• Title/Summary/Keyword: 언론분석

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How Does Media Reports Affect Consumers' Attitude toward the Telecommunication Expense? (언론보도에 따른 소비자의 이동통신비 인식에 대한 연구)

  • Park, Yong Wan;Son, Soomin
    • Journal of Digital Convergence
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    • v.15 no.9
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    • pp.87-97
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    • 2017
  • This paper examined how consumers' attitude toward the telecommunication expense was affected by news reports through the experiment. Participants were randomly assigned to one of four group (control group, high-expense-claimed-media group, low-expense-claimed-media group, and both-exposed-media group), and asked to indicate credibility & neutrality toward media report, similarity between media report, and their own thought, their attitude toward the telecommunication expense. The result of ANOVA showed that the high-expense-claimed-media was perceived more credible and neutral than the low-expense-claimed-media. ANCOVA was conducted to eliminate the impact of similarity between media report and their own thought on the evaluation of credibility & neutrality toward media report, and the result showed that there was no difference. Also, participants evaluated the telecommunication service so expensive, regardless of what kind of media reports they were exposed. We found that consumers' prior belief, which telecommunication service was expensive, might interrupt consumers' learning process for new information from media. To resolve the social pressure about mobile service rate-cutting, it is necessary to investigate how to dampen consumers' stereotype about the telecommunication expense. The future research using the framing effect could be considerable.

An Analysis of the Perception of News coverage about Inclusive Education Using Big Data (빅데이터를 활용한 통합교육 언론보도에 대한 인식분석)

  • Juhyang Kim;Jeongrang Kim
    • Journal of The Korean Association of Information Education
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    • v.26 no.6
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    • pp.543-552
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    • 2022
  • This study tried to analyze the social perception of news coverage on inclusive education by using big data analysis techniques. News articles were collected according to the 5-year policy period for the development of special education, and news big data was analyzed. As a result, the frequency of media reports during the five-year policy period of special education development from 1998 in the first year to 2022 in the fifth year was steadily increased. During this period, the top topic words in news coverage changed from words conceptualizing simple definitions to words expressing the active will of students with disabilities for the actual right to education. In addition, as a result of emotional analysis of the overall keywords in the inclusive education news coverage, it was found that the positive word ratio was high. Through this study, it can be seen that interest in news coverage on inclusive education is increasing quantitatively in accordance with changes in special education policies, and the demand for inclusive education is being concreted in the direction of guaranteeing the actual right to education of students with disabilities.

Design and Implementation of Detecting Tool for New Word in Korean Journal Articles (언론 기사에 나타난 신(조)어 조사 도구의 설계 및 구현)

  • Song, In-sung;Jeong, Hee-seok;Lee, Samuel Sangkon;Lee, Raeho
    • Proceedings of the Korea Information Processing Society Conference
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    • 2009.04a
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    • pp.114-117
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    • 2009
  • 신조어 조사용 프로그램은 웹에 실시간으로 등록되는 언론 기사를 수집하는 웹 에이전트를 개발하여 텍스트를 추출하고, 간단한 어휘 분석을 통하여 국어사전에 등록된 표제어와 이미 연구자가 발견한 기존의 신조어를 제외하고 새롭게 생성된 신조어를 추출하는 작업을 하는 도구이다. 인터넷의 언론 사이트에서 규칙적인 URL 패턴을 발견하고 뉴스 기사를 수집한다. HTML 소스 분석을 통하여 언론 기사만을 추출하고 이 기사에서 사전의 표제어와 기존에 조사된 신어를 제외하여 국어 전공자가 신어를 찾아내는 작업을 하는데 사용하는 시스템을 설계하고 구현하였다.

An analysis of the articles about 'Storytelling Mathematics' ('스토리텔링 수학' 관련 언론 보도 내용 분석)

  • Kim, Soo Cheol;Lee, Hwan Chul
    • Communications of Mathematical Education
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    • v.28 no.2
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    • pp.179-193
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    • 2014
  • After National Mathematics Education Advanced Plan represented in 2012, mathematics education fields began to attention to 'Storytelling'. Because the plan contains important topics, reinforcing mathematics education, improving understanding about mathematics, and enhancing self-guided learning. As one of the methods for improving understanding about mathematics, Storytelling in mathematics is emphasizing recently. The purpose of this study is to analyse the articles about 'Storytelling Mathematics' to find how the media report it. Also, we discuss the direction of Storytelling in mathematics education. The conclusion of this study is that most of the privately-owned company is using the Storytelling as a tool for advertising commercially. Readers have to make a decision which articles are true or useful. A policy makers must ponder how the 'Storytelling Mathematics' policy affect the demands and suppliers in education.

Theory and Practice in Media Education (언론학 교육에서 이론과 실제)

  • Song, Woo-Chun
    • Korean journal of communication and information
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    • v.17
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    • pp.61-84
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    • 2001
  • Discussions and debates over media education abound in Korra as the number of both institutions that provide media related education and students enrollment for these programs increases rapidly in recent years. In spite of this rather impressive expansion, however, many have raised serious questions about media education of Korea for its not being able to meet the need of the Industry and students, and, moreover, inability to face the challenges brought by new communication related technologies. Who teaches What for what purposes are some of the fundamental questions underlying these heated debates and discussions. To understand these rather complex and interrelated issues more clearly, it is attempted to delineate the nature of these debates by exploring the evolutionary process of media education. The issues related to debates over purposes of media education, curriculum, and faculty qualification have changed through the history of media education, but the nature of the debates, that is the struggle between professionalism and academism, or the tension between practice and theory, has not. Upon this understanding, some argue that what distinguishes opposing sets of dichotomies, such as skills vs. knowledge, training vs. education, now-how vs. know-why. professional vs. academic, practice vs. theory, is more a reflection of social class division and group interests which have privileged theory over practice than a rational scholastic distinction. In addition, it has been often pointed out that the media studies have failed to establish ties with specific industries, and furthermore academic studies seriously lack solid theoretical and practical bases. In the case of the United States, leaders of the industry had contributed much for the Initiation of journalism education in a college setting. However, once inaugurated,, the process of its evolution has depended heavily on academicians. In a country like Korea, where academic and theoretical orientation is much stronger, these problems of media studies and education are even more acute. In this study, it is suggested that academicians and educators be more open-hearted to the realities of changing world, practices of the industries, and recruitment of professionals and practitioners to fill the gap between practice and theory, for the sake of the future of media studies and education.

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News Coverage on COVID-19 and Partisan Agenda-setting: An Analysis of Topic Modeling Results and Survey Data (코로나19 보도와 정파적 의제설정: 토픽모델링과 설문조사 연결분석)

  • Cha, Chae Young;Wang, Yu-Hsiang;Lee, Jong Hyuk
    • The Journal of the Korea Contents Association
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    • v.22 no.1
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    • pp.86-98
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    • 2022
  • This study explored the agenda of conservative and liberal media in reporting COVID-19, and observed the effects of each media's partisan agenda-setting on the public with the same political orientation. To this end, researchers collected 5,286 articles on COVID-19 from five newspapers, and analyzed the survey data of 1,067 respondents. Next, the researchers extracted main agenda using LDA topic modeling and analyzed the correlation between newspapers' agenda and survey respondents' agenda. As results, 15 topics such as infection, vaccine, and economic crisis appeared as the media agenda, and the difference in major agenda between conservative and liberal media was found. On the other hand, the conservative media exerted an agenda-setting influence not only on the conservatives but also on the liberals, but the liberal media did not have a significant influence on the liberals. This study contributes to the methodological expansion of agenda-setting research by introducing a new way to confirm the effectiveness of agenda-setting by combining topic modeling and survey.

The Effects of Media Framing and Image Restoration Strategies on the Public's Crisis Perceptions (언론 프레이밍과 이미지 회복 전략이 공중의 위기 인식에 미치는 영향)

  • Park, Eun-Hae;Kim, Yung-Wook
    • Korean journal of communication and information
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    • v.38
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    • pp.73-118
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    • 2007
  • The purpose of this research is to figure out the effects of media framing and image restoration strategies on the public's crisis perceptions. The literature review revealed that the public perceives crises through the media lens and image restoration strategies heralded by the organization interact with media frames in the process of the public's perceiving the crisis. The news content analysis and the experiment were conducted to accomplish the research purpose. Also food-related crises were selected for a research case because they have a great impact on the society. The content analysis showed that image restoration strategies designed by the crisis organization tend to be conveyed through anecdote-type news frames. Most image restoration strategies were close to defensive communications and not differentiated by the crisis type. The experiment outcomes demonstrated that the organization's image restoration strategies were not consistent with what the public preferred in the crisis situation. Such public perceptions also were changed according to media frames. Media frames and image restoration strategies have an interaction effect on the public's crisis perception.

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A Study on the Reports of Korean and Chinese Newspapers on Public Diplomacy Issues (한·중 언론의 공공외교 이슈에 관한 보도 연구 - AIIB 보도를 중심으로)

  • Cho, Youngkwon;Na, Misu
    • Journal of Digital Convergence
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    • v.14 no.2
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    • pp.1-18
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    • 2016
  • This study analyzed the reports of Korean and Chinese newspapers on the foundation of AIIB from the viewpoint of public diplomacy. The results showed that Chinese newspapers reported the government's statements and opinions and played as a means of conforming to the purposes of public diplomacy. Chinese newspapers employed the media paradigm of Instrumentalism among three paradigms of public diplomacy, which was due to ownership structure of the press. In the case of Korean Newspapers, they adopted paradigms of culturalism and professionalism. However, they verged to culturalism in terms of lack of discourse struggle due to few in-depth reports of the effects of national economy of AIIB.

An Analysis of News Report Characteristics on Archives & Records Management for the Press in Korea: Based on 1999~2018 News Big Data (뉴스 빅데이터를 이용한 우리나라 언론의 기록관리 분야 보도 특성 분석: 1999~2018 뉴스를 중심으로)

  • Han, Seunghee
    • Journal of the Korean Society for information Management
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    • v.35 no.3
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    • pp.41-75
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    • 2018
  • The purpose of this study is to analyze the characteristics of Korean media on the topic of archives & records management based on time-series analysis. In this study, from January, 1999 to June, 2018, 4,680 news articles on archives & records management topics were extracted from BigKinds. In order to examine the characteristics of the media coverage on the archives & records management topic, this study was analyzed to the difference of the press coverage by period, subject, and type of the media. In addition, this study was conducted word-frequency based content analysis and semantic network analysis to investigate the content characteristics of media on the subject. Based on these results, this study was analyzed to the differences of media coverage by period, subject, and type of media. As a result, the news in the field of records management showed that there was a difference in the amount of news coverage and news contents by period, subject, and type of media. The amount of news coverage began to increase after the Presidential Records Management Act was enacted in 2007, and the largest amount of news was reported in 2013. Daily newspapers and financial newspapers reported the largest amount of news. As a result of analyzing news reports, during the first 10 years after 1999, news topics were formed around the issues arising from the application and diffusion process of the concept of archives & records management. However, since the enactment of the Presidential Records Management Act, archives & records management has become a major factor in political and social issues, and a large amount of political and social news has been reported.

The Influence of the Environmental Conditions, the Political Tendency and the Degree of Freedom during Performance on the Perception of Journalists on the Quality of the Press (뉴스생산 환경 및 조직과 기자의 정치적 성향, 업무 수행 자유도가 언론의 전문성, 공정성 인식에 미치는 영향 연구)

  • Hong, Ju-Hyun;Choi, SunYoung
    • The Journal of the Korea Contents Association
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    • v.17 no.5
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    • pp.209-220
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    • 2017
  • This study explores what are the factors which influence the perception of press professionalism and fairness of journalist in the process of their news production. This study focused on how the difference between mainstream media and online media, the political tendency and the degree of freedom during working effected on the judgement of the freedom of press based on the model of Shoemaker and Reese' hierarchical model. As a result, Research finding is as follows: First, online media journalist evaluated the fairness of press higher than offline media journalists. Second, the consistency of political tendency of offline media is different from online media. Online media journalists evaluated the fairness of the press higher than offline media journalists. Finally, the degree of freedom during performance is the most importance factor which affects the evaluation of press fairness. This study highlights the factors which influence the perception of journalists on the quality of the press based on the survey data which have conducted by Korean press foundation This study implicates how working environment is importance in journalist's writing as a journalist. The freedom of press is very important in the process of news production because the factors which influence the evaluation of the fairness and the professionalism of press reveals the quality of press.