• The Journal of the Korea Contents Association
• /
• v.18 no.6
• /
• pp.364-373
• /
• 2018

This study aims to investigate the linguistic features of English signboards (ES) and socio-cultural aspects in Korea through university students' perspectives on the ES. The data comprised pictures and questionnaire on the ES from the students. The findings showed that ES reached to 55.4% for mainly the business of drink beverage and clothes. The text written by 'only English' included 2-3 words (43%), and that of 'combination of English and Korean' had 4-5 words (25%), which reached to 68% of the all. The 70% of ES were used for the business of drink beverage, food, and clothes, but these were not in harmony with the neighborhood, showing 42% of agreement. Good ES required 'visual factors (27%)', 'expression of business (23%)', 'elegant and luxurious style (19%)', and 'design and creativity (15%)', and these ES were the most in Shinchon areas. Overall, the present ES culture was insufficient to make harmonious atmosphere in Korea, which requires the support of policies and systems.

• The Journal of the Korea Contents Association
• /
• v.19 no.6
• /
• pp.504-512
• /
• 2019

This study aims to investigate language society cultural aspects in a community, examining and comparing linguistic errors of English signboards (ES) at home and abroad. The data comprised the ES in 5 cities, Korea and in Paris, France. The findings showed that the errors of the ES in Korea reached to 39.2%, whereas those in Paris contained 24.7%. In Korea, ES and errors were the most in Myeong-dong area. In Paris, the most ES were in the area of Eiffel Tower, but the most linguistic errors appeared at the 3, 4 districts of Marais. Those errors belonged to most in the business of drink, food, and clothes in turn in Korea, while this was the case in the field of clothes, food, and culture in Paris. The frequent errors were classified into semantic, morphologic, and syntactic aspects in turn. The regulations on signboards of foreign languages existed but were not abided by in the both countries. Thus, more practical and reasonable devices and policies are required to establish a more harmonious atmosphere of the ES.

• Korea Science and Art Forum
• /
• v.37 no.1
• /
• pp.87-97
• /
• 2019

The study began in recent years with the aim of grasping the nation's medical status following the fast-growing trend of international medical tourism and attracting foreign patients, among other things, Busan, which ranks second in attracting foreign patients after the nation's capital, Seoul, has been highly active in the past eight years, with foreign patients rising by about 426 percent, and Russian patients entering the sea. In addition, Gimhae and Changwon, the Busan-based Gyeongsangnam-do region, ranked first and second in number of foreign residents, and are inhabited by a variety of foreign workers. Medical institutions, such as hospitals, should be able to find directions within hospitals. It is also a space where information in various languages, including Korean, English, Chinese, or Russian, must be delivered in a single medium. Based on this research, the purpose of this research is to provide converged information that helps foreigners who are not familiar with Korean language easily understand the proposed recognition system when visiting hospitals. Therefore, this paper is applied to a multi-language survey of six medical institutions (A, B, C, D, E, F) at the university hospital in Busan, and 10 medical institutions (R, J) in Gimhae, South Gyeongsang Province with high foreign residents. Research results and contents are as follows. First, the results of analyzing the design of the sinusoidal system show that the font uses colorless Gothic fonts, arrows, and pictograms to introduce the design of a typical hospital sign system. Second, the results of the multi-lingual situation were found to have only two languages in the system, such as Korean and English, and to have four languages, including Korean, English, Chinese, and Russian, according to their geographical location. However, it was judged that most medical institutions currently have only two languages (Korean, English) that may cause some discomfort in terms of language for foreign patients in non-English speaking countries. Based on these findings, it is necessary to propose designs that are considered by Koreans as well as foreign users in the use of multilingual hospital sign systems.