• Journal of Korean Society of Archives and Records Management
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• v.14 no.1
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• pp.75-100
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• 2014

Many archives, including the National Archives of Korea, use online finding aids. However, in many aspects, they need improvement. In this study, with focus on the National Archives of Korea, the online finding aids of the National Archives of Australia (NAA), The National Archives (TNA) of United Kingdom, and the National Archives and Records Administration (NARA) of the United States were analyzed. Focus group interview was administered to users of the archives, identifying the pros and cons of online finding aids of NAA, TNA, and NARA. Based on the results, various improvement and development directions are suggested, including aspects on overall functions and hierarchical search, search options and subject search, representing search results, and archival contents services.

• Digital Contents
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• no.2 s.57
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• pp.55-57
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• 1998

검색이란 데이터베이스에 축적된 막대한 데이터로부터 필요로하는 데이터를 찾아내는 조사로서, 통신회선을 이용하여 리얼타임으로 결과를 인출하는 것이 온라인 검색이다. 데이터베이스의 내용으로는 학술문헌, 신문기사, 물성 데이터, 통계 데이터, 기업 데이터 등 여러 분야에 대한 자료를 포함하며 특허도 이에 포함된다. 본 자료는 특허 조사에서 온라인 검색의 역할과 특징에 대하여 이야기 하고자 한다. 특허에는 특허와 실용신안 그리고 이들의 공개, 공고, 등록의 여러 형태가 존재하나, 여기서는 이를 총칭하여 특허라는 용어로 사용하고자 한다.

• Journal of the Korean BIBLIA Society for library and Information Science
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• v.23 no.2
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• pp.209-233
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• 2012

In this study in order to verify the overall information seeking behavior of the Web-based OPAC users, it was analyzed transaction log file for 7 years. Regarding Web-based OPAC information seeking behavior, it was studied from the perspective of information seeking strategy and information seeking failure. In search strategy, it was analyzed search type, search options, Boolean operator, length of search text, number of uses of word, number of use Web-based OPAC, number of use by time, by week day. Also, in search failure, search failure ratio, search failure ratio by search options, search failure ratio by Boolean operator were analyzed. The result of this study is expected to be utilized for OPAC system and service improvement in the future.

• Journal of Information Management
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• v.26 no.1
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• pp.80-98
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• 1995

Search strategies is a means to make an efficient search. Among several studies of search strategy, Bates' $\ulcorner$Search Tactics$\lrcorner$ has been often cited and introduced, but their studies have been superficial. In this paper, the contents of Bates' $\ulcorner$Search Tactics$\lrcorner$ are examined in detail, and we try to represent the actual online search process based upon Bates' $\ulcorner$Search Tactics$\lrcorner$. The following three kinds of survey are made in order to clarify which and how tactics are used: (1) Interview with 7 searchers who belong to different types of organizations, and use different kinds of databases (2) Analysis of some online search records. (3) Analysis of written applications for a newspaper database during one year. In conclusion, Bates' tactics falls into categories and new several tactics which often used are added. The following five factors affect online search activities, search strategy, and search tactics. (1) the difficulty of search requests (2) the kinds of databases (3) the charging policy for each online search (4) the presence of the user during the search (5) the searcher' online experience In the limited condition, typical tactics are suggested, but in order to generalize the pattern of using tactics, further investigation is necessary.

• 한국벤처창업학회:학술대회논문집
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• 2018.11a
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• pp.97-101
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• 2018

우리나라 폐업의 대부분을 차지하고 있는 소상공인들은 서비스 또는 제품의 노출 부족으로 운영에 어려움을 겪고 있고 이는 높은 폐업율로 이어지고 있다. 상대적으로 규모가 작은 소상공인들은 비용, 시간, 인력 등의 문제로 활발한 마케팅 활동을 펼치지 못하고, 지역적인 상권내에서 전통적인 오프라인 영업에 의존하고 있는 실정이다. 현재 우리나라 검색 시장의 대부분을 차지하고 있는 네이버와 구글의 경우 소규모 사업자들이 적극적으로 온라인 마케팅을 펼칠수 있도록 자신들의 검색엔진최적화 가이드를 만들어서 제공하고 무료 교육도 실시하고 있으며, 각종 SNS 서비스 제공 회사들도 자사의 서비스 확대나 광고 수익을 올리기 위해 자세한 매뉴얼을 제공하고 있음에도 여전히 많은 소상공인들은 온라인 마케팅 채널 운영과 검색엔진최적화를 하지 못해 자신의 서비스나 상품을 잘 노출시키지 못하고 있다. 이에 본 연구는 서비스업 소상공인의 배경적 특성과 기술지향성이 온라인 마케팅 채널 운영과 검색 엔진 최적화라는 조절변수를 거쳐 경영성과에 어떤 영향을 미치는지를 분석하고 이를 통해 서비스업 소상공인들의 매출 증대를 위한 온라인 마케팅 확산에 도움이 되고자 한다.

• The Journal of the Korea Contents Association
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• v.20 no.4
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• pp.202-211
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• 2020

This study examined the effects of online search service users' experiences on search satisfaction by the types of main search results. As a result of the survey, the negative experience of using the search result in the specific service area among the integrated search results is the most irrelevant regardless of the type of search result with the lowest usage rate. In particular, users are often exposed to advertising information and valuable or low useful information, and information inaccuracy, bias, and personal information leakage experience are relatively higher than other search results. Satisfaction by type of search result of online search service showed only difference in interest of search result, and no other satisfaction factor was found by type of search result. Looking at the experience factors that affect the satisfaction of each type of search results, in the case of general integrated search results except search websites such as search ads and search ads, the more accurate information is provided, the more satisfied the search results are. In the case of, the provision of high value and useful information has a positive effect on satisfaction. After all, it is implied that online search service providers should consider the highest priority for improving the service, improving the accuracy of information and the value and usefulness of information.

• Journal of Information Management
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• v.23 no.3
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• pp.45-73
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• 1992

STN International is operated in North America by CAS, a division of the American Chemical Society;by FIZ Karlsruhe in Eruope ; and by JICST in Japan. All three are not-for-profit scientific organizations. This paper describes Messenger software that is designed for fast and efficient information retrieval, the advanced front-end STN Express software that saves time and effort, and databases in STN.

• The Journal of Society for e-Business Studies
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• v.15 no.1
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• pp.17-37
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• 2010

Currently, online searching sites offer a variety of services such as just sorting by price, manufacturer, sorting by release date for sale as well as the product reviews to help and enjoy online shopping provided consumers with more shopping information. The purpose of this study is to examine the effects of online product reviews attributes (informativeness and usefulness) and familiarity on consumers' loyalty in online product searching site via trust and satisfaction. To identify these relationships, the secondary data or past studies were collected and theoretically arranged. I made the theoretical proposed model to explain the relationships between the constructs, identify the operational definitions and 8 Hypotheses were established, there was executed the survey of 175 customers. As the result of test that make the relations of used variables clear, i can get the conclusion; site familiarity and informativeness, Usefulness of online reviews have the positive effect empirically on trust building and loyalty. From the empirical test, i suggest the strategic advices in online product searching site. To increase the consumers' loyalty, it would be developed that a variety of methods and ways to raise the site familiarity and informativeness, usefulness in online product reviews. It is necessary for sticking the consumers to raise the positive trust building and satisfaction. The results of this study would help companies operating the online product searching site.

• Proceedings of the Korea Information Processing Society Conference
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• 2012.11a
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• pp.187-190
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• 2012

온라인 검색 광고는 인터넷 사용자의 증가, 그리고 온라인 광고 수요의 규모가 커짐에 따라 광고 시장에서 보조적인 역할에서 벗어나 주도적인 위치로 변화하고 있다. 지속적인 규모성장과 수요 증가에도 불구하고 기존의 관계형 데이터베이스에 의존한 온라인 검색 광고 플랫폼은 구조적인 한계로 인해 유연한 자원 확장이나 분석속도의 보장성을 유지할 수 없다. 본 논문에서는 빅데이터 분석 시스템을 이용하여 온라인 검색 광고 플랫폼을 설계 및 구현함으로써, 데이터 저장 공간을 유연하게 확장할 수 있으며, 일정한 시간으로 수렴할 수 있는 안정적인 분석 속도를 유지하는 시스템을 제안한다.

• Journal of the Korean Society for information Management
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• v.33 no.3
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• pp.177-193
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• 2016

This study aims to analyze physicians' online information search process to solve the clinical questions at the point of care. To achieve this purpose, ten university hospital-based physicians participated in-depth interviews and observation studies. Based on Wilson's problem solving process, this study analyzed the characteristics of each information search stage and efficiency of online searching. The results showed that participants tend to relatively immediately formulate their clinical questions. However, basic searching strategies were only used and a few preferred information sources were chosen. However, average satisfaction degree of online searching appeared high with 5.7 (7 Likert-scale) and problem-solving index increased after searching. As physicians are likely to use well organized and evidenced-based credible information easily, it implies the needs for an integrated search system within the electronic medical record (EMR). In addition, as other online resources' awareness is lower comparing Google and PubMed, active promotions and training of other resources are needed.