• Title/Summary/Keyword: 실용연구 분야

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Factor Analysis of Word-of-Mouth Information Acceptance about International Tourism Service through Social Media (소셜 미디어를 통한 국제관광 서비스 구전정보의 수용요인에 대한 실증분석)

  • Zhang, Zhe;Kim, Hag-Min
    • International Commerce and Information Review
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    • v.15 no.4
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    • pp.391-418
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    • 2013
  • The development of web 2.0 technologies created the popularization of social media. People use social media for information communication with many purposes. Under such an environment, this paper examines the acceptance of word-of-mouth information dissemination through social media. The determinants of acceptance and the effect of acceptance on purchase intention as the result of information on social media pertaining to overseas tourism are researched in detail. The consumer choice for international travel involves a decision making with high uncertainty and thus people are using the word of mouth information strongly. Empirical analysis using SPSS, AMOS analysis software was performed on sample data consisting of 385 collected surveys. This paper shows the neutrality of eWOM, the professionalism of senders, and that the practicability of eWOM significantly affects the acceptance of the information. In addition, the acceptance of eWOM information has a significant effect on the spread of eWOM and customers' purchase intention. The paper shows that the practicability of information and the professionalism of word-of-mouth information should be improved.

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Land Cover Classification Based on High Resolution KOMPSAT-3 Satellite Imagery Using Deep Neural Network Model (심층신경망 모델을 이용한 고해상도 KOMPSAT-3 위성영상 기반 토지피복분류)

  • MOON, Gab-Su;KIM, Kyoung-Seop;CHOUNG, Yun-Jae
    • Journal of the Korean Association of Geographic Information Studies
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    • v.23 no.3
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    • pp.252-262
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    • 2020
  • In Remote Sensing, a machine learning based SVM model is typically utilized for land cover classification. And study using neural network models is also being carried out continuously. But study using high-resolution imagery of KOMPSAT is insufficient. Therefore, the purpose of this study is to assess the accuracy of land cover classification by neural network models using high-resolution KOMPSAT-3 satellite imagery. After acquiring satellite imagery of coastal areas near Gyeongju City, training data were produced. And land cover was classified with the SVM, ANN and DNN models for the three items of water, vegetation and land. Then, the accuracy of the classification results was quantitatively assessed through error matrix: the result using DNN model showed the best with 92.0% accuracy. It is necessary to supplement the training data through future multi-temporal satellite imagery, and to carry out classifications for various items.

Demonstration project on utilization of solar thermal energy on Hybrid Cooling and Heating system (태양열 이용 Hybrid냉난방시스템 실증연구)

  • Mun, Jong-Chul
    • 한국신재생에너지학회:학술대회논문집
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    • 2005.11a
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    • pp.363-372
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    • 2005
  • 최근 고유가상황 및 에너지소비가 증대되는 사회적 분위기와 환경적 변화에 힘입어 대체에너지기술개발에 대한 절실한 대책마련이 중요시 되고있다. 기후변화협약의 발효로 환경에너지에 대한 새로운 인식의 필요로 에너지체제의 변환이 촉구되어지고 있으며 이에 따른 환경친화적 에너지자원을 이용한 신 재생에너지개발에 대한 연구개발기술이 관심을 받고 있다. 현재 사용중인 화석연료는 환경오염 및 지구의 온난화 현상 등 심각한 공해문제를 야기시키고 있는 반면에 태양에너지와 같은 청정에너지의 개발은 환경오염방지와 친환경에너지자원의 활용이라는 점에서 관심이 대상이 되고 있고 특히, 우리나라의 경우 에너지수입 의존율이 97%로 높은 상황에서 국가에너지대책을 수립하고 해외수입에너지 의존율을 최소화시키기 위하여 가히 필수적인 상황이다. 따라서, 본 실증연구사업(태양열 이용 Hybrid냉난방시스템 실증연구)은 태양열 집열기에서 생산된 저온의 $20\sim30^{\circ}C$의 승온된 양질의 열원을 히트펌프 증발기 열원으로 이용 히트펌프의 압축동력이 상대적으로 작아져 기존 히트펌프 시스템에서의 성적계수(COP)를 높여 주는 효과를 기대할 수 있고, 특히 하절기 복사량이 많은 시기에는 $50\sim60^{\circ}C$ 정도로 승온되어진 중 고온수를 직접 온수탱크로 이동시켜 필요수요처에 공급함으로써 이에 따른 에너지절감효과를 기대할 수 있다. 구축된 태양열 이용 하이브리드(Hybrid)냉난방시스템은 계절별, 설비별 특성을 적절히 활용하여 연평균 집열기 효율은 70%수준으로 유지하면서, 계절별 성적계수는 '4'수준을 목표로 하여 추진되었으며, 그간, 태양열 이용 보급분야의 실용화는 주로 건물의 급탕용 온수생산의 수준에 머물렀으나 이 단계를 극복한 건물의 냉 난방 및 급탕을 위한 태양열 및 공기열원을 활용한 하이브리드(Hybrid)냉난방 시스템 구축하였다. 아울러, 태양열 이용 하이브리드 냉난방 히트펌프 시스템 실증 실험은 유가상승과 신재생에너지에 대한 국가적 분위기 고취로 어느때 보다도 개발기술의 상용화 및 실용화적 측면의 염두와 태양열 이용 Hybrid냉난방 시스템의 효율향상과 저가화를 통해 기술의 경제성과 신뢰성을 확보하여 태양열 이용 시스템의 보급활성화를 목표로 하고 있다.

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Effect of Education Service Quality of the Coffee-realted Majors on the Students' Satisfaction and Recommend Intention (커피관련전공의 교육서비스품질이 학생만족도와 추천의도에 미치는 영향)

  • Chea, Sun-Young;Lim, Mi-Ra;Ahn, Dae-Hee;Kim, Kwang-Jin
    • The Journal of the Korea Contents Association
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    • v.13 no.1
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    • pp.425-436
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    • 2013
  • The reason I propose the work to suggest the appropriate education for coffee and improvement on the service quality of education coffee related majors at vocational school that affects the students' satisfaction and recommend intention, achieved the training for professional man. For the study, I did a research in October, 2011, targeting 263 students who complete regular course majoring in coffee at vocational school. The main study results as follows. First, the result from the service quality of education that affects students' satisfaction, the tangibles is the highest portion followed by assurance, contents, responsiveness and reliability. Second, the result shown satisfaction has influence on loyalty represents the positive effect which corresponds to the previous study. Through the study, the facilities and equipment are the most considerable elements for improving coffee education and the professional teachers and instructors with leadership are also necessary condition in order to develop coffee education system though, the students are not satisfied with all connection towards their future careers, hence I deliberate the long term measures to improve all matters for coffee industry.

Posting RFM Model for Evaluating the Member Loyalty in Social Network Sites (소셜 네트워크 사이트 회원 충성도 평가를 위한 Posting RFM 모델)

  • Li, De-Kui;Ha, Byung-Kook
    • Journal of Service Research and Studies
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    • v.1 no.1
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    • pp.49-60
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    • 2011
  • Recently, with the growing of social network sites, people's choice is also getting more and more. So the notion of loyalty has become an important construct within the Social Network framework because of member is easy switching on the social networking sites. Despite the increasing importance of social network sites loyalty question, there's very little research in this area. In electronic commerce, the website loyalty development process is based on both website satisfaction and website trust toward the net-enabled business. But how to target the members with high or low loyalty in the social network sites is still a question. In this paper we propose one improved RFM model to evaluate the member loyalty to find the potential members for improving the service quality of the social network site. In addition, an empirical case study is performed to demonstrate how this procedure works. Moreover, further applications of this research are provided for improved social network sites experiences and how to use the model to practice.

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Performance Improvement of a Movie Recommendation System using Genre-wise Collaborative Filtering (장르별 협업필터링을 이용한 영화 추천 시스템의 성능 향상)

  • Lee, Jae-Sik;Park, Seog-Du
    • Journal of Intelligence and Information Systems
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    • v.13 no.4
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    • pp.65-78
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    • 2007
  • This paper proposes a new method of weighted template matching for machine-printed numeral recognition. The proposed weighted template matching, which emphasizes the feature of a pattern using adaptive Hamming distance on local feature areas, improves the recognition rate while template matching processes an input image as one global feature. Template matching is vulnerable to random noises that generate ragged outlines of a pattern when it is binarized. This paper offers a method of chain code trimming in order to remove ragged outlines. The method corrects specific chain codes within the chain codes of the inner and the outer contour of a pattern. The experiment compares confusion matrices of both the template matching and the proposed weighted template matching with chain code trimming. The result shows that the proposed method improves fairly the recognition rate of the machine-printed numerals.

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A Study of Development of Change Process for Configuration Management in Construction Project Management (건설사업관리에서 형상관리에 관한 변경 프로세스 개선에 관한 연구)

  • Ko, Ho-Un;Park, Hyung-Keun
    • KSCE Journal of Civil and Environmental Engineering Research
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    • v.29 no.1D
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    • pp.81-89
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    • 2009
  • CM(Configuration Management) is a field of management that focuses on establishing and maintaining consistency of a product's performance and its functional and physical attributes with its requirements, design, and operational information throughout its life. Recently upcoming concept of CM, regardless of various definitions, consists of the organization and the process for value creation through project change management, value preservation by Risk, Project Management implementation by Change management. The CM provide a basis for, and a record of, the project's performance in meeting the scope, time, cost. Overseas international companies have already adopted the CM system and enjoyed the benefits arising from such systems. And the CM provides perspectives and insights applicable to all types of projects. This study presents the review on the current systems now in use at jobsites and known to be efficient, and the introduction and application of configuration systems now at big issue. Hereby indicates the connective system consisted of work process, change control and knowledge referring to the methods and actual cases as an effective promotion of CM.

Development of a Simple In-Situ Data Logger (간단한 현장 데이타 수집장치의 개발에 관한 연구)

  • Yeo, Woo-Kwang;Yoon, Byung-Man;Lee, Jong-Kuk
    • Water for future
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    • v.29 no.2
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    • pp.249-260
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    • 1996
  • There have been easily found a number of examples that misleading or unreasonable measuring data set of physical variables are often produced in the field and the laboratory. The primary reason is that the specific requirements of civil engineers are initially disregarded in designing the experimental apparatus. It results from a lack of mutual understanding and co-operating between the user group and the maker. Therefore, their fundamental knowledge and apprehension become indispensible in order to obtain measuring data with high confidence and good quality In this study it is shortly explained the basic structure and the operation system of the experimental equipments commonly used at the present. A simple measuring set is developed which is quite easy for a general civil engineer to design and operate without any other specialty of mostly electricity electronics. Based upon this requirement, one of data logger named PPDL8 is newly designed by making use of the parallel port in the personal computer, consisting of multi-channels able to measure 8 different point values simultaneously. It can also use many valuable sub-programs existing in PC because the user makes his own programs necessary for measurement, by himself. Of all things, it has a great advantage to increase the applicability of field measurements much larger when adopting the notebook computer to operate with small battery only. In addition this study gives, in fact, the excellent agreements of in-situ field variables by showing their measuring results of temperature, distance and turbidity.

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A Study on Image Preferences of Fashion Product According to Life-Style Groups -Focused on Middle-Aged Women between 35 and 59 Years Old- (라이프스타일 유형에 따른 패션 제품의 이미지 선호도(제 1보) -35$\sim$59세 중년 여성을 중심으로-)

  • Shim, Jung-Hee;Ywoun, Myeong-Heum
    • Archives of design research
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    • v.20 no.1 s.69
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    • pp.143-154
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    • 2007
  • The purpose of this study is to investigate fashion product image evaluation according to life-style groups of middle-aged women. The subject of investigation was 352 middle-aged women from 35 to 59 living in Daegu by random sampling method in April and May, 2005. The investigation was carried out by questionnaires which were composed of 3 sections: Fashion product image measure, Life style research and demographic variables(age, academic background, occupation, monthly clothing allowance, monthly income). The statistical methods to analyze the data were frequency, percentage, average, factor analysis, cluster analysis, ANOVA, Duncan's multiple range test. The results are summarized as follows: 1. As a result of factor analysis for fashion product image, the four factors including noble image, bold image, practical image, female image were extracted. 2. Middle-aged women were classified into four life-style groups including tradition oriented group, negative oriented group, activity oriented group and appearance oriented group. 3. Significant differences in fashion product image preferences according to life-style groups were found. Tradition oriented group preferred noble image and practical image. Negative oriented group tended to pursue practical image. Activity oriented group pursued a bold image. Appearance oriented group liked a noble image the best and then noble image, bold image in order.

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The Formative Ceramic Arts by Applying Expression of Cubism (큐비즘적 요소를 응용한 도자 조형)

  • Kim, Seok-Ho;Kim, Seung-Yeon;Kim, Seung-Man
    • The Journal of the Korea Contents Association
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    • v.9 no.12
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    • pp.622-629
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    • 2009
  • Modern figurative work is designed to have more creativity and characteristic traits by pure thought of the formative ceramic arts. In compliance with the demand which is various the design development could be satisfied an individuality and a taste is become accomplished. In this view, this study looks over expressive aspect of Cubism to present partition as a independent formative ceramic arts is able to contribute emotionally to our whole lives. In this procedure, this work is produced to express a three-dimensional effect and a spatial effect, approaching a figurative side. This is to overcome the limitation of Cubism art expressed in a two-dimensional surface in spite of its multi-dimensional observation of a given object. Accordingly, this study tries approaching pre-understanding of expressive aspect of Cubism which was the important turning-point in 20c art and expansion of the modern ceramic art field before producing the work. This study shows the possibility to become a creative and practical ceramic art work, approaching the new point of view breaking from the established conception. Consequently, the field of ceramic art could be expanded to a part of modern ceramic art as an object of study in art of life.