• Journal of Service Research and Studies
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• v.8 no.1
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• pp.13-26
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• 2018

Most product consists of various national components, and brand strategy using nationality images is prevalent in marketing field. Country of origin is meaningful consideration for decision making. The purpose is that how consumer evaluate the global brand depending on two-sided dimension of country of origin. This research aims to examine the interaction effect of two-sided country of origin and moderating effect of global identity. In study 1, two-way interaction effect of origin of brand and origin of production was significant with social prestige. In study 2, there-way ANOVA provided marginally significant main effect of origin of brand and global identity. Two-way interaction effect of origin of brand and production was significant with social prestige. Also two-way interaction effect origin of brand and global identity was significant with innovation and social responsibility. Three-way interaction of origin of brand, origin of production, and global identity was significant with social responsibility, this approved moderating effect of global identity. Results contribute to understanding global brands strategy using country of origin effect, and to adding new knowledge to the country of origin literature. Academic and practical implications, limitations, and future research directions were discussed.

• Journal of Convergence for Information Technology
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• v.8 no.1
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• pp.179-185
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• 2018

Big Data is strictly positioning one of method to deal with problems faced with mankind, not an icon of revolution in future anymore. Application of Big Data and protection of personal information have contradictoriness. When we weight more to usage of Big Data, someone's privacy is necessarily invaded. otherwise, we care more about keeping safe of individual information, only low-level of research using Big Data can be used to accomplish public purpose. In this study, we propose a method to anonymize Big Data collected in order to investigate the problems of personal information infringement and utilize Big Data and protect personal. This will solve the problem of personal information infringement as well as utilizing Big Data.

• Trans-
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• v.3
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• pp.137-162
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• 2017

This is a study about the arts as political tools by absolute royal authority in time of Louis X IV through the movie Le Roi danse(2000). The King, Louis X IV was an enthusiast of Arts. During the during the reign of Louis X IV, French Baroque art was blossomed exuberantly. the movie shows how the King uses the arts as a tool of his absolute authority. there are artists, Jean Baptiste Lully and Moliere, and while the movies shows how these artists could get the King's confidence and the king manipulate the arts for strengthen his authority as an absolute royalty.

• Korea Trade Review
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• v.48 no.3
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• pp.177-197
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• 2023

The rent seeking behavior of monopolistic online platform enterprises against digital contents suppliers is similar to the importing countries transfers the monopoly profit acquired by exporting companies in the imperfectly competitive market through optimal tariffs. If such an optimal tariffs imposing mechanism of importing countries, according to so-called strategic trade policy theories, is applied to the rent-seeking behavior of online platform companies, important insights can be obtained in discussions on regulatory reform. In other words, if an online platform enterprises impose a differentiated fee on each contents-suppliers in a monopolistically competitive markets that pursues contents differentiation through R&D investment, it would reduce the innovation investment by contents suppliers. Nevertheless, profit-maximizing online platform enterprises would not voluntarily give up the discriminatory fee system. Therefore, we would like to propose the introduction of a regulation that can force the introduction of an non-discriminatory fee system for all the contents suppliers.

• Proceedings of the Korean Institute of Electrical and Electronic Material Engineers Conference
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• 2008.11a
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• pp.9-9
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• 2008

일반적으로 섬광법으로 열전도율을 구하기 위해서는 섬광법으로 열확산계수를 측정하고, 시차주사열량계(Differential Scanning Calorimetry, DSC)로 비열측정을 하며 아르키메데스의 원리를 이용한 용적밀도를 구하여 이들 각각의 값을 사용하여 열전도율을 얻는다. 따라서 열전도율을 정밀하게 측정하기 위해서는 이 세 가지 물성치를 측정할 때 수반되는 오차요인을 종합적으로 검토하여 개선하는 것이 매우 중요하다. 섬광법으로 열확산계수를 측정할 때 시료의 전면에 조사되는 빛의 흡수율을 향상시키고 배면에서의 온도상승의 감지를 증대할 목적으로 시료 양면에 흑연코팅을 하게 된다. 이때 코팅된 흑연이 시료에 부가적으로 열저항을 증가시켜서 열확산계수를 측정하는데 가장 큰 오차요인이 되고 있다. 한편 비열은 대부분 DSC로 측정하는데, 시료와 용기의 열접촉 정도에 따라 큰 오차요인이 되기도 한다. 본 연구에서는 열확산계수를 정밀하게 측정하기 위해서 시료에 부가적인 열저항으로 작용하는 흑연코팅의 두께와 시료배면에서의 온도상승곡선 간의 상관관계를 실험식으로 도출하였으며 이방법은 열확산계수를 정밀하게 측정하는데 매우 유효한 방법임이 입증되었다. 또한 DSC의 접촉에서의 문제점을 해결하기 위해서 시료배면에서의 무차원 시간축(t/$t_{max}$)을 도입하였으며. 무차원 시간축에 따른 온도상승 곡선에서 표준시료와 측정시료의 half time($t_{1/2}$)의 0.5 배와 1.5배 사이 구간을 적분한 뒤 비교하여 열량계산으로부터 비열을 구하는 방법을 새롭게 개발하였으며 기존의 DSC에 비하여 정밀도를 향상시킬 수 있었다. 결론적으로 새롭게 제안된 측정기법들은 열확산계수 및 비열 혹정 시의 근본적인 오차요인을 혁신적으로 해결함으로써 정밀하고 신뢰성 있는 열전도율을 측정할 수 있음을 입증할 수 있었다.

• Archives of design research
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• v.20 no.1 s.69
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• pp.229-242
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• 2007

In Japan, a country renowned for her traditional respect for handicraft, superior craft techniques have been transmitted from generation to generation. Modern Japanese textiles reinterprete these traditional techniques in a new light and combine them with modern technology, to make modern Japanese industrial textile both futuristic and traditional simultaneously. This combining of new technology and handicraft serves as a reservoir for a remarkable diversity and originality in the development of new technology and design, and constitutes an important trend in modern industrial textiles. The aim of this study is to investigate the developmental background of Japanese textile industry that championed this trend to make the Japanese development unique in modern textile industries and to consider the concept of modern textiles as well as the structural innovation as represented by this new trend, thus contributing to the development of creative textiles for the present and the future. The findings of this study can be summarized as follows. The combining of new technology and traditional handicraft: 1) was made possible by Japanese consciousness that values traditional culture and by early recognition of advanced textile industry, which awarded new meaning and value to the traditional handicraft leading to an expanded social role for textiles. 2) helped construct a modern concept of textiles by pursuing textile media that are state-of-the-art, aesthetic, and highly sensitive to satisfy the requirements of modern industrial textile such as high quality, high performance, and high sensitivity. 3) enabled new design ideas and creation of new styles by implementing structural innovation in industrial textiles that involved diversification of expression, diversity in materials, and emphasis on texture. In short, by combining new technology and traditional handicraft, Japan came up with a new sense of aesthetics that is highly original and high level and with which the rest of the world can easily sympathize, thereby presenting one of the most important guiding principles for future textiles.

• Journal of the Korean Geographical Society
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• v.29 no.4
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• pp.402-419
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• 1994

Telecommunication and intormation technology have been conceived as crucial as well as revolutionary elements for recent and future social and economic development, and their development have led to a spatial reorganization and locational change of economic activities. Information technology has resulted in important changes in the organization structure and location of firm. This study draws attention to the understanding of the relationship between the diffusion of information technology and changes in firm activities with the special reference to the service industry of the United States. Information technology has had a significant impact on the growth and changes of the service industry of the United States through changes in the organizational and employment structure, market structure, and locational changes. The impact of information technology on location changes of the service industry shows two opposite patterns, concentration and decentralization. Among these patterns, the location change in the service industry of the United States reveals predominantly the decentralization tendency such as suburbanization and transfer to lower ranking cities rather than concentration. In case of Korea, however, it is anticipated that the rapid development of information technology may lead to the concentration of the service industry in Seoul and Capital region.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.18 no.1
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• pp.1-10
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• 2014

The characteristics of internet traffic was dramatically changed recently. Especially, the ratio of video traffic in internet network is highly increased. Because the video traffic changes the traditional interactive traffic transport into one way contents delivery, internet network pricing structure is not efficient to reflect this changes. The fundamental reason for these is the discontinuity between the cost and revenue of the internet traffic. Although the internet traffic is forecasted to grow highly, the revenue of network provider is not expected to increase as such. The present paper investigates various alternatives to improve the present business model and to accommodate traffic growth. Then, the desirable options is proposed to invoke the innovation and to reflect the price signal according to some criteria.

• Journal of Venture Innovation
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• v.7 no.1
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• pp.1-15
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• 2024

This study aims to elucidate the characteristics of big tech platform companies' sports content business in an environment of rapid digital transformation. Specifically, this study examines the market structure of big tech platform companies with a focus on Amazon, revealing the role of sports content within this structure through an analysis of Amazon's sports marketing business and provides an outlook on the sports content business of big tech platform companies. Based on two-sided market platform business models, big tech platform companies incorporate sports content as a strategy to enhance the value of their platforms. Therefore, sports content is used as a tool to enhance the value of their platforms and to consolidate their monopoly position by maximizing profits by increasing the synergy of platform ecosystems such as infrastructure. Amazon acquires popular live sports broadcasting rights on a continental or national basis and supplies them to its platforms, which not only increases the number of new customers and purchasing effects, but also provides IT solution services to sports organizations and teams while planning and supplying various promotional contents, thus creates synergy across Amazon's platforms including its advertising business. Amazon also expands its business opportunities and increases its overall value by supplying live sports contents to Amazon Prime Video and Amazon Prime, providing technical services to various stakeholders through Amazon Web Services, and offering Amazon Marketing Cloud services for analyzing and predicting advertisers' advertising and marketing performance. This gives rise to a new paradigm in the sports marketing business in the digital era, stemming from the difference in market structure between big tech companies based on two-sided market platforms and legacy global companies based on one-sided markets. The core of this new model is a business through the development of various contents based on live sports streaming rights, and sports content marketing will become a major field of sports marketing along with traditional broadcasting rights and sponsorship. Big tech platform global companies such as Amazon, Apple, and Google have the potential to become new global sports marketing companies, and the current sports marketing and advertising companies, as well as teams and leagues, are facing both crises and opportunities.

• Journal of Technology Innovation
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• v.30 no.1
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• pp.1-20
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• 2022

Digital transformation refers to the economic and social effects of digitisation and digitalisation. Although digital transformation acts as a useful tool for economic/social development and enhancing the convenience of life, it can have negative effects (misuse of personal information, ethical problems, deepening social gaps, etc.). The government is actively establishing policies to promote digital transformation to secure competitiveness and technological hegemony, however, understanding of digital transformation-related risk issues and implementing policies to prevent them are relatively slow. Thus, this study systematically identifies risk issues of the future society that can be caused by digital transformation based on quantitative analysis of media articles big data through the Embedded Topic Modeling method. Specifically, first, detailed issues of negative effects of digital transformation in major countries were identified. Then detailed issues of negative effects of artificial intelligence in major countries and Korea were identified. Further, by synthesizing the results, future direction of the government's digital transformation policies for responding the negative effects was proposed. The policy implications are as follows. First, since the negative effects of digital transformation does not only affect technological fields but also affect the overall society, such as national security, social issues, and fairness issues. Therefore, the government should not only promote the positive functions of digital transformation, but also prepare policies to counter the negative functions of digital transformation. Second, the detailed issues of future social risks of digital transformation appear differently depending on contexts, so the government should establish a policy to respond to the negative effects of digital transformation in consideration of the national and social context. Third, the government should set a major direction for responding negative effects of digital transformation to minimize confusion among stakeholders, and prepare effective policy measures.