    • Journal of Korean Society of Archives and Records Management
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    • v.22 no.1
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    • pp.61-82
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    • 2022
  • This study aims to investigate the factors influencing the learning satisfaction of records management cyber education that is opened and operated by the National Archives of Korea, as well as to improve the quality of cyber education program. Cyber education consisted of an introductory course, an intensive course, and a liberal arts course. As the major factors for learning satisfaction, "validity of content structure, interaction between professors and learners, learning motivation, active learning attitude, ease of use environment, and level of organizational support" were set. An online survey was conducted on the learning satisfaction according to the curriculum of each course. The survey was conducted to 107 institutions with specialized records management personnel, and additional in-depth interviews were also conducted. The survey analysis consisted of factor analysis, independent sample T-test, analysis of variance (ANOVA), correlation analysis, and multiple regression analysis. As a result of the study, the factors influencing learning satisfaction were found in the order of interaction between professors and learners, learning motivation, and validity of content structure.

Search for the Priority of Educational Needs for Interdisciplinary Programs at University (대학 연계전공에 대한 교육요구 우선순위 탐색)

  • Ahn, Su-Hyun;Lee, Sang-Jun
    • Journal of Practical Engineering Education
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    • v.13 no.3
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    • pp.443-451
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    • 2021
  • Most universities are attempting educational innovation through multidisciplinary approaches, such as interdisciplinary programs and convergent majors, to nurture convergent talents in the era of the 4th Industrial Revolution. The purpose of this study is to identify the priorities of the educational needs of students who complete the interdisciplinary program and to find its effective operation plan. For this purpose, research was conducted to search for the university-level support required to vitalize the interdisciplinary program by doing focus group interviews with students who have participated in the interdisciplinary program. And the final priority was derived by applying the t-test, Borich's need assessment model, and The Locus for Focus Model, using online research. As a result of the analysis, 'formation and operation of dedicated organizations' and 'dedicated classrooms and practice rooms' were deduced as factors to be considered as a top priority, 'curriculum specialization,' 'interdisciplinary program scholarship support,' 'interdisciplinary program promotion,' and 'assignment of dedicated teaching assistants' were derived as secondary consideration factors. Based on these research results, a plan of vitalizing the educational needs for the interdisciplinary program at university and its implications were suggested.

Development of Preventive Self-Management Knowledge Related to Premature Labor (PSMK-PL) Scale for Women of Childbearing Age : An Item Response Theory Approach (가임 여성의 조기진통에 대한 예방적 자가관리 지식 측정 도구 개발: 문항반응이론 적용)

  • Kim, Sun-Hee;Lee, Yu-Jin
    • The Journal of the Korea Contents Association
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    • v.22 no.9
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    • pp.439-450
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    • 2022
  • Purpose: This study was to develop the Preventive Self-Management Knowledge related to Premature Labor (PSMK-PL) scale for women of childbearing age. Methods: Preliminary items were developed based on the literature and interview results of those who experienced premature labor. The online survey was conducted and the data of 250 women were analyzed using the DIMTEST and DETECT programs by applying the item response theory. Internal consistency reliability was analyzed with Cronbach's alpha (95% CI). Results: Among the 30 preliminary items, six items were deleted. The difficulty and discrimination of the 24 final three-dimensional scales were all acceptable, respectively. Cronbach's alpha (95% CI) was .89 (.87~.91). Conclusion: The PSMK-PL scale generally consisted of items with validity, and the reliability was acceptable.

A Case Study of Equitable Access to Quality Technology Uses in a Low-Resourced Rural Elementary School (농촌 초등학교에서 디지털격차 해소를 위한 테크놀로지 활용 수업 사례 연구)

  • Han, Seungyeon;Han, Insook
    • The Journal of the Korea Contents Association
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    • v.21 no.11
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    • pp.224-233
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    • 2021
  • The aim of this study was to describe how a teacher used technologies to improve underserved student's learning in a low-resourced rural elementary classroom and provide implications for teachers' use of technology. The in-depth case study was conducted in a one-student classroom setting that isolated the fifth grader from social and collaborative learning opportunities. The qualitative data was collected in forms of classroom observation field notes, teacher interviews, student interviews and student's reflection journals. Findings are as follows: First, technology partakes an import role in a one-student classroom to support student's collaborative learning. Second, to overcome a digital divide, the teacher created a technology-enhanced environment with alternative methods of her own and supplemented teacher-created resources. Third, the teacher used technologies to support adaptive instruction based on student's needs.

Development and validation of Everyday Gender Microaggression Scale (일상 속 성차별 경험 척도 개발 및 타당화)

  • Eunha Kim
    • Korean Journal of Culture and Social Issue
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    • v.24 no.4
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    • pp.593-614
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    • 2018
  • By applying the concept of microaggression (subtle and indirect form of discrimination), the aim of this study was to develop and validate the Everyday Gender Microaggression Scale (EGM). For this purpose, based on the results of literature review, surveys, and individual interviews, we developed 17 pilot items. Next, after expert content validation, we administered online survey to 180 adult women and conducted exploratory factor analysis. The result revealed 2 factors, 14 items, and this structure was reconfirmed through confirmatory factor analysis in another sample of 219 adult women. Convergent and concurrent validities were also examined via correlations with measures of sexism, depression, and life satisfaction. We discussed implications, ways to use the EGM, and suggestions for future research.