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친사회적 동기가 사회적 기업 직업정체성에 미치는 영향: 사회적 존재감(Social Worth)의 매개효과를 중심으로

  • 조대범;이채원;마크 마이어
    • 한국벤처창업학회:학술대회논문집
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    • 2024.04a
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    • pp.27-34
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    • 2024
  • 사회적 기업가정신은 기업가정신 분야의 연구에서 많은 학자와 산업계의 관심을 받고 있는 주제이다. 특히 사회적 기업을 창업하거나 사회적 기업에서 일하고자 하는 사람들은 일반 사람들과 다른 어떤 특성을 가지고 있는지에 대해 선행 연구들은 공감, 도덕적 판단, 지각된 사회적 규범 등의 요소들로 설명하고 있다. 이는 전통적인 기업의 창업자와 비교되며, 사회적 기업가정신에 중요한 선행요소라고 말하고 있다. 그러나 공감능력이 뛰어나고, 공동체에서 사람들과 잘 어울리며, 남을 돕기 좋아하는 사람들이 반드시 사회적 기업가적 의도가 높은 것은 아니며, 이런 특성을 가진 모든 사람들이 사회적 기업에서 일하고자 하는 것은 아니다. 사회적 기업가적 동기에 관한 선행 연구 중에 동기와 행동을 연결하는 복잡한 매커니즘에 대해 설명한 연구는 거의 없는 상황이며, 대부분 공감(Empathy), 사회적 자기 효능감(Social Entrepreneurial Self-Efficacy), 도덕적 의무감 등의 요소를 규명하는데 집중되어 왔다는 한계가 있다. 본 연구는 지금까지 거의 연구되지 않았던 사회적 기업적 의도를 설명하는 타인 지향적 동기(other-oriented motives)와 사회적 기업 직업정체성에 관한 연구이다. 이를 통해 사회적 기업에 참여하려는 개인의 성향을 촉진시키는 요인은 무엇인지를 규명하고자 하였다. 전국 일반고, 특수목적고 및 특성화고등학교와 대안학교 학생 444명을 대상으로 설문조사를 실시하여 타인 지향적 동기요소인 친사회성 동기, 사회적 존재감과 사회적 기업 직업정체성의 관계 분석에 활용하였다. SPSS 26 버전을 활용하여 다중 회귀분석을 실시한 결과 사회적 기업에 대한 직업정체성에 친사회적 동기와 사회적 존재감은 긍정적인 영향을 미치고, 특히 사회적 존재감은 친사회적 동기와 직업정체성과의 관계에 부분 매개효과를 보였다. 결과적으로 역지사지 성향을 가지는 학생일수록 사회적 기업에서 일을 할 의도가 높아지고, 남을 돕고자 하는 의지가 높은 학생, 공동체 의식이 높은 학생일수록 사회적 기업에서 일을 하고자 하는 의지가 높다는 것을 알 수 있었다. 또한 사회적 존재감은 이 과정에서 간접적으로 유의미하게 긍정적인 영향을 미치는 것을 알 수 있었다. 본 연구는 사회적 기업에 대한 직업정체성에 영향을 미치는 선행요인을 규명하고 사회적 기업에 참여하려는 개인의 성향을 촉진하는 요인이 무엇인지 규명했다는 데 의의가 있다. 그리고 이 요인들이 교육을 통해 강화할 수 있으므로 사회적 기업 창업가 육성에 대한 새로운 방향을 제시한다.

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Characteristies of the background fabric and coloring of "Buseoksa Temple Gwaebul" in the possession of the National museum of Korea (국립중앙박물관 소장 <부석사 괘불>의 바탕직물과 채색 특성)

  • Park Seungwon;Yu Heisun;Park Jinho;Cheon Juhyun
    • Conservation Science in Museum
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    • v.31
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    • pp.1-20
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    • 2024
  • The "Buseoksa Temple Gwaebul" (1684, K969) in the possession of the National Museum of Korea is a large Buddhist hanging scroll produced for outdoor rituals (gwaebul) at the eponymous temple. The painting demonstrates the most complex composition among the existing Buddhist hanging scrolls as it depicts the Shakyamuni Buddha in the lower middle, surrounded by the Vairocana Buddha, Medicine Buddha, and Amitabha Buddha. This study examines the characteristics of the background fabric and the production methods of the scroll from Buseoksa Temple and explores the characteristics of the coloring techniques by integrating the results of a non-destructive analysis to determine the materials used for coloring. The gwaebul comprises a total of 13 panels, with 11 panels arranged side by side and one panel each added to the top and bottom. The background fabric of the painting consist of semi-transparent silk tabby for the nine panels in the center, and silk tabby for the four panels surrounding the four sides. The coloring materials used to paint the scroll were analyzed using X-ray fluorescence, and were confirmed to be inorganic pigments of red, yellow, green, blue, and white. For some parts painted in yellow and blue, the colors were expressed by first applying light white pigment before adding organic pigments. In addition, ink was used for the black lines and gold leaf was used for the patterns of the Buddhist robes. X-ray irradiation enabled the determination of the location and technique of coloring according to each pigment color by highlighting the difference in brightness depending on the main component and the thickness of each pigment.

Exploring the Impacts of Bridging and Bonding Social Capital on Travel Experience Sharing Behavior on SNS (사회적 자본이 SNS에서 여행 경험 공유 행동에 미치는 영향)

  • Ju Hyoung Han;Chang-Sup Shim
    • Journal of Service Research and Studies
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    • v.14 no.3
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    • pp.60-78
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    • 2024
  • Social Network Service(SNS) has fundamentally changed the scope, boundaries, and dynamics of social interactions, becoming an integral part of everyday social communication for individuals and significantly altering the decision-making processes of individuals and organizations. Although prior studies have agreed that individual motivations significantly affect travel experience sharing behavior on SNS, different motivations need to be further examined. Also, there is little empirical study that examines the relationships between social capital and motivations. To address these gaps, this study developed a research model to investigate how two types of social capital (i.e., bridging and bonding) influence individual motivations (i.e., self-enhancement and altruism motivations), which in turn contributes to travel experience sharing behavior on SNS. The online survey was conducted from March 3 to March 17, 2021, and 516 responses were included in the data analysis. Structural Equation Modeling was applied to test the hypotheses in a research model. This research provided a comprehensive exploration of the relationship between motivations and social capital, contributing to a better understanding of why tourists share their travel experiences on SNS.

Development of a Lower Limb Magnet System Capable of Polarity Conversion (극성변환이 가능한 하지의지 자석락 시스템 개발)

  • Beom-ki Hong;Seung-Gi Kim;Se-Hoon Park
    • Journal of the Institute of Convergence Signal Processing
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    • v.25 no.2
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    • pp.77-85
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    • 2024
  • The suspension device that connects the prosthetic leg and the residual limb allows lower limb amputees to wear prosthetic limbs, and is the most sensitive part when using prosthetic limbs as it is always in contact with the residual limb not only while walking but also in everyday life. In this paper, using the principles of attraction and repulsion of permanent magnets, we developed a magnetic lock suspension device that can fix the amputees and prosthetic legs of lower limb amputees by changing the polarity of the magnet. The operation method of the magnetic lock is that when neodymium magnets are placed on the left and right as NNSS based on a non-magnetic brass core, the magnetic force flows outward beyond the brass core using the adsorption member as a medium to generate bonding force. When rotated 90 degrees, the magnet moves to NSNS. The principle is that as the position moves, the magnetic force flows inward and cancels out.Based on this, we conducted a bonding test using tensile strength and a short-term comparative evaluation of the prosthesis with the shuttle lock suspension system, which was a comparison group, to verify reliability and evaluate satisfaction with the prototype. As a result, the tensile strength exceeding the appropriate bonding strength was confirmed, and the magnetic lock showed higher satisfaction than the shuttle lock. In the future, we plan to conduct long-term ADL clinical trials for commercialization and develop a product that can be distributed to actual amputees.

A Study on Determinants of Showrooming in the Context of Omni-channel: Focusing on Mobile Technology and User Characteristics (옴니채널에서 쇼루밍의 결정요인 연구: 모바일 기술과 이용자 특성을 중심으로)

  • Juyeon Ham;Sujeong Choi
    • Information Systems Review
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    • v.26 no.1
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    • pp.385-407
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    • 2024
  • This study explains consumers' showrooming which refers to the activities of visiting offline stores to check products in person and obtaining information offline and online via mobile devices before making the final decision to buy. More specifically, this study verifies key determinants of showrooming based on two dimensions of the mobile technology and user characteristics. Furthermore, the study examines the relationship of showrooming and purchase intentions and the moderating effect of perceived risks on the relationship. The key findings are as follows: firstly, service connectivity and time convenience of the mobile technology characteristics are positively related to showroming. Secondly, as the user characteristics, need for touch and personal innovativeness increase showrooming while impulsiveness does not. Thirdly, showrooming contributes to the increase of purchase intentions. Finally, moderating effect of perceived risks has turned out to be insignificant. This study has implications by providing the understanding of key determinants of showrooming and further proving the positive relationship of showrooming and purchase intentions.

Curvature stroke modeling for the recognition of on-line cursive korean characters (온라인 흘림체 한글 인식을 위한 곡률획 모델링 기법)

  • 전병환;김무영;김창수;박강령;김재희
    • Journal of the Korean Institute of Telematics and Electronics B
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    • v.33B no.11
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    • pp.140-149
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    • 1996
  • Cursive characters are written on an economical principle to reduce the motion of a pen in the limit of distinction between characters. That is, the pen is not lifted up to move for writing a next stroke, the pen is not moved at all, or connected two strokes chance their shapes to a similar and simple shape which is easy to be written. For these reasons, strokes and korean alphabets are not only easy to be changed, but also difficult to be splitted. In this paper, we propose a curvature stroke modeling method for splitting and matching by using a structural primitive. A curvature stroke is defined as a substroke which does not change its curvanture. Input strokes handwritten in a cursive style are splitted into a sequence of curvature strokes by segmenting the points which change the direction of rotation, which occur a sudden change of direction, and which occur an excessive rotation Each reference of korean alphabets is handwritten in a printed style and is saved as a sequence of curvature strikes which is generated by splitting process. And merging process is used to generate various sequences of curvature strikes for matching. Here, it is also considered that imaginary strokes can be written or omitted. By using a curvature stroke as a unit of recognition, redundant splitting points in input characters are effectively reduced and exact matching is possible by generating a reference curvature stroke, which consists of the parts of adjacent two korean alphasbets, even when the connecting points between korean alphabets are not splitted. The results showed 83.6% as recognition rate of the first candidate and 0.99sec./character (CPU clock:66MHz) as processing time.

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Oxidative Stress and HSP70 Expression Upon Cerebral Isehemia-Reperfusion in Mongolian Gerbil (모래쥐에서 뇌의 허혈/재관류에 의한 산화성 스트레스 형성과 HSP70의 발현)

  • Park, Young-Mee;Kim, Chul-Hoon;Do, Yun-Jeong;Choi, Eun-Mi;Ahn, Young-Soo
    • The Korean Journal of Pharmacology
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    • v.32 no.3
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    • pp.335-345
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    • 1996
  • A critical role of oxygen-derived free radicals has been implicated in ischemia/reperfusion (I/R)-induced brain damage. In this study, we have produced experimental I/R to the brains of Mongolian gerbil (Meriones unguiculatus) by a transient occlusion and release of the common carotid arteries. We have attempted to determine whether the oxidative stress is generated upon I/R and whether this oxidative stress is linked to the cell damage. Since hippocampus has been suggested as one of the most vulnerable regions of the brain to the oxidative stress, we analyzed samples from hippocampus in comparison with those from cortex. In addition, we have examined the expression of heat shock protein 70kD species (HSP70) in these regions in order to evaluate a possible role of this protein in I/R-induced brain damage. To determine whether the oxidative stress is produced upon I/R, we measured the glutathione oxidation, GSSG/ (GSH + 2xGSSG), as an index of oxidative stress. We found an increase of the glutathione oxidation primarily in hippocampus upon I/R. To determine whether this oxidative stress is linked to the cell damage, we measured the degree of lipid peroxidation upon I/R. We found an increase of lipid peroxidation in both regions. However, the magnitude of increases was greater in hippocampus than in cortex. In addition, we found that changes in both the magnitude and the temporal patterns of glutathione oxidation closely correlated with those of lipid peroxidation. Our study provides biochemical evidences that the oxidative stress is generated upon I/R and this oxidative stress is linked to the oxidative cell damage. Our study also provides evidences that the degree of oxidative stress as well as oxidative cell damage is greater in hippocampus than in cortex. We could not find difference in the basal level of HSP70 expression between hippocampus and cortex, indicating that the intrinsic vulnerability of hippocampus cannot be explained by the lower level of HSP70 expression. We did find, however, that the induction of HSP70 expression upon I/R was impaired in the hippocampus. This impairment appeared to be at the transcriptional level. These results suggest that the measurement of HSP70 induction may be employed as a useful predictor of differential cellular susceptibilities to the I/R-induced brain damage.

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The influences of sustainability management at institutional foodservice on store image and behavioral intention (소비자가 인식하는 산업체 급식업체의 지속가능경영활동이 점포이미지와 행동의도에 미치는 영향)

  • Ahn, Jiyoon;Seo, Sunhee
    • Journal of Nutrition and Health
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    • v.48 no.2
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    • pp.199-210
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    • 2015
  • Purpose: The purpose of this study was to determine the influence of sustainability management in institutional foodservice on store image and behavioral intention (revisit intention, word of mouth, willingness to pay a premium). Methods: Based on a total of 371 samples obtained from the empirical research, this study reviewed the reliability and fitness of the model. Results: According to results of exploratory factor analysis, sustainability management derived three factors, economic value, socially responsible, and environmentally sound. The structural equation modeling showed that social responsibility in sustainability management had a significant positive effect on store image and behavioral intention. In addition, customer's perceived store image in foodservice had a significant positive effect on behavioral intention. The relationship between sustainability management and behavioral intention was found to be a partially significant effect. Conclusion: The results of this study revealed the importance of sustainability management of foodservice to improve store image and behavioral intention.

Assessment of Patency of Coronary Artery Bypass Grafts Using Segmented K-space Breath-hold Cine Cardiovascular Magnetic Resonance Imaging: A Clinical Feasibility Study (호흡멈춤상태에서 K-space분할 CINE 자기공명 영상기법을 이용한 관상동맥우회로의 혈류개방성의 검사)

  • Oh-Choon Kwon;Sub Lee;Jong-Ki Kim
    • Investigative Magnetic Resonance Imaging
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    • v.7 no.1
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    • pp.22-30
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    • 2003
  • Purpose : The efficacy of magnetic resonance imaging for evaluating coronary artery disease has been reported. In this study, we evaluated the usefulness of breath-hold segmented K-space cine MR imaging for evaluating the patency of coronary artery bypass grafts (CABG). Materials and Method s : Thirty eight patients with a total of 92 CABGs (36 internal thoracic arteries and 56 saphenous vein grafts) were evaluated using segmented K-space cardiac-gated fast gradient echo sequence (2D-FASTCARD) MR imaging. MR magnitude images were evaluated from the hard copies by two independent observers. A graft was defined as patent if it was seen as a bright small round area on at least two consecutive images throughout the cardiac cycle at a position consistent with the expected location for that graft. Results : MR images were obtained successfully for 23 patients (61%). The sagittal planes were most helpful in visualizing the cross-section of sapheneous vein bypass graft to left circumflex artery branch, whereas the transverse planes were used for identification of internal mammary artery grafts to left anterior descending coronary artery or its branch and identification of saphenous vein grafts to right coronary artery. Forty five grafts were visible using this MR technique, while the grafts were not visible on seven saphenous vein grafts and two internal mammary artery grafts. In two patients showing symptoms of myocardial ischemia, one or two bypass grafts were not visible. Imaging, perpendicular plane to a CABG was important to visualize the flow inside the CABG with maximum sensitivity. Conclusion : Evaluation of patency of the bypass graft was clinically feasible by 2D-FASTCARD MR imaging, whereas any invisible bypass grafts should be further studied by contrast-enhanced MR angiography or by conventional angiography for confirmation of abnormalities.

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A Study on the animation music video production for the viral marketing purposes A case study of project (바이럴 마케팅용 애니메이션 뮤직비디오 제작 연구 : 월드컵 응원가 <일어나라 대한민국> 사례를 중심으로)

  • Han, Sang-Gyun;Kim, Tak-Hoon;Kim, Yu-Mi
    • Cartoon and Animation Studies
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    • s.22
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    • pp.47-63
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    • 2011
  • Recently, contemporary cultural contents have been shown its diversity changes followed by the birth of new media platforms with consumers' new needs in the global market. Also, developments of Internet and computer system networks are the main contributors of making this changes happened rapidly. This study aims to know that how to usefully use those new media platforms through the great example of stop-motion animation music video by analyzing its production and marketing process. The music video production had been focused to be completed with high quality by adjusting the production process economically in spite of the relatively short period(less than one month)from its crank-up to the deadline. Because the production was planned that main characters lead the whole story, the creative team had been tried to reduce the production hours by commonly use the same mold when they make original clay models by collecting the similarities of characters' appearances. By using CG technic, could overcome the visual monotonous from the similarities which inferred above. Also, the repeated rhythm in the music video, the similar scenes of backgrounds were commonly used by copy of the original scene. At the point of directing, the creative team considered both economical and art aspects for the quality work. In details, they divided the scenes into foreground and background, and removed unnecessary parts to save the production hours and budget but make depth of fields in the scenes. Except the viral marketing purposes, was searching for the methods to compensate the production cost. For this, the characters in the music video dressed the same T-shirts which are world-cup logo on, and those were designed for the sale after released the music video. Even the result of the sales was not enough to satisfied, it was estimated a great attempt to the domestic animation industry.

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