• Title/Summary/Keyword: 아이디어 창출

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A Global Korean Networking Strategy for Tourism-related Firms' Internationalization (관광관련기업의 국제화를 위한 글로벌 코리안 네트워킹 전략)

  • Kim, Min-Sook;Bang, Ho-Yeol
    • International Commerce and Information Review
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    • v.14 no.2
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    • pp.55-79
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    • 2012
  • The previous studies based on a resource-based view of firm highlighted the role of resources within a firm in creating and sustaining competitive advantage. Recent research, however, the relational view points to the importance of inter-firm sources(or relational capital) in creating firm competitiveness. In international business field, the studies on born-global firms also states that when firms are lack of ownership-specific advantages in their internationalization process, they resort to the external partners and social networks to complement their resource scarcity. By adopting the relational view and born-global firms concept, a network-based approach needs to be applied to explain the international strategy of Korean service firms. This is because most of Korean service firms own less ownership-specific advantages than global competitors. This study proposes Korean firms' global network building and exploiting strategy to enhance their international stages of development. The network, for example, Global Korean Tourism Network, enables network members access to the valuable resources and capabilities they are lack of when undergoing internationalization process. This study's contribution is along two dimension. First, even global Korean network is emerging as a major issue in recent years, we could not figure out how to build global Korean network for service firms. This studies gives an answer. Second, we derived what benefits can be gained from the network if Global Korean Tourism Network is developed for hotel, tourism, convention firms' internationalization.

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In the era of Digital Transformation: The Effect of Government Support, Network capability and Knowledge Sharing on Innovation Performance through Innovative Behavior (디지털 전환 시대: 정부지원, 네트워크 역량과 지식공유가 혁신행동을 거쳐 혁신성과에 미치는 영향)

  • Choi, Kyu-Sun;Hyun, Byung Hwan
    • Journal of Digital Convergence
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    • v.20 no.4
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    • pp.353-366
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    • 2022
  • The study sets out to examine the relationship between the effects of government support, network capability, and knowledge sharing on the effects of innovative behavior on innovation performance. As digital-based networks and knowledge sharing activities are rapidly becoming common in the era of the spread of Covid-19, 357 questionnaires were analyzed for incumbent employees and the research hypotheses are verified using SPSS 24 and smart PLS 3 to prove the relationships between variables. As a result of the study, it is found that innovation performance increased when government support, network capability, and knowledge sharing increased. Innovative behavior is found to significantly mediate the relationship between network capability, knowledge sharing, and innovation performance, and government support was found to have a significant effect on network capabiltiy. Therefore, in order to induce innovative actions that are important in creating innovative results, various programs to enhance the network capabilities of entrepreneurs and promote knowledge sharing should be required as government support policies. This will serve as a driving force for entrepreneurs to voluntarily develop and implement ideas more flexibly and freely, thereby enhancing competitiveness through innovative growth of companies and industries. In other words, this study verified the effectiveness of government support in the network capability to help create innovative results by inducing innovative behavior along with knowledge sharing activities, and comprehensively demonstrated the relationship between factors in the overall structure.

Study on Effects of Startup Characteristics on Entrepreneurship Performance: Focusing on the Intermediary Effects of the Accelerator Role (스타트업의 특성이 창업성과에 미치는 영향에 관한 연구: 액셀러레이터 역할의 매개효과 중심으로)

  • Yongtae Kim;Chulmoo Heo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.18 no.2
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    • pp.141-156
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    • 2023
  • The advancement of Information and Communication Technology (ICT), along with the expansion of government and private investment in startup discovery and funding, has led to the emergence of startups seeking to generate outstanding results based on innovative ideas. As successful startups serve as role models, the number of aspiring entrepreneurs preparing to launch their own startups continues to increase. However, unlike entrepreneurs who challenge themselves with serial entrepreneurship after experiencing success, early-stage startups face various challenges such as team building, technology development, and fundraising. Accelerators play a dual role of mentor and investor by providing education, mentoring, consulting, network connection, and initial investment activities to help startups overcome various challenges they face and facilitate their growth. This study investigated whether there is a correlation between the characteristics of startups and their entrepreneurial performance, and analyzed whether accelerators mediate the relationship between startup characteristics and entrepreneurial performance. A total of 11 hypotheses were proposed, and a survey was conducted on 302 startup founders and employees located across the country, including the metropolitan area, for empirical research. SPSS 23.0 and Amos 23.0 were used for statistical analysis. Through this study, it was found that factors such as innovation, organizational culture, financial characteristics, and learning orientation among the characteristics of startups, rather than having a direct impact on entrepreneurial performance, are linked to entrepreneurial performance through the role of accelerators. By analyzing the impact factors of startup characteristics on entrepreneurial performance, this study presents research on the role of accelerators and provides institutional improvements. It is expected to contribute to the expansion of investment and differentiated acceleration programs, enabling startups to seize the market and grow stably in the market.

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KAIST 교수창업 활성화 사례 연구

  • 안태욱
    • 한국벤처창업학회:학술대회논문집
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    • 2024.04a
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    • pp.157-160
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    • 2024
  • KAIST는 다수의 성공 창업 사례와 국내 창업생태계에서 기술창업 발생지로 역사적 의미를 이어오고 있다. 최근 KAIST의 교원 창업이 매년 증가하고 있으며 딥테크 분야 창업으로 성장률과 생존율이 매우 높게 나타나 많은 주목을 받고 있다. 국가적으로도 매우 중요한 혁신기술창업 집적지라는 평가를 받고 있다. 대표적인 기업가적 대학인 KAIST는 기술창업 요람이라고 불리며 오랫동안 캠퍼스 창업생태계를 구축해오고 있다. 또한, 대한민국 창업생태계가 발전하면서 창업기업을 가장 많이 배출시킨 기관으로 혁신적인 창업문화를 선도해 오고 있다. 최근 KAIST의 신문화전략 1 Lab 1 Startup 비전을 수립하였고, 과학기술의 우수한 기술력을 바탕으로 연구실 R&D 기술을 혁신창업으로 이어지는 사업화를 위한 변화와 혁신을 주도하고 있다. 신문화전략 이후 몇 년 동안 교원들이 더욱 창업에 많은 관심을 가지기 시작하였고, 실질적으로 KAIST의 혁신 창업기업 수가 증가하였다. 이러한 결과는 신문화 전략 외에도 다양한 교원창업 성공사례 확산, 교원창업 활성화를 위해 제도개선, 아이디어 발굴부터 기술사업화 지원, 자금조달, 비즈니스 모델 고도화, 기술사업화 및 글로벌 창업지원, 창업 인프라를 제공하고 있기 때문이다. 하지만 KAIST의 창업을 한 교수를 대상으로 세부적으로 기술창업 성공 사례와 핵심요인에 대해서 분석한 연구는 매우 부족하다. 이에 본 연구에서는 KAIST에서는 교원창업 분야에서 성공적인 창업기업을 배출되고 있는 현상에 관한 사례, KAIST의 특화된 창업지원프로그램 소개, 교원 창업 성공 사례들이 어떻게 가능한지에 관한 요인과 그 이유를 탐색하고자 한다. 교수 창업 활성화를 위한 규정, 제도, 창업지원프로그램 등에 대해서 분석을 하고자 한다. 그러므로 본 연구에서는 대표성이 있는 KAIST N차(연쇄 창업가) 창업을 한 A 교수의 사례를 중심으로 어떻게 지속해서 창업하고 있는지, 성공 요인이 무엇인지, 어떻게 하면 교원창업이 활성화될 수 있는지 요인들을 파악하고, 연쇄 창업 방법론이 무엇인지 사례조사와 함께 선행연구 문헌 자료 조사, 인터뷰를 중심으로 연구하여 대한민국에서 실질적인 교수창업이 활성화될 수 있는 활성화 모델을 제시하고자 한다. 따라서 본 연구를 통해 교원창업에 있어서 실질적인 애로사항, 현황, 여러 번 인터뷰를 통해 핵심 요인과 원인을 파악하고자 한다. 국가적으로 대학 교원 창업 활성화 모델이 필요한 시점에 실효성이 있고 성과를 창출할 수 있는 활성화 모델을 제시하여 대학의 우수한 연구, 인적 자원을 활용한 혁신 창업 활성화 모델을 새롭게 제시하여 기업가적 대학으로 발전하고 교원들이 적극적으로 창업에 관심을 가지고 성공적인 성과를 창출할 수 있도록 체계를 만들고자 한다. 본 연구에서 제시하는 A교수의 N차(5개 창업) 창업한 사례 연구를 통해 대학 교원들의 혁신창업 활성화를 위한 정책적, 실무적 시사점을 도출하고자 한다.

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A Comparative Study on Analytical Tools of Business Model (비즈니스 모델 분석도구에 관한 비교연구)

  • Ryou, Hyo-Sang;Lee, Dong-Hyun
    • Journal of Digital Convergence
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    • v.14 no.5
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    • pp.137-147
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    • 2016
  • The purpose of this paper is to highlight the importance of the use of two analytical tools to the business and the academic world. The 'business model canvas' originally developed by Osterwalder and Pigneur(2010) consists of 9 building blocks, and provides an overview of the business model in a single page. The '10 types of innovation model' presented in Keeley et al.(2013), shows the framework and cases for innovating business model. Two tools contain the whole components of business model from value proposition, value creation, value delivery to value capture. Two tools, however can not provide much new idea for managers to improve the existing business model. Developing various business model cases and innovative business model archetypes are needed.

A Study of the Human Capital Efficiency in the Korean Online Game Business using Non-parametric Analysis Model(DEA) (비모수 분석모형(DEA)을 활용한 국내 온라인게임 기업의 인적자본 효율성 연구)

  • Yoon, Gun-Woo;Ryu, Seoung-Ho
    • Journal of Korea Game Society
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    • v.9 no.2
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    • pp.81-93
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    • 2009
  • This study aims to investigate human capital in Korea's online game industry (as the representative of IT-based creative services) under the knowledge-based economy paradigm. In recognition of the importance of intellectual capital closely intertwined with human capital and the economic potential of the online game industry, Korean government has begun to show active support. In this context, this study measures the human capital efficiency in online game business by using non-parametric analysis (Data Envelopment Analysis, DEA). Most previous studies (human capital theory, knowledge based economy theory, economic growth theory) have proved that human capital has a very positive effect on sustainable growth of corporate management and wealth of nations. As such, this paper uses the DEA to obtain the efficiency of the human capital (scale, investment, education, compensation). The results of this study will suggest strategic implications on maximizing the human capital in online game corporations and provide a reference frame for government policies.

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Creative City Policy in France: Case studies on Creative City Development Projects of Nantes (프랑스의 창조도시정책: 낭트의 창조도시 개발사업을 중심으로)

  • Bae, Jun Gu
    • Journal of the Economic Geographical Society of Korea
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    • v.19 no.4
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    • pp.616-629
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    • 2016
  • This study aims to analyze a creative city development case of the Nantes City in France focused on vitalizing creativity by urban regeneration and to get some policy implications through reflecting on process, governance and performance of the Nantes case. The Nantes City tried to overcome its regional economic depression caused by closing shipyard through its creative city program. The Nantes creative city program has been maintained for 20 years, which succeeded in both transforming economic structure of the Nantes city and improving the image of it. As a result, the Nantes city is regarded as a best city for living in France. It established own city model by participating in European projects, referring to cases of other cities and adopting specialists' views. In the process of creative city, the Nantes distinguished itself from other cities in sizes and circumstances and devoted itself to interactions between the city and culture projects, focused on clear objectives and dynamic co-works. In addition, the Nantes changed creatively buildings and spaces to regenerate deserted regions, and established some high valueadded creative industry on the basis of historic and cultural resources.

Understanding Scientific Research Lifecycle: Based on Bio- and Nano-Scientists' Research Activities (과학기술분야 R&D 전주기 연구 - 국내 생명 및 나노과학기술 연구자를 중심으로 -)

  • Kwon, Na-Hyun;Lee, Jung-Yeoun;Chung, Eun-Kyung
    • Journal of the Korean Society for Library and Information Science
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    • v.46 no.3
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    • pp.103-131
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    • 2012
  • This study aimed to identify the entire lifecycle of research projects in science and technology. Specifically, it attempted to reveal major research steps and research activities from the beginning to the end of R&D projects. It also investigated information needs, source use and problems scientists encounter in each research step. In-depth interviews with 24 Korean scientists in the fields of bio- and nano-science and technology revealed five major steps of lifecycle, namely idea formation, seeking funding, experiment and analysis, output disseminations, and evaluation. We further identified specific information behaviors and salient communication and research tools in each step.

Sales Promotion 전략으로서의 백화점 Visual Merchandising에 관한 연구

  • 고용식;정흥숙
    • Proceedings of the Korea Society of Costume Conference
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    • 2001.04a
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    • pp.49-49
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    • 2001
  • SP(sales promotion)전략을 지향하는 백화점은 강 한 개성으로 다양하게 변화해 가는 소비자의 욕구충 족을 위해 대 고객차원의 편의성 및 쾌적한 쇼핑환 경을 마련하며 아이디어는 항상 특별하고 새로워야 한다. SP 전략으로서의 VMD (visual merchandi sing)는 상품의 시각화계획 등 통일된 시각(visual identity) 연 출을 통해 고객의 그룹이나 개인의 취향에 맞는 타켓 마케팅 (target marketing) 으로 백 화점 은 고객 의 중심에서 그들의 삶을 윤태하게 하며 아름답고 즐거 운 소비문화를 주도해갈 수 있는 환경을 제공해야 할 것이다. 1999년 말 IMF 이후 최근 막강한 자금력과 경쟁 력을 가진 대형 외국 할인 업체의 부상과 계속되는 장기적인 경제위축으로 백화점의 마케팅활동은 기존 고객과 관련된 단기적 욕구만을 충족시키는 점에서 벗어날 수 없었다. 이렇게 심각한 경기불안과 유통환 경의 급변으로 인해 소비자의 구매력이 약화되고 매 출이 감소하는 등 백화점의 한계성과 업태간의 경쟁 이 심화되어 갈수록 진정한 서비스개념의 합리적 목 적을 띤 VMD가 SP전략의 실질적인 형태로써 존재 되어야 한다. VMD는 이러한 불경기에 대응하는 백화점의 생존 고용식 전략으로서 좀더 강하고 적극적인 글로벌 마인드 ( (global mind)를 갖고 보다 넓은 시장에 대한 장기적 안목을 필요로 한다. 특히 대 고객 감성의 글로벌화 로 광범위한 상품의 장르와 감각적인 투자로써 신 고객창출을 도모하는 한편 고객에 대한 세심한 배려 와 구체화된 전략을 통해 불황을 극복하는 등 국내 유통문화의 선진화를 가속시켜 나갈 수 있는 것이다. "손쉬운 장사벌이"라는 무책임한 사고를 버리고 철저한 고객친화의 중심에 서서 그들에게 즐거웅을 주고 풍요로운 문화의 장(場)을 마련하는 등 지금의 무한경쟁 시대에 가장 감성적인 경쟁력으로서 고객에게는 쇼핑을 통한 즐거움과 여유로움, 풍성한 정보 와 화제성, 독특한 서비스와 볼거리 등이 지속적으로 제공되어야 하며 상품의 시각화 계획인 VMD는 세 련된 드라마처럼 감동적 연출로 그 이야기가 전개되 어야한다. 고객의 구매행동을 기초로 유통시장의 무한 자유 경쟁이란 현 시점에서 판매촉진의 전략에 대한 체계 적 접근과 합목적성을 가진 VMD의 전개 방향 및 향후 백화점업계의 차별화 방안과 전략은 단순한 행 위의 출발이 아닌 주변환경과의 밀접한 연관 속에서 지극히 창조적인 예술적 자극이 요구되며 그 과정에 따른 결과적인 "반응"을 기대한다.quot;반응"을 기대한다.기대한다.

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Mathematically Gifted Students' Justification Patterns and Mathematical Representation on a Task of Spatial Geometry (수학영재들의 아르키메데스 다면체 탐구 과정 - 정당화 과정과 표현 과정을 중심으로 -)

  • Lee, Kyong-Hwa;Choi, Nam-Kwang;Song, Sang-Hun
    • School Mathematics
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    • v.9 no.4
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    • pp.487-506
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    • 2007
  • The aims of this study is figure out the characteristics of justification patterns and mathematical representation which are derived from 14 mathematically gifted middle school students in the process of solving the spatial tasks on Archimedean solid. This study shows that mathematically gifted students apply different types of justification such as empirical, or deductive justification and partial or whole justification. It would be necessary to pay attention to the value of informal justification, by comparing the response of student who understood the entire transformation process and provided a reasonable explanation considering all component factors although presenting informal justification and that of student who showed formalization process based on partial analysis. Visual representation plays an valuable role in finding out the Idea of solving the problem and grasping the entire structure of the problem. We found that gifted students tried to create elaborated symbols by consolidating mathematical concepts into symbolic re-presentations and modifying them while gradually developing symbolic representations. This study on justification patterns and mathematical representation of mathematically gifted students dealing with spatial geometry tasks provided an opportunity for understanding their the characteristics of spacial geometrical thinking and expending their thinking.

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